Elements of a Great Presentation

The 10 Key Elements of a Great Presentation Explained

Whether we’re at a team meeting or making a presentation for an audience, we all have to speak in public once in a while. 

That’s why public speaking causes so much anxiety and worry; the good news is that with preparation, practice, and other techniques, you will overcome your nervousness and perform exceptionally well! In this article, you will learn which elements make an excellent presentation.

The 10 Key Elements of a Great Presentation

We all want to make a good impression, build rapport, and ace any presentations that we do at work or when speaking in front of others in general. Some are great at it, and those who fail at it for the lack of proper guidance and experience, or worse, never even try to do it due to fear.

What are the elements of a good presentation? 

The 10 key elements of a GREAT presentation a 1. PREPARATION AND PLANNING 

Unless, of course, you’re making an impromptu speech , then that is a different story, and you can learn more about how to successfully deliver those here .

What are the key aspects of Planning a Great Presentation?

2. the debut and opening.

A successful entry will give you energy, a good connection with the audience, and establish your presence on stage.

Start big and make your mark! Before entering the stage, you will be backstage, seated in the back of the stage or at the foot of it.

To deliver the presentation, we advise you to move to the center of the stage, take your support and count to three before you start talking.

3. SHARE VALUABLE INFORMATION

The first thing that will guarantee you to make a good presentation is the choice of material: talk about what you know, so much so that you’re comfortable talking about it.!

When you hold your structure, you can work on transitions. These are key moments where you release the audience and mobilize their attention again for the next part.

4. PRESENTATION STYLE

Finally, some people who speak in public do not need notes to make their presentations. 

Choose the style that suits you best, and you will probably notice that your presentation style will change over time or depending on the audience you are speaking to.

If you want to learn more, we have an interesting piece on the different methods of speech delivery . Check it out, it should prove helpful in deciding your approach.

5. GOOD ARTICULATION OF IDEAS

Being an excellent speaker requires having some degree of knowledge of the topic of discussion, it is not helpful to not have anything to say; this is why we always advise starting by identifying the key message.

Use terms that will attract their attention based on their interests; whatever you say, be yourself, and don’t use slang or jargon if you don’t know the meaning. 

6. ENGAGE THE AUDIENCE WITH COMPELLING STORYTELLING 

Telling a story is much catchier and can be very visual and engaging to the audience when it comes to delivering the message and engaging the audience.

According to the book “Made to Stick: Why Some Ideas Survive, and Others Die,” in a speech, only one in ten students counts one.

7. CONTENT OF THE PRESENTATION 

The simpler and clearer they are, the better. The same goes for the visual support, and we hope it is user-friendly without it becoming a distraction to what you have to say. Less is more; that is the rule.

If you need to submit complex charts, you can also send them in advance to avoid losing your audience’s attention.

8. VISUAL CONTACT

One of the most common mistakes is to address everyone as a group; the best way to hook an audience is to look at people individually and face-to-face, and spend 3-5 seconds talking to each one of them, as you shift to a different sentence or idea.

In a video conference, you can hang a picture of a person you are comfortable with above your camera and pretend to present it to that person to look in the right place. Although, some people may see through this trick.

9. BODY LANGUAGE 

Good body language will give you comfort on stage and reinforce the critical passages of your speech; the gestures are much simpler than they seem.

Each gesture has a meaning, so if you try to adapt some motion that doesn’t correspond to your natural communication style, it can be noticed, and everything may seem forced.

10. STRESS MANAGEMENT (Keeping Fear in Check) 

Fortunately, there are different methods to manage this stress; we are all different, and what works for one person does not necessarily work for another. 

A. The fear of facing judgment and the eyes of the public, this fear can also derive from fear of failure;

To combat these two causes, there are many methods. I will list a few here:

9 Basic Elements of a Great Persuasive Speech

As human beings, we commonly face debates, sales pitch, or even casual conversations, where we discuss with an audience (that can be familiar or not) about a subject that we want to convince, to think in a similar or same perspective that we do. If we are playing the speaker role, we need to bring…

11 Best Body Language Tips For Engaging Presentations (#11 is Underrated)

The 7 basic elements of public speaking.

Public speaking is an area where we progress with each experience; your presentation will never be perfect, especially if it is the first one. Embrace it and be authentic.

Reference and Further Reading

Similar Posts

Informative speech: definition, and 155 informative speech topics, an engaging business presentation read this, diction – a key rhetorical device and staple for speakers, the first step to conduct a rhetorical analysis  , top 10 easy tips for conducting audience analysis, communication skills guide: examples of 11 good and 8 poor ones.

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

presentation key elements

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

presentation key elements

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

presentation key elements

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

presentation key elements

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

presentation key elements

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

presentation key elements

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

presentation key elements

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

presentation key elements

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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Key Elements of Presentation to Make it Impactful

Explore the essentials of crafting an impactful presentation in our comprehensive discussion on the Key Elements of Presentation to Make it Impactful. Discover the significance of a good presentation and how it can influence your message. Dive into the key elements that contribute to a captivating presentation, such as understanding your audience, creating an engaging introduction, and more.

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If you wish to learn the fundamental components that contribute to crafting an impactful delivery, engaging your audience effectively and making your presentations memorable, this blog is what you need. Keep reading this blog to learn about the Elements of Presentation that make it impactful and memorable to the audience. 

Table of Contents  

1) Importance of a good presentation   

2) Key elements of a captivating presentation 

     a) Understanding your audience 

     b) Crafting a compelling introduction 

     c) Developing a well-structured main content   

    d) Maintaining an engaging delivery   

    e) Handling Q&A sessions 

3) Conclusion 

Importance of a good presentation  

A good presentation holds immense importance in various aspects of life, ranging from academics and business to personal interactions. Delivering a compelling presentation is a valuable skill that can lead to numerous benefits in professional settings. 

Firstly, a well-crafted presentation has the power to captivate and engage the audience. By using effective storytelling techniques, visual aids, and clear organisation, presenters can maintain the attention of their listeners throughout the presentation. 

Secondly, a good presentation enhances credibility and professionalism. When a presenter delivers their content with confidence and clarity, it leaves a positive impression on the audience. This enhances the presenter's reputation and fosters trust in their expertise. 

Moreover, a successful presentation can influence decision-making processes. Whether it's persuading stakeholders to support a project, convincing potential investors to fund a venture, or inspiring people to take action, a well-presented message has the potential to drive positive outcomes.  Advantages and disadvantages of presentation must be taken into consideration while understanding the importance of presentation.

Furthermore, a compelling presentation creates a memorable experience for the audience. When a presenter effectively uses the Principles of Presentation to convey their message with passion and enthusiasm, it leaves a lasting impact on the listeners, making the content more memorable and impactful. You can also understand elements of presentation by comprehensively reading through presentation skills interview questions and answers . This will allow you to prepare for presentation more effectively.

Learn to engage with your audience with our Presentation Skills Courses!   

Key elements of a captivating presentation  

Delivering a captivating presentation goes beyond merely sharing information; it involves planning meticulously various components such as Starting a presentation engage, inform, and inspire your audience. From understanding your listeners to crafting a compelling introduction, here are some elements that can make your presentation a memorable one. To prepare a presentation effectively, consider the following key steps

Understanding your audience  

Before embarking on the creation of any presentation, it is of utmost importance to gain a profound understanding of your audience. Take the time to conduct thorough research, delving into their interests, knowledge levels, and expectations. Knowing your audience and their preferences allows you to tailor your content in a way that resonates with them on a deeper level.   

A personalised approach ensures that your presentation is not only engaging but also highly relevant to their needs and desires. Remember, a presentation that speaks directly to your audience's interests has the power to captivate and leave a lasting impact on their minds. 

Crafting a compelling introduction  

The significance of a well-crafted introduction cannot be overstated. It serves as the gateway to your entire presentation, setting the tone for what lies ahead. To immediately capture your audience's attention, kick off with a powerful hook or an enthralling anecdote that piques their curiosity. This initial engagement is crucial for holding their interest throughout the presentation.  

In addition to the hook, clearly state the purpose of your presentation. Let your audience know what they can expect to learn, gain, or experience by investing their time in your talk. By setting clear expectations, you not only keep them focused but also instil a sense of anticipation.  

Remember, an impactful introduction is a bridge that connects you to your audience and creates an atmosphere of receptivity. Take the time to craft it thoughtfully, and you'll lay the foundation for a successful and captivating presentation. 

Learn to create mesmerising presentations with our course in Presentation Skills Training !  

Developing a well-structured main content  

Crafting compelling main content is the backbone of an impactful presentation. To achieve this, follow these key steps: 

1) Create clear sections and subheadings: Divide your main content into distinct sections, each dedicated to addressing a specific point related to your topic. Within these sections, utilise different headings, such as H2 and H3, to separate the main topic from the subtopics. It will let you break down complex information into digestible portions. This structuring technique allows your audience to follow the flow of your presentation seamlessly, enhancing their understanding and retention of the content.  

2) Use visuals effectively: Visual aids play a vital role in enhancing your presentation's effectiveness. Incorporate relevant images, charts, and graphs that complement your narrative and support your key points. Visuals not only add clarity to your message but also make your presentation visually appealing, capturing your audience's attention and reinforcing their engagement.  

3) Tell stories and use real-life examples: Human beings are naturally drawn to stories. Incorporate anecdotes and real-life examples that resonate with your message. Personal experiences and relatable scenarios create a powerful emotional connection with your audience, making your content more memorable and impactful.  

4) Data and statistics: Credibility is crucial in any presentation. Back up your points with credible data and statistics from reliable sources. This adds an element of authority to your presentation skills , strengthening your arguments and supporting your key messages.

Maintaining an engaging delivery  

An engaging delivery is a bridge that connects you with your audience, ensuring your message resonates powerfully. To achieve this, focus on the following aspects: 

1) Speak confidently and clearly: Confidence is contagious, and it begins with practice. Rehearse your presentation multiple times to boost your confidence in delivering the content. When on stage, speak clearly and enunciate each word, ensuring that everyone in the audience can understand you. Avoid rushing through your words; instead, maintain an appropriate pace that allows your audience to absorb the information. 

2) Maintain eye contact: Engage your audience by making direct eye contact. This simple act promotes a sense of intimacy and involvement, making your audience feel acknowledged and valued. Regular eye contact also keeps their attention focused on you, preventing distractions and ensuring that your message reaches them effectively. 

3) Use gestures and body language: Nonverbal communication is a potent tool for emphasising key points and adding dynamism to your presentation. Incorporate appropriate gestures that align with your content, reinforcing your words. Expressive body language conveys enthusiasm and passion, making your delivery more compelling and captivating for your audience. 

Handling Q&A sessions  

Query sessions are an invaluable element of any presentation, providing an opportunity for interactive engagement with your audience. To navigate these sessions effectively, consider the following tips: 

1) Prepare for potential questions: Anticipate the type of questions your audience may ask based on your presentation's content. Take the time to research and rehearse possible responses, ensuring you are well-equipped to address various inquiries. 

2) Address with confidence: When the questions start pouring in, respond with confidence and composure. If you know the answer, provide it succinctly. If you are unsure, be honest about not having an immediate answer. 

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Conclusion  

Incorporating the Key Elements of Presentation can transform your communication skills and leave a lasting impact on your audience. Choices like understanding your audience, crafting a compelling introduction, delivering engaging content and gracefully handling Q&A sessions can Improve Your Presentation Skills empower you to deliver a presentation that truly resonates.

Learn to deliver impactful presentations with our Presenting With Impact Training !  

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How to Make a “Good” Presentation “Great”

  • Guy Kawasaki

presentation key elements

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

  • Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
  • Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
  • Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
  • Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

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  • Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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How To Write A Presentation 101 | Step-by-Step Guides with Best Examples | 2024 Reveals

Jane Ng • 05 April, 2024 • 9 min read

Is it difficult to start of presentation? You're standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we'll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let's dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

  • How To Write A Presentation Script
  • How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

  • How to start a presentation
  • How to introduce yourself

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How long does it take to make a presentation?20 - 60 hours.
How can I improve my presentation writing?Minimize text, optimize visuals, and one idea per slide.

Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you've got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

  • In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
  • In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
  • For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

How To Write A Presentation

  • Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience's attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
  • Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
  • Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
  • Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
  • Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

presentation key elements

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience

  • Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
  • Identify your target audience and their knowledge level, interests, and expectations.
  • Define what presentation format you want to use

2/ Outline the Structure of Your Presentation

Strong opening.

Start with an engaging opening that grabs the audience's attention and introduces your topic. Some types of openings you can use are: 

  • Start with a Thought-Provoking Question: "Have you ever...?"
  • Begin with a Surprising Fact or Statistic: "Did you know that....?"
  • Use a Powerful Quote: "As Maya Angelou once said,...."
  • Tell a Compelling Story : "Picture this: You're standing at...."
  • Start with a Bold Statement: "In the fast-paced digital age...."

Main Points

Clearly state your main points or key ideas that you will discuss throughout the presentation.

  • Clearly State the Purpose and Main Points: Example: "In this presentation, we will delve into three key areas. First,... Next,... Finally,.... we'll discuss...."
  • Provide Background and Context: Example: "Before we dive into the details, let's understand the basics of....."
  • Present Supporting Information and Examples: Example: "To illustrate...., let's look at an example. In,....."
  • Address Counterarguments or Potential Concerns: Example: "While..., we must also consider... ."
  • Recap Key Points and Transition to the Next Section: Example: "To summarize, we've... Now, let's shift our focus to..."

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: "As we conclude our presentation, it's clear that... By...., we can...."

3/ Craft Clear and Concise Sentences

Once you've outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

  • Example: "As you can see from this graph,... This demonstrates...."

5/ Include Engagement Techniques

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls, or encouraging participation. You can also spin more funs into group, by randomly dividing people into different groups to get more diverse feedbacks!

6/ Rehearse and Revise

  • Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
  • Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

presentation key elements

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it's crucial to focus on editing and refining the most critical element—the opening of your presentation - the section that determines whether you can captivate and retain your audience's attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience's attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience's attention.

For example, Topic: Work-life balance

"Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that's exactly what we'll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it's vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we'll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let's get started!"

🎉 Check out: How to Start a Presentation?

presentation key elements

Whether you're a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation's impact. With AhaSlides, you can use live polls , quizzes , and word cloud to turn your presentation into an engaging and interactive experience. Let's take a moment to explore our vast template library !

Frequently Asked Questions

How to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script: Understand Your Purpose and Audience Outline the Structure of Your Presentation Craft Clear and Concise Sentences Use Visual Aids and Supporting Material Include Engagement Techniques Rehearse and Revise Seek Feedback

How do you start a presentation? 

You can start with an engaging opening that grabs the audience's attention and introduces your topic. Consider using one of the following approaches: Start with a Thought-Provoking Question: "Have you ever...?" Begin with a Surprising Fact or Statistic: "Did you know that....?" Use a Powerful Quote: "As Maya Angelou once said,...." Tell a Compelling Story : "Picture this: You're standing at...." Start with a Bold Statement: "In the fast-paced digital age...."

What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts: Introduction: Capturing the audience's attention, introducing yourself, stating the purpose, and providing an overview. Main Body: Presenting main points, evidence, examples, and arguments. Visual Aids: Using visuals to enhance understanding and engage the audience. Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action. Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

Jane Ng

A writer who wants to create practical and valuable content for the audience

Tips to Engage with Polls & Trivia

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Powerful and Effective Presentation Skills: More in Demand Now Than Ever

presentation key elements

When we talk with our L&D colleagues from around the globe, we often hear that presentation skills training is one of the top opportunities they’re looking to provide their learners. And this holds true whether their learners are individual contributors, people managers, or senior leaders. This is not surprising.

Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way.

For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new product to a client or prospect. Or you may want to build support for a new idea, bring a new employee into the fold, or even just present your achievements to your manager during your performance review.

