media a2 coursework

A2 Media Studies

A resource for A2 Media students at King Edward VI College

• Specification
• Exam Questions

Written Coursework

• Print Coursework
• Media Theory

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Media Language 

This is the technical language that we use when analysing a piece of media.   

Camera angles|  e.g. low angle/high angle. long shot/ wide shot / close up/ mid shot.

Editing| e.g. straight cut/ jump cut/ fade in/ graphic match

Sound| e.g. diegetic/non diegetic / contrapuntal / parallel / Ambient 

Mise en scene| e.g. costume / props / set design 

Representation| age / gender / class and status / ethnicity / ability - disability 

When analysing films and TV shows in meida it is always important to apply the right words to the analysis in order to explore the way meaning is created; the most important key concepts are as followed:

representations

institutions

These are the most important for media as they help you understand the text/media product in a more detailed level, so that means you're making more connections within the work instead of just making pointless and meaningless observations.

Active Institutional view 

This means that the view is transmitted by the text from the institution to the audience. The institution is seen asactive and the audience are seen as passive.

Negotiated view

Meaning is constructed by the text. The institution encodes a meaning into the text and the reader interprets this in relation to other factors as well, suggesting that meaning is therefore negotiated  between insitution and audience.

Active audience

The view that meaning is re-created by the audience, so the institution becomes passive in the relationship since it has no control over how the audience re-creates meaning from the text in an active way.

Deconstruction

Jacques Derrida explored the relationship between institution and audience in a more diverse way. He suggests that an audience deconstructs a text within its context. Therefore, this implies that there is not a single meaning to a text but many meanings and numerous interpretations based on these contexts and the way audience recieves the text.

Media language is the terminology of Media, for example Connotation- meaning or ideology associated with a media text that is added to the text by the audience.Media language is important as it gives meaning to media texts.

Media Language Theories

Stuart Hall (1980)

Texts can be encoded by producers and meaning is decoded by audiences. (Really like this theory)

Roland Barthes (1967)

To discuss connotations that can be attributed to denotations.

Charles Sanders Pierce (1971)

Details that 'we only think in signs' . Signs only represent anything when society attributes meaning to them.  ( but society is shaped by the media? ) Additionally, he noted that there are three types of sign that we use everyday to create meaning ; iconic , indexical (what it relates to) and symbolic signs.

Roman Jakobson (1956) and Claude Levi-Strauss (1958)

Paradigims (typical examples) can be encoded in order to give a preferred meaning and structure. 

A Level Media Studies Blog

Welcome back year 13!

• a media portfolio, comprising a main and ancillary texts; 
• a presentation of your research, planning and evaluation in  digital format(s).  The media portfolio will be produced through a combination of two or more of the following media: 
• Video 
• Print 
• Web-based 
• Audio 
• In what ways does your media product use, develop or challenge forms and conventions of real  media products?
• How effective is the combination of your main product and ancillary texts? 
• What have you learned from your audience feedback? 
• How did you use media technologies in the construction and research, planning and evaluation stages? 

• Ablog 
• DVD extras 
• A podcast 
• A powerpoint 
• A Website 

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WJEC A2 Media Studies Coursework Handbook

Subject: Media studies

Age range: 16+

Resource type: Other

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griffin0645578

A highly useful starting point for students. Would have been better as a word document to allow some additional sections to be added.

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Sverdlovsk Oblast, Russia

The capital city of Sverdlovsk oblast: Ekaterinburg .

Sverdlovsk Oblast - Overview

Sverdlovsk Oblast is a federal subject of Russia, the largest region of the Urals, located on the border between Europe and Asia in the Urals Federal District. Yekaterinburg is the capital city of the region.

The population of Sverdlovsk Oblast is about 4,264,300 (2022), the area - 194,307 sq. km.

Sverdlovsk oblast flag

Sverdlovsk oblast coat of arms.

Sverdlovsk oblast map, Russia

Sverdlovsk oblast latest news and posts from our blog:.

26 May, 2020 / Unique Color Photos of Yekaterinburg in 1909 .

2 December, 2018 / Yekaterinburg - the view from above .

21 November, 2018 / Abandoned Railway Tunnel in Didino .

12 October, 2017 / Northern Urals: Manpupuner Plateau and Dyatlov Pass .

20 April, 2015 / Multicolored aurora borealis in the Northern Urals .

More posts..

History of Sverdlovsk Oblast

The first people settled here in the Stone Age. At the end of the 16th century, the Russian kingdom gained control of the region. In the 17th century, the most significant stage of the initial development of this area happened, when Russian settlers began a massive advance to the east. In 1598, the first settlers founded the town of Verkhoturye on the territory of the present Sverdlovsk region.

