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Persuasive Speech Outline, with Examples

March 17, 2021 - Gini Beqiri

A persuasive speech is a speech that is given with the intention of convincing the audience to believe or do something. This could be virtually anything – voting, organ donation, recycling, and so on.

A successful persuasive speech effectively convinces the audience to your point of view, providing you come across as trustworthy and knowledgeable about the topic you’re discussing.

So, how do you start convincing a group of strangers to share your opinion? And how do you connect with them enough to earn their trust?

Topics for your persuasive speech

We’ve made a list of persuasive speech topics you could use next time you’re asked to give one. The topics are thought-provoking and things which many people have an opinion on.

When using any of our persuasive speech ideas, make sure you have a solid knowledge about the topic you’re speaking about – and make sure you discuss counter arguments too.

Here are a few ideas to get you started:

  • All school children should wear a uniform
  • Facebook is making people more socially anxious
  • It should be illegal to drive over the age of 80
  • Lying isn’t always wrong
  • The case for organ donation

Read our full list of  75 persuasive speech topics and ideas .

Ideas for a persuasive speech

Preparation: Consider your audience

As with any speech, preparation is crucial. Before you put pen to paper, think about what you want to achieve with your speech. This will help organise your thoughts as you realistically can only cover 2-4 main points before your  audience get bored .

It’s also useful to think about who your audience are at this point. If they are unlikely to know much about your topic then you’ll need to factor in context of your topic when planning the structure and length of your speech. You should also consider their:

  • Cultural or religious backgrounds
  • Shared concerns, attitudes and problems
  • Shared interests, beliefs and hopes
  • Baseline attitude – are they hostile, neutral, or open to change?

The factors above will all determine the approach you take to writing your speech. For example, if your topic is about childhood obesity, you could begin with a story about your own children or a shared concern every parent has. This would suit an audience who are more likely to be parents than young professionals who have only just left college.

Remember the 3 main approaches to persuade others

There are three main approaches used to persuade others:

The ethos approach appeals to the audience’s ethics and morals, such as what is the ‘right thing’ to do for humanity, saving the environment, etc.

Pathos persuasion is when you appeal to the audience’s emotions, such as when you  tell a story  that makes them the main character in a difficult situation.

The logos approach to giving a persuasive speech is when you appeal to the audience’s logic – ie. your speech is essentially more driven by facts and logic. The benefit of this technique is that your point of view becomes virtually indisputable because you make the audience feel that only your view is the logical one.

  • Ethos, Pathos, Logos: 3 Pillars of Public Speaking and Persuasion

Ideas for your persuasive speech outline

1. structure of your persuasive speech.

The opening and closing of speech are the most important. Consider these carefully when thinking about your persuasive speech outline. A  strong opening  ensures you have the audience’s attention from the start and gives them a positive first impression of you.

You’ll want to  start with a strong opening  such as an attention grabbing statement, statistic of fact. These are usually dramatic or shocking, such as:

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat – Jamie Oliver

Another good way of starting a persuasive speech is to include your audience in the picture you’re trying to paint. By making them part of the story, you’re embedding an emotional connection between them and your speech.

You could do this in a more toned-down way by talking about something you know that your audience has in common with you. It’s also helpful at this point to include your credentials in a persuasive speech to gain your audience’s trust.

Speech structure and speech argument for a persuasive speech outline.

Obama would spend hours with his team working on the opening and closing statements of his speech.

2. Stating your argument

You should  pick between 2 and 4 themes  to discuss during your speech so that you have enough time to explain your viewpoint and convince your audience to the same way of thinking.

It’s important that each of your points transitions seamlessly into the next one so that your speech has a logical flow. Work on your  connecting sentences  between each of your themes so that your speech is easy to listen to.

Your argument should be backed up by objective research and not purely your subjective opinion. Use examples, analogies, and stories so that the audience can relate more easily to your topic, and therefore are more likely to be persuaded to your point of view.

3. Addressing counter-arguments

Any balanced theory or thought  addresses and disputes counter-arguments  made against it. By addressing these, you’ll strengthen your persuasive speech by refuting your audience’s objections and you’ll show that you are knowledgeable to other thoughts on the topic.

When describing an opposing point of view, don’t explain it in a bias way – explain it in the same way someone who holds that view would describe it. That way, you won’t irritate members of your audience who disagree with you and you’ll show that you’ve reached your point of view through reasoned judgement. Simply identify any counter-argument and pose explanations against them.

  • Complete Guide to Debating

4. Closing your speech

Your closing line of your speech is your last chance to convince your audience about what you’re saying. It’s also most likely to be the sentence they remember most about your entire speech so make sure it’s a good one!

The most effective persuasive speeches end  with a  call to action . For example, if you’ve been speaking about organ donation, your call to action might be asking the audience to register as donors.

Practice answering AI questions on your speech and get  feedback on your performance .

If audience members ask you questions, make sure you listen carefully and respectfully to the full question. Don’t interject in the middle of a question or become defensive.

You should show that you have carefully considered their viewpoint and refute it in an objective way (if you have opposing opinions). Ensure you remain patient, friendly and polite at all times.

Example 1: Persuasive speech outline

This example is from the Kentucky Community and Technical College.

Specific purpose

To persuade my audience to start walking in order to improve their health.

Central idea

Regular walking can improve both your mental and physical health.

Introduction

Let’s be honest, we lead an easy life: automatic dishwashers, riding lawnmowers, T.V. remote controls, automatic garage door openers, power screwdrivers, bread machines, electric pencil sharpeners, etc., etc. etc. We live in a time-saving, energy-saving, convenient society. It’s a wonderful life. Or is it?

