cover letter email to manager

How To Write an Effective Email Cover Letter (Template + Examples)

3 key takeaways

• An email cover letter is typically sent alongside a resume.
• Learn the structure and format of a winning email cover letter, and how to create your own.
• Teal’s AI Cover Letter Generator simplifies the process of creating cover letters tailored to each job.

When applying for a job online, an email cover letter is a crucial part of your application. It's your introduction, providing a personalized narrative that complements your resume and demonstrates your fit for the role.

A well-written email cover letter can distinguish you from other candidates and improve your chances of securing an interview.

This guide walks through best practices for writing an email cover letter, emphasizing the importance of personalization and professionalism.

Struggling to craft the perfect email cover letter? Get started with Teal’s AI Cover Letter Generator for free.

What is an email cover letter?

An email cover letter is a document sent with your resume when applying for a job online or via email. It's an introduction to your qualifications and interest in the role.

Email cover letters have become a standard part of the job application process, often serving as the first impression you make on a potential employer.

The primary role of an email cover letter is to complement your resume by providing context and a personalized narrative that demonstrates your fit for the position. An effective email cover letter can set you apart from other candidates and increase your chances of securing an interview.

Why email cover letters matter

Crafting a compelling email cover letter is more important today than ever before.

A well-written email cover letter can make the difference between your application being noticed or getting lost in a "maybe" bin with other candidates. It lets you showcase your personality, highlight your most relevant skills and experiences, and demonstrate your genuine interest in the position and company.

Plus, an impressive email cover letter can set the stage for a successful job interview.

It gives hiring managers a glimpse into your communication skills, attention to detail, and professionalism—all qualities employers highly value. A memorable email cover letter can pique the hiring manager's interest and make them eager to learn more about you during an interview.

In essence, your email cover letter is a powerful tool for marketing yourself, distinguishing your application, and increasing your chances of landing your dream job.

How to write an effective email cover letter

An effective email cover letter requires a strategic approach to capture the employer's attention and demonstrate your suitability for the role.

Follow these steps to craft a compelling email cover letter:

1. Craft an attention-grabbing subject line

Your subject line is the first thing the employer sees, so make it count. Use a clear and concise subject line that includes the job title and your name.

Marketing Manager Position - John Doe.

2. Address the recipient appropriately

Start your email cover letter with a proper salutation, addressing the hiring manager by name, if possible. If the name is unavailable, use a respectful greeting. 

Dear hiring manager,

3. Write an engaging introductory paragraph

In the opening paragraph, briefly introduce yourself, express your enthusiasm for the role, and provide a hook that piques the reader's interest.

Consider mentioning a mutual connection or a notable achievement relevant to the position.

4. Highlight your qualifications and fit for the role

The main body of your email cover letter should showcase your qualifications, experiences, and skills that align with the job requirements.

Quantify your resume and provide specific examples that demonstrate your potential value to the company. Mention how you can contribute to their success and why you are the ideal candidate.

Teal's AI Cover Letter Generator helps job seekers craft compelling cover letters that effectively highlight their accomplishments. 

Teal is able to analyze job descriptions to identify the most relevant skills and experiences to emphasize. It then helps you articulate these professional achievements more clearly and persuasively, ensuring your cover letter stands out.

Whether you're detailing a project that boosted sales by 25 percent or explaining how you led a successful team, Teal's AI Cover Letter Generator ensures your accomplishments are presented in the most impactful way, increasing your chances of making a strong impression on potential employers.

5. Express enthusiasm and a call to action

Conclude your email cover letter by reiterating your interest in the role and the company.

Express your enthusiasm for the opportunity and provide a call to action, such as requesting an interview or discussing your qualifications further.

6. Use a professional sign-off

End your email cover letter with a professional closing, such as "Sincerely," "Best regards," or "Thank you for your consideration."

Need help overcoming writer's block? Learn how to generate a great cover letter with ChatGPT cover letter prompts .

Tips for writing compelling email cover letters

Writing your first cover letter can be intimidating. Follow these tips to set yourself up for success:

• Keep it concise and focused: Aim for a length of three to four paragraphs, highlighting your most relevant qualifications and experiences.
• Personalize for each application: Tailor your email cover letter to the specific job and company, demonstrating your understanding of their needs and how you can contribute.
• Proofread carefully: Ensure your email cover letter is free from spelling, grammatical, and formatting errors, as it reflects your attention to detail.
• Incorporate keywords from the job description: Use relevant keywords and phrases from the job posting to show your alignment with the role's requirements.

Following a clear, professional format is crucial for creating an email cover letter that makes a strong first impression.

Writing email cover letters with AI

Struggling to craft the perfect cover letter for each job application? Research and compare the best AI cover letter writers to avoid writer’s block.

Teal's AI Cover Letter Generator takes the stress out of the process, allowing you to create effective, tailored cover letters in minutes, not hours.

With just a few clicks, its AI personalizes your cover letter to match any job description, highlighting your most relevant skills and experiences.

Plus, Teal intelligently adds keywords from the job descriptions to help make your cover letter more ATS-friendly, ensuring your application stands out with a professional, customized cover letter every time.

Pro tip: Try one of Teal's Microsoft Word cover letter templates to help you get started!

Proper email cover letter format

The standard parts of an email cover letter include:

1. Subject line

Your email cover letter's subject line is the first thing a hiring manager or recruiter will see. It's your chance to make a strong first impression and entice them to open your email.

When crafting your subject line, aim for clarity and conciseness.

Clearly state the purpose of your email, such as "Application for [Job Title] - [Your Name]."

This immediately lets the reader know what the email is about and who it's from.

Avoid using generic subject lines like "Resume" or "Job Application.” While descriptive, those terms are too vague and overused in application subject lines and, therefore, more likely to be overlooked.

To make your subject line stand out, consider including a unique selling point or achievement that aligns with the job requirements. This gives the reader a reason to learn more about you.

Lastly, keep your subject line short and sweet, ideally under 60 characters. That way it won't get cut off in the recipient's inbox preview.

Email cover letter subject line example:

Experienced Software Developer with Expertise in [Relevant Skill]

2. Salutation

One of the most important aspects of your email cover letter is addressing it to the right person.

Whenever possible, aim to find the hiring manager's name or person responsible for filling the position. This shows you've done your research and are genuinely interested in the role.

To find the hiring manager's name, review the job posting carefully. Sometimes, the contact person doesn't have their name listed in the ad. If not, visit the company's website and look for a "Team" or "About Us" page. You might find the name of the department head there.

If you still can't find a name, try searching for the company on LinkedIn. Look for people with titles like "Hiring Manager," "Recruiter," or "Human Resources Manager." You can also search for the head of the department related to the position.

If you exhaust all these options and still can't find a name, using a general salutation is okay.

"Dear Hiring Manager," "Dear Recruiting Team," or "Dear [Department] Team" are all appropriate choices. Avoid outdated salutations like "Dear Sir or Madam" or "To Whom It May Concern."

3. Opening paragraph

Your opening paragraph captures the hiring manager's attention and entices them to read further.

Keep your opening paragraph of your email cover letter short and impactful, ideally no more than three to four sentences.

Remember, your goal is to quickly capture the hiring manager's interest and encourage them to continue reading your email cover letter to discover how you can contribute to their organization's success.

Try the following to get started: 

• Express your enthusiasm for the opportunity and the company to make a strong first impression.
• Briefly mention how you discovered the position, whether it was through a job board, referral, or the company's website.
• Explain why you are interested in the role and company.
• Showcase your knowledge of the company’s mission, values, or recent achievements.
• Highlight one or two key qualifications that make you an excellent fit for the position.

Email cover letter intro example:

I was thrilled to come across the Marketing Manager position at [Company Name] on [Job Board]. With my 5+ years of experience in digital marketing and my passion for data-driven strategies, I am confident I would be a valuable asset to your team.

4. Body paragraphs

One of the most important aspects of crafting an effective email cover letter is showcasing your relevant skills and experience.

To make a strong impression on the hiring manager, carefully select the most impressive and pertinent qualifications from your background that align with the job requirements.

• Review the job description and identify the key skills, experience, and qualities the employer is seeking.
• Choose examples from your work history that demonstrate your proficiency in these areas.
• If the job posting emphasizes strong project management abilities, highlight a time when you successfully led a complex project from start to finish.
• Provide concrete details about your role, the challenges you faced, and the positive outcomes you achieved.
• Quantify your accomplishments wherever possible using hard numbers and metrics.
• Instead of stating you "improved sales," specify that you "boosted sales by 25% within the first quarter."
• Incorporate keywords and phrases from the job description into your email cover letter.

Many companies use applicant tracking systems (ATS) to screen candidates based on the presence of specific keywords. Naturally integrating these terms into your resume and cover letter also increases your chances of passing through the ATS and landing an interview.

Remember, the goal is to clarify to the hiring manager that you possess the necessary skills and experience to excel in the role.

5. Add a call to action

As you wrap up your email cover letter, be sure to finish strong and leave a lasting impression on the hiring manager. This is your golden opportunity to reiterate your enthusiasm for the role and the company, as well as your confidence in the fit.

Start by briefly recapping your key qualifications and how they align with the position's requirements. This reinforces why you're a strong candidate and reminds the reader of the value you can bring to their team.

Then, clearly state your desire to further discuss the opportunity and learn more about how you can contribute to the organization's success.

This call-to-action demonstrates your proactive approach and eagerness to take the next step in the hiring process.

6. Signature

Finally, end with a polite and professional sign-off.

Best regards, Sincerely, Thank you for your consideration.

Include your full name and contact details below your sign-off to make it easy for the hiring manager to reach out to you.

By leveraging AI to streamline formatting, you can ensure each email cover letter maintains a polished, professional appearance while focusing your time on tailoring the content to make a compelling case for your candidacy.

Need a bit of added help? Check out this resource to learn how to format your cover letter and stand out from the crowd.

Email cover letter sample

To help you visualize what an effective email cover letter looks like, let's explore a few examples for different scenarios:

Email cover letter example: marketing manager position

Subject : Experienced Marketing Manager Excited About [Company Name] Opportunity Dear [Hiring Manager's Name], I was thrilled to come across the Marketing Manager position at [Company Name]. With my 5+ years of experience leading successful marketing campaigns and driving brand growth, I am confident I would be a valuable addition to your team. In my current role at [Current Company], I have spearheaded several digital marketing initiatives that have increased website traffic by 40% and generated a 20% increase in lead conversions. I am well-versed in developing data-driven strategies and collaborating with cross-functional teams to achieve measurable results. I am particularly drawn to [Company Name]'s mission of [Company Mission] and believe my skills and experience align perfectly with the goals you aim to achieve. I would welcome the opportunity to further discuss how I can contribute to your marketing efforts and help drive your company's continued success. Thank you for considering my application. You will find my resume attached for your review and look forward to the possibility of an interview. Best regards,  [Your Name]

Pro tip: Save time writing a cover letter from scratch, and check out Teal's collection of traditional and simple cover letter templates to help you get started!

Why it works

This email cover letter works effectively for several reasons:

• Personalized salutation : Addressing the hiring manager by name shows that the applicant has taken the time to research and personalize their application, which demonstrates genuine interest in the position and company.
• Clear and enthusiastic introduction : The opening sentence clearly states the position applied for and expresses enthusiasm, capturing the hiring manager's attention right away.
• Relevant experience and achievements : The applicant highlights their 5+ years of experience and provides specific, quantifiable achievements, such as increasing website traffic by 40 percent and lead conversions by 20 percent. This demonstrates their ability to deliver results and adds credibility to their application.
• Alignment with company mission : By mentioning the company’s mission and explaining how their skills and experience align with the company's goals, the applicant shows they have researched the company and understand its values and objectives.
• Collaborative skills : The applicant emphasizes their ability to work with cross-functional teams and develop data-driven strategies, showcasing their collaborative and analytical skills, which are valuable in a marketing role.
• Professional and polite closing : The closing paragraph reiterates the applicant’s interest in the role, thanks the hiring manager for their consideration, and includes a call to action by expressing eagerness for an interview. This leaves a positive and proactive impression.
• Attachment of resume : Mentioning the attached resume ensures the hiring manager is aware of where to find it, providing a complete picture of the applicant's qualifications.

