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Retail Insights

The state of grocery 2024, featured insights.

State of the Consumer 2024: What’s now and what’s next

LLM to ROI: How to scale gen AI in retail

Retailers’ climate road map: Charting paths to decarbonized value chains

Why courting aspirational luxury consumers still matters

Sustainable style: How fashion can afford and accelerate decarbonization

McKinsey on Consumer and Retail Podcast: Insights from experts on business and management

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Retail Insights

Timely research and analysis that shed light on the exciting changes  and opportunities in the dynamic retail sector.

Reports of Street Retail’s Demise Are Greatly Exaggerated

Increased sales through technology helps boost grocery store openings.

March 7, 2024 3 Minute Read

Grocery operators’ agile adaptation to changing consumer preferences, largely through in-store technology investment, helped boost overall sales by 5.3% year-ov...

How can zoning reform improve dealmaking

February 15, 2024 3 Minute Read

The world has changed and so have the ways in which people spend their time and money.

Retail Markets in Focus: San Francisco

January 11, 2024 5 Minute Read

Despite its downtown's well-publicized challenges, the greater San Francisco retail market has undeniable strengths, and its long-term prospects are buoyed by a...

Food & Beverage Tomorrow: F&B’s crucial role in the success of sports and entertainment complexes

October 3, 2023 5 Minute Read

Attracting fans to arenas and stadiums has never been more important for U.S sports franchises.

Retail Markets in Focus: Chicago

September 29, 2023 5 Minute Read

Chicago led all U.S. markets in net absorption of retail space in H1 2023. A strong recovery in restaurant traffic and a relatively affluent population base are...

Acquisition by ALDI Should Strengthen Performance of Winn-Dixie- & Harveys-Anchored Retail Centers

August 30, 2023 2 Minute Read

Investors in Winn-Dixie and Harveys Supermarket grocery-anchored retail centers may be breathing a sigh of relief now that a new, more financially stable owner ...

Navigating Opportunities in Secondary and Tertiary Retail Markets

August 2, 2023 4 Minute Read

With the availability of retail space at an all-time low, retailers are looking further afield to expand.

High Streets Reimagined: Shifting Availability Is Changing the Look of Legacy Retail Districts

August 2, 2023 2 Minute Read

“Legacy” high-street districts are adapting to shifting occupancy trends as more and more luxury brands are attracted to new or “emerging” high-street districts.

Retail Markets in Focus: Toronto

July 6, 2023 5 Minute Read

Robust population and job growth, combined with a resurgent tourism industry, are boosting retail sales and leasing activity in Toronto.

Food & Beverage Tomorrow: A hands-on approach to an operator search in hospitality and mixed-use environments

June 15, 2023 3 Minute Read

Best way to ensure that both landlords and operators achieve long-term success

Food & Beverage Tomorrow: Expanding restaurant chains are tapping powerful analytics to avoid cannibalizing sales

May 11, 2023 5 Minute Read

Cannibalytics enables decision-makers to infill responsibly and measure risks of oversaturating the market

Strategies to Solve Retailers' Unmet Expansion Needs

May 9, 2023 8 Minute Read

Retailers seeking expansion across the U.S. are encountering a problem unimaginable just a few years ago: a retail space shortage.

More Retail Insights

Smooth operator: serial entrepreneur marc lore is rewriting the brick-and-mortar food experience.

November 28, 2023 35 Minute Read

Marc Lore helped to revolutionize how consumers purchase goods—everything from diapers to office supplies. Now he wants to revolutionize the restaurant and food...

Space Jam: Psycho Bunny’s hunt for retail real estate

April 4, 2023 34 Minute Read

While many retailers were shuttering stores during the pandemic, menswear retailer Psycho Bunny took the opposite approach. Chief Development Officer Kenny Minz...

Food & Beverage Tomorrow: How restaurants are navigating challenging times

March 22, 2023 5 Minute Read

Higher food costs, labor shortages and a tight retail real estate market make day-to-day operations and future planning more challenging.

CBRE Survey Reveals Five Key Trends for U.S. Retail

March 1, 2023 5 Minute Read

Consumer preferences and the role of the store continue to evolve in far-reaching ways.

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Research Reports in Retail

Total Reports: 165

Sports Bra Market

Sports gear and activewear continues to rise in popularity as people indulge in healthier lifestyles. Activewear is now often designed to allow for unhindered mobility in order to improve sporting performance and protect the wearer from sports-related injuries. Sports bras are meant to support the soft tissues of the breasts

Rep Id : TMRGL47343 | Published | Consumer Goods | August 2024

Die-cast Toys Market

The die-cast toys market will continue to grow due to a mix of traditional appeal and modern consumer choices. The market benefits by appealing to nostalgic grown-ups and a younger audience attracted to detailed and realistic toys.

Rep Id : TMRGL74554 | Published | Consumer Goods | July 2024

Nicotine Pouches Market

Changing consumer preferences and growth in awareness of the health hazards of traditional smoking is fueling the nicotine pouches market size. Nicotine pouches, commonly referred to as NPPs, provide a convenient and inconspicuous way to consume nicotine without the need for lighting up.

Rep Id : TMRGL84392 | Published | Consumer Goods | July 2024

North America Car Air Freshener Market

The car air freshener market in North America is a vibrant and developing space, driven by demand for custom-made vehicle scents. High disposable income, surge in vehicle ownership, and a rise in focus on aesthetics and personal expression within vehicles are fueling the North America car air freshener market size.

Rep Id : TMRGL3183 | Published | Consumer Goods | June 2024

Europe External Blinds Market

External blinds are a crucial element of green buildings due to the rise in concerns of energy conservation and sustainability. Growth in demand for automated and smart home solutions is influencing the Europe external blinds market growth positively.

Rep Id : TMRGL84303 | Published | Consumer Goods | June 2024

Bioclimatic Pergola Market

Bioclimatic pergolas are becoming increasingly popular as homeowners seek comfortable and sustainable outdoor living spaces. They provide shade and weather protection and have a basic design that blends in seamlessly with the surrounding architecture. The pergolas can be outfitted with glass walls or sliding panels, which expands the covered area

Rep Id : TMRGL85786 | Published | Consumer Goods | June 2024

In-flight Catering Services Market

The airline catering industry has become more competitive as a result of technological improvements. Most airlines outsource their food services to reduce costs. Outsourcing has become a popular choice in the aircraft catering industry, prompting logistics companies to expand into this new market. The airline catering sector faces obstacles as

Rep Id : TMRGL36608 | Published | Consumer Goods | May 2024

Adult Entertainment Market

Surge in penetration of internet and changing societal attitude toward adult content are the primary factors augmenting the global adult entertainment market size. Consumers are increasingly seeking personalized content and experiences, and expect platforms to offer recommendations tailored to their preferences and interests. Integration of advanced technologies is making it

Rep Id : TMRGL82021 | Published | Consumer Goods | May 2024

Height Adjustable Desk Market

A standing desk is a great approach to improve physical and mental health while still being productive at work. Modern height adjustable desks are becoming increasingly popular due to the benefits they provide to both employees and companies.

Rep Id : TMRGL85754 | Published | Consumer Goods | May 2024

Second-hand Products Market

Growth in preference for affordable premium products is bolstering the global second-hand products industry growth. Consumers are increasingly utilizing premium products including jewelry, bags, watches, and other products to enhance their self-esteem, which in turn spurs the second-hand products market demand.

Rep Id : TMRGL85504 | Published | Consumer Goods | April 2024

Tick Repellent Market

Tick repellent is a substance that discourages ticks from crawling on surfaces such as skin and clothing. Ticks can spread germs that cause diseases including Lyme disease, babesiosis, ehrlichiosis, rocky mountain spotted fever, anaplasmosis, southern tick-associated rash illness, tick-borne relapsing fever, and tularemia.

Rep Id : TMRGL53463 | Published | Consumer Goods | March 2024

Personal Care Appliances Market

Personal care and grooming have become an important part of every individual’s lifestyle for health and social reasons. Personal grooming appliances refer to all those appliances that facilitate personal care such as personal hygiene, personal grooming, and beautification, and includes hair care, skin care, oral care, and muscle care products

Rep Id : TMRGL548 | Published | Consumer Goods | February 2024

Fully Automatic Coffee Machine Market

Coffee machines that are fully automatic are reliable and convenient. With little assistance from the user, these machines prepare coffee covering all aspects from grinding the coffee beans to making a perfect cup of coffee

Rep Id : TMRGL40268 | Published | Consumer Goods | February 2024

Insect Repellent Market

Insect repellents are used to repel or kill harmful insects or parasites, such as flies, mosquitoes, and ticks, in homes, gardens, and public spaces. These repellents are primarily made with natural and synthetic ingredients or a combination of both. Bug bites from some specific species of spiders, red ants, and

Rep Id : TMRGL42818 | Published | Consumer Goods | February 2024

Pore Strips Market

Pore strips, often known as nose strips or nose pore strips, are strips of material that are firmly pressed to the skin to remove blackheads. These strips contain an adhesive on one side that helps pull out blackheads, which occur when oil in the pores of the skin is exposed

Rep Id : TMRGL40859 | Published | Consumer Goods | January 2024

Smoke Detector Market

Smoke detector is a device that senses smoke. It senses small particles in the air using various technologies. The two main types of smoke detectors are ionization smoke detectors and photoelectric smoke detectors. Other types include projected beam smoke detectors, aspirating smoke detectors, and video smoke detection.

Rep Id : TMRGL40583 | Published | Consumer Goods | January 2024

Interdental Cleaning Products Market

Interdental cleaning entails the removal of food particles and dental plaque from the space located between the teeth. Interdental cleaning products such as toothbrushes, dental tapes, and dental floss help clean hard-to-reach tooth surfaces.

Rep Id : TMRGL40190 | Published | Consumer Goods | January 2024

Conditioning Agent Market

Conditioning agents help soften the skin, hair, and various materials such as fabric. They include serums, fabric softeners, hair styling gels, facial spray mists, hair spraying conditioners and gels, shampoos, skin toners, and lotions.

Rep Id : TMRGL38156 | Published | Consumer Goods | January 2024

HoReCa Drip Coffee Maker Market

Drip coffee maker is an electrical appliance that is used to brew coffee by dripping hot water over ground coffee beans. The method is simple, reliable, and convenient; therefore, the adoption of drip coffee maker is high in hospitality, restaurant, and café verticals.

Rep Id : TMRGL38243 | Published | Consumer Goods | January 2024

Wooden Toys Market

Wooden toys offer a range of appealing product features and benefits. They are sustainable, and crafted from renewable and natural materials, promoting eco-conscious choices. Their durability ensures longevity, reducing the need for replacement and minimizing waste.

Rep Id : TMRGL37160 | Published | Consumer Goods | November 2023

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Retail Market Research: The Ultimate Guide (2024)

When it comes to retail market research, more data doesn’t mean better decisions.

In fact, excess data can muddle important signals and lead to poor investment decisions.

So to simplify the market research process and make it easy to identify only the important data you need, we'll walk you through a step-by-step guide to market research for retail.