Continue reading

Example 2: Persuasive speech

Tips for delivering your persuasive speech

  • Practice, practice, and practice some more . Record yourself speaking and listen for any nervous habits you have such as a nervous laugh, excessive use of filler words, or speaking too quickly.
  • Show confident body language . Stand with your legs hip width apart with your shoulders centrally aligned. Ground your feet to the floor and place your hands beside your body so that hand gestures come freely. Your audience won’t be convinced about your argument if you don’t sound confident in it. Find out more about  confident body language here .
  • Don’t memorise your speech word-for-word  or read off a script. If you memorise your persuasive speech, you’ll sound less authentic and panic if you lose your place. Similarly, if you read off a script you won’t sound genuine and you won’t be able to connect with the audience by  making eye contact . In turn, you’ll come across as less trustworthy and knowledgeable. You could simply remember your key points instead, or learn your opening and closing sentences.
  • Remember to use facial expressions when storytelling  – they make you more relatable. By sharing a personal story you’ll more likely be speaking your truth which will help you build a connection with the audience too. Facial expressions help bring your story to life and transport the audience into your situation.
  • Keep your speech as concise as possible . When practicing the delivery, see if you can edit it to have the same meaning but in a more succinct way. This will keep the audience engaged.

The best persuasive speech ideas are those that spark a level of controversy. However, a public speech is not the time to express an opinion that is considered outside the norm. If in doubt, play it safe and stick to topics that divide opinions about 50-50.

Bear in mind who your audience are and plan your persuasive speech outline accordingly, with researched evidence to support your argument. It’s important to consider counter-arguments to show that you are knowledgeable about the topic as a whole and not bias towards your own line of thought.

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A basic speech outline should include three main sections:

  • The Introduction --  This is where you tell them what you're going to tell them.
  • The Body -- This is where you tell them.
  • The Conclusion -- This is where you tell them what you've told them.
  • Speech Outline Formatting Guide The outline for a public speech, according to COMM 101 online textbook  The Public Speaking Project , p.p. 8-9.

Use these samples to help prepare your speech outlines and bibliographies:

  • Sample Speech Preparation Outline This type of outline is very detailed with all the main points and subpoints written in complete sentences. Your bibliography should be included with this outline.
  • Sample Speech Speaking Outline This type of outline is very brief and uses phrases or key words for the main points and subpoints. This outline is used by the speaker during the speech.
  • << Previous: Quotation Resources
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49 Sample Persuasive Speech Outline

Student Example

Persuasive Speech Outline

  • This is a student example of Monroe’s Motivated Sequence.
  • This student’s outline is well developed, coherent, integrates research, follows a strong organizational pattern, and meets all expectations of an outline in a public speaking course.
  • Click on the Google Document provided for a sample speech outline.

Public Speaking Copyright © by Dr. Layne Goodman; Amber Green, M.A.; and Various is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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17.7 Sample Persuasive Speech Outline

Introduction to Speech Communication Copyright © 2021 by Individual authors retain copyright of their work. is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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14.6 Sample Persuasive Speech Outlines

Sample Outline : Persuasive Speech Using Topical Pattern

By Janet Aguilar

Specific Purpose: To persuade my classmates to eliminate their Facebook use.

Introduction: There she was late into the night, still wide awake staring at her phone’s screen. In fact, she had to be at work early in the morning, but scrolling through her Facebook account kept her awake. That girl was me before I deactivated my Facebook account. I honestly could not tell you how many hours I spent on Facebook. In the survey that I presented to you all, one person admitted to spending “too much” time on Facebook. That was me in the past; I spent too much time on Facebook. Time is precious, and once it is gone it does not return. So why do you spend precious time on Facebook? Time that could be spent with family, resting, or just being more productive.

Thesis/Preview: Facebook users should eliminate their usage because Facebook can negatively affect their relationships with others, their sleeping patterns and health, and their ability to focus on school work.

I. Family relationships can be affected by your Facebook usage.

A. In the survey conducted in class, 11 of 15 students confessed to having ignored someone while they were speaking.

1. Found myself ignoring my children while they spoke.

2. Noticed other people doing the same thing especially in parks and restaurants.

B. According to Lynn Postell-Zimmerman on hg.org, Facebook has become a leading cause for divorce.

C. In the United States, 1 in 5 couples mentioned Facebook as a reason for divorce in 2009.

Transition: We have discussed how Facebook usage can lead to poor relationships with people, next we will discuss how Facebook can affect your sleep patterns and health.

II. Facebook usage can negatively affect your sleep patterns and health.

A. Checking Facebook before bed.

1. In my survey 11 students said they checked their Facebook account before bed.

2. Staying on Facebook for long hours before bed.

B. Research has shown that Facebook can cause depression, anxiety, and addiction.

1. According to researchers Steels, Wickham and Acitelli in an article in the Journal of Social & Clinical Psychology titled “Seeing everyone else’s highlight reels: How Facebook usage is linked to depressive symptoms,” because Facebook users only view the positive of their friend’s life, they become unhappy with their life and it can lead to becoming depressed and unhappy.

2. Marissa Maldonado on psychcentral.com concluded from recent studies that “Facebook increases people’s anxiety levels by making them feel inadequate and generating excess worry and stress.”

3. Facebook addiction is a serious issue, according to the article “Too much Facebook leads to anger and depression” found on cnn.com and written by Cara Reedy.

a. Checking Facebook everywhere we go is a sign of addiction

b. Not being able to deactivate your Facebook account.

Transitions: Many of you have probably never thought of Facebook as a threat to your health, but we will now review how it can affect you as a college student.

III. Facebook negatively affects students.

A. I often found myself on Facebook instead of doing schoolwork.

B. I was constantly checking Facebook, which takes away from study time.

C. I also found myself checking Facebook while in class, which can lead to poor grades and getting in trouble with the professor.

D. A study of over 1,800 college students showed a negative relationship between amount of Facebook time and GPA, as reported by Junco in a 2012 article titled “Too much face and not enough books” from the journal Computers and Human Behavior.

Conclusion: In conclusion, next time you log on to Facebook, try deactivating your account for a few days and see the difference. You will soon see how it can bring positive changes in your family relationships, will avoid future health problems, will help you sleep better, and will improve your school performance. Instead of communicating through Facebook, try visiting or calling your close friends. Deactivating my account truly helped me, and I can assure you we all can survive without Facebook.

Junco, R. (2012). Too much face and not enough books: The relationship between multiple indices of Facebook use and academic performance.  Computers in Human Behavior, 28(1), 187-198.