And now, with so many employees working from home or in hybrid mode, and business travel in decline, there’s a growing need to find new ways to make effective presentations when the audience may be fully virtual or a combination of in person and remote attendees.

Whether you’re making a standup presentation to a large live audience, or a sit-down one-on-one, whether you’re delivering your presentation face to face or virtually, solid presentation skills matter.

Even the most seasoned and accomplished presenters may need to fine-tune or update their skills. Expectations have changed over the last decade or so. Yesterday’s PowerPoint which primarily relied on bulleted points, broken up by the occasional clip-art image, won’t cut it with today’s audience.

The digital revolution has revolutionized the way people want to receive information. People expect presentations that are more visually interesting. They expect to see data, metrics that support assertions. And now, with so many previously in-person meetings occurring virtually, there’s an entirely new level of technical preparedness required.

The leadership development tools and the individual learning opportunities you’re providing should include presentation skills training that covers both the evergreen fundamentals and the up-to-date capabilities that can make or break a presentation.

So, just what should be included in solid presentation skills training? Here’s what I think.

The fundamentals will always apply When it comes to making a powerful and effective presentation, the fundamentals will always apply. You need to understand your objective. Is it strictly to convey information, so that your audience’s knowledge is increased? Is it to persuade your audience to take some action? Is it to convince people to support your idea? Once you understand what your objective is, you need to define your central message. There may be a lot of things you want to share with your audience during your presentation, but find – and stick with – the core, the most important point you want them to walk away with. And make sure that your message is clear and compelling.

You also need to tailor your presentation to your audience. Who are they and what might they be expecting? Say you’re giving a product pitch to a client. A technical team may be interested in a lot of nitty-gritty product detail. The business side will no doubt be more interested in what returns they can expect on their investment.

Another consideration is the setting: is this a formal presentation to a large audience with questions reserved for the end, or a presentation in a smaller setting where there’s the possibility for conversation throughout? Is your presentation virtual or in-person? To be delivered individually or as a group? What time of the day will you be speaking? Will there be others speaking before you and might that impact how your message will be received?

Once these fundamentals are established, you’re in building mode. What are the specific points you want to share that will help you best meet your objective and get across your core message? Now figure out how to convey those points in the clearest, most straightforward, and succinct way. This doesn’t mean that your presentation has to be a series of clipped bullet points. No one wants to sit through a presentation in which the presenter reads through what’s on the slide. You can get your points across using stories, fact, diagrams, videos, props, and other types of media.

Visual design matters While you don’t want to clutter up your presentation with too many visual elements that don’t serve your objective and can be distracting, using a variety of visual formats to convey your core message will make your presentation more memorable than slides filled with text. A couple of tips: avoid images that are cliched and overdone. Be careful not to mix up too many different types of images. If you’re using photos, stick with photos. If you’re using drawn images, keep the style consistent. When data are presented, stay consistent with colors and fonts from one type of chart to the next. Keep things clear and simple, using data to support key points without overwhelming your audience with too much information. And don’t assume that your audience is composed of statisticians (unless, of course, it is).

When presenting qualitative data, brief videos provide a way to engage your audience and create emotional connection and impact. Word clouds are another way to get qualitative data across.

Practice makes perfect You’ve pulled together a perfect presentation. But it likely won’t be perfect unless it’s well delivered. So don’t forget to practice your presentation ahead of time. Pro tip: record yourself as you practice out loud. This will force you to think through what you’re going to say for each element of your presentation. And watching your recording will help you identify your mistakes—such as fidgeting, using too many fillers (such as “umm,” or “like”), or speaking too fast.

A key element of your preparation should involve anticipating any technical difficulties. If you’ve embedded videos, make sure they work. If you’re presenting virtually, make sure that the lighting is good, and that your speaker and camera are working. Whether presenting in person or virtually, get there early enough to work out any technical glitches before your presentation is scheduled to begin. Few things are a bigger audience turn-off than sitting there watching the presenter struggle with the delivery mechanisms!

Finally, be kind to yourself. Despite thorough preparation and practice, sometimes, things go wrong, and you need to recover in the moment, adapt, and carry on. It’s unlikely that you’ll have caused any lasting damage and the important thing is to learn from your experience, so your next presentation is stronger.

How are you providing presentation skills training for your learners?

Manika Gandhi is Senior Learning Design Manager at Harvard Business Publishing Corporate Learning. Email her at [email protected] .

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What makes an effective presentation + effective presentation strategies

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Anete Ezera August 15, 2022

Presenting is not everyone’s forte, but it’s an important skill that can help you get a job, get a promotion, influence a decision, persuade a large group, and make people understand your point of view. It’s a powerful way to gain control and make your voice heard. If you do it right, you’ll love presenting. However, if your presentation isn’t engaging or easy to follow, you’ll start seeing people’s attention drift away, and eventually, you’ll want it to be over as soon as possible. 

You’ve probably seen some fascinating presentations and some boring presentations. Could you spot the difference between them? What was it that made the engaging presentations effective? 

In this article, we’ll explore what makes an effective presentation, and what preparation you need to do to make sure that your presentation will be a success. We’ll also pinpoint 4 highly-useful tips on how to give an effective presentation. 

Keep reading to learn how to make an effective presentation. 

Effective presentation strategies

What makes a presentation effective

An effective presentation keeps you hooked the whole time, no matter whether you watch it online or in person.  There are multiple examples of effective presentations that people have enjoyed listening to. For example, the introduction of the iPhone by Steve Jobs remains one of the most influential speeches. Tony Robbins, an American author, inspired millions of people with his presentation on The Power of Beliefs. If you go through TED talks, you’ll discover several impressive presentations that have hooked thousands and millions of people. 

What do all these effective presentations have in common? Let’s dive into the effective presentation strategies they all share. 

In the list below, discover 5 key elements that make an effective presentation, and make sure to implement them in your next presentation.

#1 Simplicity

Despite what you might think, simplicity can actually be tied to many powerful and effective presentations. In the words of Leonardo da Vinci, “Simplicity is the ultimate sophistication.” 

An effective presentation is simple and to the point. Just because you make a grand presentation with many facts and figures and thought-out details doesn’t make it more effective, nor sophisticated, for that matter. What’s important is that your presentation hits the right points and leaves the audience impressed and persuaded by your message.

You want your presentation to be easy to follow to ensure your audience is engaged from start to finish. To do that, remove anything that doesn’t support your narrative or add substantial value to your presentation. 

When speaking, always focus on your main points and avoid drifting away to other topics or irrelevant details. It’s best not to spend too much time explaining complex theories or terminologies. If you must, give concise, brief summaries of the concepts your audience might not be familiar with, but spend the majority of your presentation focused on the information your audience will have an easier time understanding. Another way to touch on a complex topic is to describe it from a new angle, one that might unlock new understanding for your audience.  

effective presentation strategies and how to deliver an effective presentation

When creating your presentation, use a minimal amount of text. Don’t overwhelm your audience with blocks of text. Your presentation content should act as a compliment to your speech and shouldn’t contain a lot of text or difficult-to-read elements. Simplify your presentation with clearly-legible fonts and a coordinating color scheme. Also, remember to choose a simple yet appealing background that isn’t too busy and highlights the visual elements of your presentation. 

In short, include strong text and visuals to drive your points home. Leave the unnecessary bits out. 

#2 Well-defined structure

Have you ever gotten lost when listening to a presentation? One of the reasons might be that it didn’t have a well-defined structure. 

A clear structure is crucial for a presentation to be effective. Giving a presentation is like telling a story. You need to have a compelling beginning that pulls in listeners. Once everyone is hooked, provide an interesting storyline with conflict, heroes, villains, and other enriching elements. In the end, you need to give an obvious conclusion, leaving the audience to discuss the main takeaways.

Create an outline of your presentation before creating the content of it. You’ll have a better overview of what you want to share. To organize your thoughts, create a mind map using Prezi Design . It’ll help you structure your points and decide when and how to share them.

presentation key elements

Having a clearly-defined structure will help your audience to follow your story and get them on the same page as you. You’ll feel more confident when talking because you’ll know your talking points by heart, and your audience will feel more comfortable and engaged when listening to you.

Visuals enrich your presentation, help reinforce your words, highlight important points, and keep your audience engaged. Visuals are powerful tools. Used wisely, they can elevate your presentation to a whole new level.

Most people are visual learners – 65% to be exact. Therefore, visuals play an important role in understanding a topic. By incorporating visuals into your presentation, your audience will have an easier time digesting the information. 

Furthermore, visual aids make presentations more enjoyable and engaging. Just take a look at the examples below. One slide contains only text-based information, while the other also has visuals. Which one do you find more visually appealing?  

Images, video, data visualizations, GIFs, stickers, and animations make a presentation effective. Showcase images or videos to highlight an important point, or incorporate animations to add movement to your presentation. You can also add data visualizations like interactive charts and maps to illustrate essential statistics or valuable information. Plus, you can use infographics to diversify your presentation content and make it more attractive. 

You can find plenty of engaging visuals, like images, video covers, GIFs, stickers, and more in the Prezi library. Also, you can create impressive data visualizations by choosing a pre-designed template or starting from scratch using Prezi Design. You can even use this pre-designed template below. 

When adding visuals to your presentation, don’t forget the golden rule – simplicity. You can enrich your presentation with funny GIFs and interesting videos, but don’t overdo it. Add them where they’ll make the most impact and make sense to your audience. 

#4 Connection with the audience

When giving a presentation, you want your audience to connect with you, and you want to connect with them. Ultimately, you want to feel like you’re having a conversation with your friends. 

Creating a connection can be difficult, especially if you’re presenting online. However, you have to find a way to cultivate a bond to make your audience genuinely interested in what you’re presenting. 

One way to do that is by sharing a personal story at the beginning of your presentation to create a more intimate atmosphere in the room. Share something you’ve struggled with or a common problem your audience members can relate to, or tell a fascinating story that reveals your values and experiences. An anecdote your audience will find amusing would also work, just as long as it relates to your topic. 

Storytelling is a powerful way to connect with your audience from the get-go, so think about incorporating a story element into your presentation to generate this connection. 

Making eye contact with your audience members when presenting is key. If you’re presenting to a small group of people, it’s easy, but if you’re presenting to a wider audience, choose a couple of people to make eye contact with. 

When presenting online, make sure to always remain visible to your audience, so avoid sharing your screen and blocking yourself from viewing. Instead, try Prezi Video and display your content next to you on screen while you maintain a face-to-face connection with your audience. People will feel more connected to you and your presentation if they’ll be able to see you while you’re presenting. Discover what Prezi Video has to offer:

#5 Preparation

Being prepared is the key to presentation success . If you practice something long enough, you’ll be able to master it. Therefore, preparation is one of the most important aspects of an effective presentation. It’s what truly makes an effective presentation and empowers you to be the best speaker you can be. 

You might think that public speaking is not your strong suit, but with dedicated preparation and time invested in improving your public speaking skills, you can impress yourself. 

When practicing your presentation, create a mind map to help you memorize the key points, but don’t stop there. Plan out how you’re going to start and end your presentation . Think about which statement or statistic you want to share to start your presentation speech. Also, decide what’s going to be the last statement or question of your speech. The details matter. 

What’s more, consider the technical requirements and familiarize yourself with the equipment. Whether you’re presenting in a familiar setting or someplace new, become acquainted with the equipment and the surroundings. If you’re presenting online, test-run your slides and visuals, especially if you’re planning to share video or audio materials.

Close up of laptop participants on video conference, virtual team meeting, colleagues

How to give an effective presentation

Now that you know what makes an effective presentation, you might be wondering how to apply them. A stunning presentation will make a killer impression only if you deliver it right. Make sure to follow these effective presentation strategies to give a memorable presentation. 

Stay calm and focused

Sometimes, nerves can get the best of you. Your hands get sweaty, your breath shortens, and your heart starts pounding. If you’re not a fan of public speaking, this is how you might feel about presenting in front of an audience. 

Don’t panic. There’s a way to calm your nerves and appear collected in front of your audience. The last thing you want is for people in the audience to notice your nervousness and for you to mess up because of it. 

Try practicing in front of your friends to get acquainted with speaking in front of people. Also, focus on your topic and shut down intrusive thoughts. If you’re focused on the topic, you’ll have less time to think about other people’s thoughts. Lastly, try breathing exercises to calm down right before presenting, and remember that it’s normal to feel nervous – it means you care. Discover other ways to not be nervous for a presentation.  

Read the room

You have mapped out the whole presentation. However, you can never truly know how your audience will feel and react. They might surprise you. 

When presenting, try to notice how your audience responds to what you’re sharing. Before presenting, if you’re on stage or in a meeting room, you might already get a chance to scan the room or even say hi to some people. Read the room to familiarize yourself with the audience. 

Make your presentation a conversation instead of a monologue, if applicable. Ensure that your audience feels comfortable and understood. If you’re presenting online, use the chat function, and ask people to send in their questions. There’s a higher chance they’ll ask a question if they don’t have to be in the spotlight and ask on camera.

Smiling young businesswoman giving presentation to colleagues in office. Effective presentation strategy

Be aware of your body language

Body language can say a lot about how a person feels, and whether or not theyre confident and comfortable. Body language can influence other people’s connection with you. If you’re talking to a person with inviting body language (for instance, a friendly smile, open posture, or eye contact), you might feel closer to them. 

That’s why you need to work on your body language to appear confident and approachable when presenting. You’ll be able to develop a close connection with your audience and appear trustworthy and friendly. 

Make sure you greet your audience with a smile and keep eye contact. Have an open posture and use hand gestures to articulate your thoughts (without overdoing them). If you’re on stage, you can even walk around the stage to develop command of the room.

Choose easy-to-use tools

When delivering your presentation, you want to look and feel confident. Technical mishaps and confusing presentation tools can pose an issue. Make sure you use convenient, good-looking presentation tools that make your presentation look professional and engaging. 

If you’re presenting in a virtual setting, it can be challenging to hold your audience’s attention, and there’s a higher chance of technical issues. 

To engage your audience and create an easy-to-use presentation, check out Prezi Present . You can save time by choosing a pre-designed presentation template or creating a unique-looking presentation from scratch. With Prezi Video, share your content next to you on-screen, which will help you engage your audience throughout your presentation. 

Before presenting, you can go through your slides and even record yourself with Prezi Video to test-run your presentation. As a result, you’ll feel prepared and confident. 

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There’s a lot that goes into creating and delivering an impressive presentation. However, a few key elements make the greatest impact on your presentation. Follow these points and check out 14 effective presentation tips to further improve your presentations. Also, if you’re presenting online, familiarize yourself with the virtual presentation framework by Micheal Lee to impress your virtual audience. 

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

  • Whether you need to deliver any demonstrations
  • How  knowledgeable the audience  already is on the given subject
  • How much interaction you want from the audience
  • Any time constraints there are for your talk
  • What setting you are in
  • Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

  • What is your presentation’s aim?
  • Who are the audience?
  • What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

Good presentation structure is important for a presentation

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

  • Introduce your general topic
  • Explain your topic area
  • State the issues/challenges in this area you will be exploring
  • State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
  • Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
  • Show a preview of the organisation of your presentation

In this section also explain:

  • The length of the talk.
  • Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
  • If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

  • Main points should be addressed one by one with supporting evidence and examples.
  • Before moving on to the next point you should provide a mini-summary.
  • Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
  • Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

  • Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
  • Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
  • Summarise the main points, including their implications and conclusions
  • Indicate what is next/a call to action/a thought-provoking takeaway
  • Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Questions being asked after a presentation

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

  • Explain why the product is valuable.
  • Describe why the product is necessary.
  • Explain what problems it can solve for the audience.
  • Demonstrate the product  to support what you’ve been saying.
  • Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

  • Briefly frame the issue.
  • Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
  • Provide the solution and explain why this would also help the audience.
  • Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

  • Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

  • Go into the issue in detail showing why it’s such a problem – use logos and pathos.
  • Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
  • After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

  • Now that you’re aware of the overview, let’s begin with…
  • First, let’s begin with…
  • I will first cover…
  • My first point covers…
  • To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

  • In the same way…
  • Likewise…
  • Equally…
  • This is similar to…
  • Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

  • What part of the presentation you covered – “In the first part of this speech we’ve covered…”
  • What the key points were – “Precisely how…”
  • How this links in with the overall presentation – “So that’s the context…”
  • What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

  • Start your introduction by standing in the centre of the stage.
  • For your first point you stand on the left side of the stage.
  • You discuss your second point from the centre again.
  • You stand on the right side of the stage for your third point.
  • The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

  • An intro slide outlining your ideas
  • A  summary slide  with core points to remember
  • High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

  • Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
  • A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
  • Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
  • Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

  • There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
  • The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
  • The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

  • 7 design tips for effective, beautiful PowerPoint presentations
  • 11 design tips for beautiful presentations
  • 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

  • Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
  • Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
  • Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
  • The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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The formal presentation of information is divided into two broad categories: Presentation Skills and Personal Presentation .