You'll learn which key metrics you need to track, how to find those metrics, and tools you can use to extract the data.

What is Market Research for Retail?

Retail market research is the process of analyzing a retail product or market's potential for future investment opportunities. Market research in a retail setting often aids in launching a new product, expanding your existing products to a new demographic, or improving a company's marketing efforts.

From a tactical standpoint, market research typically involves assessing both quantitative metrics like consumer spend, foot traffic, keyword search volume, and competitor growth rates, as well as qualitative metrics like consumer pain points mentioned in reviews.

Why Is Market Research Important For Retailers?

Here are just a few reasons why market research is especially important for retail businesses.

Identify New Investment Opportunities

Most failed product launches are unsuccessful for one of the following reasons:

• There wasn't enough demand for the product
• The product wasn't profitable
• The competition was too stiff

The good news is that a solid market research process can help you identify all three of these fatal issues and reduce launch risk. In fact, the step-by-step process we'll detail below shows you exactly how to safeguard against these three common challenges.

Set Attainable Goals and Accurate Projections

Market research is a great way to help you set realistic goals and make more accurate projections.

Keep a Pulse on Competitor and Industry Trends

If you don't stay at the forefront of industry trends, your competitors will pounce on new opportunities and quickly take your market share.

So even if you aren't planning to launch a new product or expand to a new demographic, market research is critical to stay up to date with consumer trends and your competitor's movements.

For example, if your competitors are targeting a new demographic or marketing on a new platform, you can quickly jump on that opportunity to stay ahead of the game.

Improve Marketing Messaging and Customer Relationships

Market research also helps you stay up-to-date with consumer behavior so that you can shift your product, messaging, and customer service to better serve them.

For example, if you notice your target market discussing a particular pain point regarding a product category you offer, use that insight to inform your new marketing campaigns or even tweak your product.

Step-by-Step Market Research Process For Retailers

Now let's walk through exactly how to execute a market research process that will help you confidently make data-driven decisions.

Step 1: Identify Industry Trends

One of the hardest aspects of market research is uncovering up-and-coming industry trends that you're not aware of. 

If you can identify these trends in their infancy, you'll have the first-mover advantage, which will give you an edge over the competition.

So how can you identify key market trends before your competitors? 

While most people rely on their network, social media, and industry publications to identify trends, this manual research is time-consuming and the trends suggested aren't always supported by reliable data.

So to solve this problem and make it easy to identify trends based on solid data, we built Exploding Topics. The flagship product is the Trends Database, which offers nearly 1M total trends.

Each trend is a product, company, or industry keyword relevant to business topics. You'll also see a graph that represents its Google searches history over time (the default time frame shown is five years, though you can adjust this to as far back as 15 years or as recent as the past three months).

So to get started with the market research process, you can jump into the free Exploding Topics database and sort by your company's category (e.g., "pets," "fashion," "design," etc.).

You can also filter just by brands to zero-in on trending companies in that space.

If you're using Exploding Topics Pro , you can easily track any interesting topic by clicking "Track Topic" and creating a project for products, keywords, and companies.

So if you're in the pet space, you might have three Projects that look like this:

​​By using the Trends Database, you no longer have to spend hours scanning industry publications or scrolling through social media in hopes of finding an occasional promising new trend.

So how do I know that the topics in the Trends Database are reliable trends versus fads that will quickly disappear ?

First, Exploding Topics uses Google search volume to determine the status of each trend, as we've found it's the most reliable method to determine interest in a topic over time.

In addition, our trend discovery and vetting process involve s both AI and human analysts to ensure each trend in the database is signal – not noise .

Specifically, Exploding Topics uses AI to scrape websites like Reddit, YouTube, Twitter, and even podcasts. Then, a human analyst manually vets each trend to ensure it has business value before adding it to the database.

This strategy ensures every topic inside the Trends Database is a golden nugget – not noise.

While the Trends Database is excellent for uncovering new trends, we realize you might already have a topic in mind (for example, a product category you're looking to get into) and just want to check its trend status. To do that, you can use the Trend Search feature to generate a trend report for any topic on the fly.

Simply type in the keyword and it automatically creates a report with the keyword’s search volume history and related search terms:

Step 2: Gather Quantitative Data on Trends

Now that you’ve identified a handful of interesting trends, you can collect quantitative data to identify which markets or niches are most promising.

So let’s go through a few quantitative metrics you should find for each of the following categories we identified in the first step.

For Competing Companies:

• Hiring : If a company is actively hiring, there's a good chance that there's substantial demand for that company's products. To see if the company is hiring, you can do a quick Google Search for the brand name and "hiring" as that usually pulls up any listings from Indeed , ZipRecruiter , and other hiring platforms. Alternatively, you can look on the company's LinkedIn page and check the "Jobs" tab to see if there are any open positions.
• Funding : While investors aren't always right, they dedicate all their resources to tracking industry trends. So if you see that a particular company in the niche you're researching has raised a lot of money, that's definitely a good sign. You can use a tool like Crunchbase to identify funding data for most companies.
• Revenue : If the company you're tracking is publicly traded, you should be able to see its revenue. However, try to find the revenue trend , as that is often a better indicator of the market's future than the revenue number itself. To find revenue data, you can just do a Google search for the brand name and revenue, or you can use a tool like Owler to estimate the revenue.

Here’s a quick video of how I’d find the above information for “Hero Cosmetics.”

For Topics/Markets:

• Market spend : Many research companies provide free market reports on various industries with data like estimated market size, compounding annual growth rate (CAGR), and other critical retail market research statistics. A few of the most popular ones include Allied Market Research and Grand View Research , though the easiest ways to uncover these reports is usually a quick Google Search for the retail industry you're searching for and the keyword "market size."
• Related keyword data : While the initial topics you found in Exploding Topics can help you uncover new trends, you can uncover more opportunities by searching for related terms and similar products. For example, if you found that Hero Cosmetics is taking off, you can look at what their top organic keywords are in Ahrefs or Semrush . Alternatively, you can search a product keyword in Google, scroll down to the suggested search results, and then find a list of related keywords.
• Geographic market size : Given that most retail businesses have brick-and-mortar stores, you should also research the market size and consumer spending trends of the geographic region where you're considering opening a retail store. The Census Business Builder is excellent for finding regional consumer insights like detailed consumer spending breakdowns, income, and other helpful data.

To see how to uncover all of this information, here’s a quick screen recording of researching the anti-acne market research.

For Products:

• Profitability : Before launching a new product, it's critical to understand if it will be profitable to sell. To estimate profitability, you can use an ecommerce research tool like Jungle Scout to view an item's approximate wholesale and retail price. While your products might be slightly different, and you'll probably use different manufacturers, it's a great place to start with profitability estimations.
• Demand/sale history : Once you've estimated the profitability of a product, you can estimate the demand for it by looking at Amazon sales with a tool like Jungle Scout or track sales on other ecommerce sites with a tool like Grips .
• SEO difficulty : A company like Nike has significant domain authority in the shoe and athletic wear space, so it will immediately have an advantage in ranking for keywords in that space. However, it might be much more difficult to capture organic SEO traffic if you're a newer brand.
• PPC cost : Another method to estimate the difficulty of attracting traffic is to look up the cost per click for paid keywords. For example, if you want to sell work gloves, you'll see that the CPC for that is about $3.50, so that's useful information to determine whether or not you'll have the budget to be competitive for that product.

Here’s a quick video of how I’d find the above information for the product “Migraine Hat.”

Step 3: Execute Competitive Market Analysis

When you launch your product, don’t try to reinvent the wheel. Instead, look at the top players in the space and duplicate the aspects of their strategies that are working.

To get started, do a quick Google Search for the core product keyword and create a list of the top competitors. Ideally, find niche brands as it will be easier to copy their marketing strategy than a global conglomerate's marketing strategy.

For example, if you plan to sell dog leashes, write down niche companies like Wilderdog, Fable Pets, and Atlas Pet Company rather than billion-plus dollar retailers like Walmart or PetSmart.

Once you've created a list of these companies, you can use a tool like Similarweb to uncover the following metrics:

• Total traffic and traffic trends : Ideally, see how the traffic has increased or decreased over the past 12 months.
• Traffic region : This will tell you which demographics likely drive the majority of the company's revenue.
• Gender and age distribution : This will help you with marketing messaging and copywriting.
• Top marketing channels : Simiarweb also shows you what percentage of traffic comes from organic search, social media (you can also break this down by social media platform), email, and display advertising. This data makes it easy to identify which marketing channels you should analyze in more detail.

Here’s an example of how I uncovered the above information for Wilderdog:

To help you get started, you can use this free spreadsheet to fill out the metrics above.

Once you have general data on which marketing channels your competitors are using, do a thorough analysis of their strategy for each channel.

• Facebook Ads : You can use the Facebook Ads Library to dive into your competitors' ads and see which ones are running the longest, what aspects they've A/B tested, and more.
• SEO : You can use Ahrefs or SEMrush to identify the top-performing pages, keywords, and approximate difficulty to rank for the same keywords.
• Google Ads : You can use Ahrefs or SEMrush to identify the keywords your competitors are targeting, the exact ad copy they're using, and the approximate traffic to those landing pages.
• Email : Sign up for your competitor's email list and then note how often they send emails, the general messaging, and promotional offers.
• Organic Social : To determine what type of content resonates best with the target persona and which platforms are most effective, just search your competitors' brand name on all popular social media platforms. Then identify the platforms they are most active on and take notes of what kind of content performs the best.
• Influencer Marketing : There are two ways to track your competitors' influencer marketing campaigns. First, you can do a Google Search for the competitor's brand name and "reviews." This will show you approximately what influencer demographics they use to promote their products. Alternatively, you can use a tool like Hype Auditor to give you a more detailed breakdown of all the influencers your competitors are using and even ROI estimations.

Step 4: Qualitative Customer Research

Once you have advanced intel on your competitors and the market, collect qualitative data. This is key to identifying how you'll position your brand and build high-quality products to solve pain points associated with competitors' products.

So here are a few different ways to collect qualitative customer data.

Customer Surveys

If you already have an email list, you can simply survey your existing customers about the new product. Here are some great questions to ask in your survey:

• What other retailers do you shop at?
• What related products do you also purchase?
• What's your biggest pain point with (pain point your new product solves)?

Even if you don't yet have a store or product, start building an email list today. This list will allow you to build your product with your potential customers, and it will give you more momentum when the product is ready to launch.

To see an example of a pre-launch website, check out Dreema’s website from 2022.

However, if you're still not sure you want to launch a new product line or which audience you want to target, here are some other ways to find relevant survey respondents.

First, you can partner with influencers who already have your target audience and pay them to run a survey on your behalf. For example, you could use a platform like Upfluence and hire an influencer to run a survey for you.

Another option is to use a tool like SurveyMonkey or Pollfish which enables you to run surveys to a specific audience.

For example, you can target female consumers between the ages of 25 and 30 in the United States and these survey platforms will run a custom survey to that audience. Pollfish also allows you to include screening questions like, "Did you buy a supplement for your dog in the past 12 months?"