Maldonado, M. (2014). The anxiety of Facebook. Psych Central. Retrieved from http://psychcentral.com/lib/the-anxiety-of-facebook/

Postell-Zimmerman, L. (1995–2015). Facebook has become a leading cause in divorce cases . HG.org. Retrieved from http://www.hg.org/article.asp?id=27803

Reedy, C. (2015, March 2). Too much Facebook leads to envy and depression . CNNMoney. Retrieved from http://money.cnn.com/2015/03/02/technology/facebook-envy/

Steers, M. L. N., Wickham, R. E., & Acitelli, L. K. (2014). Seeing everyone else’s highlight reels: How Facebook usage is linked to depressive symptoms . Journal of Social and Clinical Psychology, 33(8), 701-731. DOI:10.1521/jscp.2014.33.8.701

Sample Outline : Persuasive Speech Using Monroe’s Motivated Sequence Pattern Speech to Actuate: Sponsoring a Child in Poverty

Specific Purpose: To actuate my audience to sponsor a child through an agency such as Compassion International.

Introduction (Attention Step)

I. How much is $38? That answer depends on what you make, what you are spending it for, and what you get back for it. (Grabber)

II. $38 per month breaks down to a little more than $1.25 per day, which is probably what you spend on a snack or soda in the break room. For us, it’s not very much. (Rapport)

III. I found out that I can provide better health care, nutrition, and even education for a child in Africa, South America, or Asia for $38 per month by sponsoring a child through Compassion International. (Credibility)

IV. If I can do it, maybe you can too: (Bridge)

Thesis: Through a minimal donation each month, you can make the life of a child in the developing world much better.

Preview: In the next few minutes, I would like to discuss the problem, the work of organizations that offer child sponsorships, how research shows they really do alleviate poverty, and what you can do to change the life of a child.

I. The problem is the continued existence and effects of poverty. (Need Step)

A. Poverty is real and rampant in much of the world.

1. According to a 2018 report of the Secretary General of the United Nations, 9.2% of the world lives on less than $1.90 per day.

a. That is 600 million people on the planet.

2. This number is supported by the World Poverty clock of the World Data Lab, which states that 8% of the world’s population lives in extreme poverty.

a. The good news is that this number is one third of what it was in 1990, mostly due to the rising middle class in Asia.

b. The bad news is that 70% of the poor will live in Africa, with Nigeria labeled the “Poverty Capital of the World,” according to the Brookings Institute.

B. Poverty means children do not get adequate health care.

1. One prevalent but avoidable disease is malaria, which takes the lives of 3000 children every day, according to UNICEF.

2. According to the World Health Organization, diarrheal diseases claimed 2.46 million lives in 2012 and is the second leading cause of death of children under 5.

C. Poverty means children do not get adequate nutrition, as stated in a report from UNICEF.

1. Inadequate nutrition leads to stunted growth.

2. Undernutrition contributes to more than one third of all deaths in children under the age of five.

D. Poverty means children are unlikely to reach adult age, according to the CIA World Factbook quoted on the Info please website.

1. Child mortality rate in Africa is 8.04% (percentage dying before age 5), while in North America it is 0.64%

2. Life expectancy in sub-Saharan Africa is almost 30 years less than in the U.S.

E. Poverty also means children are unlikely to receive education and be trained for profitable work.

1. Nearly a billion people entered the 21st century unable to read a book or sign their names, states the Global Issues website on Poverty Facts.

2. UNESCO, a part of the United Nations, reports that less than a third of adults in sub-Saharan Africa have completed primary education.

Transition: Although in all respects poverty is better in 2019 than it has been in the past, poverty is still pervasive and needs to be addressed. Fortunately, some great organizations have been addressing this for many years.

II. Some humanitarian organizations address poverty directly through child sponsorships. (Satisfaction Step)

A. These organizations vary in background but not in purpose. The following information is gleaned from each organization’s websites.

1. Compassion International is faith-based, evangelical.

a. Around since the early 1950s, started in Korea.

b. Budget of $887 Million.

c. Serves 1.92 million babies, children, and young adults.

d. Works through local community centers and established churches.

2. World Vision is faith-based, evangelical.

a. Around since the 1950s.

b. Budget of far over $1 Billion.

c. 60% goes to local community programs but more goes to global networks, so that 86% goes to services.

d. World Vision has more extensive services than child sponsorship, such as water purification and disaster relief.

e. Sponsors three million children across six continents.

3. Children International is secular.

a. Around since 1936.

b. Budget of $125 Million.

c. 88% of income goes directly to programs and children.

d. Sponsors children in ten countries on four continents.

e. Sponsors X across X continents

4. Save the Children is secular, though…

a. One hundred years of history, began in post WWI Europe.

b. Budget of $880 Million.

c. 87% goes to services.

d. Sponsors 134 million children in 120 countries, including 450,000 in U.S.

5. There are other similar organizations, such as ChildFund and PlanUSA.

B. These organizations work directly with local community, on-site organizations.

1. The children are involved in a program, such as after school.

2. The children live with their parents and siblings.

3. The sponsor’s donation goes for medicine, extra healthy, nutritious food, shoes for school, and other items.

4. Sponsors can also help donate for birthdays and holidays to the whole family to buy food or farm animals.

Transition: Of course, any time we are donating money to an organization, we want to be sure our money is being effectively and ethically used.

III. This concern should be addressed in two ways: Is the money really helping, and are the organizations honest? (Continuation of Satisfaction Step)

A. The organizations’ honesty can be investigated.

1. You can check through Charity Navigator.

2. You can check through the Better Business Bureau-Charity.

3. You can check through Charity Watch.

4. You can check through the organizations’ websites.

B. Secondly, is sponsoring a child effective? Yes.

1. According to Bruce Wydick, Professor of Economics at the University of San Francisco, child sponsorship is the fourth most effective strategy for addressing poverty, behind water purification, mosquito nets, and deworming treatments.

2. Dr. Wydick and colleagues’ work has been published in the prestigious Journal of Political Economy from the University of Chicago.