Verkhoturye became the first capital of the Urals because of its strategic location on the Babinov road - an important crossroads of trade routes. Sverdlovsk oblast acted as a transshipment base between the central part of the country and the actively developed regions of Siberia and Central Asia.

The presence of strategic reserves of iron and copper ore, as well as large forest areas, predetermined the specialization of the region (ferrous and non-ferrous metallurgy, wood processing, mining, etc.). Exploration of minerals in the Sverdlovsk region began at the end of the 17th century.

In the 18th century, the Demidov dynasty founded several plants in the region that turned into large production and economic complexes. The local industry was characterized by a high level of technological development. The blast furnaces of the Ekaterinburg, Nevyansk, Tagil iron-making plants were superior in performance to the best European models of that time, and their products were the leading item of Russian exports.

More historical facts…

The launch of the Trans-Siberian Railway became a landmark event in the life of the Middle Urals, allowing large-scale export of plant products. Between 1920 and 1930, the Urals was able to once again take its place as the leading industrial region of Russia by strengthening its mining industry, creating new production facilities, developing energy and mass urban construction.

In the years of the first five-year plans, along with the reconstruction of old enterprises, several new large industrial facilities were opened: Uralmashzavod, Uralelektrotyazhmash, tool and ball bearing plants in Sverdlovsk, Uralvagonzavod and Nizhny Tagil metallurgical plant in Nizhny Tagil, pipe plants in Pervouralsk and Kamensk-Uralsky, copper smelters in Krasnouralsk and Sredneuralsk, the Ural aluminum smelter in Kamensk-Uralsky and others.

On October 3, 1938, the territory of Sverdlovsk Oblast was finally formed. During the Second World War, from July 1941 to December 1942, more than 2 million people came to the Urals region, of which more than 700 thousand stayed in Sverdlovsk Oblast.

In the postwar period, Sverdlovsk Oblast continued to develop as a major industrial center of the Urals. The industry of the region was a supplier of the most important types of machinery, products of ferrous and non-ferrous metallurgy, chemical, electric power, light, and food industries. Mechanical engineering and metalworking retained their leading place in the structure of the local industry.

Being one of the most important industrial and defense centers of the Soviet Union, the Sverdlovsk region remained closed to foreigners until 1991.

Beautiful nature of Sverdlovsk Oblast

Forest stream in Sverdlovsk Oblast

Author: Vlasov Pavel

Sverdlovsk Oblast nature

Author: Oleg Seliverstov

Sverdlovsk Oblast is rich in forests

Sverdlovsk Oblast - Features

Sverdlovsk Oblast received its name from its administrative center - the city of Sverdlovsk (Yekaterinburg). The name appeared on January 17, 1934, together with the formation of the region. After renaming Sverdlovsk back to Yekaterinburg, the region was not renamed and retained its Soviet name.

The territory of Sverdlovsk Oblast stretches from west to east for 560 kilometers, from north to south - for 660 kilometers. The climate is continental. The average temperature in January is about minus 16-20 degrees Celsius, in July - plus 19-30 degrees Celsius.

The Sverdlovsk region, being one of the oldest mining regions of Russia, is rich in a variety of natural resources. Today, the local mineral and raw materials base provides a significant part of the production of Russian vanadium, bauxite, chrysotile-asbestos, iron ore, refractory clay. The region is the main raw source for Russian aluminum industry.

There are significant reserves of nickel ores, precious metals, mineral and fresh groundwater, practically unlimited reserves of building materials. There are deposits of stone and brown coals, chromites, manganese and certain prospects for discovering oil and gas fields. Forests cover about 80% of the territory.

Sverdlovsk Oblast is an important transport hub of Russia. The Trans-Siberian Railway passes through its territory. Koltsovo is a large international airport located in Yekaterinburg. The largest cities and towns of Sverdlovsk Oblast are Yekaterinburg (1,493,600), Nizhny Tagil (340,700), Kamensk-Uralsky (162,500), Pervouralsk (117,700), Serov (93,900), Novouralsk (79,000), and Verkhnyaya Pyshma (76,400).

Sverdlovsk Oblast is known for its traditional International exhibition of armament in Nizhny Tagil, annual Russian Economic Forum in Yekaterinburg. Yekaterinburg is the 4th largest scientific center in Russia after Moscow, Saint-Petersburg and Novosibirsk.

It is one of the most important industrial regions of Russia. The structure of the local industrial complex is dominated by ferrous and non-ferrous metallurgy, enrichment of uranium and iron ore, engineering.

The largest enterprises of ferrous and nonferrous metallurgy are the Nizhnetagilsky Metallurgical Combine, the Kachkanar GOK Vanadiy, VSMPO-Avisma, the Pervouralsky Novotrubny Plant, the Bogoslovsky and the Ural Aluminum Smelters, the Kamensk-Uralsk Metallurgical Plant, the Sinarsky Pipe Plant, the Seversk Pipe Plant, as well as enterprises of the Ural Mining and Metallurgical Company (Uralelectromed, Sredneuralsky Copper Smelting Plant, Metallurgical Plant named after A.K. Serov, etc.).