The average cost to run these surveys ranges, though you can typically get started for as low as $1 per response.

If you're running a survey for a retail product that you're about to launch, here are a few different questions you can ask:

• What brands do you currently use?
• What pain point prompted you to purchase this product?
• If you could change something about this product, what would you change?
• What were your top concerns when purchasing this product?
• How did you evaluate different products in this market?
• What made you choose this brand in particular?
• What do you love most about this product?
• What aspects of the purchase experience was excellent?
• What about the purchase experience could have been better?

This makes it easy to collect qualitative data for a reasonable price without owning an audience.

Customer Interviews

While customer surveys make obtaining a high volume of qualitative data easy, you might not uncover the golden nuggets of information that a one-on-one conversation can reveal.

If you already have a target audience, you can simply send an email to your list and offer an Amazon gift card for getting on a call with your team for ten minutes.

If you don't have access to the target audience yet, you can always join groups on social media for that target audience.

For example, if you're planning to launch a baby monitor product, you could join a Facebook group for Moms and ask any of them if they've purchased a baby monitor. For those who respond, you can ask if they'd consider getting on a call with you in exchange for a gift card.

Once you’re on the call, be sure to record it so that you can later analyze all of the recordings for trends.

Once you're on the call, record it so you can later analyze all of the recordings for trends.

You can use a tool like Discuss.io to record the call, as it compiles all of your call recordings and performs sentiment analysis to help you zero in on customer pain points. It also allows you to save key moments, and its theme finder automatically generates video clips based on pre-selected or new keyword tags.

Customer Reviews

Finally, an easy way to quickly gather qualitative customer data is to read reviews of competing products and identify what people liked and disliked about the product.

You can hire a VA to read through reviews and take notes for you, or you can use a tool like Bright Scraper's Amazon review scraper to find trends in reviews.

As you comb through reviews, look at not only what they liked and disliked about the product, but also details about the customer experience, what caused people to look for the product, and other more detailed aspects of the buyer's journey.

Amazon also shows you a list of other products each reviewer purchased, so use that information to identify parallel products and niches that the target audience uses.

Create a Focus Group

While researching competitive products is a great way to gauge how you can create a better product, the best way to see if your product is actually the best for that customer segment is to test it out.

However, launching a new product to your entire audience is risky as there will inevitably be some trial and error with the first version.

So to improve the quality of your product (before it launches) and generate high-quality customer feedback, create a focus group to test the product for you.

For example, when Nordstrom decided to focus on improving customer satisfaction, they launched Project 18 . This project was a focus group of their 800 most engaged customers in Los Angeles to provide feedback on a new shopping app and a new line of clothing they would launch in local department stores.

The focus group helped them identify key customer pain points and fix them before launching to their entire audience.

Step 5: Collect Pre-Sales

Now that you've thoroughly researched the target audience, the only way to tell if the product will actually perform well is to try to sell it.

So rather than developing a product and then hoping you can sell it, consider collecting pre-sales before creating the product.

Then, if you don't receive as many sales as you projected, you can cancel the launch and refund the customers (or only charge their cards when you ship the product). This way, you never waste time and resources manufacturing a product that nobody wants.

Endless Blading is an excellent example of how retailers can leverage pre-sales to validate products.

On the website, select products are available for pre-sales, and here's how they've laid out their pre-sale terms :

By collecting pre-sales, you significantly increase the likelihood that your product launch will be a success and add anticipation to the product's release.

Start The Market Research Process Today

There are plenty of different research methods to identify new products and markets, though it’s easy to get lost in a mountain of data and fail to identify key signals to guide your investment and marketing decision-making process.

To get started with the first step, identifying industry trends, you can browse the free Exploding Topics Trends Database , or sign up for Exploding Topics Pro to unlock premium trends, generate trend data for specific topics, create and save projects, and more .

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Retail Global Market Report 2024

• February 2024
• Region: Global
• The Business Research Company
• ID: 5939073
• Description

Table of Contents

Executive summary.

• Companies Mentioned

Methodology

Related topics, related reports.

• Purchase Options
• Ask a Question
• Recently Viewed Products
• Motor Vehicle and Parts Dealers
• Food and Beverage Stores
• Gasoline Stations
• Miscellaneous Store Retailers
• Cosmetics and Personal Care Stores
• Clothing and Clothing Accessories Stores
• Electronics and Appliance Stores
• Furniture and Home Furnishings Stores
• Other Types
• Retail Chain
• Independent Retailer
• Supermarkets/Hypermarkets
• Convenience Stores
• Department Stores
• Specialty Stores
• Other Distribution Channels

Reasons to Purchase

• Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
• Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
• Assess the Russia-Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
• Measure the impact of high global inflation on market growth.
• Create regional and country strategies on the basis of local data and analysis.
• Identify growth segments for investment.
• Outperform competitors using forecast data and the drivers and trends shaping the market.
• Understand customers based on the latest market shares.
• Benchmark performance against key competitors.
• Suitable for supporting your internal and external presentations with reliable high quality data and analysis.
• Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
• All data from the report will also be delivered in an excel dashboard format.
• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:
• The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
• The impact of higher inflation in many countries and the resulting spike in interest rates.
• The continued but declining impact of COVID-19 on supply chains and consumption patterns.
• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Report Scope

Companies mentioned (partial list).

A selection of companies mentioned in this report includes, but is not limited to:

• Walmart Inc.
• Amazon.com, Inc.
• CVS Health Corporation
• Costco Wholesale Corporation
• Schwarz Group
• The Kroger Company
• Walgreens Boots Alliance, Inc.
• The Home Depot, Inc.
• Carrefour S.A.
• Target Corporation
• Seven-Eleven
• Family Mart
• V-Mart Retail
• Infiniti Retail Ltd
• Auchan Holding SA
• Sainsbury's
• Aldi GmbH & Co. KG
• Co-operative Group Limited
• Wm Morrison Supermarkets plc
• Waitrose & Partners
• Groupe Casino
• Marks and Spencer Group plc
• Asda Stores Ltd.
• X5 Retail Group
• Stokrotka Sp. z o.o.
• Perekrestok Express
• O’Key Group
• Office Depot
• Sportsman's Warehouse Holdings Inc.
• Empire Company Ltd.
• Walgreen's Boot Alliance
• Alimentation Couche-Tard
• Casey's General Stores
• Love's Travel Stops & Country Stores
• Marathon Petroleum Corporation
• Makro Atacadista S.A.
• LojasAmericanas
• Grupo Pão de Açúca
• RaízenConveniências
• Cia Brasileira de Distribuicao (GPA)
• Majid Al Futtaim
• AlHokair Fashion Retail
• Azadea Group
• Almeera Group
• Al Madina Group
• Al Tayer Group
• Choppies (South Africa)
• Woolworths Holdings Limited
• Freshzo Foods
• Food Lover’s.

Table Information

Retail in the US

•  Report
• United States

North America Frozen French Fries Market Forecast to 2030 - Regional Analysis - by Product Type (Regular Fries, Crinkle-Cut Fries, Steak Fries, and Others), Category (Organic and Conventional), and End User (Retail and Foodservice)

• January 2024
• North America

Retail Industry - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

Retail and Wholesale Global Market Report 2024

Retail E-Commerce Global Market Report 2024

About the retail market.

The Retail market is a sector of the economy that involves the sale of goods and services to consumers. It includes a wide range of businesses, from small independent stores to large chain stores. Retailers offer a variety of products, including clothing, electronics, furniture, and food. They also provide services such as repairs, installation, and delivery. Retailers use a variety of strategies to attract customers, such as discounts, loyalty programs, and special promotions. They also use technology to improve customer service, such as online ordering and mobile apps. Some of the largest companies in the Retail market include Walmart, Amazon, Target, Best Buy, and Home Depot. These companies have a presence in many countries around the world and are known for their competitive prices and wide selection of products. Show Less Read more

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How to Conduct Retail Market Research Like a Pro

That is because, in today’s age of mass information circulating at speed, we exist in a market jungle, as market trends oscillate and customer expectations sway, while your competitors are becoming more adaptable.

To stay ahead and survive this market jungle, you need to get acclimated to performing the correct form of market research.

Let’s learn how to conduct market research for the retail sector.

The Makeup of Market Research

Market research , as we’ve covered aplenty, is a wide umbrella term that pertains to studying several facets of a particular market to gauge the profitability and success of your product or service.

This includes gathering information on the following:

• Trends in the sector, vertical and niche
• Your target market
• Segmentation within your target market
• Your competitors (tactics, launches, performance, etc.)
• The sector at large

It is made up of two sets of research: primary and secondary. The former deals with gathering research that you, as a business, conduct yourself. The latter involves consulting with information that has already been researched and is publicly available (not always for free).

Primary research requires using the following methods to collect information:

• Surveys on your target market and closely situated markets
• Interviews (in-person or over the phone)
• Consumer reviews
• Focus groups
• Sales records
• Employee feedback

Secondary research has a more encompassing set of documents and sources:

• Trends sites ( Google Trends , Google Alerts )
• Keyword searching and SEO platforms
• Research agencies
• Statistics sites
• Market research sites
• Competitor sites
• Case studies

Techniques Particular to Retail Research

The above provides fundamental information about performing market research — in a general, all-purpose sense.

Since you would need to turn to both primary and secondary data throughout the market research process, you should be able to detect and distinguish these resource types, whenever you come upon them.

Above all, you need to know which exact platforms, websites and tools to use for collating information on the sector of retail. In market research, you move from the general to the specific fairly quickly, and you’ll need information specific to your vertical.

This is especially important if you serve a niche market.

Primary research techniques speak for themselves, as you would need to gather original insights and data from those mentioned above. Secondary sources particular to the retail sector, on the other hand, need to be laid out.

Secondary Research Sources for Retail

Here are a few secondary sources for market research on the retail vertical. Note that many of these platforms aren’t free, but their intel is indispensable.

• For understanding the retail industry: MarketResearch.com , specifically the Retailing Market Research Reports & Industry Analysis page, which links to a wide variety of internal research reports. These reports cover the many sub-sectors of the sweeping retail vertical, such as the clothing market, department stores and other related topics such as market analytics.
• For understanding customer personas: MakeMyPersona You should constantly be up to date on your buyer personas. This free tool from HubSpot generates personas; all you have to do is answer some questions about your ideal customers. The tool then creates a detailed document on your target market.
• For economic data in the retail sector: Business Dynamics Statistics (BDS) A division of the US Census Bureau, this program provides economic data on employment, job expansions/ contractions, number of establishments, number of startups and more. This platform supplies annual measures on different business subsectors.
• For competitor analysis: County Business Patterns (CBP) Another division of the US Census Bureau, this program presents subnational economic data based on various retail industries. This includes the number of establishments, employment, annual payroll and more to analyze economic changes over time.
• For understanding your customer base: Facebook Audience Insights If your business has a Facebook business page, this tool will provide demographic information, along with some behavioral insights into your followers. It shows you their age, location, income, employment type, spending behaviors and even lifestyle (Facebook’s category).
• For multipurpose research: Think with Google An all-in-one market research platform providing guides, data reports, infographics and content to reap insights on the retail industry and your target market. You can use specific tools to grow your store, find your audience and stay up to date with the latest research within your particular retail subsector.
• For keyword research, SEO and competitor analysis: SEMrush This platform offers over 30 tools to analyze 3.7 billion keywords and 4 trillion backlinks. It allows retailers to find new organic competitors, as well as those in Google AdWords and Bing ads, to analyze their competitors’ budgets, strategies, ad copy, display ads and keywords.