These two aspects are interwoven and can be described as the preparation, presentation and practice of verbal and non-verbal communication. 

This article describes what a presentation is and defines some of the key terms associated with presentation skills.

Many people feel terrified when asked to make their first public talk.  Some of these initial fears can be reduced by good preparation that also lays the groundwork for making an effective presentation.

A Presentation Is...

A presentation is a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team.

A presentation can also be used as a broad term that encompasses other ‘speaking engagements’ such as making a speech at a wedding, or getting a point across in a video conference.

To be effective, step-by-step preparation and the method and means of presenting the information should be carefully considered. 

A presentation requires you to get a message across to the listeners and will often contain a ' persuasive ' element. It may, for example, be a talk about the positive work of your organisation, what you could offer an employer, or why you should receive additional funding for a project.

The Key Elements of a Presentation

Making a presentation is a way of communicating your thoughts and ideas to an audience and many of our articles on communication are also relevant here, see: What is Communication? for more.

Consider the following key components of a presentation:

Ask yourself the following questions to develop a full understanding of the context of the presentation.

When and where will you deliver your presentation?

There is a world of difference between a small room with natural light and an informal setting, and a huge lecture room, lit with stage lights. The two require quite different presentations, and different techniques.

Will it be in a setting you are familiar with, or somewhere new?

If somewhere new, it would be worth trying to visit it in advance, or at least arriving early, to familiarise yourself with the room.

Will the presentation be within a formal or less formal setting?

A work setting will, more or less by definition, be more formal, but there are also various degrees of formality within that.

Will the presentation be to a small group or a large crowd?

Are you already familiar with the audience?

With a new audience, you will have to build rapport quickly and effectively, to get them on your side.

What equipment and technology will be available to you, and what will you be expected to use?

In particular, you will need to ask about microphones and whether you will be expected to stand in one place, or move around.

What is the audience expecting to learn from you and your presentation?

Check how you will be ‘billed’ to give you clues as to what information needs to be included in your presentation.

All these aspects will change the presentation. For more on this, see our page on Deciding the Presentation Method .

The role of the presenter is to communicate with the audience and control the presentation.

Remember, though, that this may also include handing over the control to your audience, especially if you want some kind of interaction.

You may wish to have a look at our page on Facilitation Skills for more.

The audience receives the presenter’s message(s).

However, this reception will be filtered through and affected by such things as the listener’s own experience, knowledge and personal sense of values.

See our page: Barriers to Effective Communication to learn why communication can fail.

The message or messages are delivered by the presenter to the audience.

The message is delivered not just by the spoken word ( verbal communication ) but can be augmented by techniques such as voice projection, body language, gestures, eye contact ( non-verbal communication ), and visual aids.

The message will also be affected by the audience’s expectations. For example, if you have been billed as speaking on one particular topic, and you choose to speak on another, the audience is unlikely to take your message on board even if you present very well . They will judge your presentation a failure, because you have not met their expectations.

The audience’s reaction and therefore the success of the presentation will largely depend upon whether you, as presenter, effectively communicated your message, and whether it met their expectations.

As a presenter, you don’t control the audience’s expectations. What you can do is find out what they have been told about you by the conference organisers, and what they are expecting to hear. Only if you know that can you be confident of delivering something that will meet expectations.

See our page: Effective Speaking for more information.

How will the presentation be delivered?

Presentations are usually delivered direct to an audience.  However, there may be occasions where they are delivered from a distance over the Internet using video conferencing systems, such as Skype.

It is also important to remember that if your talk is recorded and posted on the internet, then people may be able to access it for several years. This will mean that your contemporaneous references should be kept to a minimum.

Impediments

Many factors can influence the effectiveness of how your message is communicated to the audience.

For example background noise or other distractions, an overly warm or cool room, or the time of day and state of audience alertness can all influence your audience’s level of concentration.

As presenter, you have to be prepared to cope with any such problems and try to keep your audience focussed on your message.   

Our page: Barriers to Communication explains these factors in more depth.

Continue to read through our Presentation Skills articles for an overview of how to prepare and structure a presentation, and how to manage notes and/or illustrations at any speaking event.

Continue to: Preparing for a Presentation Deciding the Presentation Method

See also: Writing Your Presentation | Working with Visual Aids Coping with Presentation Nerves | Dealing with Questions Learn Better Presentation Skills with TED Talks

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6 Key Elements of a Great Presentation

Whether you're presenting to co-workers or conference attendees, a strong presentation can create buy-in, generate interest, and even further your career..

Microphone in front of podium with crowd in the background

Whether you're presenting in a boardroom or at a conference, a strong presentation can go a long way toward furthering your career. If you project confidence and competence, you'll be able to engage and impress any audience.

But as you might imagine, pulling off a great presentation or conference talk isn't easy. A confident speaker can still be foiled by a low-quality presentation deck , and likewise, a great deck can't make up for lack of preparation .

I've had the question of what makes a great presentation on my mind a lot lately. On March 9, I'll be speaking at SXSW for the third year in a row. My talk is called " The Visual-First Method: Boost Conversions Now ," and will explain how organizations can transition into making visual communication their primary means of communicating both internally and externally. After nine years running a visual communication agency, it's a topic I know well. Even so, a great deal of preparation goes into this and all the talks that I deliver, which total dozens a year.

With all of this in mind, I'll outline the six elements that every successful presentation needs.

1. It has a clear objective.

What are you trying to achieve with this presentation? Should your audience walk away impressed and informed with what you achieved? Ready to learn more about your company? Excited to download your ebook?

Define your goals clearly, right at the outside. The objective of your presentation will drive everything from your script to your slide deck.

2. It's useful to your audience.

No one likes to sit through an hour-long sales pitch. Nor do they want to hear a talk that doesn't teach them something, or benefit them in some way. So if you think that talking about what your company does for the entirety of your next conference presentation is a good idea, you're sorely mistaken.

Every presentation should genuinely and meaningfully offer value to its audience. That means sharing key strategies that have worked for you; offering up enlightening data or insights; or telling a story that they may be able to learn from. Only in considering your audience's needs will you gain their confidence and trust.

3. It's well-rehearsed.

Yes, you absolutely need to practice. What you say should not only be said clearly, it should be delivered in an organized fashion and should be carefully coordinated with what you show on screen. Practice also helps you project confidence as a speaker, and that, too, will be more compelling for your audience.

And even if you've done this presentation a dozen times, rehearsal is essential. After all, every audience is different, so you may need to adjust your presentation each time to your audience's unique needs and interests.

4. Your presentation deck uses as little text as possible.

We've all attended one of those presentations where the slide deck had too much text. It's impossible to read more than a few words at a time while also listening attentively to the speaker.

Don't give attendees a reading assignment. It'll make the overall experience of your presentation less enjoyable. Your audience is liable to feel distracted and even a little stressed. Instead, focus on visualizing the topics you're discussing and supplementing them in meaningful ways -- with the help of graphs, for example.

5. Your contact information is clearly featured.

On my conference presentation, I include my company's logo and our Twitter handle on every slide. I want to make sure that the audience has ample opportunity to learn who we are, and to reach out and connect. This is especially useful for conference presentations, and may not be necessary for internal presentations at your place of work. Still, don't forget to make sure that everyone has a way to reach out to you, and remind them of your name and contact information on your last slide.

6. It includes a call-to-action.

Just as every presentation has a clearly defined goal, so too must it have a clear call-to-action. What do you want your audience to do at the end of your presentation? You'll need to give them an easy way to follow through on next steps.

At conferences, I like to leave audiences with a way to learn more about the topic I've been discussing. That's why I'll often share a link to an ebook at the end of my talks.

Still, when it comes to calls-to-action, there are as many options as there are goals. Determine what's right for you.

Incorporate these strategies into your next presentation, and you'll see more engagement and improved conversions. It will also make for more satisfied audiences, no matter where you're presenting.

A refreshed look at leadership from the desk of CEO and chief content officer Stephanie Mehta

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Blog > How to structure a good PowerPoint Presentation

How to structure a good PowerPoint Presentation

08.09.21   •  #powerpoint #tips.

When creating presentations, it is particularly important that they are well organized and have a consistent structure.

A logical structure helps the audience to follow you and to remember the core information as best as possible. It is also important for the presenter, as a good presentation structure helps to keep calm, to stay on the topic and to avoid awkward pauses.

But what does such a structure actually look like? Here we show you how to best organize your presentation and what a good structure looks like.

Plan your presentation

Before you start creating your presentation, you should always brainstorm. Think about the topic and write all your ideas down. Then think about the message you want to communicate, what your goal is and what you want your audience to remember at the end.

Think about who your audience is so that you can address them in the best possible way. One possibility is to start your presentation with a few polls to get to know your audience better. Based on the results, you can then adapt your presentation a little. Use the poll function of SlideLizard and have all the answers at a glance. SlideLizard makes it possible to integrate the polls directly into your PowerPoint presentation which helps you to avoid annoying switching between presentation and interaction tool. You can keep an eye on the results while the votes come in and then decide whether you want to share them or not.

Ask your audience questions with SlideLizard

  • an informative
  • an entertaining
  • an inspiring
  • or a persuasive presentation?

Typical Presentation Structure

The basic structure of a presentation is actually always the same and should consist of:

Introduction

Structure of a good presentation including introduction, main part and conclusion

Make sure that the structure of your presentation is not too complicated. The simpler it is, the better the audience can follow.

Personal Introduction

It is best to start your presentation by briefly introducing yourself which helps to build a connection with your audience right away.

Introduce the topic

Then introduce the topic, state the purpose of the presentation and provide a brief outline of the main points you will be addressing.

Mention the length

In the introduction, mention the approximate length of the talk and then also make sure you stick to it.

The introduction should be no longer than two slides and provide a good overview of the topic.

Icebreaker Polls

According to studies, people in the audience only have an average attention span of 10 minutes, which is why it is important to increase their attention right at the beginning and to arouse the audience's interest. You could make a good start with a few icebreaker polls for example. They lighten the mood right at the beginning and you can secure your audience's attention from the start.

For example, you could use SlideLizard to have all the answers at a glance and share them with your audience. In addition, the audience can try out how the polls work and already know how it works if you include more polls in the main part.

Icebreaker polls with SlideLizard

Get to know your audience

As mentioned earlier, it is always useful to think about who your audience actually is. Ask them questions at the beginning about how well they already know the topic of your presentation. Use SlideLizard for this so that you have a clear overview about the answers. You can use both single- and multiple-choice questions or also open questions and display their results as a WordCloud in your presentation, for example.

Include a quote

To make the beginning (or the end) of your presentation more exciting, it is always a good idea to include a quote. We have selected some powerful quotes for PowerPoint presentations for you.

Present your topic

The main part of a presentation should explain the topic well, state facts, justify them and give examples. Keep all the promises you made earlier in the introduction.

Length and Structure

The main part should make up about 70% of the presentation and also include a clear structure. Explain your ideas in detail and build them up logically. It should be organized chronologically, by priority or by topic. There should be a smooth transition between the individual issues. However, it is also important to use phrases that make it clear that a new topic is starting. We have listed some useful phrases for presentations here.

Visualize data and statistics and show pictures to underline facts. If you are still looking for good images, we have selected 5 sources of free images for you here.

Focus on the essentials

Focus on what is most important and summarize a bit. You don't have to say everything about a topic because your audience won’t remember everything either. Avoid complicated sentence structure, because if the audience does not understand something, they will not be able to read it again.

Make your presentation interactive

Make your presentation interactive to keep the attention of your audience. Use SlideLizard to include polls in your presentation, where your audience can vote directly from their smartphone and discuss the answers as soon as you received all votes. Here you can also find more tips for increasing audience engagement.

Make your presentation interactive by using SlideLizard

Repeat the main points

The conclusion should contain a summary of the most important key points. Repeat the main points you have made, summarize what the audience should have learned and explain how the new information can help in the future.

Include a Q&A part

Include a Q&A part at the end to make sure you don't leave any questions open. It's a good idea to use tools like SlideLizard for it. Your audience can ask anonymous questions and if there is not enough time, you can give them the answers afterwards. You can read more about the right way to do a question slide in PowerPoint here.

Get Feedback

It is also important to get feedback on your presentation at the end to keep improving. With SlideLizard you can ask your audience for anonymous feedback through star ratings, number ratings or open texts directly after your presentation. You can then export the responses and analyse them later in Excel.

Feedback function of SlideLizard

Presentation style

Depending on the type of presentation you give, the structure will always be slightly different. We have selected a few different presentation styles and their structure for you.

Short Presentation

Short presentation

If you are one of many presenters on the day, you will only have a very limited time to present your idea and to convince your audience. It is very important to stand out with your presentation.

So you need to summarize your ideas as briefly as possible and probably should not need more than 3-5 slides.

Problem Solving Presentation

Problem Solving Presentation

Start your presentation by explaining a problem and giving a short overview of it.

Then go into the problem a little more, providing both intellectual and emotional arguments for the seriousness of the problem. You should spend about the first 25% of your presentation on the problem.

After that, you should spend about 50% of your presentation proposing a solution and explaining it in detail.

In the last 25%, describe what benefits this solution will bring to your audience and ask them to take a simple but relevant action that relates to the problem being discussed.

Tell a Story

Tell a story

A great way to build an emotional connection with the audience is to structure a presentation like a story.

In the introduction, introduce a character who has to deal with a conflict. In the main part, tell how he tries to solve his problem but fails again and again. In the end, he manages to find a solution and wins.

Stories have the power to win customers, align colleagues and motivate employees. They’re the most compelling platform we have for managing imaginations. - Nancy Duarte / HBR Guide to Persuasive Presentations

Make a demonstration

Make a demonstration

Use the demonstration structure to show how a product works. First talk about a need or a problem that has to be solved.

Then explain how the product will help solve the problem and try to convince your audience of the need for your product.

Spend the end clarifying where and when the product can be purchased.

Chronological structure

Chronological structure of a presentation

When you have something historical to tell, it is always good to use a chronological structure. You always have to ask yourself what happens next.

To make it more interesting and exciting, it is a good idea to start by telling the end of something and after that you explain how you got there. This way you make the audience curious and you can gain their attention faster.

Nancy Duarte TED Talk

Nancy Duarte is a speaker and presentation design expert. She gives speeches all over the world, trying to improve the power of public presentations.

In her famous TED Talk "The Secret Structure of Great Talks" she dissects famous speeches such as Steve Jobs' iPhone launch speech and Martin Luther King's "I have a dream" speech. In doing so, she found out that each presentation is made up of 4 parts:

  • What could be
  • A moment to remember
  • Promise of “New Bliss”

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About the author.

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Helena Reitinger

Helena supports the SlideLizard team in marketing and design. She loves to express her creativity in texts and graphics.