3. He states, “Two researchers and I recently carried out a study (sponsored by the U.S. Agency for International Development) on the long-term impacts of Compassion International’s child sponsorship program. The study, gathering data from over 10,000 individuals in six countries, found substantial impact on adult life outcomes for children who were sponsored through Compassion’s program during the 1980s and ’90s…In adulthood, formerly sponsored children were far more likely to complete secondary school and had a much higher chance of having a white-collar job. They married and had children later in life, were more likely to be church and community leaders, were less likely to live in a home with a dirt floor and more likely to live in a home with electricity.”

Transition: To this point, I have spoken of global problems and big solutions. Now I want to bring it down to real life with one example.

IV. I’d like to use my sponsored child, Ukwishaka in Rwanda, as an example of how you can. (Visualization Step)

A. I have sponsored her for five years.

B. She is now ten years old.

C. She lives with two siblings and both parents.

D. She writes me, I write her back, and we share photos at least every two months.

E. The organization gives me reports on her project.

F. I hope one day to go visit her.

G. I believe Ukwishaka now knows her life can be more, can be successful.

Transition: We have looked at the problem of childhood poverty and how reliable, stable nongovernmental organizations are addressing it through child sponsorships. Where does that leave you?

V. I challenge you to sponsor a child like Ukwishaka. (Action Step)

A. Although I sponsor her through Compassion International, there are other organizations.

B. First, do research.

C. Second, look at your budget and be sure you can do this.

1. You don’t want to start and have to stop.

2. Look for places you “waste” money during the month and could use it this way.

3. Fewer snacks from the break room, fewer movies at the Cineplex, brown bag instead of eating out.

D. Talk to a representative at the organization you like.

E. Discuss it with your family.

F. Take the plunge. If you do…

1. Write your child regularly.

2. Consider helping the family, or getting friends to help with extra gifts.

I. In this speech, we have taken a look at the state of poverty for children on this planet, at organizations that are addressing it through child sponsorships, at the effectiveness of these programs, and what you can do.

II. My goal today was not to get an emotional response, but a realistically compassionate one.

III. You have probably heard this story before but it bears repeating. A little girl was walking with her mother on the beach, and the sand was covered with starfish. The little girl wanted to rescue them and send them back to the ocean and kept throwing them in. “It won’t matter, Honey,” said her mother. “You can’t get all of them back in the ocean.” “But it will matter to the ones that I do throw back,” the little girl answered.

IV. We can’t sponsor every child, but we can one, maybe even two. As Forest Witcraft said, “What will matter in 100 years is that I made a difference in the life of a child.” Will you make a difference?

AGScientific. (2019). Top ten deadly diseases in the world. Retrieved from http://agscientific.com/blog/2016/04/top-10-deadly-diseases/

Compassion International. (2019). Financial integrity: The impact of our compassion. Retrieved from https://www.compassion.com/about/financial.htm

Exploring Public Speaking 285 Chapter 13: Persuasive Speaking Children’s International. (2019). Accountability. Retrieved from https://www.children.org/learn-more/accountability

Global Issues. (2013, January 7). Poverty facts and stats. Retrieved from http://www.globalissues.org/article/26/poverty-facts-and-stats

Infoplease. (2019). What life expectancy really means . Retrieved from https://www.infoplease.com/world/health-and-social-statistics/life-expectancy-countries-0

Kharas, H., Hamel, K., & Hofer, M. (2018, Dec. 13). Rethinking global poverty reduction in 2019 . Retrieved from https://www.brookings.edu/blog/future-development/2018/12/13/rethinking-global-poverty-reduction-in-2019/

Roser, M. (2019). Child and infant mortality rates . Retrieved from https://ourworldindata.org/child-mortality

Save the Children. (2019). Financial information . Retrieved from https://www.savethechildren.org/us/about-us/financial-information

UNICEF. (2008). Tracking progress on child and maternal nutrition: A survival and development priority . Retrieved from https://www.unicef.org/publications/files/Tracking_Progress_on_Child_and_Maternal_Nutrition_EN_110309.pdf

UNICEF (2019). The reality of Malaria . Retrieved from https://www.unicef.org/health/files/health_africamalaria.pdf

United Nations. (2019). Poverty eradication . Retrieved from https://sustainabledevelopment.un.org/topics/povertyeradication

World Vision. (2019). Financial accountability . Retrieved from https://www.worldvision.org/about-us/financial-accountability-2

Wydick, B., Glewwe, P., & Rutledge, L. (2013). Does international child sponsorship work? A six-country study of impacts on adult life outcomes. Journal of Political Economy, 121(2), 393–436. https://doi.org/10.1086/670138

Wydick, B. (2012, Feb.). Cost-effective compassion . Christianity Today, 56(2), 24-29.

Wydick, B. (2013). Want to change the world? Sponsor a child. Christianity Today.

It’s About Them: Public Speaking in the 21st Century Copyright © 2022 by LOUIS: The Louisiana Library Network is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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How to Write a Persuasive Public Speech

Last Updated: March 20, 2023 Fact Checked

This article was co-authored by Maureen Taylor . Maureen Taylor is the CEO and Founder of SNP Communications, a leadership communications company based in the San Francisco Bay Area. She has been helping leaders, founders, and innovators in all sectors hone their messaging and delivery for almost 30 years, and has worked with leaders and teams at Google, Facebook, Airbnb, SAP, Salesforce, and Spotify. There are 9 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 96,143 times.

Public speaking is something many people fear, and when you must speak persuasively, the pressure is even greater. Many people aren’t sure where to start when they need to write a speech. Fortunately, if you choose a topic you’re passionate about and prepare yourself properly, you too can deliver a powerful and engaging speech.

Sample Persuasive Speeches

public speaking outline example persuasive speech

Researching your Topic

Step 1 Choose a compelling topic.

  • For example, if your school recently adopted school uniforms, you could write a compelling persuasive speech in favor of the new policy.

Step 2 Research the pros and cons.

  • For example, adopting a school uniform can reduce the distractions that students face at school. However, it can be a financial burden for parents who can’t afford to buy lots of new clothes for their children.

Step 3 Know your audience.