Wrapping Things Up

Retail is one of the most expansive verticals, as it can include virtually any business that sells products to consumers. It requires both primary and secondary research methods for a thorough analysis and interpretation.

Secondary research for the retail sector involves a distinct set of secondary sources for quality research campaigns. A successful research endeavor will allow you to provide meaningful products and experiences for your customers, communicate with them more productively and improve your standing within your submarket.

Although the above examples of secondary research are invaluable, there are many other online tools for your disposal. Social media, for example, is excellent for market research, as it can connect you with your customers to get their perspectives firsthand, along with their data. 

Frequently asked questions

What is retail market research.

Retail market research is the process of gathering information about target customers and markets to determine or improve upon the success of a retail venture.

What types of primary research are useful in retail market research?

The most relevant types of primary research for the retail sector are surveys, consumer reviews, focus groups, feedback from employees, and sales reports.

How is secondary research performed?

Secondary research is performed by gathering and reviewing previously published information in order to gain insights to support a market research project.

How are buyer personas used in retail market research?

Buyer personas are a good way to define and understand the various customer segments that are likely to purchase from your retail store.

What information can Facebook Audience Insights provide about your retail business?

A shop’s Facebook business page can provide a wealth of information about its followers, including age, location, employment, income, spending behaviors, and lifestyle preferences.

Do you want to distribute your survey? Pollfish offers you access to millions of targeted consumers to get survey responses from $0.95 per complete. Launch your survey today.

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United States Retail Research

• Retail Procurement
• Convenience Stores
• Department Stores
• Online Retail
• Specialty Retail Stores
• Travel Retail

Filter Reports

9 US Retail Reports

Country Covered: US

Study Period: 2020-2029

Major Players: Home Depot, Inc, Lowe's Companies, Inc., Menard Inc., Ace Hardware, True Value Hardware

Major Players: Best Buy Co., Inc., Amazon.com, Inc., Walmart Inc., Apple Inc., MediaMarktSaturn Retail Group

Major Players: Luxottica Group S.p.A., Essilor International SAS, Johnson & Johnson Vision Care Inc., Safilo Group S.p.A., Alcon Vision LLC

Major Players: Ulta Beauty, Chanel Inc., LVMH Moët Hennessy Louis Vuitton, Mary Kay Inc., Estée Lauder Companies

Study Period: 2020 - 2029

Major Players: Alibaba Group Holdings Ltd, Walmart Inc., JD.com Inc., Amazon Inc., eBay

Major Players: Card Factory, Aldi Stores Ltd, Alibaba Group Holding Ltd, Amazon.com Inc, American Greetings Corp

Major Players: Walmart Inc., Amazon Inc., Costco Wholesale Corporation, The Home Depot Inc., JD.com

Major Players: Walmart Inc, Amazon Inc, The Home Depot, Costco Wholesale Corporation, JD.com

Major Players: Walmart Inc., Lotte Shopping Co., Ltd., Tesco PLC, K Mart Corporation, 7-ELEVEN, Inc.

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Retail Trade in the US - Market Research Report

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This report has recently been enhanced to feature a new table of contents and more modern research experience. Click here to see a sample of the new layout.

Retail Trade in the US industry trends (2019-2024)

Retail trade in the us industry outlook (2024-2029), poll average industry growth 2024-2029 : x.x lock purchase this report or a membership to unlock the average company profit margin for this industry., retail trade in the us industry statistics, biggest companies in the retail trade industry in the us, what is the retail trade industry in the us, industry definition, industry products and services, industry activities.

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Market research report - table of contents

About this report, main activities, similar industries, additional resources, industry at a glance, industry statistics snapshot, industry structure, executive summary, industry performance, key external drivers, current performance, industry outlook, industry life cycle, products and markets, supply chain, key buying industries, key selling industries, products & services, demand determinants, major markets, international trade, business locations.

Competitive Landscape

Market share concentration, key success factors, cost structure benchmarks, basis of competition, barriers to entry, industry globalization, major companies, operating conditions, capital intensity, technology & systems, revenue volatility.

Regulation & Policy

Industry assistance, key statistics,  table: industry data for the,  table: annual percentage change for key industry data,  table: key ratios for industry key data,  table: industry financial ratios, jargon & glossary, product & services segmentation.

Major Players

Analyst insights,  table: industry data for the industry, industry jargon.

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Total Current Assets / Total Current Liabilities

This ratio is a rough indication of a firm’s ability to service its current obligations. Generally, the higher the current ratio, the greater the "cushion" between current obligations and a firm’s ability to pay them. While a stronger ratio shows that the numbers for current assets exceed those for current liabilities, the composition and quality of current assets are critical factors in the analysis of an individual firm’s liquidity.

Total Revenue / Accounts Receivable

365 / Receivables Turnover Ratio

This figure expresses the average number of days that receivables are outstanding. Generally, the greater the number of days outstanding, the greater the probability of delinquencies in accounts receivable. A comparison of this ratio may indicate the extent of a company’s control over credit and collections. However, companies within the same industry may have different terms offered to customers, which must be considered.

Total Revenue / Closing Inventory

This is an efficiency ratio, which indicates the average liquidity of the inventory or whether a business has over or under stocked inventory. This ratio is also known as "inventory turnover" and is often calculated using "cost of sales" rather than "total revenue." This ratio is not very relevant for financial, construction and real estate industries.

365 / Inventory Turnover Ratio

Dividing the inventory turnover ratio into 365 days yields the average length of time units are in inventory.

Total Revenue / Net Working Capital

Because it reflects the ability to finance current operations, working capital is a measure of the margin of protection for current creditors. When you relate the level of sales resulting from operations to the underlying working capital, you can measure how efficiently working capital is being used. *Net Working Capital = Current Assets - Current Liabilities

(Net Profit + Interest & Bank Charges) / Interest & Bank Charges)

This ratio calculates the average number of times that interest owing is earned and, therefore, indicates the debt risk of a business. The larger the ratio, the more able a firm is to cover its interest obligations on debt. This ratio is not very relevant for financial industries. This ratio is also known as "times interest earned."

Total Liabilities / Total Equity

This is a solvency ratio, which indicates a firm's ability to pay its long-term debts. The lower the positive ratio is, the more solvent the business. The debt to equity ratio also provides information on the capital structure of a business, the extent to which a firm's capital is financed through debt. This ratio is relevant for all industries.

Total Liabilities / Total Assets

This is a solvency ratio indicating a firm's ability to pay its long-term debts, the amount of debt outstanding in relation to the amount of capital. The lower the ratio, the more solvent the business is.

(Net Fixed Assets * 100) / Equity

Net fixed assets represent long-term investment, so this percentage indicates relative capital investment structure.

Total Revenue / Equity

It indicates the profitability of a business, relating the total business revenue to the amount of investment committed to earning that income. This ratio provides an indication of the economic productivity of capital.

(Net Profit * 100) / Equity

This percentage indicates the profitability of a business, relating the business income to the amount of investment committed to earning that income. This percentage is also known as "return on investment" or "return on equity." The higher the percentage, the relatively better profitability is.

(Net Profit + Interest and Bank Charges) * 100 / Total Assets

This percentage, also known as "return on total investment," is a relative measure of profitability and represents the rate of return earned on the investment of total assets by a business. It reflects the combined effect of both the operating and the financing/investing activities of a business. The higher the percentage, the better profitability is.

(Total Current Assets * 100) / Total Assets

This percentage represents the total of cash and other resources that are expected to be realized in cash, or sold or consumed within one year or the normal operating cycle of the business, whichever is longer.

(Accounts Receivable * 100) / Total Assets

This percentage represents all claims against debtors arising from the sale of goods and services and any other miscellaneous claims with respect to non-trade transaction. It excludes loan receivables and some receivables from related parties.

(Closing Inventory * 100) / Total Assets

This percentage represents tangible assets held for sale in the ordinary course of business, or goods in the process of production for such sale, or materials to be consumed in the production of goods and services for sale. It excludes assets held for rental purposes.

(Other Current Assets * 100) / Total Assets

This percentage represents all current assets not accounted for in accounts receivable and closing inventory.

(Net Tangible & Intangible Assets * 100) / Total Assets

This percentage represents tangible or intangible property held by businesses for use in the production or supply of goods and services or for rental to others in the regular operations of the business. It excludes those assets intended for sale. Examples of such items are plant, equipment, patents, goodwill, etc. Valuation of net fixed assets is the recorded net value of accumulated depreciation, amortization and depletion.

(All Other Assets & Adjustments * 100) / Total Assets

This percentage represents all other assets not elsewhere recorded, such as long-term bonds.

Average Total Assets

This figure represents the average value of all resources controlled by an enterprise as a result of past transactions or events from which future economic benefits may be obtained.

(Total Current Liabilities * 100) / Total Assets

This percentage represents obligations that are expected to be paid within one year, or within the normal operating cycle, whichever is longer. Current liabilities are generally paid out of current assets or through creation of other current liabilities. Examples of such liabilities include accounts payable, customer advances, etc.

(Current Bank Loans * 100) / Total Assets

This percentage represents all current loans and notes payable to Canadian chartered banks and foreign bank subsidiaries, with the exception of loans from a foreign bank, loans secured by real estate mortgages, bankers acceptances, bank mortgages and the current portion of long-term bank loans.

(Other Current Liabilities * 100) / Total Assets

(Long-Term Liabilities * 100) / Total Assets

This percentage represents obligations that are not reasonably expected to be liquidated within the normal operating cycle of the business but, instead, are payable at some date beyond that time. It includes obligations such as long-term bank loans and notes payable to Canadian chartered banks and foreign subsidiaries, with the exception of loans secured by real estate mortgages, loans from foreign banks and bank mortgages and other long-term liabilities.

(Total Liabilities * 100) / Total Assets

This percentage represents the obligations of an enterprise arising from past transactions or events, the settlements of which may result in the transfer of assets, provision of services or other yielding of economic benefits in the future.

(Total Equity * 100) / Total Assets

This percentage represents the net worth of businesses and includes elements such as the value of common and preferred shares, as well as earned, contributed and other surpluses.

Average Total Liabilities + Average Total Equity

This figure represents the sum of two separate line items, which are added together and checked against a company’s total assets. This figure must match total assets to ensure a balance sheet is properly balanced.

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Apparel & Footwear Research

Brick and mortar research, e-commerce research, home & furniture research, specialty retail research, retail research.