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Home Blog Education Presentation Skills 101: A Guide to Presentation Success

Presentation Skills 101: A Guide to Presentation Success

Getting the perfect presentation design is just a step toward a successful presentation. For the experienced user, building presentation skills is the answer to elevating the power of your message and showing expertise on any subject. Still, one can ask: is it the same set of skills, or are they dependable on the type of presentation?

In this article, we will introduce the different types of presentations accompanied by the skillset required to master them. The purpose, as always, is to retain the audience’s interest for a long-lasting and convincing message.

cover for presentation skills guide

Table of Contents

The Importance of Presentation Skills

Persuasive presentations, instructional presentations, informative presentations, inspirational presentations, basic presentation skills, what are the main difficulties when giving a presentation, recommendations to improve your presentation skills, closing statement.

Effective communication is the answer to reaching business and academic goals. The scenarios in which we can be required to deliver a presentation are as diverse as one can imagine. Still, some core concepts apply to all presentations.

 We define presentation skills as a compendium of soft skills that directly affect your presentation performance and contribute to creating a great presentation. These are not qualities acquired by birth but skills you ought to train and master to delve into professional environments.

You may ask: is it really that evident when a presenter is not prepared? Here are some common signs people can experience during presentations:

  • Evasive body language: Not making eye contact with the audience, arms closed tightly to the body, hands in pockets all the time.
  • Lack of interest in the presenter’s voice: dull tone, not putting an effort to articulate the topics.
  • Doubting when asked to answer a question
  • Irksome mood

The list can go on about common presenter mistakes , and most certainly, it will affect the performance of any presented data if the lack of interest by the presenter is blatantly obvious.  Another element to consider is anxiety, and according to research by the National Institute of Mental Health, 73% of the population in the USA is affected by glossophobia , which is the fear of public speaking, judgment, or negative evaluation by other people.

Therefore, presentation skills training is essential for any business professional who wants to achieve effective communication . It will remove the anxiety from presentation performance and help users effectively deliver their message and connect with the audience.

Archetypes of presentations

Persuasive presentations aim to convince the audience – often in short periods – to acquire a product or service, adhere to a cause, or invest in a company. For business entrepreneurs or politicians, persuasive presentations are their tool for the trade.

Unless you aim to be perceived as an imposter, a proper persuasive presentation has the elements of facts, empathy, and logic, balanced under a well-crafted narrative. The central pillar of these presentations is to identify the single factor that gathered your audience: it could be a market need, a social cause, or a revolutionary concept for today’s society. It has to be something with enough power to gather critiques – both good and bad.

That single factor has to be backed up by facts. Research that builds your hypothesis on how to solve that problem. A deep understanding of the target audience’s needs , concerns, and social position regarding the solution your means can offer. When those elements are in place, building a pitch becomes an easy task. 

Graphics can help you introduce information in a compelling format, lowering the need for lengthy presentations. Good presentation skills for persuasive presentations go by the hand of filtering relevant data and creating the visual cues that resonate with what your audience demands.

One powerful example of a persuasive presentation is the technique known as the elevator pitch . You must introduce your idea or product convincingly to the audience in a timeframe between 30 seconds and less than 2 minutes. You have to expose:

  • What do you do 
  • What’s the problem to solve
  • Why is your solution different from others 
  • Why should the audience care about your expertise

presentation skills an elevator pitch slide

For that very purpose, using engaging graphics with contrasting colors elevates the potential power of your message. It speaks professionalism, care for details, and out-of-the-box thinking. Knowing how to end a presentation is also critical, as your CTAs should be placed with care.

Therefore, let’s resume the requirements of persuasive presentations in terms of good presentation skills:

  • Identifying problems and needs
  • Elaborating “the hook” (the element that grabs the audience’s attention)
  • Knowing how to “tie” your audience (introducing a piece of information related to the hook that causes an emotional impact)
  • Broad knowledge of body language and hand gestures to quickly convey your message
  • Being prepared to argue a defense of your point of view
  • Handling rejection
  • Having a proactive attitude to convert opportunities into new projects
  • Using humor, surprise, or personal anecdotes as elements to sympathize with the audience
  • Having confidence
  • Be able to summarize facts and information in visually appealing ways

skills required for persuasive presentations

You can learn more about persuasive presentation techniques by clicking here .

In the case of instructional presentations, we ought to differentiate two distinctive types:

  • Lecture Presentations : Presentations being held at universities or any other educative institution. Those presentations cover, topic by topic, and the contents of a syllabus and are created by the team of teachers in charge of the course.
  • Training Presentations : These presentations take place during in-company training sessions and usually comprise a good amount of content that is resumed into easy-to-take solutions. They are aimed to coach employees over certain topics relevant to their work performance. The 70-20-10 Model is frequently used to address these training situations.

Lecture presentations appeal to the gradual introduction of complex concepts, following a structure set in the course’s syllabus. These presentations often have a similar aesthetic as a group of professors or researchers created to share their knowledge about a topic. Personal experience does tell that course presentations often rely on factual data, adequately documented, and on the theoretical side.

An example of a presentation that lies under this concept is a Syllabus Presentation, used by the teaching team to introduce the subject to new students, evaluation methods, concepts to be learned, and expectations to pass the course.

using a course syllabus presentation to boost your instructional presentation skills

On the other hand, training presentations are slide decks designed to meet an organization’s specific needs in the formal education of their personnel. Commonly known as “continuous education,” plenty of companies invest resources in coaching their employees to achieve higher performance results. These presentations have the trademark of being concise since their idea is to introduce the concepts that shall be applied in practice sessions. 

Ideally, the training presentations are introduced with little text and easy-to-recognize visual cues. Since the idea is to summarize as much as possible, these are visually appealing for the audience. They must be dynamic enough to allow the presenter to convey the message.

presentation skills example of a training presentation

Those key takeaways remind employees when they revisit their learning resources and allow them to ruminate on questions that fellow workers raise. 

To sum up this point, building presentation skills for instructional presentations requires:

  • Ability to put complex concepts into simpler words
  • Patience and a constant learning mindset
  • Voice training to deliver lengthy speeches without being too dense
  • Ability to summarize points and note the key takeaways
  • Empathizing with the audience to understand their challenges in the learning process

skill requirements for instructional presentations

The informative presentations take place in business situations, such as when to present project reports from different departments to the management. Another potential usage of these presentations is in SCRUM or other Agile methodologies, when a sprint is completed, to discuss the advance of the project with the Product Owner.

As they are presentations heavily dependent on data insights, it’s common to see the usage of infographics and charts to express usually dense data in simpler terms and easy to remember. 

a SCRUM process being shown in an informative slide

Informative presentations don’t just fall into the business category. Ph.D. Dissertation and Thesis presentations are topics that belong to the informative presentations category as they condense countless research hours into manageable reports for the academic jury. 

an example of a thesis dissertation template

Since these informational presentations can be perceived as lengthy and data-filled, it is important to learn the following professional presentation skills:

  • Attention to detail
  • Be able to explain complex information in simpler terms
  • Creative thinking
  • Powerful diction
  • Working on pauses and transitions
  • Pacing the presentation, so not too much information is divulged per slide

skill requirements for informational presentations

The leading inspirational platform, TEDx, comes to mind when talking about inspirational presentations. This presentation format has the peculiarity of maximizing the engagement with the audience to divulge a message, and due to that, it has specific requirements any presenter must meet.

This presentation format usually involves a speaker on a stage, either sitting or better standing, in which the presenter engages with the audience with a storytelling format about a life experience, a job done that provided a remarkable improvement for society, etc.

using a quote slide to boost inspirational presentation skills

Empathizing with the audience is the key ingredient for these inspirational presentations. Still, creativity is what shapes the outcome of your performance as people are constantly looking for different experiences – not the same recipe rephrased with personal touches. The human factor is what matters here, way above data and research. What has your experience to offer to others? How can it motivate another human being to pursue a similar path or discover their true calling?

To achieve success in terms of communication skills presentation, these inspirational presentations have the following requirements:

  • Focus on the audience (engage, consider their interests, and make them a part of your story)
  • Putting ego aside
  • Creative communication skills
  • Storytelling skills
  • Body language knowledge to apply the correct gestures to accompany your story
  • Voice training
  • Using powerful words

skills required for inspirational presentations

After discussing the different kinds of presentations we can come across at any stage of our lives, a group of presentation skills is standard in any type of presentation. See below what makes a good presentation and which skills you must count on to succeed as a presenter.

Punctuality

Punctuality is a crucial aspect of giving an effective presentation. Nothing says more about respect for your audience and the organization you represent than delivering the presentation on time . Arriving last minute puts pressure on the tech team behind audiovisuals, as they don’t have enough preparation to test microphones, stage lights, and projector settings, which can lead to a less powerful presentation Even when discussing presentations hosted in small rooms for a reduced audience, testing the equipment becomes essential for an effective presentation.

A solution for this is to arrive at least 30 minutes early. Ideally, one hour is a sweet spot since the AV crew has time to check the gear and requirements for your presentation. Another benefit of this, for example, in inspirational presentations, is measuring the previous presenter’s impact on the audience. This gives insights about how to resonate with the public, and their interest, and how to accommodate your presentation for maximum impact.

Body Language

Our bodies can make emotions transparent for others, even when we are unaware of such a fact. Proper training for body language skills reduces performance anxiety, giving the audience a sense of expertise about the presented topic. 

Give your presentation and the audience the respect they deserve by watching over these potential mistakes:

  • Turning your back to the audience for extended periods : It’s okay to do so when introducing an important piece of information or explaining a graph, but it is considered rude to give your back to the audience constantly.
  • Fidgeting : We are all nervous in the presence of strangers, even more, if we are the center of attention for that moment. Instead of playing with your hair or making weird hand gestures, take a deep breath to center yourself before the presentation and remember that everything you could do to prepare is already done. Trust your instincts and give your best.
  • Intense eye contact : Have you watched a video where the presenter stared at the camera the entire time? That’s the feeling you transmit to spectators through intense eye contact. It’s a practice often used by politicians to persuade.
  • Swearing : This is a no-brainer. Even when you see influencers swearing on camera or in podcasts or live presentations, it is considered an informal and lousy practice for business and academic situations. If you have a habit to break when it comes to this point, find the humor in these situations and replace your swear words with funny alternatives (if the presentation allows for it). 

Voice Tone plays a crucial role in delivering effective presentations and knowing how to give a good presentation. Your voice is a powerful tool for exposing your ideas and feelings . Your voice can articulate the message you are telling, briefing the audience if you feel excited about what you are sharing or, in contrast, if you feel the presentation is a burden you ought to complete.

Remember, passion is a primary ingredient in convincing people. Therefore, transmitting such passion with a vibrant voice may help gather potential business partners’ interest.  

But what if you feel sick prior to the presentation? If, by chance, your throat is sore minutes before setting foot on the stage, try this: when introducing yourself, mention that you are feeling a bit under the weather. This resonates with the audience to pay more attention to your efforts. In case you don’t feel comfortable about that, ask the organizers for a cup of tea, as it will settle your throat and relax your nerves.

Tech Skills

Believe it or not, people still feel challenged by technology these days. Maybe that’s the reason why presentation giants like Tony Robbins opt not to use PowerPoint presentations . The reality is that there are plenty of elements involved in a presentation that can go wrong from the tech side:

  • A PDF not opening
  • Saving your presentation in a too-recent PowerPoint version
  • A computer not booting up
  • Mac laptops and their never-ending compatibility nightmare
  • Not knowing how to change between slides
  • Not knowing how to use a laser pointer
  • Internet not working
  • Audio not working

We can come up with a pretty long list of potential tech pitfalls, and yet more than half of them fall in presenters not being knowledgeable about technology.

If computers aren’t your thing, let the organization know about this beforehand. There is always a crew member available to help presenters switch between slides or configure the presentation for streaming. This takes the pressure off your shoulders, allowing you to concentrate on the content to present. Remember, even Bill Gates can get a BSOD during a presentation .

Presentations, while valuable for conveying information and ideas, can be daunting for many individuals. Here are some common difficulties people encounter when giving presentations:

Public Speaking Anxiety

Glossophobia, the fear of public speaking, affects a significant portion of the population. This anxiety can lead to nervousness, trembling, and forgetfulness during a presentation.

Lack of Confidence

Many presenters struggle with self-doubt, fearing that they may not be knowledgeable or skilled enough to engage their audience effectively.

Content Organization

Organizing information in a coherent and engaging manner can be challenging. Presenters often grapple with how to structure their content to make it easily digestible for the audience. Artificial Intelligence can help us significantly reduce the content arrangement time when you work with tools like our AI Presentation Maker (made for presenters by experts in presentation design). 

Audience Engagement

Keeping the audience’s attention and interest throughout the presentation can be difficult. Distractions, disengaged attendees, or lack of interaction can pose challenges.

Technical Issues

Technology glitches, such as malfunctioning equipment, incompatible file formats, or poor internet connectivity, can disrupt presentations and increase stress.

Time Management

Striking the right balance between providing enough information and staying within time limits is a common challenge. Going over or under the allotted time can affect the effectiveness of the presentation.

Handling Questions and Challenges

Responding to unexpected questions, criticism, or challenges from the audience can be difficult, especially when presenters are unprepared or lack confidence in their subject matter.

Visual Aids and Technology

Creating and effectively using visual aids like slides or multimedia can be a struggle for some presenters. Technical competence is essential in this aspect.

Language and Articulation

Poor language skills or unclear articulation can hinder effective communication. Presenters may worry about stumbling over words or failing to convey their message clearly.

Maintaining appropriate and confident body language can be challenging. Avoiding nervous habits, maintaining eye contact, and using gestures effectively requires practice.

Overcoming Impersonal Delivery

In virtual presentations, maintaining a personal connection with the audience can be difficult. The absence of face-to-face interaction can make it challenging to engage and read the audience.

Cultural and Diversity Awareness

Presenting to diverse audiences requires sensitivity to cultural differences and varying levels of familiarity with the topic.

In this section, we gathered some tips on how to improve presentation skills that can certainly make an impact if applied to your presentation skills. We believe these skills can be cultivated to transform into habits for your work routine.

Tip #1: Build a narrative

One memorable way to guarantee presentation success is by writing a story of all the points you desire to cover. This statement is based on the logic behind storytelling and its power to connect with people .

Don’t waste time memorizing slides or reading your presentation to the audience. It feels unnatural, and any question that diverts from the topic in discussion certainly puts you in jeopardy or, worse, exposes you as a fraud in the eyes of the audience. And before you ask, it is really evident when a presenter has a memorized speech. 

Build and rehearse the presentation as if telling a story to a group of interested people. Lower the language barrier by avoiding complex terms that maybe even you aren’t fully aware of their meaning. Consider the ramifications of that story, what it could lead to, and which are the opportunities to explore. Then, visualize yourself giving the presentation in a natural way.

Applying this technique makes the presentation feel like second nature to you. It broadens the spectrum in which you can show expertise over a topic or even build the basis for new interesting points of view about the project.

Tip #2: Don’t talk for more than 3 minutes per slide

It is a common practice of presenters to bombard the audience with facts and information whilst retaining the same slide on the screen. Why can this happen? It could be because the presenter condensed the talk into very few slides and preferred to talk. The reality is that your spectators won’t retain the information you are giving unless you give visual cues to help that process. 

Opt to prepare more slides and pace your speech to match the topics shown on each slide. Don’t spend more than 3 minutes per slide unless you have to introduce a complex piece of data. Use visual cues to direct the spectators about what you talk about, and summarize the principal concepts discussed at the end of each section.

Tip #3: Practice meditation daily

Anxiety is the number one enemy of professional presenters. It slowly builds without you being aware of your doubts and can hinder your performance in multiple ways: making you feel paralyzed, fidgeting, making you forget language skills or concepts, affecting your health, etc.