The most important enterprises of the machine-building complex are Uralvagonzavod, Ural Heavy Machinery Plant, Uralelectrotyazhmash, Uralkhimmash, Ural Turbine Plant, Ural Civil Aviation Plant. Uralkhimplast, which produces synthetic resins, is the largest chemical plant in Russia.

Attractions of Sverdlovsk Oblast

Coniferous forests and numerous rivers make the nature of the Sverdlovsk region attractive for tourists. There is a number of reserves and nature parks: Visimsky State Nature Reserve, Denezhkin Kamen National Nature Reserve, Pripyshminsky Bory National Park, Oleny Ruchi Nature Park, Chusovaya River Nature Park, Bazhovskiye Places Nature Park, Rezhevskoy Nature and Mineralogical Reserve.

Some of the most interesting sights located outside of Yekaterinburg:

• Nevyansk Tower - a leaning tower in the center of the town of Nevyansk, built by the order of Akinfiy Demidov, the founder of the mining industry in the Urals, in the first half of the 18th century;
• Cathedral of the Savior’s Transfiguration in Nevyansk;
• Battle glory of the Urals - an open-air museum of military equipment in Verkhnyaya Pyshma;
• Automotive equipment museum in Verkhnyaya Pyshma - one of the largest collections of Russian cars, special equipment, motorcycles, bicycles;
• Obelisk symbolizing the border between Europe and Asia in Pervouralsk;
• Verkhoturye - a historical town with a kremlin and a lot of churches called the spiritual center of the Urals. The Cross Exaltation Cathedral of the St. Nicholas Monastery is the third largest cathedral in Russia after the Cathedral of Christ the Savior in Moscow and St. Isaac’s Cathedral in St. Petersburg;
• Mount Kachkanar located near the border between Europe and Asia. At the top of the mountain there is the Buddhist Monastery of Shad Tchup Ling;
• Monastery in the name of the Holy Royal Passion-Bearers on Ganina Yama standing on the site of the extermination and the first burial of the remains of the family of the last Russian Emperor Nicholas II and his servants;
• Museum Complex Severskaya Domna in Polevskoy, 52 kilometers from Ekaterinburg - an industrial and architectural monument (1860);
• Open-air museum in Nizhnyaya Sinyachikha - Ural wooden architecture and the richest collection of the Ural house painting;
• Severskaya Pisanitsa - a monument with rock paintings and images of the Neolithic Age located near the village of Severka.

Sverdlovsk oblast of Russia photos

Pictures of the sverdlovsk region.

Sverdlovsk Oblast scenery

Author: Anatoliy Kislov

Bridge in Sverdlovsk Oblast

Author: Igor Romanov

Road in the Sverdlovsk region

Sverdlovsk Oblast views

Field of dandelions in Sverdlovsk Oblast

Winter in Sverdlovsk Oblast

Author: Isupov Sergei

Churches in Sverdlovsk Oblast

Abandoned church in the Sverdlovsk region

Author: Timofey Zakharov

Wooden church in Sverdlovsk Oblast

Orthodox church in Sverdlovsk Oblast

Author: Kutenyov Vladimir

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Yekaterinburg & Sverdlovsk Oblast

History, Politics, and Economics

Yekaterinburg lies at the crossroads between Europe and Asia, east of the slopes of the Ural Mountains in central Russia. The continental divide is 30 kilometers west of the city. Yekaterinburg is Russia’s third or fourth largest city with a population of 1.5 million. It was founded in 1723 and is named for Peter the Great’s wife, Catherine I. Peter recognized the importance of Yekaterinburg and the surrounding region for the rapid industrial development necessary to bolster Russia’s military power.Today, Yekaterinburg is primarily known both as a center of heavy industry and steel-making, the Russian equivalent of Pittsburgh, and as a major freight transportation hub. Its major industries include ferrous and non-ferrous metallurgy, chemicals, timber, and pulp and paper. Yekaterinburg has long been an important trading center for goods coming from Siberia, Central Asia and Europe. The city also has a reputation as a center of higher education and research. The Urals Branch of the Russian Academy of Sciences is located there with its 18 institutes and numerous research facilities linked to industry. Yekaterinburg is also well known as a center for the performing arts. Its Opera and Ballet Theater dates back to 1912. The Urals Philharmonic Orchestra is the largest symphony orchestra in central Russia.