In today's dynamic marketplace, retail businesses face ever-evolving challenges and opportunities driven by shifting consumer preferences, technological advancements, and global economic trends. Retail research serves as a critical tool for understanding market dynamics, identifying growth opportunities, and staying ahead of the competition. In this comprehensive analysis, we delve into the main category of "retail Research," exploring trends, market size, challenges, opportunities, and growth prospects across its diverse subcategories.

Retail research encompasses the study of consumer behavior, market trends, and industry dynamics within the retail sector. It provides insights into various aspects of retailing, including sales channels, product categories, distribution networks, and competitive landscapes. By analyzing market data, consumer insights, and industry trends, retail research helps businesses make informed decisions, optimize strategies, and drive growth in a highly competitive environment.

The main category of "Retail Research" covers a broad spectrum of retail sectors, each with its unique characteristics, challenges, and growth opportunities. From traditional brick-and-mortar stores to the rapidly expanding e-commerce sector, retailers must adapt to changing consumer preferences, technological innovations, and competitive pressures to thrive in today's marketplace. Let's explore each subcategory in detail:

The apparel and footwear industry is characterized by fashion trends, seasonal variations, and evolving consumer preferences. Retailers in this segment must stay attuned to changing styles, preferences, and purchasing behaviors to remain competitive. Key trends include the rise of athleisure wear, sustainable fashion, and online customization options. Challenges include inventory management, supply chain disruptions, and shifting consumer demographics. Opportunities lie in e-commerce expansion, omnichannel retailing, and personalized shopping experiences.

Brick-and-mortar retailing encompasses physical stores operating in various formats, including department stores, supermarkets, and specialty shops. While facing competition from e-commerce, brick-and-mortar retailers leverage advantages such as in-store experiences, immediate gratification, and personal interactions with customers. Trends in this segment include experiential retail concepts, store revitalization efforts, and integration of digital technologies. Challenges include rising operating costs, changing consumer preferences, and foot traffic decline. Opportunities arise from innovative store formats, strategic location planning, and seamless omnichannel integration.

E-commerce has revolutionized retailing by offering convenience, accessibility, and a wide range of product choices to consumers. The e-commerce sector continues to grow rapidly, driven by factors such as smartphone penetration, digital payment adoption, and logistics infrastructure development. Key trends include mobile commerce, social commerce, and artificial intelligence-driven personalization. Challenges include cybersecurity threats, last-mile delivery complexities, and competition from online marketplaces. Opportunities lie in niche market targeting, international expansion, and adoption of advanced technologies like augmented reality for enhanced customer experiences.

The electronics and appliances segment encompasses products ranging from smartphones and laptops to household appliances like refrigerators and washing machines. Consumer demand for the latest technology, energy efficiency, and connectivity drives innovation in this sector. Key trends include smart home devices, 5G adoption, and sustainability initiatives. Challenges include product commoditization, price competition, and supply chain disruptions. Opportunities arise from product innovation, cross-industry collaborations, and expansion into emerging markets with growing middle-class populations.

The food and beverage industry is essential for meeting consumers' basic needs for sustenance and enjoyment. Retailers in this segment must navigate changing dietary preferences, health-conscious trends, and sustainability concerns. Key trends include plant-based alternatives, online grocery shopping, and meal kit subscriptions. Challenges include food safety regulations, perishability issues, and margin pressures. Opportunities lie in premiumization, personalized nutrition offerings, and leveraging technology for supply chain optimization and food traceability.

Home and furniture retailers cater to consumers' needs for home improvement, decor, and furnishing solutions. This segment is influenced by housing trends, interior design preferences, and lifestyle changes. Key trends include minimalist aesthetics, sustainable materials, and smart home integration. Challenges include inventory management complexities, long lead times, and shifting consumer tastes. Opportunities arise from online visualization tools, customization options, and home staging services to enhance the shopping experience.

Luxury and designer brands cater to affluent consumers seeking premium products, exclusivity, and prestige. This segment is characterized by craftsmanship, heritage, and aspirational lifestyles. Key trends include experiential luxury, digital luxury marketing, and sustainability initiatives. Challenges include counterfeit goods, brand dilution, and economic downturns affecting consumer spending. Opportunities lie in emerging luxury markets, personalized luxury experiences, and collaborations with influencers and celebrities to reach new audiences.

Medical devices retailers supply a wide range of healthcare products, including diagnostic equipment, surgical instruments, and patient monitoring devices. This segment is driven by healthcare advancements, aging populations, and increasing healthcare expenditures. Key trends include telemedicine adoption, wearable health devices, and home healthcare solutions. Challenges include regulatory compliance, reimbursement complexities, and competition from online marketplaces. Opportunities arise from innovation in remote patient monitoring, personalized medicine technologies, and direct-to-consumer healthcare solutions.

Specialty retailers focus on niche product categories or target specific consumer segments with unique needs and preferences. This segment includes businesses selling products such as gourmet foods, pet supplies, and outdoor gear. Key trends include experiential retail concepts, subscription box services, and community-driven brand loyalty. Challenges include inventory management, niche market saturation, and online competition. Opportunities lie in product differentiation, curated shopping experiences, and community engagement initiatives to build brand loyalty and attract loyal customer bases.

Sports and leisure retailers cater to consumers' interests in sports equipment, athletic apparel, and outdoor recreation gear. This segment is influenced by fitness trends, lifestyle preferences, and outdoor adventure activities. Key trends include athleisure wear, wellness tourism, and eco-friendly outdoor gear. Challenges include seasonality, weather-dependent sales, and competition from online marketplaces. Opportunities arise from experiential retail activations, brand collaborations with athletes and influencers, and eco-conscious product innovations to meet the growing demand for sustainable and ethical consumer choices.

Retail research provides valuable insights into market trends, consumer behavior, and industry dynamics across a diverse range of retail sectors. From traditional brick-and-mortar stores to the rapidly growing e-commerce landscape, retailers must adapt to changing consumer preferences, technological innovations, and competitive pressures to succeed in today's marketplace. By understanding the unique challenges and opportunities within each subcategory of retail research, businesses can develop strategic initiatives, optimize operations, and capitalize on emerging trends to drive growth and enhance the shopping experience for consumers worldwide.

Market Trends and Growth Prospects:

Shift Towards Omnichannel Retailing: Retailers are increasingly adopting omnichannel retailing strategies to seamlessly integrate their brick-and-mortar stores with online platforms, mobile apps, and social media channels. This trend allows retailers to provide a cohesive shopping experience across multiple touchpoints, catering to the preferences of omnichannel shoppers who expect convenience, personalization, and flexibility in their shopping journey.

Rise of Sustainable and Ethical Retailing: Consumers are becoming more conscious of the environmental and social impact of their purchasing decisions, driving demand for sustainable and ethically sourced products. Retailers are responding by incorporating sustainable practices into their supply chains, offering eco-friendly product options, and transparently communicating their commitment to corporate social responsibility (CSR) initiatives.

Personalized Shopping Experiences: Personalization has emerged as a key strategy for retailers to enhance customer engagement, loyalty, and conversion rates. By leveraging data analytics, artificial intelligence (AI), and machine learning algorithms, retailers can analyze customer preferences, purchase history, and browsing behavior to deliver personalized product recommendations, targeted promotions, and customized shopping experiences tailored to individual tastes and preferences.

Rapid Growth of Mobile Commerce: The proliferation of smartphones and mobile devices has fueled the growth of mobile commerce, enabling consumers to shop anytime, anywhere, and on any device. Retailers are optimizing their websites and mobile apps for mobile browsing, streamlining the checkout process, and implementing mobile payment options to cater to the increasing number of mobile shoppers.

Expansion of Direct-to-Consumer (DTC) Brands: Direct-to-consumer (DTC) brands are disrupting traditional retail models by bypassing intermediaries and selling directly to consumers through online channels, social media platforms, and pop-up stores. These digitally native brands offer unique product offerings, compelling brand narratives, and direct communication with customers, allowing them to build loyal fan bases and capture market share in competitive retail segments.

Challenges and Opportunities:

Competition from Online Marketplaces: Brick-and-mortar retailers face intense competition from online marketplaces such as Amazon, eBay, and Alibaba, which offer a vast selection of products, competitive pricing, and convenient shopping experiences. To compete effectively, brick-and-mortar retailers must differentiate themselves through unique value propositions, personalized services, and immersive in-store experiences that cannot be replicated online.

Supply Chain Disruptions: Retailers are vulnerable to supply chain disruptions caused by factors such as natural disasters, geopolitical tensions, and global pandemics, as witnessed during the COVID-19 pandemic. To mitigate supply chain risks, retailers are diversifying their sourcing strategies, strengthening supplier relationships, and implementing agile supply chain management practices that enable rapid response to unforeseen disruptions and changes in demand.

Data Privacy and Security Concerns: With the increasing collection and utilization of customer data for personalized marketing and analytics purposes, retailers must prioritize data privacy and security to maintain consumer trust and comply with regulatory requirements such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). Implementing robust data protection measures, transparent privacy policies, and secure payment systems is essential to safeguarding customer information and mitigating the risk of data breaches and cyberattacks.

Changing Consumer Preferences: Retailers must stay attuned to shifting consumer preferences, lifestyle changes, and socio-cultural trends that influence purchasing decisions. Adapting product assortments, marketing strategies, and store layouts to align with evolving consumer tastes and preferences allows retailers to remain relevant and appeal to diverse demographic segments.

Rising Operational Costs: Retailers face pressure from rising operational costs, including rent, labor, and utilities, which impact profit margins and competitiveness. Implementing cost-saving measures, optimizing store layouts, and leveraging technology to streamline operations and improve efficiency can help retailers reduce overhead expenses and enhance profitability in a challenging economic environment.

The retail industry is undergoing rapid transformation driven by technological advancements, changing consumer behaviors, and competitive pressures. Retail research provides valuable insights into market trends, consumer preferences, and industry dynamics that enable retailers to adapt their strategies, optimize operations, and capitalize on growth opportunities. 

By embracing omnichannel retailing, sustainability initiatives, and personalized shopping experiences, retailers can enhance customer engagement, loyalty, and long-term profitability in a dynamic and evolving marketplace. Despite challenges such as competition from online marketplaces, supply chain disruptions, and rising operational costs, retailers that innovate, adapt, and prioritize customer-centric strategies are well-positioned to thrive and succeed in the ever-changing retail landscape.

Now, let's delve deeper into each of the submarket research categories within the broader domain of "Retail Research." Each subcategory presents unique challenges and opportunities, influenced by consumer preferences, technological innovations, and industry trends.

Apparel & Footwear: The apparel and footwear submarket is characterized by fashion trends, seasonal variations, and changing consumer preferences. Retailers in this segment must navigate fast-paced fashion cycles, inventory management challenges, and competitive pricing pressures. However, opportunities lie in leveraging data analytics for trend forecasting, enhancing online and mobile shopping experiences, and embracing sustainable fashion practices to appeal to environmentally conscious consumers.

Brick-and-Mortar: Brick-and-mortar retailing remains a cornerstone of the retail industry, offering tangible shopping experiences, instant gratification, and personalized customer service. While facing competition from e-commerce, brick-and-mortar retailers can differentiate themselves by curating unique in-store experiences, optimizing store layouts for enhanced engagement, and integrating digital technologies such as interactive displays and self-checkout systems to streamline operations and improve customer satisfaction.