  • For example, if a parent is worried that providing school uniforms for their children would become a financial burden, you could point out that uniforms are more cost effective in the long run.

"To persuade your audience, it helps to understand who they are and why your presentation matters to them."

Maureen Taylor

Maureen Taylor

Step 4 Engage your audience with local examples.

  • If you were trying to convince a room full of angry parents that school uniforms are in the best interest of their child, you could mention the ways in which the uniforms have benefitted a particular member of the community.

Step 5 Write an outline.

  • The more time you spend on research and outlining, the less time you’ll have to spend writing the speech. Writing is much easier if you’ve prepared yourself properly.

Writing your Speech

Step 1 Set a goal.

  • For example, your goal might be to convince elementary school parents that a school uniform would benefit their children. Everything you would write would need to be relevant to this goal.

Step 2 Write how you would talk.

  • Read out loud as you write. [7] X Research source This technique will help show you how your speech sounds to an audience. Any awkward phrases will be easy to spot.

Step 3 Introduce your audience to your point of view.

  • If you were arguing in favor of school uniforms, you might say, “Buying new clothes is expensive. I certainly can’t afford to buy as much as I’d like. However, when you have less types of clothing to buy, you save money in the long run.

Step 4 Use evidence and empathy .

  • For example, to prove that school uniforms are beneficial for students, you might write about the personal experiences of a student who has benefitted from the new uniform policy.

Step 5 Help your audience visualize your point of view.

  • Tell the audience why they should care. While you’re helping them visualize your point of view, it’s important to remind them of the reasons they should agree with you.

Step 6 Write the conclusion and introduction last.

  • As a reminder, the “body” of a speech or paper refers to the writing between the introduction and the conclusion.
  • Try to include a “hook” in your introduction, or a sentence that is compelling and strongly worded. For example, you might write, “Many parents are against the new uniform policy. They wouldn’t be against it if they knew how beneficial it was to our students.”

Delivering your Speech

Step 1 Memorize your speech.

  • Rehearse your speech. You can do this in front of a mirror or in front of a small audience of family and friends. The more you practice the better your speech will be.
  • If you’re really worried about forgetting your speech, copy your speech word-for-word onto your notecards. Use one sentence per notecard and write in large letters.

Step 2 Speak clearly and slowly.

  • Don’t worry if you fumble over a few words. Your audience will be forgiving if you make a mistake. The important thing to do is to finish giving the speech.

Step 3 Make eye contact with your audience.

  • If you’re really nervous, stare over the audience. Find a spot on the wall over everyone’s heads to look at. Your audience will think that you’re making eye contact.

Step 4 Keep it short.

  • The Gettysburg Address is a good example of a short concise speech with less than three hundred words. [13] X Research source

Community Q&A

Community Answer

  • Read inspiring speeches, such as “Lend Me Your Ears” by William Safire. The more you read, the better your own writing will be. Thanks Helpful 1 Not Helpful 0
  • Consider introducing yourself at the beginning of the speech by saying, “Good afternoon. My name is…and I’m here to talk about…” Thanks Helpful 1 Not Helpful 0

public speaking outline example persuasive speech

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Give a Thank You Speech

  • ↑ https://open.lib.umn.edu/communication/chapter/11-2-persuasive-speaking/
  • ↑ http://grammar.yourdictionary.com/style-and-usage/steps-for-writing-a-persuasive-speech.html
  • ↑ https://open.lib.umn.edu/publicspeaking/chapter/17-3-organizing-persuasive-speeches/
  • ↑ https://courses.lumenlearning.com/wm-publicspeaking/chapter/the-goals-of-a-speech/
  • ↑ https://publichealth.wustl.edu/write-rewrite-and-even-read-out-loud/
  • ↑ https://greatergood.berkeley.edu/topic/empathy/definition
  • ↑ https://courses.lumenlearning.com/suny-realworldcomm/chapter/10-3-vocal-delivery/
  • ↑ https://www.canr.msu.edu/news/eye_contact_tips_to_make_your_presentations_stronger
  • ↑ https://rmc.library.cornell.edu/gettysburg/good_cause/transcript.htm

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  • How to outline a speech

Sample speech outline template

Get a printable. Learn how to outline a speech effectively.

By:  Susan Dugdale  

There's a printable sample speech outline template below for you to download, and use. 

Why? Because a well-completed outline becomes the backbone of your speech. You'll use it to  guide you logically, and carefully, through ALL the aspects you need to consider before you actually write the speech itself.

It will help you clarify what material you want to cover to fit your audience, and speech purpose, as well as help to effectively organize it.

What you'll find on this page:

  • t he reasons for using a speech outline
  • how to outline a speech : the 4 essentials steps involved in writing an outline - detailed sequential help, with examples, covering: 1. choosing a topic, 2. audience analysis, 3. choosing the best organizational pattern to fit your speech purpose, 4. what to put in each part of your speech: introduction, body and conclusion
  • a  printable speech outline template to download  
  • links to  2 completed examples of speech outlines  (a demonstration and a persuasive speech. Both with printable outlines to download.)
  • a link to 7 completed examples of impromptu speech outlines , each with printable speech outline templates 
  • links to more resources for preparing an effective speech  

dividing line dark green

Why bother writing a speech outline?

Because completing a speech outline is the first vital step toward preparing a successful speech.

Image: retro cartoon girl exclaiming. Text: She had a breakthrough realization. OMG - An outline gives a speech structure and saves time.

It is often overlooked in a misguided attempt to get on with what is considered the real work: writing the speech, or the words you're going to say.

Despite what many people think, time spent completing an outline is not wasted.  Instead, it helps you save it. A nd sidestep any anxiety caused by inadequate preparation.

The process might appear daunting and horrifically time consuming but prepare a speech outline all the same.☺

What you'll learn about speech structure, matching content  to your speech purpose and your audience's needs will pay you back over and over again. I  promise you, having an outline will make giving a speech easier and less stressful. 

How to best use this page

Read the page all the way through to familiarize yourself with the terms and the process. When you're done, click the link at the foot of the page to download and print the blank sample speech outline template for your own use.