Meditation is an ancient practice taken from Buddhist teachings that train your mind to be here in the present. We often see the concepts of meditation and mindfulness as synonyms, whereas you should be aware that meditation is a practice that sets the blocks to reach a state of mindfulness. For presenters, being in the here and now is essential to retain focus, but meditation techniques also teach us to control our breathing and be in touch with our body signals when stress builds up. 

The customary practice of meditation has an impact on imagination and creativity but also helps to build patience – a skill much needed for connecting with your audience in instructional presentations.

Having the proper set of presentation skills can be quite subjective. It goes beyond presentation tips and deepens into how flexible we can be in our ability to communicate ideas.

Different presentations and different audiences shape the outcome of our efforts. Therefore, having a basic understanding of how to connect, raise awareness, and empathize with people can be key ingredients for your career as a presenter. A word of advice: success doesn’t happen overnight. It takes dedication and patience to build communication skills . Don’t condition your work to believe you will be ready “someday”; it’s best to practice and experience failure as part of the learning process.

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presentation key elements

Oral Presentations

Presentation basics, key elements of good presentations.

presentation key elements

There are three key elements of good presentations: Content, Organization, Delivery.  Your audience needs interesting and appropriate content in order to pay attention, especially at the start of a presentation.  Logical organization helps retain your audience’s attention – they need to be able to follow your train of thought and predict where you are going with your ideas.  Delivery also is important, as your own engagement with the information helps your audience engage.

Content deals with the substance of your presentation. Your ideas and information should be original and significant.  Use accepted and relevant sources in your research, and reference those sources as needed.  Offer a clear analysis that’s comprehensive and concise at the same time – strive for the right amount of information for your audience’s needs and the allotted presentation time. Make sure that your content is relevant to your audience, so that they understand immediately why they should pay attention to your presentation.

Garr Reynolds, in his book Presentation Zen: Simple Ideas on Presentation Design and Delivery , identifies characteristics of presentation content that create what he calls SUCCES(s): [1]

  • Simplicity – reduce information to key points and essential meanings
  • Unexpectedness – pose questions, offer interesting statistics, “make the audience aware that they have a gap in their knowledge and then fill that gap”
  • Concreteness – use specific language, provide real-life examples
  • Credibility – use sources, facts, statistics to back up your content; deliver information confidently; know your information well
  • Emotions – engage your audience to feel something about your content
  • Stories – use examples and illustrations to create a “story element” to the presentation

Finally, to make your content effective, repeat key information throughout your presentation. A memory research pioneer, German psychologist Hermann Ebbinghaus, found that we forget approximately 50 percent of new information within 18 minutes, with retention falling to 35 percent after a week. However, Ebbinghaus also discovered that repetition of the new information at key intervals can change this trajectory, a discovery known as the spacing effect. The lesson for presenters: work repetition into your presentation content.

Organization

Good organization requires a clear beginning, middle, and end. Link your ideas logically throughout the presentation to lead to an ending that resolves the problem or summarizes the situation you presented at the start. If you’re presenting based on a formal report or proposal, you may want to follow the order of the longer written document, but you don’t have to; as long as you include main ideas, it’s up to you to determine your presentation’s organization based on your audience and purpose. Strive for clear transitions between individual points, slides, and topics.

presentation key elements

Delivery involves a range of factors from body language and word choice to vocal variety. A good presenter has a passion for the subject and an ability to convey and perhaps elicit that emotion in the audience. Audience engagement through eye contact, facial expression, gestures, and/or vocal tone contributes to an effective presentation. Delivery also deals with the confidence and professionalism with which you deliver the presentation.  Hesitations, “ums,” and other types of vocal fumbling will distract your audience, while a clear, confident presentation helps to engage them.

Content, organization, and delivery work together and are equally important aspects of presentations.

The following two videos provide basic tips for creating effective presentations in terms of content, organization, and delivery.  As you view them, consider their similarity of information and dissimilarity in presentation style. What can you infer about the presenter and intended audience of each presentation?  Which video resonates more fully with you personally, and why?  In terms of conveying information to a general audience, which video do you think is most effective, and why?

Planning Presentations

As you can see based on the video examples, presentations always require a situational analysis in the planning stage.  Identify your audience, purpose, context, and all of the communication variables that you need to consider in order to make choices that will result in an effective presentation for your purpose and audience. For example, your purpose – the one, main idea that you want to convey through your presentation – can influence your content, organization, delivery, and overall approach.  Identifying your audience can help you with what may be the most critical aspect of your presentation, making your information relevant to your audience.  Analyzing communication variables for your presentation also will help you determine if you need supplemental materials or handouts, how to arrange a room for an in-person presentation, how best to structure a virtual presentation, and more.

Even if you are creating a presentation based on a formal report or proposal for which you have already done a situational analysis, do another situational analysis for your presentation, as your audience, organization, language, and overall approach may differ based on the different communication mode.

Planning Online Presentations

In addition to doing a situational analysis, online presentations may require some additional planning time in terms of how you present information.  A real-time, in-person audience may pay attention to your presentation simply because you are present, and you may be able to adapt your presentation to audience reaction.  However, it’s more difficult to capture the attention of a virtual audience, either real-time or asynchronous, so online presentations need to be thought through very deliberately in terms of their content, organization, look, and approach.

The following video, while written for online instructors, nonetheless offers important points to consider for any type of virtual, online presentation.

Understanding Presentation Audiences

Audiences are egocentric, meaning that they operate under the principle of WIIFM: what’s in it for them. Don’t expect your audience to meet you where you are; meet them where they are and then take them where you want to go together. According to Lucas, audiences “pay closest attention to messages that affect their own values, beliefs, and well being. Listeners approach speeches with one question uppermost in mind: ‘Why is this important to me?’ … What do these psychological principles mean to you as a speaker?  First, they mean that your listeners will hear and judge what you say on the basis of what they already know and believe.  Second, they mean you must relate your message to your listeners–show how it pertains to them, explain why they should care about it as much as you do.” [2]

Also, audiences have relatively short attention spans, and often decide whether or not to give you their attention within the first minute or so of a presentation. Various research studies indicate a five – twenty minute attention span for any type of presentation (note that results of studies vary). An article titled “ Neuroscience Proves You Should Follow TED’s 18-Minute Rule to Win Your Pitch ” discusses the concept of “cognitve backlog,” or the idea that the more information you provide, the more information your audience will tune out and not remember. [3]

presentation key elements

These audience characteristics lay the groundwork for presentation strategies identified in the videos, strategies such as starting with and continuing a story, engaging attention with an interesting statistic, and more.  The point to remember is that you need to make conscious, reasoned decisions about ways to engage your audience.  Keeping audience attention span and egocentrism in mind, strive for the following presentation basics:

  • Conciseness
  • Connection with audience

Expectations for Presentations

The 10/20/30 rule, generally attributed to venture capitalist Guy Kawasaki, is a good guideline to help you achieve a “just right” balance in your presentations. Geared for entrepreneurs pitching their business, his advice is a discipline that would improve the quality—and, effectiveness—of most presentations. In brief, 10/20/30 translates to a maximum of 10 slides, a maximum of 20 minutes and a minimum of 30 point font. [4]

A visual representation of the 10/20/30 rule as described in the text.

While this rule is a good starting point, it does not overrule your audience analysis or understanding of your purpose. Sometimes, you may need more slides or have a more involved purpose—like training people in new software or presenting the results of a research study—that takes more than 30 minutes to address. In that case, go with what your audience needs and what will make your presentation most effective. The concept behind the 10/20/30 rule—to make new learning easy for your audience to take in, process and remember—should still be your guide even if you don’t follow the rule exactly.

One last way to gauge presentations is to consider most audiences’ expectations for good presentations:

  • main ideas are compelling and relevant
  • information is organized with a clear beginning, middle, and end; audience can follow where the ideas are leading
  • delivery shows the presenter’s enthusiasm and engagement
  • visuals apply good design practices
  • presentation length is appropriate for audience, purpose, and context

The following video summarizes characteristics that create effective presentations.

[1] Reynolds, Garr. (2012) Presentation Zen: Simple Ideas on Presentation Design and Delivery. 2nd ed. New Riders, Pearson Education. Information from pages 78- 81. http://ptgmedia.pearsoncmg.com/images/9780321811981/samplepages/0321811984.pdf

[2] Lucas, Stephen E. (2020) The Art of Public Speaking (13th edition).

[3]  Gallo, Carmine. “Neuroscience  Proves You Should Follow TED’s 18-Minute Rule to Win Your Pitch.”   Inc. ,  https://www.inc.com/theupsstore/small-biz-ings.html

[4] Kawasaki, Guy.  The 10/20/30 Rule of PowerPoint . December 2005.  ↵

  • Presentation Basics, original material and material adapted from Business Communication Skills for Managers, see attributions below. Authored by : Susan Oaks. Project : Communications for Professionals. License : CC BY-NC: Attribution-NonCommercial
  • Making a Presentation for a Meeting. Authored by : Nina Burokas. Provided by : Lumen Learning. Located at : https://courses.lumenlearning.com/wmopen-businesscommunicationmgrs/chapter/making-a-presentation-for-a-meeting/ . Project : Business Communication Skills for Managers. License : CC BY: Attribution
  • image of professional making a presentation. Authored by : rawpixel. Provided by : Pixabay. Located at : https://pixabay.com/photos/agreement-brainstorming-business-3408113/ . License : CC0: No Rights Reserved
  • video Create an Effective Business Presentation. Authored by : Nick Morgan. Provided by : Harvard Business Review. Located at : https://www.youtube.com/watch?v=HTRt0zkD73M . License : Other . License Terms : YouTube video
  • video How to Give a Great Presentation - 7 Presentation Skills and Tips to Leave an Impression. Provided by : Practical Psychology. Located at : https://www.youtube.com/watch?v=MnIPpUiTcRc . License : Other . License Terms : YouTube video
  • video Teaching Tip: Designing Online Lectures and Recorded Presentations. Authored by : Greg Steinke and Jill Zimmerman. Provided by : CCAPS Teaching Tips, University of Minnesota. Located at : https://www.youtube.com/watch?v=GCAaRZJFJAU . License : Other . License Terms : YouTube video
  • image of businesswoman presenting to an audience. Authored by : rawpixel. Provided by : Pixabay. Located at : https://pixabay.com/photos/analyzing-audience-board-3565815/ . License : CC0: No Rights Reserved
  • Visual Aids. Authored by : Nina Burokas. Provided by : Lumen Learning. Located at : https://courses.lumenlearning.com/wmopen-businesscommunicationmgrs/chapter/visual-aids/ . Project : Business Communication Skills for Managers. License : CC BY: Attribution
  • video Five Simple Rules for Creating World Changing Presentations. Authored by : Nancy Duarte. Provided by : Duarte Inc.. Located at : https://www.youtube.com/watch?v=hT9GGmundag . License : Other . License Terms : YouTube video

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  • Communication

How Do You Prepare a Good Presentation in 2024 in 12+ Practical Steps? (+ Expert Tips)

Sharon Hurley Hall

There's nothing more nerve-wracking than having a big presentation coming up and feeling unprepared. Public speaking can be difficult. Not feeling ready makes it even more of a trial. Learn the essential steps for presentation preparation.

how to prepare for a presentation with templates from Envato Elements

If you want to calm those nerves and wow your audience, then it's a good idea to understand the basics of creating attention-getting presentations.  

In this guide, I'll share 12+ presentation preparation tips that'll walk you through how to prepare for a presentation from start to finish. So, you can feel confident when preparing to give a presentation .

Find Premium Presentation Slides on Envato Elements

One way to save time in the presentation preparation phase is to use a premium template to design your slides. This will help you feel secure about how your presentation looks, even if design skills aren't your core strength.

presentation preparation - choose from the well-designed premium PowerPoint templates on Envato Elements

A great place to find templates when preparing to give a presentation is Envato Elements. This marketplace has a great offer you can grab today. Download as many premium PowerPoint presentation templates as you want, all for one low price.

Design without limits on Envato Elements

This offer includes other items you can use to make your presentations stand out, like stock photos, graphics, icons, and more. 

Choose graphic design elements for PowerPoint presentations on Envato Elements

The great thing about using premium design elements for your presentations is that they're well supported by the creators, are compatible with major software and apps, and are kept up to date .

Get More PowerPoint Presentation Templates on GraphicRiver

Envato Elements is an excellent resource if you've got plenty of presentations to do. But if you need a single presentation template for one-off use, try GraphicRiver. 

how to prepare a presentation with templates from GraphicRiver

GraphicRiver is a great option if you prefer to pay as you go, and choose a single PowerPoint presentation template each time you need to create a new presentation.

How to Prepare a Good Presentation Step by Step in 2024 (+ Expert Quotes)

Now, let's look at  some of the key steps in preparing a presentation, covering everything from topic selection to delivery, so you understand how to develop a presentation :

1. Choose the Right Topic

Choose the right topic

One of the most important presentation preparation tips is to pick the right topic for your presentation . You've got a few choices that'll give you a head start on wowing your audience. For example, you can:

  • Choose a topic you're passionate about. This will make it easy to give an animated and appealing presentation.
  • Pick your topic based on your knowledge and skills, so that you can wow your audience with the information you include.
  • Do a data-driven presentation based on the latest statistics on a topic of interest, plus your expert opinion or conclusions.
  • Select a presentation topic that relates to your business goals, such as reporting on key performance indicators (KPIs) or revenue .

Stephanie Schwab , Marketing Expert, Coach and Consultant, advises:

"Finding the right topic is all about knowing your audience. What's keeping them up at night? What do they really need to hear from you, right now, that will help them in their lives, or their businesses? If you're not sure what they need, ask them - survey them through email, ask your community on social media, talk to your customers directly. Meet your audience where they are and they will come to you again and again."

2. Know Your Audience

Related to that, another important step in presentation preparation is to know your audience . Your presentation plan will be completely different depending on whether audience members are novices or experts in your topic. Understanding who you're presenting to helps you select appropriate data and anecdotes to convey your topic. 

Jared Karol , Speaker, Coach and Group Facilitator, says it's extremely important to think of your audience when preparing your presentation:

"If you can trust that your content and presentation flow is solid, you can give more attention to how your audience is thinking and feeling during and after the presentation. Involve the audience as much as possible. Invite them to be part of the presentation––whether rhetorically by using "we" and/or "you" language––and literally by utilizing chat and poll features, or, depending on the size of the group, allowing verbal interaction. Remember that you are creating an experience, not just delivering content." 

If you're presenting to the C-suite, you'll want to keep your presentation short and focused to avoid wasting their time . Learn more executive presentation preparation tips in the following article:

presentation key elements

3. Brainstorm

The next tip in our series of presentation steps is to brainstorm. This can be something you do on your own or with others. Either way,  note down initial ideas and inspiration for your presentation. Use tools like mind mapping to connect related concepts. 

By the end of this process, you'll have a clearer idea of the intended focus of your presentation and can move onto the next stage of your presentation plan.

4. Do Your Research

Do Your Research

If you're thinking about how to prepare a great presentation, one of the key elements that separates good business presentations from the rest is research.

Tara Furiani , CEO & Host, Not the HR Lady, says:

"On our show, Not the HR Lady, we are huge proponents of ‘facts’ and call on our audience to fact check us. Presentations must be rooted in more than the theories of the presenter, to be credible. This can take on a lot of different looks. For me, I use and reference a lot of movies, music and pop culture to humorously drive serious points home (like racism, misogyny, bigotry, etc…) and that means finding just the right clip that illustrates your point. Not all ‘research’ has to be academic in nature, but all presentations should call upon someone other than one’s own opinions, for maximum impact and action."

Once you know your topic, you can search for supporting information such as:

  • recent news or features
  • the latest statistics (taken from reliable sources like .gov and .edu industry reports, and Google Dataset Search )
  • relevant quotations

Once you've got that information, you're ready for the next step in presentation preparation.

5. Plan Your Presentation

Now it's time to put your presentation plan together. This is where you bring together ideas from your brainstorm and information from your research and organize them into a rough outline. 