Overall, this email cover letter is concise, well-structured, and tailored to the specific job and company, effectively showcasing the applicant's qualifications and enthusiasm for the role.

Email cover letter example: software developer position

Subject : Passionate Software Developer Ready to Contribute to [Company Name] Dear [Hiring Manager's Name], I am writing to express my strong interest in the Software Developer position at [Company Name]. As a skilled developer with extensive experience in [Programming Languages/Frameworks], I am excited about the opportunity to bring my technical expertise to support your mission. During my time at [Current Company], I have been responsible for developing and maintaining several complex applications. One notable project involved creating a user-friendly web application that streamlined internal processes, resulting in a 30% increase in efficiency. I pride myself on writing clean, maintainable code and collaborating effectively with team members. I am impressed by [Company Name]'s commitment to pushing the boundaries of technology and creating cutting-edge solutions. I believe that my problem-solving skills and passion for innovation make me an ideal fit for your development team. I have attached my resume, which further highlights my qualifications and experience. I would appreciate the opportunity to discuss how I can contribute to [Company Name]'s success. Thank you for your time and consideration. Sincerely,  [Your Name]

This email cover letter works well for several reasons:

• Personalized salutation : Addressing the hiring manager by name shows the applicant has taken the time to research and personalize their application, demonstrating genuine interest in the position and company.
• Relevant technical skills : The applicant mentions their experience with specific programming languages and frameworks, highlighting their technical expertise and aligning with the job requirements.
• Quantifiable achievements : The applicant provides a specific example of their work, noting a 30 percent increase in efficiency from a user-friendly web application they developed. This demonstrates their ability to deliver tangible results and showcases their impact on previous projects.
• Alignment with company goals : By expressing admiration for the company’s commitment to innovation and technology, the applicant shows they have researched the company and aligns with its values and mission.
• Highlighting key strengths : The applicant emphasizes their problem-solving skills, passion for innovation, and ability to write clean, maintainable code, which are essential qualities for a software developer.
• Attachment of resume : Mentioning the attached resume ensures that the hiring manager is aware of additional details supporting the application, providing a complete picture of the applicant's qualifications.

For more inspiration and guidance, check out Teal's extensive collection of cover letter examples spanning various industries and roles.

How to proofread and edit your email cover letter

A well-polished cover letter demonstrates attention to detail and professionalism, increasing your chances of impressing the hiring manager.

Before hitting send on your email cover letter, take the time to carefully proofread and edit your work by following these steps:

1. Review your email cover letter for any spelling or grammatical errors. Even minor mistakes can make you appear careless or unqualified.

2. Use spell-check tools and read through the content slowly to catch any typos or awkward phrasing.

3. Assess the overall flow and tone of your writing. Does your email cover letter have a logical progression of ideas? Is the tone appropriate for the company culture and industry?

4. Make sure your personality shines through while maintaining a professional demeanor.

5. Get a second opinion. Consider having a trusted friend, family member, or mentor review your email cover letter as well. 

A second set of eyes can often spot issues you may have missed and provide valuable feedback for improvement.

Remember, a little extra effort in the editing process can go a long way in making a positive first impression on potential employers.

How to send your email cover letter

Once you've crafted a compelling email cover letter, you need to send it correctly to ensure it reaches the hiring manager and makes the desired impact.

1. Use a professional email address

Create an email address that includes your name, such as [email protected] . Avoid using casual or outdated email addresses that could undermine your credibility.

2. Attach your cover letter and resume

Use widely accepted file formats such as PDF or Microsoft Word (.doc or .docx). PDF resumes are often preferred because they preserve the formatting and layout of your documents across different devices and platforms.

Pro tip: Save time writing and try one of Teal's Google Docs cover letter templates to help you get started!

3. Name your attachments professionally

Name your attachments clearly, such as "FirstName_LastName_Cover_Letter.pdf" and "FirstName_LastName_Resume.pdf."

This makes it easy for the hiring manager to identify and keep track of your application materials.

4. Double-check before sending

Before hitting send, double-check that you've attached both your cover letter and resume.

It's also a good idea to test your email by sending it to yourself or a friend to ensure that the attachments open correctly and the formatting appears as intended. This extra step can help you avoid any last-minute technical issues that could derail your application.

Write cover letters faster with Teal

Writing an effective email cover letter can be time-consuming and daunting, especially when you're applying for multiple positions.

Teal's AI Cover Letter Generator simplifies the process, allowing you to generate a compelling email cover letter in minutes.

The AI-powered Cover Letter Generator guides you through the essential components, ensuring you don't miss any crucial elements. Simply input key information about your background and the job you're applying for, and the tool will craft a personalized email cover letter that highlights your relevant skills and experience.

One of the most significant advantages of using Teal's AI Cover Letter Generator is its ability to create customized content for each application. The tool analyzes the job description and incorporates relevant keywords and phrases, demonstrating to hiring managers that you're a strong fit for the role. This level of customization can significantly increase your chances of standing out from other job seekers.

Rather than starting from scratch for each application, you can leverage AI suggestions to quickly assemble a polished email cover letter. This efficiency allows you to focus your energy on other aspects of your job search, such as networking and interview preparation.

Try out Teal's AI Cover Letter Generator today.

Frequently Asked Questions

Is it okay to write a cover letter in the email body.

It depends on the company size and hiring process. Small companies with fewer applications to manage may prefer the cover letter in the email, while larger companies will need it as an attachment to add to a candidate’s file.

Can the email message itself serve as the cover letter?

In some cases, the email message can serve as your cover letter, particularly if the job posting explicitly states this preference. If taking this approach, craft the email with the same level of care and attention you would give to a formal cover letter document.

How to choose between PDF and Word attachments?

When it comes to attaching your cover letter and resume, both PDF and Word resumes are generally accepted. PDFs are often preferred as they preserve the formatting and layout, ensuring your documents appear exactly as intended.

Nathan Thompson

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Management Cover Letter Example (With Full Guide for 2024)

From your early days orchestrating playground games to leading group projects in school, you've always had a knack for leadership.

You've nurtured that innate ability, and now you're building a career out of it.

Your ambition is crystal clear, but there's a stumbling block: crafting that compelling cover letter.

We get you. Writing about your strengths and managerial abilities to a hiring manager is not the easiest thing to do. 

But worry not!

In this article, we’re going to show you how to show off your managerial expertise, step by step.

Here’s what we’ll cover: 

An Inspiring Management Cover Letter Example

5 Steps to Drafting Your Management Cover Letter

3 Essential Management Cover Letter Tips 

...and so much more!

Let's chart the course to your next leadership role!

Management Cover Letter Example

5 Steps for the Perfect Management Cover Letter

We just showed you what a job-winning cover letter looks like. 

Feeling ready to whip up your own cover letter ? Just follow these steps: 

#1. Put Contact Information in the Header

Let's dive into how you can format a management cover letter that stands out:

Always kick off your management cover letter with your contact details. Position these at the top, mirroring how you've set them out on your resume .

Here's the rundown:

• First and Last Name. Lead with your full name.
• Job Title. Align the job title on your cover letter with the specific management position you're aiming for. Hiring managers handle a ton of applications for various roles; being precise about the job you're referencing streamlines things.
• Email Address. Opt for an email that's straightforward and professional, often a blend of your names. Leave the fun, old-school email addresses out of it. So, instead of [email protected], go with something like [email protected].
• Phone Number. Ensure the number you list is current so they can contact you without hiccups. If you're hunting for an international role, don't forget the dial code.
• Location. Typically, your city and state or country will suffice. If you're in the market for a remote role or contemplating a move, state that on your contact info.
• Relevant Links (optional). Toss in links to relevant sites or profiles, like your LinkedIn profile .

Once your details are in order, write down the company's information::

• Company Name. Start with the company’s exact name.
• Manager's Name. Try to get the name of the department's manager. The job listing, company site, or LinkedIn might help you find the information.
• Manager’s Title. If you pinpoint the specific manager, and discover they helm the department, list their title rather than the generic “Manager.”
• Location. The city and state or country are key, especially for multinational firms. If you wish to be more detailed, you can include the full address.
• Email Address (Optional). If you can, include the manager’s professional email.
• Date of Writing (Optional). Pin the date on your cover letter for that polished feel.

Need some help writing your resume, too? Read our guide to help you write the perfect office manager resume . 

#2. Address the Hiring Manager

After jotting down all your essential contact details, take a moment to tailor your greeting to the person who’ll be reading your cover letter.

Steer clear from the old "To Whom It May Concern." Trust us; a personalized touch can set the right tone and make your cover letter stand out.

So, do some digging. Check the job advert, navigate the company's website, or skim through LinkedIn to identify the hiring manager for the management role you're aiming for. This could help you find their name and perhaps even their email.

If you find the hiring manager’s name and title, address them with a touch of formality. "Mr." or "Ms." followed by their surname, for example, is a perfectly acceptable greeting. But if you're treading murky waters concerning their gender or marital status, it's perfectly fine to use their entire name. 

• Dear Mr. Thompson,
• Dear Alex Thompson,

Drawn a blank on the hiring manager? No worries! Direct your letter to the broader management team or the company as a whole:

• Dear Management Department,
• Dear Management Hiring Team,
• Dear Human Resources  Team,
• Dear Head of Management,

#3. Write an Eye-Catching Opening Statement

Hiring leads typically spend seven seconds to decide whether a prospective manager's application is worth a thorough read.

So, making a stellar first impression is pivotal for an effective management cover letter.

Your opening statement should state your name and express your keen interest in the managerial position. Demonstrating genuine enthusiasm for the sector or the specific role can significantly enhance the hiring lead's eagerness to learn more about you.

Doing your homework about the organization is also beneficial. The deeper your knowledge about the company, the better you can emphasize how harmoniously you'd fit into their company culture. This shows the hiring manager that you’re not just applying left and right, you're genuinely drawn to this specific role.

Depending on your professional experience , consider launching your cover letter with a significant accomplishment or the skills that make you the ideal candidate for the managerial role.

However, it's essential to keep your opening statement short and sweet. Your aim here is to pique the hiring manager’s curiosity and get them to go through the rest of your cover letter. 

Oh, and whatever you do, steer clear of these typical cover letter mistakes that job seekers make while looking for jobs. 

#4. Use the Cover Letter Body for the Details

You can use the body of your cover letter to delve deeper into why you're the right fit for the position.

The key here is not to just repeat your resume. This is your chance to elaborate on your managerial prowess and distinctive qualifications. Your mission is to convince the hiring manager that you stand out from the other candidates. 

Hence, write about your notable achievements and leadership initiatives that align with management. The job ad can help you mention just the right things. 

Customizing your cover letter to the specific demands of the advertised role is a winning strategy. If the job calls for experience in project management or a knack for team leadership, hone in on these aspects rather than, for instance, your expertise in a non-management-related area.

In addition, showing that you know the organization, its operations, or its industry dynamics can substantially enhance your appeal. If you have prior interactions with the company's projects or have insights into its market strategies, weave that into your cover letter. This portrays your alignment with their objectives and organizational culture.

Lastly, use the space in your cover letter to explain in more detail anything you didn’t have space for in your resume. For example, you can explain why you’re looking for a remote role and how you’ve successfully worked remotely in the past. 

Are you worried about that employment gap on your resume ? Your management cover letter is your chance to talk in more detail about it. 

#5. Wrap It Up and Sign It

Wrapping up your cover letter the right way is the cherry on top of your job application. 

It's crucial to leave the hiring manager with a lasting impression that you’re a good fit for a role, by reiterating your most relevant skills and enthusiasm.

This is where you can also include a call to action. Encouraging them to give you a callback or send you a follow-up email to further discuss your candidacy and what sets you apart from other candidates can land you that coveted interview .

Finally, end your cover letter with poise. Use a professional but also personal signing line and then add your full name. 

I'm eager to share more about how my managerial experiences align with your team’s goals. Please feel free to reach out at the contact details provided for a deeper discussion. Anticipating the possibility to delve into how I can contribute.

Warm regards,

If you feel “Warm regards” is too commonplace, consider these alternatives:

• Yours sincerely,
• Best regards,
• In appreciation,
• Thank you for your time and consideration,

3 Essential Management Cover Letter Tips

You've got a solid grip on cover letters by now! Let's fine-tune it with some top-tier cover letter tips tailored for the management arena. 