E-Commerce: E-commerce continues to reshape the retail landscape, offering convenience, accessibility, and a wide range of product choices to consumers worldwide. Retailers operating in the e-commerce space must focus on enhancing website usability, optimizing search engine visibility, and providing seamless checkout experiences to drive conversions and retain customers. Additionally, leveraging data analytics for personalized product recommendations, targeted promotions, and dynamic pricing strategies can help e-commerce retailers gain a competitive edge in a crowded marketplace.

Electronics & Appliances: The electronics and appliances submarket is driven by technological advancements, product innovation, and evolving consumer lifestyles. Retailers in this segment must stay abreast of emerging technologies such as artificial intelligence, virtual reality, and smart home automation to meet consumer demand for connected devices and enhanced functionality. Offering product demonstrations, expert advice, and after-sales support services can further differentiate electronics and appliance retailers and foster customer loyalty.

Food & Beverage: The food and beverage industry encompasses grocery stores, specialty food retailers, and gourmet food markets catering to diverse culinary preferences and dietary needs. Retailers in this segment must focus on product freshness, quality, and selection to attract discerning consumers. Moreover, opportunities exist in expanding online grocery delivery services, offering meal kit subscriptions, and introducing private-label and premium food products to capitalize on evolving consumer tastes and preferences.

Home & Furniture: Home and furniture retailers cater to consumers' needs for home decor, furnishings, and interior design solutions. This submarket is influenced by housing trends, lifestyle changes, and home improvement projects. Retailers can differentiate themselves by offering personalized design consultations, virtual room visualization tools, and customizable furniture options. Moreover, embracing sustainable materials, eco-friendly manufacturing practices, and circular economy principles can appeal to environmentally conscious consumers seeking sustainable home furnishings.

Luxury & Designer: Luxury and designer brands cater to affluent consumers seeking premium products, exclusivity, and superior craftsmanship. Retailers in this segment must focus on delivering exceptional customer experiences, cultivating brand prestige, and maintaining brand integrity to justify premium pricing and differentiate themselves from mass-market competitors. Additionally, opportunities exist in expanding into emerging luxury markets, enhancing online luxury shopping experiences, and leveraging social media influencers to reach new audiences and drive brand engagement.

Medical Devices: The medical devices submarket encompasses retailers supplying healthcare products such as diagnostic equipment, medical instruments, and patient monitoring devices. Retailers must navigate regulatory compliance requirements, ensure product quality and safety, and provide training and support services to healthcare professionals. Moreover, opportunities exist in expanding product portfolios to include telemedicine equipment, remote patient monitoring devices, and home healthcare solutions to meet the growing demand for personalized and accessible healthcare services.

Specialty Retail: Specialty retailers focus on niche product categories or target specific consumer segments with unique needs and preferences. This submarket includes businesses selling products such as gourmet foods, pet supplies, and outdoor gear. Retailers can differentiate themselves by offering expert product knowledge, personalized shopping experiences, and curated selections tailored to niche markets. Additionally, opportunities exist in expanding online presence, collaborating with influencers, and creating exclusive product partnerships to attract loyal customer bases and drive sales growth.

Sports & Leisure: The sports and leisure submarket caters to consumers' interests in sports equipment, athletic apparel, and outdoor recreation gear. Retailers must stay abreast of fitness trends, outdoor activities, and health and wellness preferences to meet consumer demand effectively. Opportunities exist in offering personalized fitness consultations, organizing community events, and partnering with fitness influencers to promote active lifestyles and drive brand engagement. Additionally, expanding product assortments to include sustainable and eco-friendly options can appeal to environmentally conscious consumers seeking ethical and responsible outdoor gear.

The retail research landscape encompasses a diverse array of submarket categories, each presenting unique challenges and opportunities for retailers. By understanding consumer preferences, industry trends, and competitive dynamics within each subcategory, retailers can develop tailored strategies, optimize operations, and capitalize on growth opportunities to drive success in a rapidly evolving retail environment. Moreover, leveraging data analytics, digital technologies, and personalized customer experiences can help retailers stay ahead of the competition and deliver value to consumers in an increasingly competitive marketplace.

Found 239 Results | Page 1 of 20

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Retail Market

Global Retail Market to Witness a Healthy Growth During 2024-2032, Aided by Technological Advancements and Surge in Online Retail

Global Retail Market Share, Size, Trends, Growth, Analysis: By Product: Food, Beverage, and Grocery, Personal and Household Care, Apparel, Footwear, and Accessories, Furniture and Home Decor, Toys, Hobby, and Household Appliances, Others; By Sector; By Distribution Channel; Regional Analysis; Competitive Landscape; 2024-2032

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Retail Market Size

The global market for retail reached approximately USD 23 trillion in 2023. The market is expected to grow at a CAGR of 5.8% in the forecast period of 2024-2032, to reach a value of USD 38.2 trillion in 2032.

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Industry Outlook

Rising E-commerce Retail Sales

As per retail industry analysis, during 2019 and 2025, global retail e-commerce sales are projected to experience significant growth, rising from USD 3.351 trillion in 2019 to an estimated USD 7.385 trillion in 2025. This growth underscores the increasing consumer preference for online shopping. The annual percentage change in retail e-commerce sales peaked in 2020 at 25.7% and this surge is largely attributed to the COVID-19 pandemic, which accelerated the shift towards online shopping as lockdowns and social distancing measures limited access to physical stores.

As per the retail industry statistics, in 2021, e-commerce sales grew to USD 4.921 trillion, accounting for 19.6% of total retail sales. The diversification of product offerings and the ability to cater to personalized consumer preferences have made e-commerce platforms increasingly attractive.

The volume of real-time mobile transactions has surged significantly which positively affects the market. As of 2024, India leads this trend with a staggering 48.6 billion real-time mobile transactions, highlighting its rapid adoption of digital payment technologies, which makes it one of the largest retail markets in the world. This dominance is attributed to the widespread use of the Unified Payments Interface (UPI), a government-backed platform that facilitates instant payments between bank accounts via mobile devices. China follows with 18.5 billion real-time mobile transaction, driven by its highly advanced and ubiquitous mobile payment systems. Platforms like Alipay and WeChat Pay dominate the market, offering seamless and integrated payment solutions.

Thailand ranks third with 9.7 billion real-time mobile transactions, reflecting the country's increasing digital payment adoption. As per the retail industry analysis, Brazil and South Korea also exhibit significant volumes of real-time mobile transactions, with 8.6 billion and 7.3 billion transactions, respectively. In Brazil, the introduction of Pix, a real-time payment system launched by the Central Bank of Brazil, has revolutionized the payment landscape by enabling instant, 24/7 transactions.

Retail Market Outlook

• China, the US, and India are the largest markets for retail, buoyed by the rising spending power.
• Retailers are leveraging advanced technologies to offer seamless experience to customers across both online and offline channels.
• The increasing usage of digital tools to improve customer experience and enhance operational efficiency is aiding the market.

Retail Market Growth

Retail refers to the process of selling consumer goods or services through various channels of distribution to satisfy the demand of consumers. The retail industry is one of the largest private employers, generating 42 million jobs in the United States. Retail stores are ubiquitous for connecting manufactured goods to end customers and play a significant role in a country’s economy.

The demand of retail market is being driven by factors like rising disposable incomes, rapid digital transformation, and investments in cutting-edge technologies. With evolving customer behaviours, growing smartphone penetration, and increasing focus on meeting the demands of tech-savvy Gen-Z population, retailers are expanding their presence in mobile commerce. Trends such as one-click ordering, the emergence of voice shopping and chatbots, and the growing popularity of mobile wallet payments are also bolstering the popularity of mobile commerce stores. Besides, the growing popularity of social media platforms like Facebook, TikTok and Instagram, among others, is prompting retailers to use such channels to reach potential customers and sell their products.

Retail Market Trends and Recent Developments

Evolving customer sentiments, omnichannel retail, and technological advancements are the major trends impacting the market growth.

Oct 18th, 2023

Amazon announced its plans to launch online shopping services in South Africa to support independent retailers to launch, scale, and grow their businesses.

Aug 16th, 2023

Gucci announced a digital partnership with JD.com to launch its digital flagship store, offering the former’s brand services and exceptional customer services.

May 4th, 2023

Auchan Retail partnered with Israel-based Trigo to launch an autonomous grocery store in France, providing a tap-and-go experience to shoppers which also boosts retail market opportunities.

Mar 3rd, 2023

Walmart announced its plans to add over 28 healthcare centres inside its Walmart Supercenters by 2024 to offer services like dental care and value-based care, among others.

Retail Industry Trends

Rapid urbanisation and evolving customer sentiment

Factors like rapid urbanisation, growing disposable incomes, and evolving customer sentiment are positively impacting the market for retail.

The emergence of omnichannel retail

A trend in retail market is rise of omnichannel retail amid customer demand for seamless and flexible shopping experiences among both physical and digital touchpoints.

The growing trend of sustainability

Growing commitment to sustainability is prompting retailers to introduce initiatives like in-store recycling, renewable energy adoption, and circular economy practices, among others.

Technological advancements and innovations

Advanced technologies such as the IoT, AI, AR, VR, and automation are expected to revolutionise the retail sector, enhancing operational efficiency and offering customised product recommendations.

Retail Market Trends

One of the key factors influencing the market expansion is the rising demand for immersive and personalised in-store and online shopping experiences by customers. Some other current retail market trends are retailers investing in technologies like data analytics , machine learning, and automation to hyper-personalise shopping experiences, predict customer behaviour and preferences, and enhance the efficiency of inventory management, warehousing, and order fulfilment, among others.

Moreover, with the growing trend of sustainability in the retail sector, retailers are attempting to reduce their carbon footprints by adopting eco-friendly practices and promoting environmental stewardship.  Technologies like blockchain and IoT are also adopted by retailers to reduce waste, optimise energy, and drive sustainability.

How is the Global Market Adapting to Diverse Consumer Needs and Technological Advancements?

• Diverse product range catering to various consumer needs can increase retail market value.
• Integration of advanced technologies like AI and IoT.
• Established global presence and broad customer base.
• Strong brand loyalty and recognition.
• Significant growth in e-commerce and online shopping platforms.

What Challenges are Shaping the Competitive Landscape of the Global Market?

• Intense competition leading to price wars and reduced profit margins affects retail demand growth.
• Vulnerability to global supply chain disruptions.
• High operational costs related to logistics and inventory management.
• Complexity and cost of navigating different regulations across countries.
• Challenges in adapting quickly to digital transformation.

How are Economic Downturns and Security Concerns Impacting the Global Retail Market Share?

• Economic downturns reducing consumer spending.
• Increased vulnerability to cyberattacks and data breaches.
• Rapid shifts in consumer behavior and preferences.

What Are the Key Growth Opportunities in the Retail Market?