How to outline a speech: 4 essential steps

The process of outlining a speech is broken down into 4 essential steps.

(Click a heading to find out more about each one)

  • deciding on your topic
  • considering the audience and refining your topic to suit them
  • deciding on the purpose of the speech
  • choosing an organizational method to support your speech purpose
  • opening greeting and attention getter
  • defining your thesis statement (a summary of what your speech is about)
  • establishing your credibility
  • an overview and the benefit to the audience
  • transition or link between introduction and body
  • main ideas with supporting ideas
  • examples and details
  • summary of main points
  • closer or call to action

Remember this old saying?

First: tell them what you're going to tell them. Second: tell them. Third: tell them what you told them.

A simple, or basic, speech outline follows that advice.

  • 'Tell them what you're going to tell them' becomes your introduction
  • 'Tell them' forms the body
  • 'Tell them what you told them' is your conclusion

Step 1 - Preparation for writing a speech outline

You need to complete this step before you do anything else. It is made up of five smaller steps, each of them an important part of the overall process. The decisions you make at this point will have a major impact on the final outcome of your speech. 

By the time you are finished step 1 you will have:

  • decided on your topic
  • analyzed your audience
  • refined your topic to meet the needs of your audience
  • decided on the specific purpose of your speech
  • chosen the best fitting of six organizational patterns to use - one matching your purpose and your material 

Image - rows of colorful 'cartoon' houses. Text: How to prepare a speech outline. Step 1 decide your topic & refine it to fit your audience.

Start with choosing a topic

The place to begin is deciding what you are going to talk about.

For example, if you are a realtor (real estate agent) who has been asked to talk to a suburban community group residential real estate seems like a good logical topic to pick.

(If you don't have a topic in mind, go to speech topics . You'll find 100s of them ordered by speech type and theme.)

Put yourself to one side & focus on your audience

However, before you make a final decision considering more closely who will be listening to you makes better sense than assuming whatever you come up with will be right!

How do you really know what aspects of your topic are best suited to meet your audience's needs? Or what would be of real benefit for them to hear about?

The scope of the topic 'residential real estate' is huge.

Your speech could cover any number of sub-topics like: financial advice for first home buyers, how to thoroughly check a house before purchase, the rise of mortgagee default sales, the collapse of property development schemes, how to purchase properties for makeovers...

Analyze your audience

So before you settle on the exact topic of your speech analyze your audience .

Without analysis you are 'guessing' what would be interesting and relevant for them to hear.

Refine your topic

Using what you found out about your audience, decide on an aspect of your topic that will be of benefit to them and the angle you will take on it. Take care with this. One size does not fit all!

For example a speech on housing affordability which includes a step by step plan toward buying a first home will likely interest an audience of youngish, (late 20s- early 40s), people with steady professional incomes.

But for another audience, (e.g. one that is older, less financially secure, or younger and not ready to consider settling yet...), it could be completely inappropriate.

Minimize the risk of getting it wrong by finding out as much as you can about your audience.

Deciding on the purpose of your speech

What is the purpose of this speech? Why are you giving it?

Is it to persuade or inform? Is it to demonstrate, entertain, or welcome? Or is it a combination of these?

What do you want your speech to achieve? Is there a particular action you want people to take as a result of listening to you?

Your answers to all of these questions will dictate what organizational pattern you'll use for your speech, its content and tone.

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Choosing an organizational pattern or method

Image: 6 colorful abstract patterns.Text: 6 organizational patterns for speeches.

There are 6 basic organizational patterns or methods of arranging the body (main points) of your material. Choose the one most appropriate for your need.

1. Cause - Effect

Because event 'A' happened, event 'B' occurred.

  • Because the driver was speeding, they crashed the car.
  • Because of the earthquake, the city was destroyed.
  • Because the minimum wage is low, families can not afford good health care.

2. Problem - Solution

The problem is 'X'. The answer is 'Y'.

  • The problem is unaffordable housing. The solution is community funded housing complexes.
  • The problem is unemployment. The solution is meaningful, sustainable education and employment programs.
  • The problem is poor food choices. The solution is practical community outreach programs to teach people about nutrition, food buying, storage and preparation, along side living wages, educational and employment programs.

This pattern suits a broad topic which can be broken down into  naturally occurring sub-topics.

  • The broad topic is 'Vocal Variety'. Its  sub-topics include rate of speech, use of pausing,  voice tone, volume, articulation...
  • The broad topic is 'Organizational speech patterns'. Sub-topics could be problem-solution, cause- effect, logical...
  • The broad topic is 'Residential real estate'. Its sub-topics could include houses for first-home buyers, how to apply for a mortgage, how to select the right neighborhood to buy in, the impact of high-density housing...

4. Spatial or geographic

Use this pattern for topics dealing with physical spaces.

  • The 10 most popular tourist attractions in New Zealand.
  • The European migration patterns of the 19th century.  
  • The population shift from country to town in USA.

5. Time or chronological/sequential

These are either historical topics or demonstration speeches. The foundation of both is an ordered sequence of events.

For example:

  • The history of women's suffrage in USA, the abolition of slavery 
  • How to bake a cake, how to mend a puncture in a bicycle tire, or how to knot a tie 

6. Advantage - disadvantage

Use this pattern to examine the range of positive and negative aspects of an idea or event.

  • What are the advantages and disadvantages of private schooling?
  • What are the advantages and disadvantages of lowering the voting age?
  • What is good about supporting local industry? What is negative about supporting local industry?

Step Two - Outlining the introduction

Image: smiling woman with a speech balloon.Text:How to prepare a great introduction for your speech.

The 5 parts of preparing an introduction

1. greeting & attention getter.

How are you going to greet your  audience, grab their attention and compel them to listen?

You could use a rhetorical question, a startling statistic, a quotation or a humorous one-liner. To be effective it must be related to your topic and apt for your audience.