#1. Match Your Resume

Stepping into the management world means presenting your best foot forward.

Make sure your cover letter's look and feel match your resume . Applying with an aesthetically and visually aligned resume and cover letter is sure to show off your professionalism and attention to detail. 

Keep your text and details neatly organized on the page, maintaining uniform font styles and sizes. And don't forget to set those margins and line spacings just right. 

A quick tip: always aim to keep your cover letter concise and on a single page. It makes a world of difference!

Or Use A Cover Letter Template Instead

Wanna skip all the hassle? Use our free resume builder. 

After you create the perfect manager resume, you can pick a cover letter template that fits it like a glove. 

All our templates are created in collaboration with global hiring pros, they're not just snazzy – they're spot on. 

Snag one, align it with your resume, and complete your application in the blink of an eye. 

#2. Emphasize Your Achievements

Here's the thing: a long list of tasks you've handled isn't as gripping as the wins you've scored. 

When writing your cover letter, spotlight your achievements instead of your responsibilities. It tells hiring managers you're result-oriented and adds weight to your application. 

But remember — don't merely regurgitate your resume. Weave those accomplishments into a compelling story, painting a clear picture of why you're the right fit for the role. It's about connecting the dots for them and strengthening your case.

#3. Keep It Relevant

In the management world, time is gold. So, when writing your cover letter, get straight to the point. 

This means highlighting experiences and skills that directly relate to the role you're eyeing. By keeping things concise and relevant, you show the hiring manager that you understand what the role requires and can prioritize effectively. 

Not to mention, it respects their time but hits at your ability to identify and focus on what truly matters. 

Key Takeaways

And there you have it! An amazing management cover letter example to inspire you to write your own. 

Before you start, here is a quick recap of what we covered:

• Kick off your cover letter with a captivating opening paragraph to pique the hiring manager’s interest and get them to read the rest of it. 
• Use the main body of your cover letter to elaborate on what makes you the best fit for the job, including your specific skills and achievements. 
• Conclude with a strong call to action that will encourage the hiring manager to give you a callback. 
• Make sure to match your cover letter to your resume so that your entire job application is visually appealing and reader-friendly.

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Manager Cover Letter Examples For 2024 (20+ Skills & Templates)

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Are you looking to land more Manager job offers?

You're going to need a strong cover letter. This comprehensive guide is packed with everything you need to know in order to write a job-winning Manager cover letter. It's got everything from effective strategies and essential skills to helpful templates and real-life examples.

You can trust that all the insights and tips in this guide are based on data from coaching thousands of job seekers, just like you, who have gone on to secure positions at some of the world's most reputable companies.

Whether you're an experienced manager or just starting out, reading this guide from start to finish can help you land your dream role. But if you're short on time and looking for specific information, here's a breakdown of what's included:

• What To Know About Writing A Job-Winning Manager Cover Letter
• The Best Skills To Include On An Manager Cover Letter

How To Address A Manager Cover Letter

• 3 Manager Cover Letter Examples

The 8 Best Manager Cover Letter Templates

3 tips for writing a job-winning manager cover letter.

Here's the step-by-step breakdown:

Manager Cover Letter Overview: What To Know To Write A Cover Letter That Wins More Job Offers

What do companies look for when hiring for a manager role?

When hiring for a manager role, companies look for candidates with a combination of technical expertise, leadership skills, and interpersonal abilities. Effective communication, decision-making, problem-solving, and organizational skills are also essential for success in a managerial position.

Managers should also possess technical knowledge that's relevant to the industry, and have strong interpersonal skills that are necessary for building strong relationships and working effectively with others.

Typically, organizations also look for candidates with prior management experience, as it demonstrates a track record of success in a leadership role. However, this isn't a requirement. Overall, companies seek candidates who can lead their team to achieve organizational goals, communicate effectively, and make timely and effective decisions.

Your resume should show your potential employer that both your personality and your experience encompass all of these things.

Additionally, there are a few best practices you want to follow to write a job-winning manager resume:

• Highlight your leadership and management skills.  Include examples of how you have motivated and led teams to achieve organizational goals.
• Emphasize your communication and interpersonal skills. Provide examples of how you have effectively communicated with team members, stakeholders, and clients.
• Include keywords from the job description:  ensure your resume is optimized for applicant tracking systems (ATS).
• Highlight your problem-solving and decision-making skills.  Provide examples of how you have addressed complex issues and made effective decisions.
• Include any relevant certifications, awards or professional development courses.  Demonstrate your expertise in your industry or field.
• Quantify your work:  Use numbers to showcase the impact of your leadership on your team's performance. Some examples include improvements in employee productivity, increased team morale,  and boosts in overall team performance.
• Proofread:  Carefully proofread your resume for errors and typos, as these can give a negative impression to potential employers (I recommend using the  Hemingway App ).

Let's dive deeper into each of these so you have the exact blueprint you need to see success.

The Best Manager Skills To Include On Your Cover Letter

Keywords are one of the most important factors in your cover letter. They show employers that your skills align with the role and they also help format your cover letter for Applicant Tracking Systems (ATS).

If you're not familiar with ATS systems, they are pieces of software used by employers to manage job applications. They scan cover letters for keywords and qualifications and make it easier for the employers to filter and search for candidates whose qualifications match the role.

If you want to win more Manager interviews and job offers, you need to have a keyword-optimized cover letter. There are two ways to find the right keywords:

1. Leverage The 20 Best Manager Keywords

The first way to find the right keywords is to leverage our list of the best keywords and skills for an Manager cover letter.

These keywords were selected from an analysis of  real Manager  job descriptions sourced from actual job boards. Here they are:

• Communication
• Team Member
• Performance
• Development
• Consistency
• Interpersonal Skills
• Accountable
• Organization

2. Use ResyMatch.io To Find The Best Keywords That Are Specific To Your Cover Letter And Target Role

The second method is the one I recommend because it's personalized to your specific cover letter and target job.

This process lets you find the exact keywords that your cover letter is missing when compared to the individual role you're applying for.

Here's how it works:

• Open a copy of your target Manager job description
• Head over to  ResyMatch.io
• Select the “Job Description Scan” from the scan type selector in the upper right corner of the tool
• Copy and paste the Manager job description into the field on the left
• Hit scan and review the results

ResyMatch is going to scan the target job description and show you the exact keywords and skills that are relevant for the role and that you should weave into your cover letter.

Here's a video walking through this whole process:

Adding a personal touch is what makes a cover letter stand out, and that starts from the very first sentence! You should always greet the person reading your cover letter and there are two ways to do this well:

1. Use The Hiring Manager's Name

The first, and best, is by including the hiring manager's name. Let's say that you discovered the hiring manager's name from a post on LinkedIn or via an informational interview.

This is the jackpot! All you need to do is use their name in the introduction, like this:

2. Use This Formula: To The [Department] Team at [Organization]

If you don't have the hiring manager's name, no problem! You can address your cover letter to the team that you're applying to.

For example, if you're applying to for a Product Marketing Manager role at Discovery Education, you might start you cover letter like this:

This shows the reader that this letter has been written specifically for them and the content inside of it will support that.

It's much more relevant and personal than  “To Whom It May Concern!”

For more advice on writing a strong opening to your cover letter, check out this guide.

3 Manager Cover Letter Examples For 2023

Now let's take a look at all of these best practices in action. Here are three cover letter examples for different situations from people with different backgrounds that are all applying for Manager roles:

Manager Cover Letter Example #1: A Traditional Background

Our first example is a cover letter written by a candidate with traditional Manager experience. Here is what an example of their cover letter might look like:

Manager Cover Letter Example #2: A Non-Traditional Background

Our second cover letter example comes from a candidate looking to make the leap from an individual contributor role to a management position. While this person doesn't have traditional management experience, they do a good job of speaking to their relevant leadership skills and how they can transfer to this new role.

Manager Cover Letter Example #3: Landing a Senior Management Role After a Career Gap

Our third example highlights a candidate with extensive management experience who has been freelance consulting during a career break. Addressing a gap in your employment history can feel tricky, but this person does a good job of demonstrating their value as a leader and what they can bring to this new role.

At this point, you know all of the basics you'll need to write a Manager cover letter that wins you more interviews and offers. The only thing left is to take all of that information and apply it to a template that's going to help you get results.

We made that easy with  our CoverBuild tool . It has 8 proven templates that were created with the help of recruiters and hiring managers at the world's best companies. These templates also bake in thousands of data points we have from the job seekers in our audience who have used them to land job offers.

You're off to a strong start! But I've got a few more tips to help you take your cover letter to the next level:

1. Use ChatGPT To Write Your Cover Letter In <30 Seconds

All of these tips and best practices work, but you still have to implement them. Normally, that'd mean you sitting down and spending hours brainstorming ideas, typing, deleting, and typing again, and then feeling absolutely drained.

Now there's a way to work around all of that so you save your best energy for the writing and edits that matter most. Here's how it works:

• Head to ChatGPT (you'll need to create an account – it's free)
• Ask ChatGPT,  “Please write me a cover letter for an Manager role. The role I'm applying for is [Job Title] role at [Company]. Here is the job description: [Paste Job Description]. And here is my resume: [Paste Resume].
• Watch ChatGPT write up a pretty darn good cover letter base!

Here's a video of me doing this with a real cover letter if you want to see the steps in action:

Note:  I  do not recommend or advise that you simply copy and paste the content from ChatGPT into your cover letter and submit your application. ChatGPT is great for doing 80% of the baseline work, but you still need to review, revise, and personalize the content yourself.

2. Include Measurable Metrics And Outcomes

Too many job seekers only focus on the actions that they took and not the outcomes that resulted from those actions. As a campus principal, it's impossible to differentiate between a dozen candidates who were all “Responsible For Creating a Safe Learning Environment.” 

If you want to win, your cover letter should speak to the specific outcomes that you drove in previous roles. That could be:

• The percentage by which your team increased revenue under your leadership.
• The average reduction in overall expenditures.
• The average employee satisfaction rate.
• The rate at which your employee retention increased from year to year.

These numbers will show hiring teams what you're capable of and make your value crystal clear!

3. Match Your Cover Letter And Resume Design

They're the exact same car, down to the year, make, and model. The only difference is the way the product was presented. Like I said, quality impacts perceived value.

One of the best ways to boost the quality of your cover letter is to make it look clean, professional, and have it match your resume. That's why the resume templates in our resume builder tool match the cover letter templates in our cover letter builder:

If you use both tools to create your cover letter and your resume, your entire application is going to be top notch.

Key Takeaways To Wrap Up Your Job-Winning Cover Letter

You made it! We packed a lot of information into this post so I wanted to distill the key points for you and lay out next steps so you know exactly where to from here.

Here are the 5 steps for writing a job-winning Manager cover letter:

• Start with a proven cover letter template from CoverBuild.io
• Use  ResyMatch.io to find the right keywords and optimize your cover letter for each Manager role you apply to
• Start your manager cover letter with a personalized greeting for the hiring manager or Human Resources representative.
• Emphasize the measurable outcomes and value you drove in previous roles (include metrics!)
• Compare the draft of your manager cover letter to the examples on this page to make sure you're on the right path
• Use a tool like  Hemingway App to proofread your cover letter before you submit it

If you follow those steps, you're going to be well on your way to landing more Manager interviews and job offers.

Laura Lorta

Laura is an Editor at Cultivated Culture. She transitioned from teaching into the world of content so she's no stranger to career pivots. She also has a bachelors in Entrepreneurship and a Masters in Curriculum & Instruction / Bilingual Education. She currently shares job search advice to help people like you land jobs they love without applying online.

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3 Manager Cover Letter Examples to Get the Job in 2024

• Manager Cover Letter
• Case Manager Cover Letter
• General Manager Cover Letter
• Write Your Manager Cover Letter

You’re an expert leader who knows how to get the job done right. Employee training is provided, schedules are created, and processes are improved when you’re leading teams. 

But can you write a cover letter to showcase your leadership abilities effectively? And will it adequately complement your manager resume ?

With the many qualifications needed to break into a management position, it’s crucial that you impress by making a connection with the company in your cover letter. You can use our manager cover letter examples and free AI cover letter generator as effective templates for success.

Manager Cover Letter Example

USE THIS TEMPLATE

Microsoft Word

Google Docs

Block Format

Copy this text for your manager cover letter!