A good way to do this is with headings for different parts of your presentation and bullet points with facts, quotes, and stats. By the end of this process, you'll have a pretty good idea of the content of your slides. That's a crucial part of presentation preparation.

6. Draft/Write Your Presentation

Of course, creating a presentation isn't just about the slides. Use the outline you've created to draft the spoken part of your presentation. It's good to start with an overview of what your presentation will cover. Get it right, and this will whet your audience's appetite and make them pay attention.

Plan your introduction to draw your audience in . Using a story, or an unusual fact or stat can help with this.  Christina Strickland , Vice President of Crackerjack Marketing, says:

"Presentation introductions are a chance to capture your audience’s attention right away. This is a good time to set the tone for the presentation and the meeting in general. Before you head in, know in your own mind the objectives for yourself and for your audience. When you introduce the presentation, begin by laying out the objectives for the audience and then a quick overview of the format and flow. This will help participants know what to expect and the right time to ask questions."

Plan your conclusion, too. It's helpful to know where you're headed so you can steer your presentation the right way.

Use storytelling throughout to keep your audience's attention. Don't be concerned if the final spoken presentation is a little different from your prepared outline. The outline is a guide, but you'll know what you need to include or exclude as you start to polish the actual presentation. 

presentation key elements

That's part of the reason you don't always need to create your slides at the outline stage of presentation planning. Instead, update that initial outline based on what your ACTUAL presentation will be. Then it's time for slide preparation (PPT templates, as you'll see, will be a big asset for the next stage).

7. Design Your Presentation Slides

how to prepare your presentation

Wondering how to prepare your presentation with minimum hassle? Use a premium presentation template from Envato Elements to get a harmonious design. This means you can focus on your content, rather than worrying about needing graphic design skills . Remember, you can download unlimited PowerPoint presentation templates from Envato Elements, all for one low price.

There are also attractive PowerPoint presentation templates on GraphicRiver , for those preferring a single-use template. So, there's lots of choice.

Here are some other useful presentation preparation tips:

  • Don't overdo the font choice . A single heading font and a single body font will be fine for most presentations. 
  • Choose your fonts carefully . Some fonts look attractive on your computer but are hard to read.
  • Pay attention to font size . You'll need to make sure that even someone who's at the back of the room can read your slides.
  • Avoid walls of text . They make slides hard to read and is pretty off-putting. A wall of text is a sure way to lose your audience.
  • Make one key point per slide . Have a few supporting bullet points.
  • Use charts, graphics, images, and quotes . They can help make your points and keep your audience's attention.

For more presentation creation tips, check out our in-depth PowerPoint tutorial: How to Use PowerPoint (Ultimate Tutorial Guide) .

8. Expect Questions

Once your main presentation is ready, there's one more way to make your presentation great. That's to prepare for questions. As part of your presentation planning, you should:

  • Think about what people might ask about your presentation content and be ready with answers.
  • Consider how to deliver your presentation to lead people to ask certain questions that you're prepared for.
  • Prepare an answer for when you've got no answer so that you're not left floundering.

Christina Strickland says:

"Unexpected questions are bound to happen. Don’t feel like you are required to answer every question that comes up. It’s always good to have a few different responses prepared for different types of questions. Remember, it’s ok to say “That’s a really good question but it’s not really in my area of expertise.”"

9. Practice the Presentation

Practice the Presentation

When you're happy with your slides and have prepared for questions, it's time for some presentation practice. This is where you do a complete run-through of your presentation, with both your presentation script and the slides. 

As you practice, pay attention to anything that doesn't flow, or is hard to say . Edit both your script and your presentation slides to remove these items. You don't want to be stumbling over your words on the day.

Some people prefer to practice alone but consider using a few friends or trusted colleagues as a test audience. It's a good way to make sure your material is clear and easy to understand.

Keep practicing till you feel you know your material inside out. This will help you deliver a polished presentation when it's time. If you're presenting online, Jared Karol suggests:

"The biggest thing to focus on when delivering presentations virtually is the idea of presence over performance. Try to recreate as closely as possible the vibe and feel you would create if you were all in the room together. Yes, prepare and rehearse. Yes, make sure the technology is good to go. And, remember that how you deliver the information is just as important as what information you're delivering. Wherever possible, try to personalize and humanize your presentation. Try to make your audience feel something not just remember something." 

To learn more about presenting in public, read our public speaking guide: 

presentation key elements

10. Prepare the Room

When thinking about how to practice for a presentation, there's one element some people overlook: the presentation space .  If it's possible, check it out well before it's time for you to present. 

One thing to pay attention to is the presentation equipment. Whether you're using a laptop and screen, a projector and screen, or some other piece of technology, get familiar with the presentation technology so you can ensure it'll work as expected.

And if you're able to book rehearsal time, take advantage of it. If you do, there won't be any surprises on the day.

Here are a few additional tips for giving an online presentation. 

11. Adjust Slide Design For Virtual Displays

what is a good presentation

If you're doing a virtual presentation, one of the most important tips for presentation preparation is to adjust the design of your slides. People will tune in from different size screens. So, make sure you don't have any text too near the top, bottom or sides of the slide, or some people won't be able to see it. Stephanie Schwab says:

 "I like to give instructions to the audience on how to get the best view of the presentation; I use Zoom most of the time, so I'll do a quick explanation of how to switch from gallery view to speaker view, and how to slide the screensharing portion bigger or smaller. That way I can have a little bit more confidence that the audience will take in the presentation in the way I want them to see it, and not get distracted by gallery view."

12. Look After Background and Lighting

We've all been on Zoom calls where the speaker is backlit, or where there's something distracting in the background. Avoid both of these so your audience can focus on your presentation. Experiment with the room you're presenting in to find the best lighting or get a ring light or two to ensure your face is always visible. And consider using a virtual background to keep distractions to a minimum. 

Tara Furiani says:

"The differences between presentations online and those that are in-person, are largely dependent on the skill of the facilitator. For example, one who’s engaging, tech savvy and can command a room… should find the presentations in-person or online, pretty much the same. When I present in a live setting, I use far less imagery than I would for an online session, because the focus would be on me. Virtually, I tend to add a touch more visual content, since my face alone should only be looked at for so long. By anyone."

13. Use Interactive Features

When preparing your presentation plan for an online presentation, try interactive features in your delivery platform to keep the audience engaged. Since you won't be able to use - or see body language - here are some tactics to try:

  • Include polls.
  • Ask questions people can respond to in the chat section.
  • Encourage the use of emoji reactions to get the audience involved.

These features are a big advantage of presenting online, says Tara Furiani:

"One shift, I think, that we will miss about online presentations (when in-person becomes the ‘norm’ again) is the ability to know, in the moment, if you are affecting change with people and resonating. Reactions, re-quotes, comments, and questions are delivered to us, while we are presenting, instantaneously… training survey be damned, this is real-time feedback.  We’re going to miss that; I just know it. In real life, save for applause, there aren’t ‘reactions’ to click that appear over the speakers’ head… maybe there should be?"

Presentation Preparation: Online vs In-Person

More conferences and events are being held online, and that's likely to continue. That means going one step further to understand how to develop a presentation to give a virtual audience a great experience. Stephanie Schwab comments:

"A lot of people think that giving an online presentation means you have to show slides the whole time - and I think just the opposite. I might have some slides to backup some of my points, but I'm usually pretty fluid between sharing my screen with a slide and then turning off sharing, so that the online audience can focus on me."

Do you wonder "what is a good presentation for online audiences?" Here are some differences in presentation preparation between online and in-person presentations.

  • You can't read the room . When presenting in-person, you can tell if people are engaged because they may lean forward, make eye contact or respond in some way. On a video call, you may not be able to see them properly, and they'll likely be muted to avoid background noise. To make up for this, pause regularly and ask for comments or feedback. 
  • You can't rely on body language . An in-person presenter can use physicality for emphasis. That's not possible in the boundaries of a small screen.
  • Visual cues are essential . In-person you can gesture or point at a key part of your slides. That's harder on a small screen. So, design your slides with visual cues like arrows and circles to direct your audience to what's most important on any slide. 
  • Working technology is more important  for virtual presentations. It's essential to ensure your mic and camera are working properly so you look professional. In contrast, you always have the option of going tech-free in an in-person presentation.
  • You handle questions differently . In-person, it's pretty easy to see when someone has a question, especially in a small room. Online, that's much harder, so have someone on hand to keep track of who's raised a hand or typed a question into the chat box.
  • Camera position is crucial. In-person, you may not have a camera. Even if you do, you can walk around the room to make eye contact with different people. That's not possible online, so make sure you're looking directly into the camera. That will allow you to make virtual eye contact with every participant. 

Learn More About How to Prepare Your Presentation

Now you know how to prepare a good presentation, but don't stop there. Find even more useful presentation preparation tips in the following guides and tutorials:

presentation key elements

Find More Presentation Templates

Are you still looking for the right presentation template? Find great templates for any type of presentation in the following roundups:

presentation key elements

Start Your Presentation Preparation

Now, it's your turn to prepare a presentation. You've learned some key presentation steps, including the importance of developing a presentation plan as well as the importance of presentation practice. You're ready to get started.

Don't forget. You can find attractive PowerPoint presentation templates on Envato Elements. And, for one-off use, you can also choose from the presentation templates on GraphicRiver. Check out the best PowerPoint templates available today.

Editorial Note: This post has been updated with contributions from Sharon Hurley Hall . Sharon is a freelance instructor for Envato Tuts+.

Sharon Hurley Hall

beautiful.ai logo

What Are the Elements of a Powerful Presentation?

presentation key elements

You worked so hard designing your slide deck— or maybe not as hard if you used Beautiful.ai— and you most certainly want your audience to receive your message. How frustrating would it be if instead, people walked away from your presentation without following, understanding or remembering anything you had to say?

Want to ensure you design a stellar presentation that is effective, engaging and memorable? Sure, there are some elements common to all visual presentations… but we won’t bore you with instructions for designing another frankendeck . Check out the following 16 elements of powerful presentations:

1. Engaging icebreakers

Start on an engaging foot and break the ice with your audience through a brief activity. You could ask a fun icebreaker question such as, “What movie most closely resembles your life?” or, “What vegetable would you be?” and encourage conversation. Or, you could conduct a short quiz or poll related to your presentation topic. 

Another way to break the ice with your audience is by playing a short and simple icebreaker game like, “Have you ever?” or “Two truths and a lie,” playing with either your entire audience or smaller groups seated together.

2. Visual storytelling

Humans are social creatures, and our brains respond to stories more than facts alone. Mankind has used storytelling to pass its wisdom and lessons to future generations since the days of painting cave walls. At the same time, we also respond to visual information— the largest parts of our brains are dedicated to visual stimuli, after all. 

Combine the two concepts, and the resulting visual storytelling is one of the most effective ways to attract an engaged audience that remembers your message long after your presentation ends. Visual storytelling elements like photos, video and infographics more effectively tell your story leaps and bounds than the spoken word and text alone.

3. Eye-catching images

Just as visual storytelling makes for an engaging and memorable presentation , eye-catching images are ideal for attracting, retaining and refocusing audience attention. Look for images with bright and bold colors, interesting angles or exciting subjects, and your audience members’ eyes will stay glued to the screen.

4. Data visualizations

By including statistics, facts and other data in the elements of a good presentation, you provide your audience with the evidence it needs to trust your message— if you can give the data meaning. Designing slides with too much text and too many numbers is a good way to put your audience to sleep. 

Data visualizations , however, tell the data’s story. Present your data through elements like bar graphs, pie charts or pictograms. Beautiful.ai users can include all sorts of engaging infographics in their presentations with ease. Just input the data and watch as artificial intelligence designs the perfect infographic to illustrate it.

5. Animations

Eyes are attracted to movement. It’s why video is increasingly surpassing text in popularity for receiving information. You can add movement and draw your audience’s eyes back to your presentation by animating your slides. One of the simplest animations to add are the transitions between slides, but Beautiful.ai users can even animate their infographics and add motion to various elements of individual slides.

6. Simplicity

If you present slides that are overcrowded or cluttered, nobody is going to want to look at them for very long. Not only that, but your audience probably can’t digest that much information from a single view. Keep your slides simple and tidy. It’s better to add more slides than to add too many elements to each. 

Beautiful.ai users need not fear poorly designed slides. Every time new content is added, artificial intelligence adjusts the layout of the slide based on principles of great design recommended by the pros.

Music isn’t one of the more common elements of presentations, but it should be. After all, listening to music engages practically every neural subsystem. According to Johns Hopkins research , however, music embedded throughout a visual presentation “can sustain attention, while slipping the content into long-term memory.” 

Dr. Ronald Berk, now an author and keynote speaker, says even background music, “can increase attention levels, improve retention and memory, extend focused learning time and expand thinking skills.”

Video is another effective element of presentations that attracts your audience’s attention and interest. Video elements can capture expert feedback if they can’t appear in person, illustrate activities that a still photo just can’t capture, demonstrate how products are used and, of course, add eye-catching movement to a slide deck.

10. Audience immersion

What better way to capture an audience’s attention than by making them a part of the show? Audience interaction is an extremely effective element of a good presentation. 

Invite audience members to get involved with your presentation, whether by inviting a single viewer to participate or by designating smaller groups or teams to interact together. Audience immersion can be achieved through activities like games, challenges, demonstrations or even short skits.

One classic element of a good presentation is the addition of props. Whether you pull out humorous objects that help to illustrate your topic, or design visual aids in addition to your slide deck, the use of props almost always adds some extra pizzazz to an otherwise ordinary presentation.

12. Orderly and cohesive designs

A powerful presentation will include slides designed with order and unity. Every slide in the deck should look like it belongs with all of the others. At the same time, you can select color palettes and typography that support the mood, tone or topic of your presentation. 

Beautiful.ai users easily can ensure their slide decks feature orderly and cohesive designs by customizing a theme or brand style guide for every presentation so that elements like certain fonts, colors, margins and footers automatically are added to every slide. Just add your favorite design elements on a master slide.

13. Clear goals

What do you want your presentation to accomplish? If audiences are receiving your intended message, what does your presentation accomplish? 

Be sure to define goals for your presentation, and only add content to your slide deck that supports those goals. Do you simply want to inform? Or do you want to persuade your audience to share a viewpoint or change a behavior? Determining your objective is a key element of a powerful and effective presentation.

14. Calls to Action

Don’t take any chances that your audience will misinterpret your message or fail to understand the objective of your presentation. Cut straight to the core of your message with a clear call to action. 

To ensure your call-to-action is effective, be sure to start with a strong commanding verb, use words that insight emotion or enthusiasm and provide your audience with a reason they should take the suggested action.

15. Strong closing slides

All of your hard work designing a powerful slide deck might be for naught if your presentation doesn’t feature a memorable ending . One of the most effective ways to achieve a strong conclusion is by including an end-of-presentation slide. This slide could include a summary, a call-to-action, a joke or an interesting quotation that will leave audiences pondering long after you’ve finished presenting.

16. Hooks and earworms

Interjecting hooks in between key points of a presentation is an effective way to refocus an audience’s attention. Meanwhile, ending a presentation with an earworm can keep people thinking about your topic for hours or days. While they serve different purposes, hooks and earworms are very similar and each can be accomplished by examples such as a funny story, a joke, an insightful quotation, a fun fact or a rhetorical question.

Samantha Pratt Lile

Samantha Pratt Lile

Samantha is an independent journalist, editor, blogger and content manager. Examples of her published work can be found at sites including the Huffington Post, Thrive Global, and Buzzfeed.

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7 interactive presentation ideas to keep your teams involved, the 7 essential presentation tips for non-designers, present beautifully: a 5-step guide to standout presentations, medical presentations: how to present effectively on urgent topics.