• Expansion into developing countries with growing middle classes is boosting retail demand forecast.
• Integration of online and offline channels through omnichannel retailing.
• Increasing demand for sustainable and ethically sourced products.
• Leveraging customer data for personalized shopping experiences.

Competitive Strategies: Retailers employ various competitive strategies to gain market share and customer loyalty

• Offering competitive pricing and discounts to attract price-sensitive consumers.
• Maintaining a wide range of products to meet diverse consumer needs.
• Investing in technology to enhance customer experience, streamline operations, and improve supply chain efficiency.
• Integrating online and offline channels to provide a seamless shopping experience boosts the growth of the retail industry.
• Focusing on enhancing customer service and experience through personalized offerings and efficient service.

Changes in Consumer Behavior in the Retail Market

• Shift to Online Shopping: Consumers increasingly prefer online shopping for convenience and safety, a trend accelerated by the COVID-19 pandemic, which aids the growth of the retail market.
• Increased Use of Mobile Devices: The growth of mobile commerce reflects the widespread use of smartphones and tablets for shopping.
• Demand for Personalization: Shoppers expect personalized experiences through tailored recommendations and offers.
• Focus on Sustainability: There is a rising demand for eco-friendly and ethically sourced products.
• Preference for Convenience: Consumers prioritize time-saving shopping methods like click-and-collect and same-day delivery.
• Health and Wellness: Increased focus on health leads to higher demand for organic and health-related products.
• Digital Payment Methods: The adoption of mobile wallets, contactless payments, and BNPL options is growing.
• Social Media Influence: Social media plays a significant role in product discovery and purchasing decisions.
• Omnichannel Shopping: Consumers seek a seamless experience across both online and offline shopping channels boosting the retail industry revenue.

Key Indicators for Demand

• Economic Conditions: Economic stability and growth boost consumer spending, while downturns and high inflation reduce it
• Consumer Confidence: High consumer confidence increases spending, whereas low confidence results in reduced spending and higher savings 
• Technological Advancements: Innovations like e-commerce and mobile shopping enhance convenience, driving online retail demand 
• Changing Demographics: Shifts such as ageing populations and urbanization influence consumer preferences and shopping behaviours in retail industry.

Price Competition in the Market

• Discounts and Promotions: Black Friday and Cyber Monday sales are prime examples of retailers engaging in intense price competition to capture consumer spending
• Price Matching Policies: Walmart and Target both have extensive price matching policies to ensure they remain competitive with other retailers and online platforms like Amazon
• Private Labels: Costco's Kirkland Signature and Walmart's Great Value are successful private label brands that compete on price while ensuring quality and increasing retail demand.
• Price Transparency: Price comparison websites and apps like Google Shopping and PriceGrabber facilitate easy price comparisons for consumers.
• Loyalty Programs and Membership Discounts: Amazon Prime offers members exclusive discounts and deals, creating a competitive advantage through member loyalty.

Industry Segmentation

“Retail Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

Market Breakup by Product

• Food, Beverage, and Grocery
• Personal and Household Care
• Apparel, Footwear, and Accessories
• Furniture and Home Décor
• Toys, Hobby, and Household Appliances
• Industrial and Automotive
• Electronic, Consumer Durables and IT
• Pharmaceuticals

Market Breakup by Sector

• Unorganised

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• Speciality Stores

Retail Market Segmentation by Region

• North America
• Asia Pacific
• Latin America
• Middle East and Africa

Retail Market Analysis

According to the global retail market analysis, the demand for food, groceries, and beverages from retail channels is significantly increasing. The rising health concerns are prompting retailers to offer local and fresh foods that are low-sodium, fat-free, and sugar-free. With growing customer demand for convenience, subscription services offering at-home delivery are gaining popularity. In addition, food and grocery retailers are leveraging technologies like automation and AI to enhance their efficiency and streamline operations while improving in-store shopping experiences.

Online retail platforms hold a significant retail market share as their demand is growing at a healthy pace due to their accessibility, flexibility, ease of interaction, and convenience, coupled with rising internet and smartphone ownership. Moreover, the internet is revolutionising the retail industry by allowing retailers to increase their audience from the local area to overseas. Reportedly, retail e-commerce sales reached USD 5.7 trillion in 2022.

In the forecast period, market is expected to grow as online retailers are expected to deploy innovative technologies such as VR, AR, and generative AI to offer customers a personalised and immersive experience while streamlining their operations. The incorporation of augmented reality allows consumers to visualise the selected items.

Competitive Landscape

The market players are increasing their collaboration efforts and are leveraging advanced technologies, including AI and AR, to gain a competitive edge in the market.

Walmart, Inc.

Walmart, headquartered in Arkansas, the United States, is an omnichannel retailer that supports customers to save money and live a better life. With an employee of 2.1 million individuals, the company’s 10,500 stores and e-commerce websites are visited by nearly 240 million customers and members.

Costco Wholesale Corporation

Costco is a prominent retailer that operates warehouse clubs in 11 countries. Its warehouses support medium and small-sized businesses to purchase and resale products. It offers one of the largest and exclusive categories of different products, including housewares, sporting goods, tyres, health and beauty products, office equipment, groceries, and television and electronic goods, among others.

JD.com, Inc.

JD. com forayed into the e-commerce market in 2004, and since has established its position as a prominent Chinese e-commerce player. Its business encompasses sectors such as logistics, insurance, technology, healthcare, and industrial solutions, among others.

Other players in the retail market include Amazon.com, Inc., The Home Depot, Inc., The Kroger Co., Walgreens Boots Alliance, Inc., Alibaba Group Holding Limited, Target Corporation, Lowe's Companies, Inc., The Schwarz Group, Koninklijke Ahold Delhaize N.V., Carrefour Group, and Auchan Retail International.

With the increasing demand for convenient and enjoyable shopping experiences among customers, key players are utilising different technologies such as artificial intelligence (AI), customer vision technology, and augmented reality (AR) to create an interconnected, frictionless, and customer-centric retail channel. Retailers are also attempting to bridge the gap between their stock inventory and on-shelf availability to prioritise tasks and improve customer experience.

Sustainable Practices by Key Players in the Global Retail Market

Walmart inc..

• Renewable Energy: As per retail market dynamics and trends, Walmart aims to power 50% of its operations with renewable energy by 2025 and reach 100% by 2035. They have installed solar panels on many of their stores and distribution centers.
• Sustainable Products: Walmart's Project Gigaton aims to reduce one billion metric tons of greenhouse gases from its supply chain by 2030. This includes efforts to source more sustainable products and reduce emissions from manufacturing and logistics.
• Waste Reduction: Walmart is working towards zero waste to landfill in its operations in the U.S. and Canada by 2025 (Global Compliance News) (RPC).

Amazon.com Inc.

• Climate Pledge: Amazon co-founded The Climate Pledge, committing to reach net-zero carbon by 2040, ten years ahead of the Paris Agreement. They are investing in electric delivery vehicles and renewable energy projects.
• Shipment Zero: Amazon aims to make 50% of all shipments net-zero carbon by 2030 through initiatives like using renewable energy and optimizing packaging to reduce waste.
• Sustainable Packaging: The Frustration-Free Packaging program encourages suppliers to create easy-to-open, recyclable packaging, reducing waste and environmental impact

Retail Market Regional Analysis

The Asia Pacific accounts for a significant market share in retail industry due to economic growth in countries like India and China, coupled with rising disposable incomes. The rising tourism activities in countries such as Singapore, Thailand, and South Korea, among others, are driving the demand for luxury goods , electronics, and apparel.

With the online retail sector in the region flourishing amid the rising customer demand for convenience, investments in e-commerce channels are significantly rising. For instance, in January 2024, Konvy, a leading Thai online beauty e-commerce platform, secured a funding of USD 11 million from New Day Ventures Limited, Insignia Ventures Partners, and Alibaba International to support its expansion in Southeast Asia.

Key Highlights of the Report

Retail Market Report Snapshots

Retail Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.