  • Rhetorical question How many of you really are more afraid of public speaking than death?
  • A startling statistic Apparently in USA 75% of the population experiences public speaking anxiety. Some just a little. And some a lot.
  • A quotation Mark Twain famously said, there are only two types of speakers in the world: the nervous and the liars.
  • Humorous Speaker of United States House of Representatives, Nancy Pelosi set a record for the longest speech on the House floor: 8 hours and 7 minutes. Relax. I only plan on taking 15 minutes of your valuable time. * * Be careful with humor. It will only work if it's appropriate; that is fitting for the occasion, and understood by the majority of your audience. For more about Nancy's record:  Nancy Pelosi's all-day marathon speech sets record as longest continuous speech since at least 1909.

For more on effective speech openings see: How to write a speech introduction - 12 of the best ways to start a speech

2. Thesis statement

This is a short summary of your speech topic and your point of view or angle.

Example:  

Green politics is no longer a fanciful fringe fad. It is a necessity.

3. Credibility

This segment establishes your right to speak on the topic. It cites your qualification or expertise.

Using myself as an example, I can speak about preparing speeches because I've written many over the past twenty or so years. Prior to becoming a professional speech writer , I taught high school level English and drama and I also belonged to the global public speaking club Toastmasters for a long time. 

4. Summative overview

This is a brief outline of the main points you are going to cover.

Today I am going to share with you three effective ways to lessen public speaking fear.

The first and second cover aspects of preparation: writing and rehearsal or practice: actually doing the work, rather than being frightened of it. ☺  The third is about the benefits of public speaking. 

5. Benefit(s)

What's in your speech for your audience? Why will they want to hear what you've got to tell them? Be specific. Tell them.

When you make a decision to speak up in public you also gain: confidence, the ability to take on leadership roles, a growing collection of presentation skills like story telling, how to use your voice, the ability to use props well, how to listen, how to craft a speech to meet the needs of specific audiences... In short, you release the potential to become a bigger and better you * .

( * For more see  14 benefits of public speaking .)

Step Three - Outlining the body of your speech

This is the heart of your speech, the place where you lay out what you want to share with your audience.

Generally three main ideas, along with supporting examples, work more effectively than  four or five or more.  If you have a number of them to choose from, go with your three strongest points. And if one of your final three is noticeably weaker sandwich it between the other two.

If you intend to use visual aids (slides showing graphs, tables or images), or actual props, mark them in too.

Body of speech - infographic with examples

Note: If you're unsure about the exact nature of links or transitions and how they work or what they are, you'll find more about them, with examples, on my page how to write a speech

  • Main Idea 3 - Supporting ideas - Details and examples - Visuals or props - Transition to...

Step Four - Outlining the conclusion of your speech

There are four parts to preparing an effective conclusion to your speech. Use them to draw together and summarize all the material from your introduction and the body of your speech, and end with a clincher! 

Graphic- how to end a speech

  • Summary of main ideas These are the main points you covered in the body of your speech.
  • Re-statement of thesis statement Use the statement from your introduction to reinforce your message.
  • Re-statement of benefit to audience Remind the audience of the benefits they'll receive through carrying out whatever your propose. Again this comes from your introduction.
  • Closer, Clincher or Call to Action This is your final sentence. To ensure your speech ends with a bang rather than a whimper check out this page on how to end a speech memorably. You'll find options and examples.

Get your printable sample speech outline template

This is a simple four page PDF of all four steps and their sub- headings with spaces for you to write your notes. Click to download and print your sample speech outline now.

Image: retro cartoon girl with starburst speech bubble. Text: Get your printable speech outline here. CLICK HERE.

2 completed examples of speech outlines

Use these links to go to a fully completed:

  • demonstration speech outline example  on how to leave an effective voice mail message (with a free printable sequential demonstration speech outline template) 
  • persuasive speech topic outline  example on overcoming public speaking fear using Monroe's Motivated Sequence (with a free printable MMS persuasive speech outline template)

Example impromptu speech outline patterns

Impromptu speech outline patterns - seven different structural formats, each with completed examples and a free blank printable outline for you to download and use. 

Graphic: retro fabric scraps Text: 7 impromptu speech outline patterns - completed examples plus printable outlines.

Other resources for preparing successful speeches

Planning and writing, rehearsing a speech.

Once you're done with planning, completing your sample speech outline and writing find out how to rehearse. A speech is a live performance. Rehearsal helps you expose and iron out glitches before you find them out the hard way - in front of your audience.

Speech evaluation

And if your speech is being assessed check out this standard speech evaluation form to see what aspects are likely to be judged and how a rating scale works.

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public speaking outline example persuasive speech

public speaking outline example persuasive speech

Persuasive Speech Examples: Taking A Stand In Speech

Persuasive speech examples - use words vs. social ills

Persuasive speeches have been used throughout history to shape public opinion and shape behavior, and examples abound. Persuasive speech examples include virtually any topic – voting, racism, school uniforms, safety, organ donation, recycling, and so on.

From a teenager asking his parents to go out with friends to an aspiring politician convincing voters to choose him, many people use a persuasive speech to convince their audience members to do something. A successful persuasive speech entails getting someone to take action and be swayed to the speaker’s side.

Table of Contents

What Is A Persuasive Speech?

While an informative speech aims to enlighten the audience about a particular subject, a persuasive speech aims to influence the audience — and convince them to accept a particular point of view. 

The central idea is to persuade, whether discussing a persuasive essay or ‌public speaking. This form of communication is a call to action for people to believe in and take action upon something.

Throughout history, persuasive speech ideas and their communicators have played a vital role in driving change, whether on a personal, community, societal, national, or even global level. 

We’ve seen leaders and important figures sway public opinions and spark movements. Persuasive speech has been there to raise awareness about a specific issue (e.g., labor rights, gender equality). People have been using such speeches to establish authority, negotiate, and, ultimately, urge the audience to join their side.

Persusaisve speech example as speaker passes enthusiasm to audience

What Are Some Examples Of A Persuasive Speech Topic?