PREZENTIUM

Prepare for a Presentation: 11 Presentation Preparation Tips

  • By Judhajit Sen
  • August 22, 2024

Preparing for a presentation can be a source of anxiety for many, but it doesn’t have to be. Whether you approach presentations with excitement or trepidation, the key to success lies in preparation. By taking the time to prepare, you can boost your confidence, reduce nervousness, and increase the chances of delivering a smooth and impactful presentation.

Planning a presentation involves knowing your audience, clarifying your key messages, and learning how to communicate them effectively. Keeping your presentation simple and focused allows you to pace yourself well, making it easier for your audience to absorb the information. With the right approach, anyone can deliver a presentation that leaves a lasting impression.

How do you prepare for a presentation? We will try to answer this question in this blog post.

Key Takeaways

  • Define Your Goals: Establish clearly what you want to achieve with your presentation—whether to inform, persuade, or entertain. This focus will guide your content and delivery.
  • Understand Your Audience: Research who will be attending and tailor your presentation to their knowledge level and interests to keep them engaged and ensure your message is relevant.
  • Practice Thoroughly: Practice your presentation to build confidence and smooth out any issues. Practicing in the actual presentation space and with any technology you’ll use can help avoid problems.
  • Maintain a Positive Attitude: Stay calm and confident, even if you’re nervous. A positive demeanor can enhance your connection with the audience and make your presentation more effective.

Presentation Preparation: How to Prepare for a Presentation

How to Prepare for a Presentation

Goals or Objectives

Before you start preparing your presentation, it’s important to define your goals or objectives. Ask yourself: What do you want to achieve? Whether your aim is to inform, persuade, entertain, or educate, having a clear objective will help you stay focused and deliver a concise message.

Once you’ve identified your purpose, write it down in a single, clear statement. This statement should specify exactly what you want your audience to learn or take away from your presentation. Keep in mind the time you have and your audience’s background knowledge when setting your objectives.

Understanding your presentation’s purpose not only guides your content but also influences the way you design and deliver it. For instance, a technical presentation aimed at informing may be straightforward with minimal interaction, while a training session might require more engagement and Q&A. Tailoring your approach to match your goal ensures that your presentation resonates with your audience and achieves the desired outcome.

Understanding your audience is essential when preparing a presentation. Before you start designing your slides or practicing your speech, take some time to research who will be in the audience. Ask yourself: Who are they? What are their interests and expectations? What do they already know about your topic? This information will help you tailor your content to keep it relevant and engaging.

As you practice, think about your audience’s level of knowledge. If you’re speaking to experts, you can skip the basics and dive into more advanced details. However, if your audience is less familiar with the topic, be prepared to explain key terms and concepts clearly. Adjust your presentation to ensure that everyone can follow along.

The formality of your presentation, including your tone and attire, should also match your audience. A formal presentation to a professional group might require a serious tone and business attire, while a talk to a more casual group could be lighter and more approachable.

Ultimately, your presentation is a form of communication. Tailoring it to your audience’s needs and knowledge level will make your message more effective and ensure that your audience is engaged from start to finish.

Outline or Structure

Creating a clear outline or structure is key to a successful presentation. Start by outlining the main sections: an introduction, a body, and a conclusion. This will help you organize your points and ensure your presentation flows logically.

In the introduction, quickly grab your audience’s attention and introduce your topic. Follow this with a thesis statement that summarizes your main points. The body should cover the key points or sections of your topic, supported by relevant examples or data. Remember to keep your audience engaged by planning interactive moments, like asking questions or encouraging participation.

Your conclusion should reinforce your main message and persuade your audience to see things from your perspective.

When outlining, consider how much time you have. Make sure you have enough material for the allotted time, and be ready with extra slides in case you need to expand or shorten your presentation.

An outline is not just a guide on how to prepare presentation slides—it also helps you stay focused and ensures that your listeners can follow your ideas from start to finish. Depending on your presentation’s purpose, you may organize your outline differently. However, always aim for a clear structure that supports your message.

Practicing your presentation is key to feeling confident and delivering a polished performance. The more you rehearse, the more comfortable you’ll become with the material, which will help reduce nerves on the big day. Start by practicing in front of a mirror, recording yourself, or presenting to friends and family. This will help you identify areas that need work and give you a chance to refine your delivery.

It’s also beneficial to practice the presentation in the actual space where you’ll be presenting. This familiarizes you with the environment and helps you feel more at ease with the setup. Additionally, rehearsing with any technology you plan to use can prevent technical mishaps.

What is the best way to rehearse a presentation for delivery? You could memorize it, use notes, or speak from a script. Each method has its advantages and disadvantages, so choose the one that suits you best. However, avoid fully memorizing your presentation, as it can make you sound inauthentic and may limit your ability to adapt to the audience’s reactions.

To get the most out of your practice, run through your presentation multiple times, ideally in front of an audience that can provide feedback. This will help you gauge whether your main points are coming across clearly. Record your practice sessions and revisit them to refine your pacing, expressions, and overall delivery.

Remember to speak slowly, make eye contact, and leave time for questions. With thorough practice, you’ll be well-prepared to deliver an engaging and effective presentation .

Punctuality

Arriving early is crucial for a smooth presentation. Plan to get to the venue at least 30 minutes before your start time. This extra time lets you set up your equipment, check technology, and get comfortable with the space, especially if it’s new to you.

Being early helps prevent any last-minute rush and allows you to prepare your notes and materials calmly. It’s also a good strategy if you tend to run late or if you’re dealing with a hybrid or remote setup. Taking these steps ensures you feel more confident and ready to deliver your presentation effectively.

Strong Start

A strong start sets the tone for your whole presentation. Begin by memorizing your opening line. This helps you start confidently and can ease nerves. Many speakers find that once they deliver their first line, they quickly settle into their presentation.

Keep your opening simple and engaging to capture your audience’s attention. Consider starting with a brief icebreaker or a light, relevant joke to make the audience feel comfortable. Clearly state the purpose of your presentation in one easy-to-understand sentence, avoiding jargon. This will help your audience gauge what they will gain from your talk.

Maintain a natural pace—neither too fast nor too slow—to project a positive image. Conclude your opening with a strong statement that reinforces the goals of your presentation. This will help ensure your audience is focused and ready for what comes next.

Visual Elements

Using Visual Elements In Presentation

Visual elements can enhance your presentation, but they should support your talk, not overshadow it. If you choose to use visual aids, keep these key points in mind:

Simplicity is Key: Your slides and visual aids should be straightforward and easy to follow. Stick to one main idea per slide and use brief phrases or bullet points. Avoid clutter and ensure each slide is clear and to the point.

Ensure Accessibility: Design your visuals to be readable for everyone. Use high-contrast colors and large, clear fonts. Simple graphics are best—avoid complex charts and over-detailed images. If you include videos, ensure they are captioned and check all tech before your presentation starts.

Complement, Don’t Distract: Visual aids should highlight and support your points, not distract from them. Handouts, if used, should be given either at the beginning or end of your talk to avoid interrupting your flow. Make sure that any videos or interactive elements are relevant and professionally done.

Practice and Prepare: Know how to use any equipment or technology before your presentation. Test everything, including videos and projection, to ensure smooth delivery. If you’re using a whiteboard or flipchart, practice writing clearly and legibly.

Be Inclusive: Consider universal design principles to accommodate all audience members. Use large fonts, provide slides in accessible formats if requested, and ensure that all multimedia elements are accessible. If needed, arrange for additional support, such as sign language interpreters.

By focusing on these aspects, you can make sure that your visual elements enhance your presentation and effectively communicate your message.

Body Language

Body language plays an important role in how your audience receives your message. It’s not just about what you say, but how you say it. To project confidence, even if you’re feeling nervous, practice moving and speaking naturally. Your hand movements and gestures should align with your words, enhancing your message rather than distracting from it.

During rehearsals, pay attention to your hands. Plan your gestures to complement what you’re saying. If you decide to move around, let your movement flow with your speech. This will help you connect with your audience and keep your public speaking engaging.

Positive Attitude

A positive attitude is vital for a good presentation. Start by staying calm. Take a few deep breaths before you begin and remind yourself of your preparation. This can help you focus on delivering your message rather than worrying about potential problems.

Nervousness is a natural part of presenting. It shows that you care about your performance. Use this nervous energy to fuel your enthusiasm for the topic. Remember, both you and your audience share the same goal: to make the presentation informative and engaging. 

Before your presentation, take a moment for yourself. Deep breaths and a few quiet minutes can help you regain composure and boost your confidence. Even if you feel anxious, remind yourself that your audience is there to learn and wants you to succeed. 

Visualize a positive outcome and focus on what you can control. A strong introduction and a confident demeanor can set the tone for a successful presentation. Smiling and appearing relaxed, even if you don’t feel that way, can help you feel more at ease and project confidence to your audience. 

The more you present, the more comfortable you will become. So, keep presenting, stay positive, and let your confidence shine through.

Questions after your presentation can be a positive sign that your audience was engaged and paying attention. While some may dread the Q&A session, it actually offers a chance to clarify points and reinforce your message. Being prepared for potential questions is key. Anticipate what might be asked and have a few backup slides ready to provide more detailed answers if needed.

If a question catches you off guard, it’s okay to admit you don’t know the answer right away. Simply say you’ll look it up and get back to them. If you don’t understand a question, ask for clarification or for it to be rephrased.

Remember, if no one asks questions, it doesn’t reflect poorly on your presentation. It could mean you explained everything clearly, or your audience might just be ready to wrap up and go home.

Handouts are a useful presentation tool for your audience to reference key points from your slideshow. Provide written materials that summarize the main content so attendees can review the information later. Include your contact information on these materials and encourage participants to reach out with any follow-up questions. Distributing business cards can also help maintain connections.

However, be mindful that handouts might distract some audience members, causing them to focus more on the papers than on your presentation. For large audiences, consider the cost of printing handouts. Instead, you might opt to send them via email or post them on a website. If sharing electronically, saving materials as PDFs can be a practical choice.

Wrap-up: How to Prepare a Presentation

Preparing for a presentation can transform your anxiety into confidence if you follow a structured approach. Start by clearly defining your goals, understanding your audience, and creating a solid outline. Knowing your audience’s needs helps tailor your content for better engagement. Practice extensively, both in front of a mirror and in the actual setting, to become comfortable with your material and delivery.

A strong start captures attention and sets the tone for your presentation, while well-designed visual elements should support rather than overshadow your message. Handouts can be useful but should be used thoughtfully to avoid distraction. Effective body language and punctuality enhance your delivery, and a positive attitude helps you connect with your audience. Finally, be prepared for questions to reinforce your message and handle unexpected inquiries confidently. By focusing on these aspects, you ensure a well-prepared and impactful presentation.

Best Way to Prepare a Presentation: FAQs

1. How can I define the goals for my presentation?  

Start by asking yourself what you want to achieve with your presentation. Whether it’s to inform, persuade, or entertain, having a clear objective helps keep your content focused and effective.

2. Why is understanding my audience important?  

Knowing your audience’s interests and knowledge level allows you to tailor your presentation to keep it relevant and engaging. Tailor your content and delivery based on their background to ensure they can follow along.

3. What should my presentation outline include?  

Create a clear structure with an introduction, body, and conclusion. Start with a strong opening, cover your main points with relevant examples, and finish with a conclusion that reinforces your message.

4. How should I handle questions after my presentation?  

Be prepared for questions as they show audience engagement. Anticipate potential queries, and if you’re unsure about a query, admit it and offer to follow up later. If no questions are asked, it may simply mean your presentation was clear.

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20 Great Examples of PowerPoint Presentation Design [+ Templates]

Carly Williams

Published: August 06, 2024

When it comes to PowerPoint presentation design, there's no shortage of avenues you can take.

PowerPoint presentation examples graphic with computer monitor, person holding a megaphone, and a plant to signify growth.

While all that choice — colors, formats, visuals, fonts — can feel liberating, it‘s important that you’re careful in your selection as not all design combinations add up to success.

In this blog post, I’m sharing some of my favorite PowerPoint tips and templates to help you nail your next presentation.

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What makes a good PowerPoint presentation?

Powerpoint design ideas, best powerpoint presentation slides, good examples of powerpoint presentation design.

presentation key elements

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In my opinion, a great PowerPoint presentation gets the point across succinctly while using a design that doesn't detract from it.

Here are some of the elements I like to keep in mind when I’m building my own.

1. Minimal Animations and Transitions

Believe it or not, animations and transitions can take away from your PowerPoint presentation. Why? Well, they distract from the content you worked so hard on.

A good PowerPoint presentation keeps the focus on your argument by keeping animations and transitions to a minimum. I suggest using them tastefully and sparingly to emphasize a point or bring attention to a certain part of an image.

2. Cohesive Color Palette

I like to refresh my memory on color theory when creating a new PowerPoint presentation.

A cohesive color palette uses complementary and analogous colors to draw the audience’s attention and help emphasize certain aspects at the right time.

presentation key elements

Image source

Mesmerize your audience by adding some neon colors and effects to your PowerPoint slides. Adding pops of color to your presentation will create visual interest and keep your audience engaged. 

What I like: Neon will add personality and depth to your presentation and will help the information you're providing stand out and be more memorable. 

2. Use an interesting background image.

Interesting PowerPoint

Do you have some interesting nature photos from a recent road trip? Or maybe a holiday passed, and you have gorgeous photos to share? If so, consider incorporating them into your PowerPoint. 

What I like: PowerPoints don't have to be stuffy and boring. They can be fun and a unique or interesting background will enhance the experience of your presentation.

3. Or be minimal.

Powerpoint Minimal

Have you ever heard of K.I.S.S.? Not the band! I mean, Keep It Simple, Sweetheart. If you're worried too many colors or visuals could take attention away from the message of your presentation, consider going minimal. 

Pro tip: Stick to no more than three colors if you're going for a minimalist design in your slides. 

4. Incorporate illustrations.

PowerPoint Illustration

Illustrations are a great way to highlight or break down a point in your presentation. They can also add a bit of whimsy and fun to keep viewers engaged.

5. Use all caps.

PoiwerPoint Capital Letters

Using all capital letters can draw your audience's eyes to where you need them, helping cement your message in their minds. It can also just be aesthetically pleasing.

Pro tip: If you choose to use all capital letters, use varying fonts so readers can tell which information is important and which are supporting details.

6. Alternate slide layouts

PowerPoint alternate slides

You don't want readers to grow bored with your presentation. So, to retain visual interest, use alternating slide layouts. The example above shows PowerPoint slides alternating between vertical and horizontal layouts.

This keeps things interesting and ensures your presentation isn't monotonous.  

7. Inject a little humor.

Humor is a great way to drive a point home and help people remember the information you're presenting. People remember a good joke, so if you have a funny pun to connect to a concept in a presentation, why not use it in a slide?

Pro tip: Remember you're in a professional setting, so keep your jokes appropriate. If you're worried a joke can get you a meeting with HR, then keep it to yourself. 

8. Use duotones.

PowerPoint Duotones

Duotones (or gradience) can take the aesthetic of your PowerPoint to new levels. They can provide a calming energy to your presentation and make viewers feel relaxed and eager to stay focused. 

9. Include printed materials.

Let's say you have a PowerPoint you're proud of, but you want to go that extra mile to ensure your audience understands the material. A great way to do this would be to supplement your presentation with printed materials, as such as:

  • Pamphlets 
  • Printed slides
  • Short quizzes on the material

10. Keep it to one chart or graph per slide.

powerpoint chart

This is both a design example and a warning. Graphs and charts are an excellent way of displaying quantitative data in a digestible format.

However, you should have no more than one graph or chart per slide so your presentation doesn't get too confusing or muddled. 

11. Use a large font.

PowerPoint Large Font

Just like capital letters, a large font will help your shift your audience's focus to key points in your presentation.

Pro tip: You can combine large fonts and capital letters to boost its effectiveness. 

12. Include videos.

Embedding a video into your PowerPoint can help you expand on a point or effectively break down a complex topic. You can either embed a video from a platform like YouTube or TikTok or use HubSpot's Clip Creator to make your own.