1    Preface 2    Report Coverage – Key Segmentation and Scope 3    Report Description     3.1    Market Definition and Outlook     3.2    Properties and Applications     3.3    Market Analysis     3.4    Key Players 4    Key Assumptions 5    Executive Summary     5.1    Overview     5.2    Key Drivers     5.3    Key Developments     5.4    Competitive Structure     5.5    Key Industrial Trends 6    Market Snapshot     6.1    Global     6.2    Regional 7    Opportunities and Challenges in the Market 8    Global Retail Market Analysis     8.1    Key Industry Highlights     8.2    Global Retail Historical Market (2018-2023)      8.3    Global Retail Market Forecast (2024-2032)     8.4    Global Retail Market by Product         8.4.1    Food, Beverage, and Grocery             8.4.1.1    Historical Trend (2018-2023)              8.4.1.2    Forecast Trend (2024-2032)         8.4.2    Personal and Household Care             8.4.2.1    Historical Trend (2018-2023)              8.4.2.2    Forecast Trend (2024-2032)         8.4.3    Apparel, Footwear, and Accessories             8.4.3.1    Historical Trend (2018-2023)              8.4.3.2    Forecast Trend (2024-2032)         8.4.4    Furniture and Home Décor             8.4.4.1    Historical Trend (2018-2023)              8.4.4.2    Forecast Trend (2024-2032)         8.4.5    Toys, Hobby, and Household Appliances             8.4.5.1    Historical Trend (2018-2023)              8.4.5.2    Forecast Trend (2024-2032)         8.4.6    Industrial and Automotive              8.4.6.1    Historical Trend (2018-2023)              8.4.6.2    Forecast Trend (2024-2032)         8.4.7    Electronic, Consumer Durables and IT              8.4.7.1    Historical Trend (2018-2023)              8.4.7.2    Forecast Trend (2024-2032)         8.4.8    Pharmaceuticals             8.4.8.1    Historical Trend (2018-2023)              8.4.8.2    Forecast Trend (2024-2032)         8.4.9    Others     8.5    Global Retail Market by Sector         8.5.1    Organised             8.5.1.1    Historical Trend (2018-2023)              8.5.1.2    Forecast Trend (2024-2032)         8.5.2    Unorganised             8.5.2.1    Historical Trend (2018-2023)              8.5.2.2    Forecast Trend (2024-2032)     8.6    Global Retail Market by Distribution Channel         8.6.1    Supermarkets and Hypermarkets             8.6.1.1    Historical Trend (2018-2023)              8.6.1.2    Forecast Trend (2024-2032)         8.6.2    Convenience Stores             8.6.2.1    Historical Trend (2018-2023)              8.6.2.2    Forecast Trend (2024-2032)         8.6.3    Speciality Stores             8.6.3.1    Historical Trend (2018-2023)              8.6.3.2    Forecast Trend (2024-2032)         8.6.4    Online             8.6.4.1    Historical Trend (2018-2023)              8.6.4.2    Forecast Trend (2024-2032)         8.6.5    Others     8.7    Global Retail Market by Region         8.7.1    North America             8.7.1.1    Historical Trend (2018-2023)              8.7.1.2    Forecast Trend (2024-2032)         8.7.2    Europe             8.7.2.1    Historical Trend (2018-2023)              8.7.2.2    Forecast Trend (2024-2032)         8.7.3    Asia Pacific             8.7.3.1    Historical Trend (2018-2023)              8.7.3.2    Forecast Trend (2024-2032)         8.7.4    Latin America             8.7.4.1    Historical Trend (2018-2023)              8.7.4.2    Forecast Trend (2024-2032)         8.7.5    Middle East and Africa             8.7.5.1    Historical Trend (2018-2023)              8.7.5.2    Forecast Trend (2024-2032) 9    North America Retail Market Analysis     9.1    Market by Product     9.2    Market by Sector     9.3    Market by Distribution Channel     9.4    Market by Country         9.4.1    United States of America              9.4.1.1    Historical Trend (2018-2023)              9.4.1.2    Forecast Trend (2024-2032)         9.4.2    Canada             9.4.2.1    Historical Trend (2018-2023)              9.4.2.2    Forecast Trend (2024-2032) 10    Europe Retail Market Analysis     10.1    Market by Product     10.2    Market by Sector     10.3    Market by Distribution Channel     10.4    Market by Country         10.4.1    United Kingdom             10.4.1.1    Historical Trend (2018-2023)              10.4.1.2    Forecast Trend (2024-2032)         10.4.2    Germany             10.4.2.1    Historical Trend (2018-2023)              10.4.2.2    Forecast Trend (2024-2032)         10.4.3    France             10.4.3.1    Historical Trend (2018-2023)              10.4.3.2    Forecast Trend (2024-2032)         10.4.4    Italy             10.4.4.1    Historical Trend (2018-2023)              10.4.4.2    Forecast Trend (2024-2032)         10.4.5    Others 11    Asia Pacific Retail Market Analysis     11.1    Market by Product     11.2    Market by Sector     11.3    Market by Distribution Channel     11.4    Market by Country         11.4.1    China             11.4.1.1    Historical Trend (2018-2023)              11.4.1.2    Forecast Trend (2024-2032)         11.4.2    Japan             11.4.2.1    Historical Trend (2018-2023)              11.4.2.2    Forecast Trend (2024-2032)         11.4.3    India             11.4.3.1    Historical Trend (2018-2023)              11.4.3.2    Forecast Trend (2024-2032)         11.4.4    ASEAN             11.4.4.1    Historical Trend (2018-2023)              11.4.4.2    Forecast Trend (2024-2032)         11.4.5    South Korea             11.4.5.1    Historical Trend (2018-2023)              11.4.5.2    Forecast Trend (2024-2032)         11.4.6    Australia             11.4.6.1    Historical Trend (2018-2023)              11.4.6.2    Forecast Trend (2024-2032)         11.4.7    Others 12    Latin America Retail Market Analysis     12.1    Market by Product     12.2    Market by Sector     12.3    Market by Distribution Channel     12.4    Market by Country         12.4.1    Brazil             12.4.1.1    Historical Trend (2018-2023)              12.4.1.2    Forecast Trend (2024-2032)         12.4.2    Argentina             12.4.2.1    Historical Trend (2018-2023)              12.4.2.2    Forecast Trend (2024-2032)         12.4.3    Mexico             12.4.3.1    Historical Trend (2018-2023)              12.4.3.2    Forecast Trend (2024-2032)         12.4.4    Others 13    Middle East and Africa Retail Market Analysis     13.1    Market by Product     13.2    Market by Sector     13.3    Market by Distribution Channel     13.4    Market by Country         13.4.1    Saudi Arabia             13.4.1.1    Historical Trend (2018-2023)              13.4.1.2    Forecast Trend (2024-2032)         13.4.2    United Arab Emirates             13.4.2.1    Historical Trend (2018-2023)              13.4.2.2    Forecast Trend (2024-2032)         13.4.3    Nigeria             13.4.3.1    Historical Trend (2018-2023)              13.4.3.2    Forecast Trend (2024-2032)         13.4.4    South Africa             13.4.4.1    Historical Trend (2018-2023)              13.4.4.2    Forecast Trend (2024-2032)         13.4.5    Others 14    Market Dynamics     14.1    SWOT Analysis         14.1.1    Strengths         14.1.2    Weaknesses         14.1.3    Opportunities         14.1.4    Threats     14.2    Porter’s Five Forces Analysis         14.2.1    Supplier’s Power         14.2.2    Buyer’s Power         14.2.3    Threat of New Entrants         14.2.4    Degree of Rivalry         14.2.5    Threat of Substitutes     14.3    Key Indicators for Demand     14.4    Key Indicators for Price 15    Competitive Landscape     15.1    Market Structure     15.2    Company Profiles           15.2.1    Walmart Inc.             15.2.1.1    Company Overview             15.2.1.2    Product Portfolio             15.2.1.3    Demographic Reach and Achievements             15.2.1.4    Certifications         15.2.2    Amazon.com, Inc.             15.2.2.1    Company Overview             15.2.2.2    Product Portfolio             15.2.2.3    Demographic Reach and Achievements             15.2.2.4    Certifications         15.2.3    Costco Wholesale Corporation             15.2.3.1    Company Overview             15.2.3.2    Product Portfolio             15.2.3.3    Demographic Reach and Achievements             15.2.3.4    Certifications         15.2.4    The Home Depot, Inc.              15.2.4.1    Company Overview             15.2.4.2    Product Portfolio             15.2.4.3    Demographic Reach and Achievements             15.2.4.4    Certifications         15.2.5    JD.com, Inc.             15.2.5.1    Company Overview             15.2.5.2    Product Portfolio             15.2.5.3    Demographic Reach and Achievements             15.2.5.4    Certifications         15.2.6    The Kroger Co.             15.2.6.1    Company Overview             15.2.6.2    Product Portfolio             15.2.6.3    Demographic Reach and Achievements             15.2.6.4    Certifications         15.2.7    Walgreens Boots Alliance, Inc.             15.2.7.1    Company Overview             15.2.7.2    Product Portfolio             15.2.7.3    Demographic Reach and Achievements             15.2.7.4    Certifications         15.2.8    Alibaba Group Holding Limited              15.2.8.1    Company Overview             15.2.8.2    Product Portfolio             15.2.8.3    Demographic Reach and Achievements             15.2.8.4    Certifications         15.2.9    Target Corporation             15.2.9.1    Company Overview             15.2.9.2    Product Portfolio             15.2.9.3    Demographic Reach and Achievements             15.2.9.4    Certifications         15.2.10    Lowe's Companies, Inc.             15.2.10.1    Company Overview             15.2.10.2    Product Portfolio             15.2.10.3    Demographic Reach and Achievements             15.2.10.4    Certifications         15.2.11    The Schwarz Group             15.2.11.1    Company Overview             15.2.11.2    Product Portfolio             15.2.11.3    Demographic Reach and Achievements             15.2.11.4    Certifications         15.2.12    Koninklijke Ahold Delhaize N.V.             15.2.12.1    Company Overview             15.2.12.2    Product Portfolio             15.2.12.3    Demographic Reach and Achievements             15.2.12.4    Certifications         15.2.13    Carrefour Group             15.2.13.1    Company Overview             15.2.13.2    Product Portfolio             15.2.13.3    Demographic Reach and Achievements             15.2.13.4    Certifications         15.2.14    Auchan Retail International             15.2.14.1    Company Overview             15.2.14.2    Product Portfolio             15.2.14.3    Demographic Reach and Achievements             15.2.14.4    Certifications         15.2.15    Others  16    Key Trends and Developments in the Market

List of Key Figures and Tables

1.    Global Retail Market: Key Industry Highlights, 2018 and 2032 2.    Global Retail Historical Market: Breakup by Product (USD Million), 2018-2023 3.    Global Retail Market Forecast: Breakup by Product (USD Million), 2024-2032 4.    Global Retail Historical Market: Breakup by Sector (USD Million), 2018-2023 5.    Global Retail Market Forecast: Breakup by Sector (USD Million), 2024-2032 6.    Global Retail Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023 7.    Global Retail Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032 8.    Global Retail Historical Market: Breakup by Region (USD Million), 2018-2023 9.    Global Retail Market Forecast: Breakup by Region (USD Million), 2024-2032 10.    North America Retail Historical Market: Breakup by Country (USD Million), 2018-2023 11.    North America Retail Market Forecast: Breakup by Country (USD Million), 2024-2032 12.    Europe Retail Historical Market: Breakup by Country (USD Million), 2018-2023 13.    Europe Retail Market Forecast: Breakup by Country (USD Million), 2024-2032 14.    Asia Pacific Retail Historical Market: Breakup by Country (USD Million), 2018-2023 15.    Asia Pacific Retail Market Forecast: Breakup by Country (USD Million), 2024-2032 16.    Latin America Retail Historical Market: Breakup by Country (USD Million), 2018-2023 17.    Latin America Retail Market Forecast: Breakup by Country (USD Million), 2024-2032 18.    Middle East and Africa Retail Historical Market: Breakup by Country (USD Million), 2018-2023 19.    Middle East and Africa Retail Market Forecast: Breakup by Country (USD Million), 2024-2032 20.    Global Retail Market Structure

What was the global retail market size in 2023?

In 2023, the global retail market attained a value of nearly USD 23 trillion.

What are the key driving factors for the growth of the retail industry?

The major market drivers are the rising population, growing smartphone penetration, and the ever-increasing usage of the internet across the globe.

What are the key trends of the market?

The key trends in the market are rapid technological innovations and increasing popularity of augmented reality among retailers.

What are the major regional markets for retail, according to the EMR report?

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

What are the major products considered in the market report?

The major products considered in the market report include food, beverage and grocery, personal and household care, apparel, footwear, and accessories, furniture and home décor, toys, hobby, and household appliances, industrial and automotive, electronic, consumer durables and IT, and pharmaceuticals, among others.

What are the different segments based on sector considered in the market report?

The different segments based on sector considered in the market report include organised and unorganised.

What is the leading distribution channel for retail?

The various distribution channels in the market include supermarkets and hypermarkets, convenience stores, speciality stores, and online, among others.

Who are the key players in the retail industry?

The major players in the market are Walmart Inc., Amazon.com, Inc., Costco Wholesale Corporation, The Home Depot, Inc., JD.com, Inc., The Kroger Co., Walgreens Boots Alliance, Inc., Alibaba Group Holding Limited, Target Corporation, Lowe's Companies, Inc., The Schwarz Group, Koninklijke Ahold Delhaize N.V., Carrefour Group, and Auchan Retail International, among others.

What do you mean by the retail market?

Retail refers to the process of selling consumer goods or services through various channels of distribution to satisfy the demand of consumers.

What is market segmentation in retail?

Market segmentation refers to dividing the market into sub-categories depending on consumer behaviour and needs.

What is the concept of the retail market?

The sale of goods and services to the consumers is the main concept of retail market.

Which region has the biggest share in retail industry?

The Asia Pacific holds the largest market share.

What is the growth rate of the market?

The market is projected to grow at a CAGR of 5.8% between 2024 and 2032.

What is the retail market forecast for 2024-2032?

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 38.2 trillion by 2032.

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