123 Fictional Avenue Houston, TX 77001 (123) 456-7890

August 20, 2023

Ethan Smith Shell Oil Company 123 Fictional Lane Houston, TX 77001

Dear Ms. Marque:

As a seasoned professional seeking to bring grit and direction to every facet of management, I admire Shell Oil Company’s commitment to energy innovation and environmental sustainability. The values your company and I share, like strategic growth, ethical leadership, and continuous improvement, if merged can make a significant impact. My objective as a manager at Shell Oil Company is to foster smooth operations, steer strategic initiatives, and adeptly navigate change.

During a stint at Zachry Group, I managed high-risk operations, reducing safety incidents by 46% with proactive risk mitigation strategies. This role tasked me with overseeing a team of 32 staff members, elucidating my capability of managing my responsibilities successfully, even under pressure.

My strategic planning prowess helped increase energy efficiency by an impressive 31% at ExxonMobil. I led my team in designing and implementing a company-wide plan that significantly optimized energy usage, aligning with the broader sustainability goals of Houston and exhibiting my ability to orchestrate transformative business strategies.

In my current role as operations manager at Galaxy Petroleum, I championed a comprehensive change management initiative that integrated advanced automation systems, improving operational efficiency by 38%. That illustrates my ability to lead considerable strategic changes, engaging multiple stakeholders to foster a culture of innovation and continuous improvement.

With immense admiration for the relentless innovation and sustainable development initiatives at Shell Oil, I am enthusiastic about the opportunity of contributing towards actualizing these aspirations in a managerial capacity. Please do not hesitate to contact me for more details on how my professional background can bring value to your team.

Liam Murphy

Enclosures: Resume Application 2 letters of recommendation Professional Development Certificates

Why this cover letter works

• Include relevant management and leadership qualifications, experience, and quantified accomplishments to hint at your high odds of success and elevate your chances of getting hired.

Level up your cover letter game

Relax! We’ll do the heavy lifting to write your cover letter in seconds.

Pair Your Cover Manager Resume

or download as PDF

Case Manager Cover Letter Example

Copy this text for your case manager cover letter!

123 Fictional Avenue Fresno, CA 93650 (123) 456-7890

Emma Johnson Valley Children’s Healthcare 123 Fictional Lane Fresno, CA 93650

Dear Ms. Johnson,

The pivotal role case management at Valley Children’s Healthcare plays in ensuring quality patient care resonates with my career aspiration of providing impactful contributions in a healthcare setting. An opportunity at your esteemed organization as a case manager would be ideal for harnessing my professional background enriched by experience in crisis intervention and quality assurance.

My responsibilities at the Community Regional Medical Center emphasized an emergent focus on efficiency and thoroughness. Expertly navigating insurance complexities and perfecting records led to a 23.8% reduction in patient waiting times, improving patient satisfaction.

At Turning Point of Central California, my deft handling of sensitive situations led to an 18% acceleration in crisis resolution, providing swift relief for affected individuals. Another of my proudest achievements was guiding over 300 families through insurance options and coverage benefits, significantly reducing out-of-pocket expenses.

Given the commitment of Valley Children’s Healthcare to offer comprehensive pediatric services covering myriad specialties, it would be an honor to join your distinguished team and significantly impact the lives of young souls under your care. Thank you for your time. I look forward to discussing how my expertise would add value to your establishment.

Olivia Brown

• But again, showcase your ability to sustain the well-being of patients, from identifying and advocating for their needs and coordinating necessary services to monitoring their progress. Specify tasks and wins unique to your professional experience, incorporating real numbers where necessary.

General Manager Cover Letter Example

Copy this text for your general manager cover letter!

123 Fictional Avenue Baltimore, MD 21201 (123) 456-7890

Ava Davis Legg Mason 123 Fictional Lane Baltimore, MD 21201

Dear Ms. Davis,

I’m excited about the opportunity to merge my financial acumen, managerial experience, and deep industry understanding to create value as your next general manager at Legg Mason. Drawing upon my childhood experiences, I’ve developed a deep appreciation and respect for prudent financial management, seeing firsthand its significant impact on households and communities.

At Horizon Services, my focus on procedural optimization led to a 7% cost reduction in operations. As an operations manager at Aerotek, I revolutionized processes by identifying the inherent strengths and weaknesses within the organization. Operational hiccups dipped by a remarkable 43% in just 2 years and led to a 12% reduction in overhead costs.

At Baltimore Capital Management, I identified, assessed and managed risks. My analytical approach helped the company save 37% in potential losses—a testament to the superiority of preemptive measures over reactive solutions. My nuanced grasp of financial analysis helped Truist realize an increase of 11.3% in return on investment (ROI) for client portfolios within six months, outperforming the industry standards at that time.

My leadership skills matched with a consistent track record positions me as a valuable asset to Legg Mason. I look forward to further discussing how my background and skills would be of benefit to your team and the continued growth of your company.

Bastien Girard

• Proven organizational leadership is critical for this role. So, make your general manager cover letter speak to your ability to lead teams, streamline processes, and propel company growth. Drive attention to your victories with numbers.

Related cover letter examples

• Project Manager
• Program Manager
• Operations Manager
• Product Manager
• Social Media Manager

Strategies to Write an Impactful Manager Cover Letter

When applying to a management position, one of the first considerations you need to make is the company’s core needs and what processes you’ll be performing. 

For example, applying to a recruiting management position would require some different skills than an HR manager. The recruiting professional may focus on outreach and networking, whereas the HR manager may focus more on daily performance management and problem-solving. Therefore, create a tailored cover letter each time to ensure you stand out.

Make an impact with the greeting and intro of your manager cover letter

You understand the importance of personability in management, where employee and customer relations are fundamental skill sets . 

The same is true for your manager cover letter, so starting with a personalized greeting addressed to a specific hiring manager is an excellent idea. Otherwise, simply leading with “Dear [company name] hiring staff” works well, too, if you can’t find a specific person’s name. 

Then, you want to make an impact and connect with the company and its managerial needs in the first paragraph. Rephrasing the company mission and how your leadership or team-building skills fit in can be a great way to impress from the get-go. 

What you shouldn’t do is not address anyone specifically or sound like you could be applying to any company and management position, like the example below. 

Not specific enough!

I was enthused to see the management position opening at your company. I think this is a great business to work for and would be eager to apply my skills to your needs. 

Instead, aim for a well-thought-out opener like the one below that shows exactly how the applicant’s crisis intervention and quality assurance skills fit in with the Valley Children’s Healthcare organization’s needs. 

A thoughtful opener that will impress!

Prove your management abilities with an effective cover letter body

When you get into the cover letter body, it’s time to show exactly why you’re skills and work experience make you a qualified management candidate. 

Ideally, you want to showcase essential metrics in this section. Some common numbers managers may want to lean on include efficiency, employee satisfaction, or cost reductions. 

Additionally, any relevant education or certifications that show your knowledgeable background will be beneficial. For instance, someone applying to be an accounts receivable manager would benefit from showcasing the financial analysis skills they gained through their accounting or business finance degree. 

A nicely detailed body paragraph!

Create an actionable closing and sign off for your manager cover letter

As you come to the end of your manager cover letter, the last step is finishing with a closing that inspires action from hiring managers. 

A great place to start is relating back to the company mission and the skills you presented throughout the other sections of your cover letter. For instance, how you’ll use your lead gen management skills to help an environmentally friendly company continue growing its positive ecological impact.

Lastly, it’s best practice to thank the hiring manager for their time and end with a light call to action like “I look forward to hearing from you soon.” It’s the same as how you’d want to end a business proposal or interaction with a customer to achieve the best results. 

The closer below is a good start, but notice it doesn’t quite hit the mark since it lacks any job-specific information about the management position that will grab a hiring manager’s attention. 

Lacking job-specific information!

Thanks for reading my cover letter. I’m really interested in this management position, so I hope to hear from you soon. 

Daniel Rodriguez 

Instead, create a closer like the one below that clearly connects the candidate’s passion for Shell Oil’s innovations and sustainable development initiatives. 

A relatable closer based on the position’s needs! 

Cover letters for management positions should be one page in length. Keep it concise and relevant to key positional needs like scheduling or process improvement. 

Aim to match the job description’s tone to show how your management style will fit in with the company culture. For example, if the job description uses a serious and knowledgeable tone, you should try to match that and could benefit from explaining how you thrive at creating a professional and educated company culture. 

Unlike your resume, you shouldn’t use bullet points in a cover letter. Instead, break up information about your management skills into defined paragraphs. For instance, you could have one body paragraph explaining how you improved employee satisfaction in a previous job and another paragraph describing how you reduced production costs by 24%. 

How to Write a Cover Letter to a Hiring Manager (With Templates)

Oh, the never-ending confusion and debate over cover letters.

Do I need one? Will anyone read it? How, exactly, can I make sure an actual  hiring manager reads it?

Never mind the whole—and rather crucial— “what should my cover letter say?” piece of this equation. There’s so much to consider, it’s no wonder why people often under-use or forego the cover letter altogether when looking for a job.

I’ve long been in the “heck, yes” camp on cover letters. Let me explain why and share some essential tips on what to incorporate in your next cover letter if you want to grab the attention of a hiring manager and get them to call you for an interview.

Why should you write a cover letter?

I’d like to tell you not to worry about crafting a cover letter for the next role you pursue, but here’s the thing (and you’ve probably noticed it): Competition’s fierce in more than a few career fields right now. Given this, you’ll be wise to do everything you can to stack the odds of landing an interview in your favor.

This includes a cover letter. If a recruiter or hiring manager is on the fence about you as a viable candidate, a thoughtfully written cover letter might just nudge you into the “yes” pile.

So, for this reason alone, I’d make the time for it.

Now here’s the good news—most people squander the opportunity. They either opt out of writing a cover letter entirely or, nearly as bad, they submit bland, cliché-filled, or redundant-to-the-resume clunkers.

Given this, hiring managers and recruiters don’t expect to lay eyes on a cover letter that’s memorable, compelling, and on point. When they do? They take notice.

Essential tips for your next cover letter

So how do you pull off a winning cover letter, one that conveys your passion and talent and makes the recruiter or hiring manager’s day? Follow these steps:

1. Choose the right salutation

We are well past the days when “To Whom It May Concern” or “Dear Sir or Madam” were considered gold standard business salutations. Unless you’re hoping to look like a nonagenarian on paper, plan to address your cover letter directly to the hiring manager or recruiter involved with the search.

It may seem difficult to sleuth this out, but it’s often easier than you may think. Just mosey over to LinkedIn and do a People search using the company’s name as your search term. Scroll through the people working at that company until you find someone who appears to be the hiring manager. (Hint: the job description may tell you who the position reports to.) If you can’t find a logical manager, try locating an internal recruiter or, in smaller companies, the head of HR.

If you aren’t able to pinpoint this information, go with something more general  but still personal and appropriate for current times, like “Dear Muse Marketing Team,” or “To the HR Business Partner Hiring Team.”

Read more:  The 3 Rules of Addressing Your Cover Letter in 2023

2. Convey your interest and value 

Decision makers never want to feel like you’re wallpapering the universe with the same cookie-cutter cover letter. They want to know you’re approaching their organization for specific reasons. Maybe you love their mission, their products, or their reputation as a great place to work.

Lead with this then, using the job description (and whatever other information you’ve gathered) as your guide, then outline what, specifically, you can walk through their doors and deliver. Make it clear as quickly as possible that you’ve got the goods.

Here's an example: “As a long-time cyclist, I know a thing or two about chafing. I also know that plenty of chamois creams just don’t do the trick. Yours does, and I’ve been a loyal fan and user for years. You’ve reduced friction for me and now I’d like to do the same for you as your next Customer Service Manager.

I’m [Name], a personable and solution-focused customer service professional who consistently ranks among the top 5% of performers at my current employer. Here’s what I can deliver in this role:”

And then expound on a few of the skills you bring to the table, with particular emphasis on the priority requirements for that role (they’re typically listed first on the job description or mentioned more than once).

3. Finish strong

You certainly don’t want to fizzle out at the finish line. In fact, if I had a dollar for every time I’ve read this exact sentence on a cover letter, I’d have a lot of dollars:

“Thank you for your consideration. I hope to hear from you soon.”