Pro tip: Try to keep videos short, like, under a minute, and don't use more than one or two. 

13. Use GIFs.

GIFs add more visual interest, and they can be a great way to add humor or personal touch to your PowerPoint presentation.

14. Use contrasting colors when comparing two ideas or arguments. 

powerpoint contrast

Contrasting colors can convey the difference between two opposing thoughts or arguments in a way that is visually appealing. 

15. Add a touch of nature.

PowerPoint nature

If you want your presentation to exude a calming energy to your audience, including images of trees, flowers, and natural landscapes can do the trick.

PowerPoint Theme Ideas

Atlas (theme).

Covering a more creative subject for a younger or more energetic audience? I’d recommend using the cover slide design below. Its vibrant red color blocks and fun lines will appeal to your audience.

presentation key elements

This simplistic presentation example employs several different colors and font weights, but instead of coming off as disconnected, the varied colors work with one another to create contrast and call out specific concepts.

What I like: The big, bold numbers help set the reader's expectations, as they clearly signify how far along the viewer is in the list of tips.

10. “Pixar's 22 Rules to Phenomenal Storytelling,” Gavin McMahon

This presentation by Gavin McMahon features color in all the right places. While each of the background images boasts a bright, spotlight-like design, all the characters are intentionally blacked out.

What I like: This helps keep the focus on the tips, while still incorporating visuals. Not to mention, it's still easy for me to identify each character without the details. (I found you on slide eight, Nemo.)

11. “Facebook Engagement and Activity Report,” We Are Social

Here's another great example of data visualization in the wild.

What I like: Rather than displaying numbers and statistics straight up, this presentation calls upon interesting, colorful graphs, and charts to present the information in a way that just makes sense.

12. “The GaryVee Content Model,” Gary Vaynerchuk

This wouldn‘t be a true Gary Vaynerchuk presentation if it wasn’t a little loud, am I right?

What I like: Aside from the fact that I love the eye-catching, bright yellow background, Vaynerchuk does a great job of incorporating screenshots on each slide to create a visual tutorial that coincides with the tips. He also does a great job including a visual table of contents that shows your progress as you go .

13. “20 Tweetable Quotes to Inspire Marketing & Design Creative Genius,” IMPACT Branding & Design

We‘ve all seen our fair share of quote-chronicling presentations but that isn’t to say they were all done well. Often the background images are poor quality, the text is too small, or there isn't enough contrast.

Well, this professional presentation from IMPACT Branding & Design suffers from none of said challenges.

What I like: The colorful filters over each background image create just enough contrast for the quotes to stand out.

14. “The Great State of Design,” Stacy Kvernmo

This presentation offers up a lot of information in a way that doesn't feel overwhelming.

What I like: The contrasting colors create visual interest and “pop,” and the comic images (slides 6 through 12) are used to make the information seem less buttoned-up and overwhelming.

15. “Clickbait: A Guide To Writing Un-Ignorable Headlines,” Ethos3

Not going to lie, it was the title that convinced me to click through to this presentation but the awesome design kept me there once I arrived.

What I like: This simple design adheres to a consistent color pattern and leverages bullet points and varied fonts to break up the text nicely.

16. “Digital Transformation in 50 Soundbites,” Julie Dodd

This design highlights a great alternative to the “text-over-image” display we've grown used to seeing.

What I like: By leveraging a split-screen approach to each presentation slide, Julie Dodd was able to serve up a clean, legible quote without sacrificing the power of a strong visual.

17. “Fix Your Really Bad PowerPoint,” Slide Comet

When you‘re creating a PowerPoint about how everyone’s PowerPoints stink, yours had better be terrific. The one above, based on the ebook by Seth Godin, keeps it simple without boring its audience.

What I like: Its clever combinations of fonts, together with consistent color across each slide, ensure you're neither overwhelmed nor unengaged.

18. “How Google Works,” Eric Schmidt

Simple, clever doodles tell the story of Google in a fun and creative way. This presentation reads almost like a storybook, making it easy to move from one slide to the next.

What I like: This uncluttered approach provides viewers with an easy-to-understand explanation of a complicated topic.

19. “What Really Differentiates the Best Content Marketers From The Rest,” Ross Simmonds

Let‘s be honest: These graphics are hard not to love. I especially appreciate the author’s cartoonified self-portrait that closes out the presentation. Well played, Ross Simmonds.

What I like: Rather than employing the same old stock photos, this unique design serves as a refreshing way to present information that's both valuable and fun.

20. “Be A Great Product Leader,” Adam Nash

This presentation by Adam Nash immediately draws attention by putting the company's logo first — a great move if your company is well known.

What I like: He uses popular images, such as ones of Megatron and Pinocchio, to drive his points home. In the same way, you can take advantage of popular images and media to keep your audience engaged.

And if you want more templates and examples, you can download them here .

PowerPoint Presentation Examples for the Best Slide Presentation

Mastering a PowerPoint presentation begins with the design itself.

Get inspired by my ideas above to create a presentation that engages your audience, builds upon your point, and helps you generate leads for your brand.

Editor's note: This post was originally published in March 2013 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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Import PowerPoint & Slides

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Unlimited high resolution stock photos and GIFs

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Resource Library: Vector graphics, hotspot markers, icons, and buttons

WYSIWYG: Preview how content will look

Layers: composite multiple elements

Upload images, 3D files, and media from your device 

Brand Kit

Roll out consistently on-brand content quickly and easily.

Apply your colors, fonts, text styles and assets in one click

Team templates: Save time by building your own own bank of reusable designs

Brand templates: Generate and automatically update templates with your branding

AI Assistant

Save time on routine content creation tasks with the help of artificial intelligence.

AI text editing

Text editing

Check for mistakes, change the tone, and make text easier to read.

AI question generator

Question Generator

Stumped for ideas? Ask AI to suggest questions and answers for your quizzes.

AI translation assistant

Translation

Translate pages or entire documents with AI-powered translation. 100+ languages available.

AI image editing

Image editing

Remove the background from a photo or image. Quickly create cutouts to place on any background.

AA Accessibility

Design accessible content:  Quickly add ALT text, link descriptions, and text hierarchy in the Accessibility tab.

Compatible with assistive technologies:  Published Genially content is compatible with screen readers and keyboard navigation. 

Multi-modal: Facilitate user choice and adapt materials for diverse audiences by offering video, audio, text, and transcript options.

1,500+ pre-built templates

Build incredible interactive content in minutes with professional materials created by Genially’s team of Learning and Information Designers. Easy to customize, with interactions, animations and pre-set color palettes.

 e-learning

eLearning Resources

Card about teaching resources

Teaching Materials

Card about marketing

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Card about games and quizzes

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Card about infographics

Infographics & Data Visualization 

Card about presentations

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Card about microsites

Interactive Images

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LIVE COLLABORATION

Team Workspace

Genially is a cloud-based platform built for diverse teams of all sizes. It’s easy to scale up and add members to your team workspace as you go.

Real-time co-editing

Changes saved automatically

Personal and shared spaces

Version & Activity History

Admin controls

Invite external guests for free

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Easy to share and publish

Genially content can be viewed online from any device. No apps or downloads. Just share the url!

Embed Genially content on any website or Learning Management System.

Present live

Hit the present button to present live in full screen mode.

Integrations

Add Genially content to Google Classroom, Microsoft Teams, social media and other platforms in one click.

Dodgy internet connection? Download in HTML to retain interactive features offline.

Need another format? Download in interactive PDF, MP4 video, or JPG.

LMS-compatible 

Download Genially content as a SCORM package, or use dynamic SCORM to sync changes in your LMS. 

Seamlessly connect to your LMS using Learning Tools Interoperability. Integrate Genially content into your courses without downloads or manual updates.

Don’t use an LMS? With built-in learner tracking and engagement analytics, you can monitor student progress inside Genially.

Permissions and access controls

Domain restriction

Control where published content is shared by restricting embeds to a list of approved websites.

Optional web indexing

Allow search engines to find your content for SEO, or publish on a non-indexed url.

Permissions

Control which features and settings your team members can access.

Single Sign On

Secure and simple: enable users to sign in to Genially using your organization’s credentials.

FOR TEACHERS

Class Workspace: Develop students’ digital skills

When you sign up to Genially as a teacher, you automatically get a Class Workspace. It’s like a collaborative virtual classroom where you can work on interactive projects with your students. 

Invite students to the workplace for free

Unlimited student seats 

Foster creativity, teamwork, and digital design skills development

Create spaces for different classes and groups

Compatible with all 5 pillars of the EU’s Digital Competence Framework

Explore plans for teachers

Student data safeguarding

Ferpa Coppa compliant

Genially is a safe online platform approved for use in schools. We meet the Education world’s gold standard in privacy protection: Ferpa Coppa. 

Class content is private

Content created by students in the Class Workspace can only be accessed via a link shared by the teacher. It’s not indexed by search engines.

K12 deletion policy

If a user under 18 is inactive on Genially for one year, we delete all of their personal information and data.

Teacher controls

Minors can join a workspace only when invited by their teacher, via a secure access code. Student seats have restricted permissions.

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Genially stores data in the EEA and meets the world’s strongest regulations on the handling of personal data: the General Data Protection Regulation.

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Data is encrypted with TLS 1.2 or higher in transit, and encrypted at rest with AES-256 bits.

Read our privacy policy

Get started with Genially today

Sign up for free to start building incredible interactive content. 

IMAGES

  1. PowerPoint Slide Elements: Best Practices and Tips

    presentation key elements

  2. Key elements infographics design for Presentation business. 4432247

    presentation key elements

  3. The Elements of a Powerful Presentation

    presentation key elements

  4. Creative 4 Elements Slide Layout for PowerPoint

    presentation key elements

  5. 5 Key Points PowerPoint Template & Keynote

    presentation key elements

  6. Key Elements Infographics Design for Presentation Business Stock Vector

    presentation key elements

COMMENTS

  1. 12 Important Elements of a Successful Presentation

    Here are 12 elements of a successful presentation that you may consider when creating your own: 1. Thorough preparation. One important element of a successful presentation is thorough preparation and ensuring that you tailor your presentation toward your audience and its needs.

  2. What It Takes to Give a Great Presentation

    Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired ...

  3. The 10 Key Elements of a Great Presentation Explained

    The 10 key elements of a GREAT presentation a1. PREPARATION AND PLANNING Before getting into a strong presentation opening, the overall delivery techniques to keep the audience engaged and so on, we have got to talk about Planning. In order for a Great presentation to come to be, there needs to be serious planning for it (like many things in life).

  4. How To Make a Good Presentation [A Complete Guide]

    Apply the 10-20-30 rule. Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it! 9. Implement the 5-5-5 rule. Simplicity is key.

  5. Key Elements of Presentation to Make it Impactful

    2) Key elements of a captivating presentation. a) Understanding your audience. b) Crafting a compelling introduction. c) Developing a well-structured main content. d) Maintaining an engaging delivery. e) Handling Q&A sessions. 3) Conclusion.

  6. How to Make a "Good" Presentation "Great"

    When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences. As an ...

  7. How To Write A Presentation 101

    6/ Engage Emotionally. Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning. Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations.

  8. How to make a great presentation

    How great leaders inspire action. Loading... Get a daily email featuring the latest talk, plus a quick mix of trending content. TED Members make our mission possible by supporting global access to inspiring ideas. Plus, they get to attend exclusive events. Help support a better future - and a brighter you.

  9. Powerful and Effective Presentation Skills

    Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way. For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new ...

  10. What makes an effective presentation

    In the list below, discover 5 key elements that make an effective presentation, and make sure to implement them in your next presentation. #1 Simplicity. Despite what you might think, simplicity can actually be tied to many powerful and effective presentations. In the words of Leonardo da Vinci, "Simplicity is the ultimate sophistication."

  11. A beginner's guide to creating more engaging presentations

    Start with a presentation template. Use the 20/30 rule when designing presentations. Prioritize visual appeal in design. The importance of organization. Form a brand identity. The power of color in brand identity. Emphasize data with charts, graphics and infographics. Utilize icons to add dynamics to your presentation.

  12. How to Structure your Presentation, with Examples

    This clarifies the overall purpose of your talk and reinforces your reason for being there. Follow these steps: Signal that it's nearly the end of your presentation, for example, "As we wrap up/as we wind down the talk…". Restate the topic and purpose of your presentation - "In this speech I wanted to compare…". 5.

  13. What Are Effective Presentation Skills (and How to Improve Them)

    Presentation skills are the abilities and qualities necessary for creating and delivering a compelling presentation that effectively communicates information and ideas. They encompass what you say, how you structure it, and the materials you include to support what you say, such as slides, videos, or images. You'll make presentations at various ...

  14. What is a Presentation?

    The Key Elements of a Presentation. Making a presentation is a way of communicating your thoughts and ideas to an audience and many of our articles on communication are also relevant here, see: What is Communication? for more. Consider the following key components of a presentation:

  15. 6 Key Elements of a Great Presentation

    6 Key Elements of a Great Presentation Whether you're presenting to co-workers or conference attendees, a strong presentation can create buy-in, generate interest, and even further your career.

  16. How to Give an Effective Presentation: Six Key Components

    Be the first to add your personal experience. 5. Deliver with confidence. 6. Follow up. Be the first to add your personal experience. 7. Here's what else to consider. Whether you are pitching an ...

  17. How to structure a good PowerPoint Presentation

    Length and Structure. The main part should make up about 70% of the presentation and also include a clear structure. Explain your ideas in detail and build them up logically. It should be organized chronologically, by priority or by topic. There should be a smooth transition between the individual issues.

  18. Presentation Skills 101: A Guide to Presentation Success

    Tip #1: Build a narrative. One memorable way to guarantee presentation success is by writing a story of all the points you desire to cover. This statement is based on the logic behind storytelling and its power to connect with people. Don't waste time memorizing slides or reading your presentation to the audience.

  19. Presentation Basics

    There are three key elements of good presentations: Content, Organization, Delivery. Your audience needs interesting and appropriate content in order to pay attention, especially at the start of a presentation. Logical organization helps retain your audience's attention - they need to be able to follow your train of thought and predict ...

  20. Prepare a Good Presentation in 12 Practical Steps ( Expert Tips

    1. Choose the Right Topic. One of the first presentation steps is picking the right presentation topic. One of the most important presentation preparation tips is to pick the right topic for your presentation. You've got a few choices that'll give you a head start on wowing your audience.

  21. What Are the Elements of a Powerful Presentation?

    Determining your objective is a key element of a powerful and effective presentation. 14. Calls to Action. Don't take any chances that your audience will misinterpret your message or fail to understand the objective of your presentation. Cut straight to the core of your message with a clear call to action.

  22. 11 Tips on How to Prepare for a Presentation

    Visual Elements. Visual elements can enhance your presentation, but they should support your talk, not overshadow it. If you choose to use visual aids, keep these key points in mind: Simplicity is Key: Your slides and visual aids should be straightforward and easy to follow. Stick to one main idea per slide and use brief phrases or bullet points.

  23. Five Key Elements of a Great Presentation

    Sharing key strategies, offering enlightening data or insights, or telling a story that may help the audience learn something. We need to add value and earn the trust of our audience so that they ...

  24. 20 Great Examples of PowerPoint Presentation Design [+ Templates]

    Use this simple theme to focus on key elements of your presentation. Customize the colors to match your brand or try contrasting colors for text and background for readability and visual appeal. Madison (Theme) This design doesn't have the intensity of the first slide on this list. But I like how it has a simple structure that can make any ...

  25. Explore Genially

    Discover Genially's key features and collaborative workspaces for building engaging click-to-explore experiences. ... Challenge and motivate learners with unlockable content, time-limited activities, randomizing elements, and built-in feedback loops. ... Paint. Use the draw-on-the-canvas tool to highlight points during a live presentation or ...