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NPTEL Previous Year Question Papers: National Programme on Technology Enhanced Learning ( NPTEL ) is a portal for learning courses on various subjects in partnership with IITs and IISc. Government of India is also contributing its funds for NPTEL by Ministry of Education. They are continuously conducting certification exam for all of their courses. Courses learning of NPTEL platform is completely free. But if you need certification you have to pay the certification examination fee and take exams to get certified.
Generally, NPTEL certification exam cost is Rs 1000 for per course examination. Candidates who are applied for the course certification exam have to take test on the allotted centers. Preparing using NPTEL Previous Year Question Papers Cloud Computing gives you more advantages during the exam. Applicants who are searching for National Programme on Technology Enhanced Learning Previous Year Question Papers with Answers PDF can find download here . Continue reading to learn more about the NPTEL Previous Year Question Papers and certification test.
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- NOC:Consumer Behaviour (Video)
- Co-ordinated by : IIT Kharagpur
- Available from : 2017-03-13
- Intro Video
- Lecture 1: Introduction to Consumer Behaviour
- Lecture 2:The Changing Patterns of Consumer Behaviour
- Lecture 3: Dimensions of Consumerism
- Lecture 4: Use of Market Segmentation in Consumer Behaviour
- Lecture 5: Process of Motivation
- Lecture 6: Theories of Motivation
- Lecture 7: Consumer Involvement
- Lecture 8: Case Study on Motivation and Involvement
- Lecture 9: Concept and Levels of Perception
- Lecture 10: Process of Perception
- Lecture 11: Theories of Personality - I
- Lecture 12: Theories of Personality - II
- Lecture 13: Brand Personality & Self concept
- Lecture 14: Theories of Learning
- Lecture 15: Attitude Formation - I
- Lecture 16: Attitude Formation - II
- Lecture 17: Changing Attitude
- Lecture 18: Exercise on Attitude Formation and Change
- Lecture 19: Values
- Lecture 20: AIO Classification
- Lecture 21: VALS - I Typology
- Lecture 22: VALS - TM Typology
- Lecture 23:
- Lecture 24:
- Lecture 25: Group Influences on Consumption
- Lecture 26: Role of Celebrity Endorsement
- Lecture 27: Concept of Family & Family Life Cycle
- Lecture 28: Family Buying Decisions
- Lecture 29: Diffusion of Innovations - I
- Lecture 30: Diffusion of Innovations - II
- Lecture 31: Influencing Factors for Adoption and Opinion Leadership
- Lecture 32: Consumer Decision Making
- Lecture 33: Consumer Black Box Model
- Lecture 34: Models of Consumer Behaviour - I
- Lecture 35: Models of Consumer Behaviour - II
- Lecture 36: Models of Consumer Behaviour - III
- Lecture 37: Models of Consumer Behaviour - IV
- Lecture 38 : Organisational Buying Behaviour -I
- Lecture 39 : Organisational Buying Behaviour -II
- Lecture 40: Dimensions of Consumer Research
- Live Session 25-02-2020
- Watch on YouTube
- Assignments
- Download Videos
- Transcripts
Consumer Psychology
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Prof. Naveen Kashyap
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Applicants who are searching for National Programme on Technology Enhanced Learning Previous Year Question Papers with Answers PDF can find download here. Continue reading to learn more about the previous year question papers and certification test.
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About the course: Drawing heavily from the fields of psychology, anthropology and economics; the concepts of Consumer Behaviour puts forth the decision-making processes of buyers, both individually and in groups.
View and download previous years (past) question papers for SWAYAM Exam for years 2025, 2024, 2023, 2022, 2021, 2020, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011.
The Assignments - 1 & 2 of Weeks - 1 & 2 Solution for the course Consumer Behaviour have been released in the portal. Please go through the solution and in case of any doubt post your queries in the forum.
Drawing heavily from the fields of psychology, anthropology and economics; the concepts of Consumer Behaviour puts forth the decision-making processes of buy...
Drawing heavily from the fields of psychology, anthropology and economics; the concepts of Consumer Behaviour puts forth the decision-making processes of buy...
Intro Video. Week 1. Lecture 1: Introduction to Consumer Behaviour. Lecture 2:The Changing Patterns of Consumer Behaviour. Lecture 3: Dimensions of Consumerism. Lecture 4: Use of Market Segmentation in Consumer Behaviour. Lecture 5: Process of Motivation. Week 2. Lecture 6: Theories of Motivation.
The present course is designed to study how consumers behave on the market and what the consequences of various behavior patterns. Additionally, the present course also looks at various psychological factors that shape the behavior and actions of the consumer in the global market.
Drawing heavily from the fields of psychology, anthropology and economics; the concepts of Consumer Behaviour puts forth the decision-making processes of buyers, both individually and in groups.