Instead, work to sum up why you’re a great candidate and welcome an opportunity to meet to discuss their needs and your qualifications further.

Here's an example: “I believe my collaborative work style, commitment to customer satisfaction, and strong belief in the value of your products will enable me to make considerable impact, quickly. I would love to learn more about your specific goals and needs and share details on how I may contribute. I hope to meet soon!”

And a last, critical tip when it comes to delivering a great cover letter to a hiring manager: Be you. Honest, genuine writing always goes much, much further than trying to emulate the tone and structure encouraged in outdated career guides and textbooks.

Rules can be bent. In fact, if you’re working to make a lasting impression and land that interview? Oftentimes, they should be.

Manager Cover Letter Examples and Templates for 2024

• Cover Letter Examples
• Cover Letter Text Examples

How To Write a Manager Cover Letter

A great cover letter can differentiate you as a management professional during the job search. The key is to demonstrate how your managerial style and background align with the organization’s culture and needs. Emphasize your people management skills, leadership capabilities, and industry knowledge using tangible examples from your career. This guide provides examples and expert tips to help you translate your experience into a powerful marketing document.

Manager Cover Letter Templates and Examples

• Entry-level
• Senior-level

Manager Text-Only Cover Letter Templates and Examples

Jared Jackson General Manager | [email protected] | (123) 456-7890 | Seattle, WA 12345 | LinkedIn

January 1, 2024

Cynthia Roberts Senior Hiring Manager Marriott Hotel (987) 654-3210 [email protected]

Dear Ms. Roberts,

As a general manager with over 10 years of experience within the hospitality industry, I’ve developed an expertise in operations management and strategic leadership. During my time at Four Seasons, I managed all aspects of daily operations for a high-end hotel generating $10 million in gross annual revenue. I am confident my managerial skills and passion for hospitality can aid your organization in enhancing the guest experience in the hotel manager position.

Marriott has a storied heritage and reputation for innovation that has helped shape the modern hotel industry. Your mission statement of putting people first strongly aligns with my core values as a hospitality professional and attracts me to apply for this position. I can help your organization continue this long-standing reputation for excellence based on my career achievements:

• Oversaw day-to-day operations for a high-end hotel generating $10 million in gross annual revenue, including staffing, human resources (HR) management, vendor management, and guest relations
• Led a team of over 100 personnel, coordinated workflows, and identified operational enhancements to reduce overhead costs by 35%
• Spearheaded change management and training initiatives to improve customer service and enhanced the guest experience, resulting in a 20% increase in guest satisfaction scores

I’d like to schedule an interview to provide more insights into how my hotel management experience can help your organization improve guest satisfaction and service. You may contact me via phone or email at your earliest convenience. Thank you for your time and consideration.

Best regards,

Jared Jackson

Anthony Gentile HR Manager | [email protected] | (123) 456-7890 | New York, NY, 12345 | LinkedIn

Caleb Morris Senior Hiring Manager Cigna Health (987) 654-3210 [email protected]

Dear Mr. Morris,

As an HR manager at Delta Dental, I oversaw HR functions for over 500 personnel. I led strategic initiatives to shape the organization’s work culture and drive employee engagement, which improved staff retention by over 30%. I am confident my strong background in HR administration and employee relations will allow me to provide valuable contributions to your team as the new HR manager.

Cigna Health’s reputation for delivering affordable, accessible health care to patients is what draws me to apply for this position. I can help your organization improve HR functions and employee engagement based on the following achievements from my career:

• Oversaw all HR functions for more than 500 staff, led the response to labor and compensation issues, conducted recruitment initiatives, managed employee onboarding activities
• Developed strategy to improve employee relations, established the employee resource group, and planned events to drive employee engagement, which improved retention by 30%
• Managed the administration and dispersal of over $5 million in annual payroll, benefits, and compensation and served as the point of contact for employee issues

I hope to speak with you further regarding how my HR management experience can help Cigna Health improve recruiting efforts and enhance employee engagement. Feel free to contact me via phone or email at your convenience. I appreciate your time and consideration.

Anthony Gentile

Alyssa Brown Restaurant Manager | [email protected] | (123) 456-7890 | Philadelphia PA, 12345 | LinkedIn

Tyrone Jackson Senior Hiring Manager Bobby Flay Steakhouse (987) 654-3210 [email protected]

Dear Mr. Jackson,

As a manager with over eight years of experience within the restaurant industry, I’ve developed expertise in leading diverse, high-performance teams to improve the guest experience. As a restaurant manager at Fogo De Chao, I oversaw $7 million in annual profit and loss (P&L) and coordinated all aspects of daily operations. My leadership capabilities and people management skills will allow me to provide valuable contributions to your company in the general manager position.

Bobby Flay’s Steakhouse has a reputation for excellence that resonates with me as a professional within the restaurant space. I can help further this reputation and enhance guest satisfaction based on the following professional achievements:

• Oversaw operations for a high-end Brazilian steakhouse, managed P&L valued at over $7 million, and identified opportunities to enhance workflows and operational efficiency
• Managed 30 servers, hostesses, and sous-chefs, and led efforts to improve communication between the front and back of the house during high-volume periods
• Developed new procedures to improve inventory management and forecasting, which reduced waste by 15%

I would like to schedule an interview to discuss further how my experience within the restaurant industry can help Bobby Flay’s Steakhouse continue to enhance the guest experience and improve daily operations. You may contact me via phone or email at your convenience. Thank you for your time and consideration.

Alyssa Brown

A great manager cover letter needs to capture the most compelling aspects of your industry expertise and people management experience. Illustrate who you are as a leader and provide examples of you driving organizational growth. Rather than focusing only on task delegation, delve deeper into how you’ve developed and empowered team members throughout your career. Below, we’ll provide additional guidance to support you through each individual paragraph of your manager cover letter:

1. Contact information and salutation

List all essential contact information at the top of your manager cover letter, including your name, phone number, email, and LinkedIn URL. Be sure to address the hiring manager by name — Mr. or Ms. [Last Name]. This is preferable to salutations such as “To Whom It May Concern,” as the subtle change in language is more personal. If you can’t find the hiring manager’s name, use a variation of “Dear Hiring Manager.”

2. Introduction

Lead with a powerful introduction at the start of your manager cover letter. Feature your years of industry experience and key qualifications that align with the job description. Build your paragraph around a defining career achievement that demonstrates who you are as a management professional. In the example below, the candidate focuses on how they helped shape the organization’s culture, which displays their ability to drive change management initiatives and employee retention.

As an HR manager at Delta Dental, I oversaw HR functions for over 500 personnel. I led strategic initiatives to shape the organization’s work culture and drive employee engagement, which improved staff retention by over 30%. My strong background in HR administration and employee relations will help me contribute to your team as the new HR manager.

3. Body paragraphs

The body paragraphs of your manager cover letter should paint a clear image of your professional achievements and leadership style. Start by highlighting specific details about the company’s reputation and how your management experience can help them achieve their organizational objectives. Demonstrate your ability to enhance operational performance and identify creative ways to help your teams excel. By showcasing different aspects of your management expertise, you’ll position yourself as a strong, well-rounded candidate.

Cigna Health’s reputation for delivering affordable, accessible health care to patients draws me to apply for this position. I can help your organization improve HR functions and employee engagement based on the following achievements from my career:

• Oversaw all HR functions for over 500 staff, led the response to labor and compensation issues, conducted recruitment initiatives, managed employee onboarding activities

4. Manager skills and qualifications

Instead of providing a long list of skills, focus on tactically integrating key terms from the job posting into your manager cover letter. Rather than mentioning change management or cross-functional leadership as a skill, provide examples of you interfacing with diverse teams and spearheading initiatives to facilitate organizational change. This illustrates how you’ve applied your management skills to generate positive results for previous employers. Below, you’ll find a list of keywords to keep in mind when building your manager cover letter:

5. Closing section

Close out your manager cover letter with a call to action that encourages the hiring manager to schedule you for an interview. Reinforce how your management experience can help their team members and organization continue to excel. Be sure to thank the hiring manager for their time and consideration in the last sentence.

I would like to schedule an interview to discuss further how my restaurant experience can help Bobby Flay’s Steakhouse enhance the guest experience and improve daily operations. You may contact me via phone or email at your convenience. Thank you for your time and consideration.

Manager Cover Letter Tips

1. explain your interest in the position.

When you create a cover letter, it’s important to explain why you’re interested in the specific position you’re applying for. Providing insights into key aspects of the company’s mission statement or reputation and how they align with your background will help the hiring manager see why you’re the right fit for their work culture. In the example below, the job seeker details specific aspects of Marriott’s history as a leader within the hotel industry and how their mission statement aligns with its core values as a professional.

Marriott has a storied heritage and reputation for innovation that has helped shape the modern hotel industry. Your mission statement of putting people first strongly aligns with my core values as a hospitality professional and draws me to apply for this position. I can help your organization continue this long-standing reputation for excellence based on my career achievements:

2. Feature your strongest professional achievements

Although much of this content will be present on your resume, it’s still important to feature your strongest professional achievements on your cover letter. Given the limited bandwidth of hiring managers to read each bullet point in-depth, drawing attention to accomplishments with compelling metrics and monetary figures on both documents has its benefits.

In the example below, the job seeker is pursuing a position within the restaurant industry. The candidate showcases a high monetary figure for their P&L responsibilities and draws attention to a significant reduction in waste. Both are compelling to hiring managers within this space.

3. Highlight your organizational leadership capabilities

As a manager, it’s important to show potential employers you can lead teams, build inclusive work cultures, and develop highly effective organizations. People management skills are at the heart of any position at this level. As you write your cover letter, be sure to include examples from your career that demonstrate your ability to collaborate with diverse teams and departments.

Manager Cover Letter FAQs

Why should i include a manager cover letter -.

At the higher levels of career progression, a cover letter becomes a more important component of the job search process. Companies are investing more resources and will want to learn more about you as a candidate. Building a compelling cover letter to serve as your introduction allows you to immediately make a strong first impression on potential employers.

Are cover letters becoming obsolete? -

Many believe cover letters have become obsolete. According to a LinkedIn poll conducted by Forbes , 70% of correspondents voted that cover letters are no longer needed during the application process. While cover letters aren’t always required, taking the time to write one demonstrates your enthusiasm and genuine interest in the role you’re applying for. This can sometimes make all the difference in generating interviews during the job search.

How long should my cover letter be? -

Although you’re generally afforded more flexibility with length when applying for senior-level positions, it’s still best to keep your cover letter as concise as possible, limited to no more than three or four paragraphs. This ensures your document remains focused on your most impressive and relevant qualifications.

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Frank Hackett

Certified Professional Resume Writer (CPRW)

Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).

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Manager Cover Letter Example

Get an employer’s attention with an optimized Manager cover letter. Prepare your document today with the help of ResumeCoach’s example cover letter and guidance tips. Get started on securing the management job of your dreams now.

You may have some doubts about how effective a cover letter is, but we can tell you it offers any candidate a great chance to make a great first impression. That is also true if you are applying for a Manager role. 

But, are you unsure of how to start your letter, or what to include ? 

If that’s the case, our guide will help you out by explaining:

• How to start your Managerial cover letter
• Tips for entry-level Manager cover letters
• Leadership keywords to include to grab an employer’s attention
• Interesting ways to mention how you’ve tracked KPIs in the past
• How to show that you are motivated to keep learning

It’s essential to show that you’re aware of the responsibilities of a Manager in any sector and that you are capable of handling them. 

Remember, that any cover letter must be accompanied by a resume , and our free builder can ensure that you get the job done for both parts of your application.

If you’re a Manager, keep reading to find out all the secrets to writing a captivating cover letter and get one step closer to your dream job.

Before getting started, you need to understand how your letter should be structured and what details to write about. 

You can also use an extensive cover letter guide to make the process even simpler.

Hiring Manager’s name

Company name

Company address

Dear Mr/Ms. [Hiring Manager Name]

I am writing to express my interest in the Senior Manager Position at XYZ Company. With over 10 years of experience in the technology industry, I have a proven track record of leading, managing, and directing teams to achieve organizational goals. My expertise in monitoring KPIs and implementing problem-solving strategies has consistently enhanced operational efficiency.