Yekaterinburg is the capital of Sverdlovsk Oblast (an oblast is the equivalent of a American state). Economically, Sverdlovsk is among 10 of the 89 administrative subdivisions of the Russian Federation that are net contributors to the federal budget. Sverdlovsk has produced many prominent political figures, including Russia’s first President, Boris Yeltsin, and Russia’s first elected Governor, Eduard Rossel. Since the establishment of the Russian Federation, Sverdlovsk Oblast has been one of the nation’s leaders in political and economic reform. In 1996, Sverdlovsk became the first oblast to conclude agreements with the Federal Government granting it greater political autonomy and the right to conduct its own foreign economic relations.

Economic reform has gathered momentum in Sverdlovsk Oblast. The majority of Sverdlovsk’s industries have been privatized. 75% of enterprises are at least partially owned by private interests. About three-quarters of retail sales and industrial output is generated by private enterprise. Services have grown to 40 percent of oblast GDP, up from only 16 percent in 1992. About 25,000 small businesses are registered in the oblast. Small businesses make up about one-third of the construction, trade and food service.

Industry and Natural Resources

Sverdlovvsk Oblast, like most of the Urals region, possesses abundant natural resources. It is one of Russia’s leaders in mineral extraction. Sverdlovsk produces 70% of Russia’s bauxite, 60% of asbestos, 23% of iron, 97% of vanadium, 6% of copper and 2% of nickel. Forests cover 65% of the oblast. It also produces 6% of Russia’s timber and 7% of its plywood. Sverdlovsk has the largest GDP of any oblast in the Urals. The oblast’s major exports include steel (20% of its foreign trade turnover), chemicals (11%), copper (11%), aluminum (8%) and titanium (3%). In terms of industrial output, Sverdlovsk ranks second only to Moscow Oblast and produces 5% of Russia’s total. Ferrous metallurgy and machine-building still constitute a major part of the oblast’s economy. Yekaterinburg is well known for its concentration of industrial manufacturing plants. The city’s largest factories produce oil extraction equipment, tubes and pipes, steel rollers, steam turbines and manufacturing equipment for other factories.

Non-ferrous metallurgy remains a growth sector. The Verkhnaya Salda Titanium Plant (VSMPO) is the largest titanium works in Russia and the second largest in the world. A second growth sector is food production and processing, with many firms purchasing foreign equipment to upgrade production. The financial crisis has increased demand for domestically produced foodstuffs, as consumers can no longer afford more expensive imported products. Many of Yekaterinburg’s leading food processors — including the Konfi Chocolate Factory, Myasomoltorg Ice-Cream Plant, Myasokombinat Meat Packing Plant and Patra Brewery — have remained financially stable and look forward to growth.

Foreign Trade and Investment

Sverdlovsk Oblast offers investors opportunities mainly in raw materials (metals and minerals) and heavy industries (oil extraction and pipeline equipment). There is also interest in importing Western products in the fields of telecommunications, food processing, safety and security systems, and medicine and construction materials. Both Sverdlovsk Oblast and Yekaterinburg city officials have encouraged foreign investment and created a receptive business climate. The oblast has a Foreign Investment Support Department and a website which profiles over 200 local companies. The city government opened its own investment support center in 1998 to assist foreign companies. Despite local efforts, foreign investors face the same problems in Yekaterinburg as they do elsewhere in Russia. Customs and tax issues top the list of problem areas.

Sverdlovsk Oblast leads the Urals in attracting foreign investment The top five foreign investors are the U.S., UK, Germany, China and Cyprus. About 70 foreign firms have opened representative offices in Yekaterinburg, including DHL, Ford, IBM, Proctor and Gamble, and Siemens. Lufthansa airlines has opened a station in Yekaterinburg and offers three flights per week to Frankfurt.

America is Sverdlovsk’s number one investor with $114 million in investment and 79 joint ventures. The three largest U.S. investors are Coca-Cola, Pepsi and USWest. Coca-Cola and Pepsi both opened bottling plants in Yekaterinburg in 1998. USWest has a joint venture, Uralwestcom, which is one of Yekaterinburg’s leading companies in cellular phone sales and service. America is Sverdlovsk Oblast’s number one trading partner. In 1998, Boeing signed a ten-year titanium supply contract valued at approximately $200 million with the VSMPO titanium plant. Besides the U.S., Sverdlovsk’s top trading partners include Holland, Kazakhstan, Germany and the UK.

Yekaterinburg, like most of Russia, has a continental climate. The city is located at the source of the Iset River and is surrounded by lakes and hills. Temperatures tend to be mild in summer and severe in winter. The average temperature in January is -15.5C (4F), but occasionally reaches -40C (-40F). The average temperature in July is 17.5C (64F), but occasionally reaches 40C (104F). Current weather in Yekaterinburg from  http://www.gismeteo.ru/ .

• Sverdlovsk Oblast Map
• Yekaterinburg Map

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