As Operations Manager at ABC Corporation, I directed a team of 20, and organized the implementation of a new inventory management system, reducing inventory holding costs by 30% and increasing order fulfillment speed by 15%. Additionally, I navigated a supply chain disruption by executing a contingency plan, resulting in a 20% increase in customer satisfaction.

I am impressed by XYZ Company’s commitment to innovation and am confident that my skills make me a strong candidate for this position.

Enclosed is my resume with additional details about my professional experience. I look forward to discussing how I can contribute to XYZ Company’s success. Thank you for considering my application.

Address Phone number Email address

Experienced Managers: Tips to Help You Write Your Cover Letter

If you’ve already been working as a Manager you know what it takes to be successful on the job. However, understanding how to explain your previous duties and triumphs in a cover letter is a completely different story.

We’ll explain some great ways of showing your success in prior roles and your dedication to being a great manager. 

How to Begin Your Manager Cover Letter

First things first, the beginning of your cover letter is crucial for setting a positive first impression . 

Always personalize your cover letter by addressing the hiring manager by their name, and express your enthusiasm for the position and the company.

As an experienced Manager, you should:

• Point out how long you have been a manager
• Include achievements with quantifiable data 

Take a look at the example below to see how you can include this information in your cover letter opening sentences.

I am writing to express my interest in the Manager position at XYZ Company. With over 15 years of experience as a manager in the retail industry, I have successfully led teams of up to 50 members, achieving a 25% increase in overall productivity and a 30% reduction in employee turnover during my tenure at ABC Company.

Demonstrate Your Leadership and Team Management

Your ability to lead and manage a team is one of the most important skills to highlight in your cover letter.

That means mentioning the projects you oversaw and how you got the best of your team. To do that, it’s essential to choose eye-catching keywords that will jump off the page and help those skills get noticed. 

You’ll want to add words in the text that demonstrate your ability to lead, be respected, and increase productivity . 

Manager Leadership Keywords 

You can use the following keywords to help explain your management abilities:

• Facilitated
• Coordinated

In my previous role as Manager at XYZ Organization, I directed a team of 5 to achieve a 30% increase in productivity over six months, and successfully managed the completion of a critical project two weeks ahead of schedule.

Include Your Experience Setting and Monitoring KPIs

Recruiters and the ATS will also be scanning your cover letter to see if you have experience monitoring and improving Key Performance Indicators (KPIs) .

This is another crucial skill that can speak to your ability as a Manager. Be sure to mention the specific KPIs you were responsible for, and how you achieved or exceeded them.

Some examples of KPIs that you can mention in the body of your letter include:

• Achievement of Sales Targets
• Employee turnover rate 
• Operational efficiency 
• Conversion rate
• Inventory turnover

In my recent role as a Sales Manager at XYZ Corporation, I successfully led my team to exceed sales targets by 20% consecutively for four quarters. This achievement was a result of strategic initiatives that not only enhanced operational efficiency but also improved our conversion rate. Additionally, my focus on employee satisfaction and development resulted in a notable reduction in employee turnover rate by 15% over the past year.

As you can see, this part of the letter mentions the applicant’s experience with KPIs and briefly explains the results. It is concise and to the point, which is exactly how you should draft your text.

Highlight Problem-Solving and Crisis Management

Another sign of a capable manager that employers will be on the lookout for is how you solve problems when they arise. These are skills that any employer wants their employees to have.

This is especially true for when the work environment is in full-blown crisis mode. 

In your Manager cover letter try to mention how you’ve handled any of the following situations:

• Data breaches
• Regulatory compliance issues
• Product defects
• Communication breakdowns
• Supply chain disruptions
• Client complaints
• Employee conflicts
• Underperformance
• Project delays

For example:

In my previous role as Operations Manager at ABC Corp, I faced a significant challenge of high employee turnover, which was affecting our productivity and increasing our recruitment costs. I addressed this issue by implementing a comprehensive employee engagement and development program, which resulted in a 30% reduction in turnover within the first year and improved overall team morale and productivity.

This is a great example of a cover letter section as it doesn’t only show what the problem was but also how it was addressed . 

Entry Level Manager Cover Letter Sample

If you’re trying to become a Manager and lead other employees for the first time, it may be a bit more difficult to get your foot in the door. 

However, by including the right details you can win over a recruiter and land a manager role.

The example below shows how you can format your letter. 

Hiring manager’s name

Dear Mr./Ms. [Hiring manager’s name],

I am writing to express my interest in the vacant Manager role.  After working as an accountant at ABC Enterprises for 5 years, I feel ready to take up the Managerial Position at XYZ Company.

As an accountant, I have developed strong analytical, organizational, and decision-making skills. By using different tools such as Jira, I have been successful in managing financial records, preparing financial statements, assisting in budget planning, and communicating with my coworkers. 

Additionally, I have had the opportunity to lead small teams on various projects, which has helped me develop my leadership and team management skills. This has motivated me to take up a course on time management and productivity which I am scheduled to complete at the end of the month.

Enclosed is my resume, which provides additional details about my education and professional experience. I look forward to the opportunity to discuss how I can contribute to the continued success of XYZ Company. Thank you for considering my application.

Phone number 

Email address

How to Write an Entry-Level Manager Cover Letter

When you sit down to write your entry-level resume and cover letter you’ll have to face the facts. It’s nearly impossible to show your past success as a Manager, especially if you are up against more experienced candidates.

But, don’t worry that doesn’t mean your cover letter is ultimately doomed to fail! You can still land an interview if you talk about:

• Your motivation to keep improving and succeed
• Your knowledge of Managerial software 

Apart from displaying the typical data such as how many years you’ve been working adding these details can state that you have a lot to offer thanks to your motivation and knowledge .

Talk About Your Commitment to Improve

If you’re trying to break into the managerial world, proving that you are driven will boost your application. 

One way of doing that is by mentioning any relevant courses or certifications you have completed or are currently taking.

If you aren’t sure what courses to take, you can take courses that focus on the following topics:

• Time management 
• Data analysis 
• Business strategy
• Emotional intelligenc
• Financial management capabilities
• Change management

Mentioning your certifications shows that you have advanced knowledge , so if you have for the topics above be sure to list them in your cover letter. 

Include Your Knowledge of Management Tools

In 2023, Managers should have a good idea of how to use project management software . It helps tremendously and if you can point out that you have a firm grasp of using these types of tools you can earn some points with a recruiter. 

If you have any experience with the following tools, list them in your cover letter.

Project Management Tools

Communication tools.

• Microsoft Teams
• Google Workspace

Data Analysis Tools

• Microsoft Excel
• Google Sheets

Managing the structure and content of your cover letter is not an easy thing to do. But, with the advice in this article, you should knock your application out of the park if you remember to:

• Use the right words to put the spotlight on your leadership skills
• Show how you monitored KPIs
• Mention how you dealt with problems
• Include certifications and tools if you’re applying to become a Manager for the first time

If you can touch on these points in your letter and submit it along with a well-written resume , there’s a good chance you’ll be managing at a company instead of more applications. 

Trouble getting your Cover Letter started?

Beat the blank page with expert help.

Manager cover letter examples

You’re a skilled leader and you’re great at solving problems, overseeing projects and motivating the team.

But can you forge a relationship with the recruiter in just a few short paragraphs in order to secure an interview?

If you need a little guidance yourself, we’ve got just what you need. Check out our top tips and advice, along with our manager cover letter examples below.

CV templates 

Manager cover letter example 1

Build your CV now 

Manager cover letter example 2

Manager cover letter example 3

These 3 Manager cover letter examples will provide you with some good ideas on how to format a cover letter, along with the type of message you should be trying to put across to recruiters .

To further understand exactly how you can write a cover letter that will get you noticed, check out our further guidance.

How to write a Manager cover letter

Here’s a simple process to write your own interview-winning cover letter.

Write your cover letter in the body of an email/message

When writing your Manager cover letter, it’s best to type the content into the body of your email (or the job site messaging system) and not to attach the cover letter as a separate document.

This ensures that your cover letter gets seen as soon as a recruiter or employer opens your message.

If you attach the cover letter as a document, you’re making the reader go through an unnecessary step of opening the document before reading it.

If it’s in the body of the message itself, it will be seen instantly, which hugely increases the chances of it being read.

Start with a friendly greeting

Start you cover letter with a greeting that is professional but friendly.

This will build rapport with the recruiter whilst showing your professionalism.

• Hi, hope you’re well
• Hi [insert recruiter name]
• Hi [insert department/team name]

Avoid overly formal greetings like “Dear sir/madam ” unless applying to very traditional companies.

How to find the contact’s name?

Addressing the recruitment contact by name is an excellent way to start building a strong relationship. If it is not listed in the job advert, try these methods to find it.

• Check out the company website and look at their  About page. If you see a hiring manager, HR person or internal recruiter, use their name. You could also try to figure out who would be your manager in the role and use their name.
• Head to LinkedIn , search for the company and scan through the list of employees. Most professionals are on LinkedIn these days, so this is a good bet.

Identify the role you are applying for

Now that you have warmed the recruiter up with a friendly greeting, firstly you need to let them know which role you are applying for.

Sometimes a recruitment consultant will be juggling 10 or 10 vacancies, so it’s important to specify which one you are applying to.

Give us much detail as possible (team/department, role title etc.) and paste in the reference number if you have one.

Here are some examples you can use.

• I am interested in applying for the role of *Managerial position* with your company.
• I would like to apply for the role of Sales assistant (Ref: 40f57393)
• I would like to express my interest in the customer service vacancy within your retail department
• I saw your advert for an IT project manager on Reed and would like to apply for the role.

See also: CV examples – how to write a CV – CV profiles

Highlight your suitability

The sole objective of your cover letter is to motivate recruiters into to opening your CV. And you achieve this by quickly explaining your suitability to the roles you are applying for.

Take a look at the job descriptions you are applying to, and make note of the most important skills and qualifications being asked for.

Then, when crafting your cover letter, make your suitability the central focus.

Explain why you are the best qualified candidate, and why you are so well suited to carry out the job.

This will give recruiters all the encouragement they need to open your CV and consider you for the job.

Keep it short and sharp

It is best to keep your cover letter brief if you want to ensure you hold the attention of busy recruiters and hiring managers. A lengthy cover letter will probably not get read in full, so keep yours to around 3-6 sentences and save the real detail for your CV.

Remember the purpose of your cover letter is to quickly get recruiters to notice you and encourage them to open your CV, so it only needs to include the highlights of your experience.

Sign off professionally

To finish off your cover note, add a professional signature to the bottom, stating your important contact details and information.

This not only provides recruiters with multiple means of contacting you, but it also adds a nice professional appearance to the cover letter, which shows that you know how to conduct yourself in the workplace.

Include the following points;

• A friendly sign off – e.g. “Warm regards”
• Your full name
• Phone number (one you can answer quickly)
• Email address
• Profession title
• Professional social network – e.g. LinkedIn

Here is an example signature;

Warm regards,

Aaron Smith Customer service professional 075557437373 [email protected] LinkedIn

Quick tip : To save yourself from having to write your signature every time you send a job application, you can save it within your email drafts, or on a separate document that you could copy in.

What to include in your Manager cover letter

Your Manager cover letter will be unique to your situation, but there are certain content guidelines you should stick to for best results.

To attract and entice recruiters, stick with the following key subjects in your cover letter – adapting them to fit your profession and target jobs.

• Your professional experience – Employers will be keen to know if your experience is suitable for the job you are applying to, so provide a good summary of it in your cover letter.
• Your qualifications and education – Highlight your most relevant and high-level of qualification, especially if they are essential to the job.
• The positive impact you have made – Employers love to hear about the benefits you can bring to them, so shout about anything impressive you have done, such as saving money or improving processes.
• Your reasons for leaving – Use a few words of your cover letter to explain why you are leaving your current job and ensure you avoid any negative reasons.
• Your availability – Let recruiters know when you can start a new job . Are you immediately available, or do you have a month notice period?

Manager cover letter templates

Copy and paste these Manager cover letter templates to get a head start on your own.

I hope you’re well. I am writing to apply for the Nursing Manager role at London General Hospital. As an empathetic and experienced professional with a track record of successful supervision and patient care, I am eager to contribute towards the exceptional support provided by your London-based facility.

Throughout my 25 years of overall experience, and 8 years as a Nursing Manager at Appoint Healthcare, I have applied my abilities to lead unit teams, promote a positive work environment, and guarantee a high level of patient satisfaction and safety. With an MSc Nursing, I am well-acquainted with regulations and accreditation standards, while ensuring all practices meet the required degree of care.

In the past 2 years, I have implemented targeted retention strategies which resulted in a 25% reduction in nurse turnover, and led initiatives that enhanced patient experience by 30%, as measured by feedback surveys. In addition, I increased staff productivity by 30% through developing evidence-based workflow improvements within the cardiology department.

I would be grateful for the opportunity to discuss how I can contribute to your success in person, and I am available to attend an interview at your earliest convenience.

Kind regards

Bianca Stanton

I hope you are well.

Having closely followed BT Group’s groundbreaking work as one of the world’s leading communications service companies, I am thrilled to apply for the Store Manager position, as advertised on LinkedIn. I believe that my leadership skills, strategic mind-set, and commitment to delivering first-rate customer experiences align perfectly with the values and objectives of your establishment.

I have been an Assistant Store Manager at Vodafone for the past 8 years, where I inspire high-performing teams and increased overall team productivity by 20% through targeted coaching/mentoring. I am also passionate about driving operational excellence and lowering expenses without affecting quality, with a proven track record of reducing stockouts by 25% and minimising excess inventory by 40% by optimising inventory control processes. Furthermore, I contributed towards attaining £3M in revenue after executing effective sales strategies.

Please find my CV attached, and should you require additional information, feel free to contact me. I am available for interview from Monday.

Wesley Thompson

Good afternoon, Mary

I am writing to express my interest in the Communications Manager position at Deltra. As an experienced professional with a track record of executing successful communication strategies, I am excited about the opportunity to contribute towards elevating your brand and driving its messaging to new heights.

Over the past 10 years at Reed Resource Ltd, I have effectively coordinated the development and implementation of various communication initiatives across different platforms, including digital, social/traditional media, and internal communications.

My passion for storytelling and my ability to connect with diverse audiences have enabled me to achieve remarkable results in my previous roles including handling crisis situations whereby I maintained the company’s reputation and reduced negative sentiment on social media by 70%. In addition, I promoted a high-profile industry event that attracted 500+ attendees and led to a 20% increase in new business leads, as well as boosted content shares on Facebook by 60%.

If there is any additional information you require, please do not hesitate to contact me. Thank you for consideration and I look forward to being invited to interview at your earliest convenience.

Belinda Gilbertson

Writing an impressive cover letter is a crucial step in landing a Managerial job, so taking the time to perfect it is well worth while.

By following the tips and examples above you will be able to create an eye-catching cover letter that will wow recruiters and ensure your CV gets read – leading to more job interviews for you.

Good luck with your job search!

How to Write a Cover Letter That Gets You a Job Interview

Learn to avoid the biggest mistake job seekers make and write a cover letter that truly makes an impact.

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Most job seekers don’t know how to write a proper cover letter. They believe a cover letter is just a “here is my resume” note. This is a wasted opportunity!

In this article, you’ll discover the secret to writing a professional cover letter that’s truly effective. It’s not hard to do and will give you a significant edge over the competition. We’ll walk you through the process in a few straightforward steps and provide examples to help you along the way.

Ready to get started? Let’s dive in and create a cover letter that opens doors to your next opportunity.

What is a cover letter and do you really need one?

A cover letter is a short document (around 300 words) that accompanies your resume. Your cover letter should not simply repeat what your resume says . Instead, it should complement your resume, highlight your personality, and potentially address any weaknesses that could otherwise prevent you from getting an interview.

But do you really need a cover letter in 2024? The short answer is YES.

“Over 80% of hiring managers read a cover letter and 60% of applications require one as part of the application,” says career coach Madelyn Mackie . “Even hiring managers and recruiters who say they never read cover letters may find themselves drawn in by a particularly compelling letter.”

In fact, Jobscan analyzed nearly 1 million job applications and found that including a cover letter with your resume makes you  1.9 times more likely  to be invited for an interview compared to those who left out a cover letter.

What’s the biggest cover letter mistake?

The biggest mistake job seekers make when writing their cover letter is to focus only on themselves .

“It’s not about you,” says career coach Susan Schwartz . “It’s about what you can do for them. Talking to them about what they care about—not about what you want—is what’s going to make them want to read your letter. And to hire you!”

According to Schwartz, this is the best way to write a cover letter:

Paragraph 1. A single sentence (maximum two) stating the PROBLEM that the company faces. What is the issue/need/opportunity that this role will address?

Paragraph 2. what solution do you offer how are you the answer to their need again, keep it to a sentence or two., paragraph 3. explanation: what experience do you have that supports your assertion that you can help this paragraph can be 3-4 sentences, but keep it short., paragraph 4. call to action: suggest next steps. not “thank you” but let’s plan to discuss this next week..

Since hiring managers often spend less than 20 seconds on an application, your cover letter needs to grab their attention and get them to look at your resume. By highlighting how your experience matches the job, you make it easier for them to see you as a great fit for the role.

Now let’s examine each of these steps in more detail.

How to write a strong cover letter step-by-step

Now that you know the basics of what to include in your cover letter, let’s go through the process from start to finish to see how you can write a cover letter that will make you stand out from the rest of the candidates.

1. Do your research

Before writing your cover letter, research the company to understand its current challenges and goals. Visit the company website, read their latest news and press releases, and follow their social media channels.

Don’t skip this step! It’s crucial for writing a cover letter that truly resonates with a potential employer and sets you apart from other candidates.

After you’ve researched the company, carefully read the job description. Ask yourself the following questions:

• What specific problems or challenges is this role designed to address?
• How do my skills and experiences align with the job requirements?
• Am I a good fit for the role?
• What unique value can I bring to the company in this role?
• Are there any keywords or phrases that I should incorporate into my cover letter?

After researching the company and the role, you’re ready to start writing your cover letter.

2. Write your opening paragraphs

Many job seekers make the mistake of being too wordy in their cover letters. You’re not writing a novel. Use short words in short sentences. Remember, a hiring manager is going to quickly scan your application, so you need to get right to the point.

Here are some examples of how to start a cover letter:

Dear [Hiring Manager’s Name],

I’ve noticed that NexGen is working hard to stand out in a crowded digital market, and keeping your brand top-of-mind for customers can be tough.

That’s where I come in—I specialize in creating engaging content and smart SEO strategies that boost online presence and drive customer engagement.

I understand that Weissman is seeking to maintain its innovative edge in the dancewear industry while consistently meeting sales and margin targets.

I am confident that my experience and passion for design can help Weissman continue to create stunning, market-leading dancewear.

I understand that Timmons Company needs motivated individuals to manage sales territories and boost product visibility in retail grocery stores around Quincy, IL.

I am excited to bring my self-motivation and sales-oriented mindset to your team, ensuring your products not only maintain their shelf presence but also thrive.

3. Prove you can do the job

Now you need to provide evidence that you’re the right person for the job. The best way to do this is to highlight your relevant experience and achievements. Here are some things you should focus on:

• Specific Accomplishments : Share examples of your successes, such as increasing sales, leading projects, or improving processes.
• Relevant Skills : Highlight the skills that match the job requirements, like planning, organizing, technical proficiencies, or specific industry experience.
• Problem-Solving : Discuss times when you successfully tackled challenges, such as resolving issues, managing conflicts, or implementing solutions.
• Industry Knowledge : Demonstrate your understanding of the field and awareness of current trends and standards.
• Team Collaboration : Mention how you’ve effectively worked in teams, mentored others, or collaborated across departments.

Remember to keep it concise. Your letter isn’t meant to tell your whole story; it’s about making a compelling case that you understand the key aspects of the job.

Your goal is to leave the reader eager to learn more about you. Here are some examples:

“Over the past five years, I’ve led digital marketing campaigns that ramped up organic traffic by 40% and bumped up conversion rates by 25%. I’ve worked with diverse teams to create compelling content that resonates with audiences and used data analytics to refine strategies for maximum impact. My experience with social media management and email marketing also ensures a holistic approach to your digital marketing needs.”

“With over ten years in apparel design, specializing in activewear and dancewear, I have a proven track record of developing designs that resonate with customers and drive sales. My expertise includes conducting global trend research, selecting inspiring materials, and leading teams to transform creative concepts into market-ready products. I am proficient in Adobe Creative Suite and have experience with CLO3D, ensuring that my designs are both innovative and technically sound. My leadership skills have been honed by mentoring junior designers and managing cross-functional teams, fostering a collaborative and efficient design process.”

“With several years of experience in CPG retail sales and merchandising, I have successfully managed sales territories, maintained product placements, and executed promotional strategies. My ability to plan and organize, combined with proficiency in Microsoft Office and familiarity with iPads, positions me well to contribute effectively to your sales team. I am adept at thinking on my feet and delivering results in dynamic environments, ensuring that products are always tagged, rotated, and optimally displayed.”

4. Conclude with a call to action

When wrapping up your cover letter, it’s crucial to include a strong call to action in your closing paragraph. This isn’t just about expressing gratitude—it’s about setting the stage for the next steps in the hiring process.

Instead of a simple “thank you,” aim to propose a specific plan, such as scheduling a meeting or a call to discuss how you can contribute to the company.

Here are some examples of how to end a cover letter :

“Let’s discuss how I can help NexGen Creative Agency achieve its sales goals next week. Please let me know your availability for a meeting.”

“How about we chat next week about how I can help Weissman shine even brighter? Let me know when you’re free.”

“Let’s plan to discuss how my self-motivation and sales-oriented mindset can boost product visibility for Timmons Company next week. Please let me know your availability for a meeting.”

There is no need to add anything more. Time is valuable, so hiring managers won’t spend it on a cover letter that isn’t concise and to the point.

Expert tips for writing a cover letter

We’ve gone over the basics of how to write a good cover letter. Here are some expert tips for formatting and how to make your cover letter even better.

Format your contact information correctly

Before diving into the content of your cover letter, it’s important to format the contact details and header correctly. You’ll need to include your name, full address, phone number, and email address.

Here’s an example:

Personalize your greeting

To whom should you address your cover letter to? “For maximum impact, see if you can find the hiring manager or recruiter for the role, and send your letter to them,” says career coach Susan Schwarz . “Addressing your letter to a specific person will significantly increase the likelihood of someone reading it.”

Check the company’s website or LinkedIn profile to find the name of the hiring manager. However, if you can’t find a specific name, “Dear Hiring Manager” will suffice.

To end a cover letter, you can use “best regards” or “kind regards” followed by your full name.

Show your personality

While it’s important to maintain a professional tone in your cover letter, don’t be afraid to let your personality shine through. But remember, you don’t want to overdo it—keep it concise and relevant .

Here are some ways to show your personality in your cover letter:

• Briefly mention a specific project or experience you enjoyed.
• Highlight a distinctive skill or trait that sets you apart.
• Talk about how your values align with the company’s mission or culture.
• Describe a unique volunteer experience.

Emphasize your adaptability

According to LinkedIn , the top “skill of the moment” is adaptability . This means being open to new ideas, ready to pivot when needed, and always looking for ways to improve. In a world where the only constant is change, being adaptable can set you apart.

Here’s an example of how to incorporate adaptability into your cover letter:

“In my previous role as a CPG retail sales merchandiser, I consistently demonstrated my ability to adjust to changing market conditions, customer preferences, and sales strategies. This adaptability allowed me to increase sales by 25% in a highly competitive market.”

Show enthusiasm

Research shows that 40% of employers would not hire a candidate if they lacked enthusiasm. Remember, you’re much more attractive to employers when you’re on fire .

Here’s an example of how to show enthusiasm for the company you’re applying to:

“I’ve long admired Weissman’s commitment to the dance community and the artistry of your costumes. Your dedication to empowering performances and celebrating creativity is inspiring, and I’m excited about the opportunity to join your passionate team.”

Balance professionalism with friendliness

Try to strike a balance between a professional and friendly tone. Don’t use overly formal language, but make sure your writing is polished and error-free. Use humor sparingly, as it can be easily misinterpreted.

This approach helps you come across as both competent and personable, making you an ideal candidate.

Cover letter do’s and don’ts

• Do personalize . Address your cover letter to a specific person whenever possible.
• Do be concise . Keep your cover letter to one page.
• Do show enthusiasm . Mention specific reasons why you want to work there.
• Do include measurable accomplishments . These are achievements that can be quantified , such as increasing sales by a percentage.
• Do show your personality . Share brief anecdotes or unique experiences relevant to the job.
• Do be professional yet friendly . Avoid overly formal language.
• Do proofread your cover letter. A single mistake can damage your chances of getting an interview.
• Do include a call to action. Suggest scheduling a meeting or a call.
• Don’t be too formal . Strike a balance between professionalism and friendliness.
• Don’t overuse humor . Humor can be easily misinterpreted or come off as unprofessional.
• Don’t repeat your resume . Your cover letter should complement your resume, not repeat it.
• Don’t include irrelevant information. Focus only on what’s most relevant to the job you’re applying for.
• Don’t use clichés . Phrases like “I am a hard worker” or “I think outside the box” are overused and add little value.
• Don’t make excuses . Avoid explaining gaps in employment or other potential negatives.
• Don’t forget to tailor each letter . Customizing each cover letter will help it pass through Applicant Tracking Systems (ATS).

Cover letter examples

Here are a few cover letter examples that show how to highlight your skills, show your personality, and match your experiences with the job.

Cover letter example for someone with no work experience

Starting your career can be challenging, especially when you don’t have much experience to showcase. But don’t worry—a well-written cover letter can highlight your strengths and potential.

• Addresses the company’s needs : The letter begins by acknowledging the challenges the company faces, demonstrating an understanding of the industry and the company’s needs.
• Offers a solution : The candidate clearly states how they can provide value by offering a fresh perspective and innovative ideas.
• Highlights relevant experience : Even with limited work experience, the letter mentions a successful internship project that aligns with the job’s requirements.
• Shows enthusiasm and passion : The mention of a passion for sustainability and eagerness to contribute to the company’s efforts showcases the candidate’s genuine interest.
• Proposes next steps : The call to action is clear and professional, suggesting a meeting to discuss how the candidate can contribute, which shows initiative and confidence.

Cover letter example for someone changing careers

Changing careers can be a bold and exciting move, especially when you have a strong foundation of transferable skills. The following example of a cover letter demonstrates how to effectively highlight your previous experience and enthusiasm for a new industry.

• Engaging opening : Starts with a bold question that captures attention and sets the tone for the rest of the letter.
• Clear value proposition : Quickly establishes how the candidate’s project management skills can benefit the finance industry.
• Relevant experience : Highlights a specific project that showcases the candidate’s ability to improve efficiency and manage complex tasks.
• Expresses enthusiasm : Shows genuine excitement about the career change and the specific company.
• Call to action : Concludes with a clear and confident call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Cover letter example for someone re-entering the workforce

Re-entering the workforce after a significant break can be challenging, but it’s also an opportunity to showcase your resilience and the valuable skills you’ve developed during your time away.

The following cover letter example demonstrates how to effectively address employment gaps while highlighting your strengths and enthusiasm for the role.

• Strong opening statement : The cover letter begins with a compelling statement about the importance of adaptability and innovation, setting a positive and forward-thinking tone.
• Addresses employment gap : It acknowledges the employment gap upfront, providing context without dwelling on it, which demonstrates honesty and transparency.
• Highlights relevant experience : The letter emphasizes past accomplishments and specific projects, showcasing the candidate’s skills and ability to deliver results.
• Shows enthusiasm for the role : The candidate expresses excitement about re-entering the workforce and aligns their values with the company’s mission.
• Proposes next steps : It ends with a clear call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Generate a perfectly crafted cover letter in seconds

If you’re still having trouble writing your cover letter, try Jobscan’s AI cover letter generator . It analyzes both your resume and the job ad to create a completely original cover letter customized for the job you’re applying for.

To learn more about how the cover letter generator works, watch this brief video:

You can try Jobscan’s cover letter generator for free below:

Key takeaways

Follow these key takeaways to write a compelling cover letter that sets you apart from other candidates and opens doors to new career opportunities.

• Write with the employer’s needs in mind. Explain how you can address their specific challenges and contribute to their goals.
• Keep it brief . Use short sentences and paragraphs to make it easy for hiring managers to scan quickly.
• Address your letter to a specific person . If you can’t find a name, “Dear Hiring Manager” will suffice.
• Showcase your relevant experience. Use specific examples to demonstrate your abilities.
• Inject your personality. Share brief anecdotes or unique experiences relevant to the job.
• End with a strong call to action . Suggest a meeting or a call to discuss how you can contribute to the company’s success.
• Proofread your letter. A single error can torpedo your chances at getting an interview.
• Show enthusiasm. Showing excitement and a willingness to learn can make you a more attractive candidate.

A cover letter should be one page long, consisting of three to four paragraphs. The total word count should be around 250-400 words.

When you don’t have a specific name, you can use “Dear Hiring Manager.” Avoid using “To Whom It May Concern,” as it is considered old-fashioned.

When emailing a cover letter, use a clear subject line like “Application for Content Developer – [Your Name].” Paste your cover letter into the email body. Attach your resume.

Yes, a cover letter is necessary because good first impressions are important. By highlighting your qualifications and showing enthusiasm for the role, you can gain an advantage over someone who doesn’t send one.

Employers look for personalization in a cover letter, showing that it’s tailored to the specific job and company. Highlight relevant experience and skills that match the job requirements. Include specific achievements that demonstrate your capabilities and contributions.

Yes. Providing specific examples of your achievements helps demonstrate your skills and qualifications, making your application more compelling to employers.

A cover letter starts with your contact information, first and last name, the date, and the employer’s details. Begin with an introduction about your suitability for the role. Include a brief section highlighting relevant experience and skills with examples. Conclude by asking for an interview.

The primary goals of a simple cover letter are to make a good impression, get someone to read your resume, and offer you a job interview. It also shows you have good communication skills, which are highly valuable in today’s workforce.

The opening sentence should state the problem the company faces or pose a thought-provoking question to grab the hiring manager’s attention.

Robert Henderson, CPRW, is a career advice writer and a resume expert at Jobscan.

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Project Manager cover letter examples and tips that work

A compelling cover letter is a crucial step in the job application process. It serves as your first impression and a key opportunity to showcase your skills, experience, and enthusiasm for the role. A well-written project manager cover letter can set you apart from the competition, highlighting your qualifications and understanding of the company and its needs.

TABLE OF CONTENTS

Introduction, relevant experience, skills and qualifications, understanding of the role, company-specific information, closing statement, your contact information, employer's contact information, closing statement, sample cover letter for project manager, creative project manager cover letter.

A project manager oversees the planning, execution, and completion of projects. They coordinate resources, manage budgets, and ensure that project goals and deadlines are met while communicating progress and addressing any issues that arise to keep the project on track.

What to write in a cover letter for PMO role?

An effective project manager cover letter should contain several key elements, including:

The introduction should be engaging and concise. It should mention the position you are applying for and how you found out about the job opening. This sets the stage for the rest of your letter.

How to write a retirement letter: Step-by-step guide with samples

Highlight your relevant work experience, focusing on past projects you have managed successfully. Use specific examples to demonstrate your ability to lead teams, manage budgets , and deliver results.

Detail the skills and qualifications that make you an ideal candidate. This can include technical and soft skills such as leadership and communication , and any relevant certifications or training.

You must clearly show that you understand the specific requirements of the position you are applying for. Tailor this section to reflect the job description and the company's needs.

Demonstrate your knowledge of the company by mentioning its values, mission, or recent projects. Explain why you are particularly interested in working for this company and how you can contribute to its success.

Conclude with a strong closing statement that reiterates your enthusiasm for the position. Express your desire for an interview to discuss your fit for the role further and thank the reader for considering your application.

How to address a cover letter without a name in a few steps

Project manager cover letter format

Writing a project manager cover letter can be intimidating, but it doesn’t have to be challenging. Follow this format to write a cover letter as a project manager:

This is placed at the top of the letter and includes your full name, address, email address, and phone number. The information allows the employer to identify and contact you easily.

You should include the date you are writing the letter. This helps in keeping records and ensures the letter is up-to-date.

It should include the recipient's name, title, company name, and address.

Begin with a professional greeting such as "Dear [recipient’s name]". If you do not have a specific name, "Dear Hiring Manager" is acceptable.

Start with a brief introduction that states the position you are applying for and how you found out about the job opening. Mention why you are interested in this role and for an opportunity to engage more with the hiring manager immediately.

Executive assistant cover letter writing tips and examples

Describe your relevant work experience. Focus on specific projects you have managed, detailing your role, the challenges you faced, and the successful outcomes. Use concrete examples to highlight your achievements and leadership skills.

Outline the skills and qualifications that make you a strong candidate. Include hard skills (e.g., proficiency with project management software) and soft skills (e.g., leadership, communication). Mention relevant certifications or training.

Demonstrate that you understand the specific requirements of the role by referencing the job description. Explain how your experience and skills align with the responsibilities and objectives of the position.

Show your interest in the company by mentioning its values, mission, or recent projects. Explain why you are particularly interested in working for this company and how you can contribute to its success. This indicates that you have researched and are genuinely interested in the company.

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End with a strong closing statement. Reiterate your enthusiasm for the position and express your desire for an interview . Thank the reader for considering your application and provide your contact information for follow-up.

Close with a professional sign-off such as "Sincerely," followed by your full name. If sending a hard copy, leave space for your handwritten signature above your typed name. You can optionally include links to your LinkedIn profile , portfolio, or personal website if relevant.

[Your name]

[Your address]

[City, state, ZIP code]

[Email address]

[Phone number]

[Recipient’s name]

[Recipient’s title]

[Company’s name]

[Company’s address]

Dear [Hiring manager's name],

I am writing to express my keen interest in the Project Manager position at [company name] as advertised on [job board]. With a proven track record in [industry or field], I am confident I can deliver successful projects and drive business growth.

Graphic designer cover letter examples to help you land a job

My experience in [specific skills, e.g., project planning, team leadership, risk management] and strong analytical and problem-solving skills make me a suitable candidate for this role. I am eager to contribute my expertise to [company name] and achieve your project goals.

Thank you for considering my application. I have attached my resume for your review and would welcome the opportunity to discuss my qualifications further in an interview.

Dear [Recipient’s name],

I am excited to apply for the Project Manager position at [company’s name], as advertised on [where you found the job posting]. I can contribute effectively to your team with over seven years of project management experience and a proven ability to deliver complex projects on time and within budget.

Alternatives to "I hope this email finds you well" in formal communication

In my current role at [current company], I led a $2 million IT infrastructure upgrade, improving system reliability by 40% and reducing operational costs by 15%. My expertise in Agile and Scrum methodologies and proficiency in Microsoft Project and Jira have consistently resulted in successful project outcomes.

I am drawn to [company’s name] because of your commitment to innovation and sustainability. Your recent projects integrating green technologies resonate with my values, and I am eager to contribute to your continued success.

Thank you for considering my application. I look forward to discussing how my background and skills align with your needs. Please get in touch with me at [your phone number] or [your email address] to schedule an interview.

[LinkedIn profile] (optional)

[Portfolio or personal website] (optional)

Do you now know how to write a project manager cover letter? A profession-specific cover letter can set you apart from other candidates by highlighting your relevant experiences and passion for project management. When it comes to writing a cover letter, project manager candidates like you have got to seize this opportunity to stand out.

Best software engineer cover letter examples for a job application

Tuko.co.ke has published an article about how to write an attachment letter (with samples). Are you in the process of applying for an internship ? You must submit a cover letter as part of your application, just as you would when applying for a job.

However, applying for internships is quite different, as you may have limited or no experience and limited qualifications. So, how should you write an attachment letter that’ll make you stand out? Read this article for details.

Source: TUKO.co.ke

Bill Cyril Salasya (Lifestyle writer) Bill Cyril Salasya is an experienced writer who joined the Tuko team in 2023. He holds a Bachelor of Education (Arts) degree from Kisii University. Bill has 5 years of experience in the field and has worked as a content writer at Strikingly, Urban Ambiance, and WOW Travels and as a freelance writer at Upwork. He works on various topics, including technology, lifestyle, travel, entertainment, marketing, etc. In 2023, Bill finished the AFP course on Digital Investigation Techniques. In 2024, he expanded his skills through Google News Initiative courses. You can reach him at [email protected]