There’s a wide range of good persuasive speech topics . To give you an idea, here’s a list of persuasive speech topics:

  • Social media is taking a toll on young people’s mental health
  • Cell phones and too much screen time are making people lazier
  • Violent video games make people more aggressive
  • Why authorities must ban fast food for children
  • Schools and workplaces should take more action to curb obesity rates
  • Why public schools are better than private ones
  • College athletes should undergo steroid tests
  • There’s more to high school and college students than their GPAs
  • Should award-giving bodies rely on the popular vote or the judges’ vote?
  • There’s a need to regulate the use of painkillers more heavily
  • Cloning must not be legalized
  • More government budget should be allocated to health care
  • Why businesses must invest in renewable energy
  • Should military units be allowed to use drones in warfare?
  • How freedom of religion is affecting society
  • Libraries are becoming obsolete: A step-by-step guide on keeping them alive
  • Should euthanasia be allowed in hospitals, clinical settings, and zoos?
  • Developing countries must increase their minimum wage
  • Global warming is getting more intense
  • The death penalty must be abolished

What Is An Example Of How Start Of A Persuasive Speech?

Persuasion is an art. And when you’re given the chance to make a persuasive speech, one of the first things you must do is to settle down with a thesis statement. Then, you must identify at least two main points, pre-empt counterarguments, and organize your thoughts with a ‌persuasive speech outline.

Remember that your opening (and closing) statements should be strong. Right at the start, you must captivate your audience’s attention. You can give an impactful factual statement or pose a question that challenges conventional views. 

The success of a speech doesn’t only end with writing a persuasive one. You must also deliver it with impact. This means maintaining eye contact, keeping your posture open, and using a clear voice and an appropriate facial expression.

What Are The 3 Points To Persuasive Speech?

There are three pillars of a persuasive speech. First is ethos, which taps into the audience’s ethical beliefs. To convince them and establish your credibility, you must resonate with the morals they uphold. 

The second one is pathos, which refers to the emotional appeal of your narrative. One approach is to share an anecdote that your audience can relate to. To effectively appeal to your audience’s emotions, you must also use language, tone, diction, and images to paint a better picture of your main point.

On other other hand, logos appeals to logic. This is why it’s important to pepper your speech with facts.

How Are Persuasive Speeches Used?

You may know persuasive speeches as those stirring speeches delivered by politicians and civil rights and business leaders. In reality, you yourself could be using it in everyday life.

There are different types of persuasive speeches. While some mobilize bigger movements, others only persuade a smaller audience or even just one person.

You can use it in a personal context . For example, you’re convincing your parent to extend your curfew or eat at a certain restaurant. In grander ways, you can also use it to advocate for social and political movements. If you’re in business, marketing, or sales, you can use persuasive speech to promote your brand and convince others to buy your product or service. 

For example, a teen might try to persuade a parent to let them stay out beyond curfew, while a civil rights leader might use persuasion to encourage listeners to fight racism.

No matter the context of your speech, an effective persuasive speech can compel someone or a group of people to adopt a viewpoint, take a particular action, and change a behavior or belief.

Persuasive speech examples - persuade elderly parent

What Are Persuasive Speech Examples?

This AI-created speech about walking shows how a persuasive speech is laid out, using Monroe’s Motivated Sequence (i.e., attention, need, satisfaction, visualization, and call to action) to convey the message that walking can overcome the risks of modern life

The introduction sets up the speech:

“Let’s be honest, we lead an easy life: automatic dishwashers, riding lawnmowers, T.V. remote controls, automatic garage door openers, power screwdrivers, bread machines, electric pencil sharpeners… We live in a time-saving, energy-saving, convenient society. It’s a wonderful life. Or is it?”

Unfortunately, lack of exercise leads to health problems. Walking can overcome the effects of lack of exercise, lethargy, and poor diet. The body of the speech delves into this concept in detail and then concludes with a call to the audience to walk more.

AI pick up the pattern that many living persons have perfected over the year.

Maya Angelou, an American poet and civil rights activist, delivered this compelling poem as a persuasive speech . The performance concludes with this inspiring message about overcoming hardship and discrimination: “Leaving behind nights of terror and fear, I rise/ Into a daybreak that’s wondrously clear, I rise/ Bringing the gifts that my ancestors gave/ I am the dream and the hope of the slave/ I rise, I rise, I rise.” 

Maya Angelou inspired this sign

What Are Some Historical Examples Of Persuasive Speech?

Maya Angelou is just one of the important figures who have delivered powerful speeches etched in history. These individuals have risen and relayed impactful messages, championing advocacies that would resonate with people during their time — and beyond.

Below are more moving examples of a persuasive speech:

The Gettysburg Address by Abraham Lincoln

Context: In November 1863, during the American Civil War, US President Abraham Lincoln delivered this speech in commemoration of the dedication of the Gettysburg National Ceremony (also known as the Soldiers’ National Ceremony).

Snippet: “Now we are engaged in a great civil war, testing whether that nation or any nation so conceived and so dedicated, can long endure. We are met on a great battlefield of that war. We come to dedicate a portion of it as a final resting place for those who died here, that the nation might live. This we may, in all propriety, do. 

“ But, in a larger sense, we can not dedicate, we can not consecrate, we can not hallow, this ground, The brave men, living and dead, who struggled here, have hallowed it, far above our poor power to add or detract. The world will little note nor long remember what we say here; while it can never forget what they did here. 

“ It is rather for us, the living, we here be dedicated to the great task remaining before us that, from these honored dead, we take increased devotion to that cause for which they here, gave the last full measure of devotion that we here highly resolve these dead shall not have died in vain; that the nation, shall have a new birth of freedom, and that government of the people, by the people, for the people, shall not perish from the earth.”

The Finest Hour by Winston Churchill

Context: In his nearly 40-minute long speech in June 1940, over a month since Winston Churchill became the British Prime Minister, he sparked hope that they could win the impending Battle of Britain during the Second World War. 

Snippet: “What General Weygand called the Battle of France is over. I expect that the Battle of Britain is about to begin. Upon this battle depends the survival of Christian civilization. Upon it depends our own British life, and the long continuity of our institutions and our Empire. The whole fury and might of the enemy must very soon be turned on us. Hitler knows that he will have to break us in this Island or lose the war. 

If we can stand up to him, all Europe may be free, and the life of the world may move forward into broad, sunlit uplands. But if we fail, then the whole world, including the United States, including all that we have known and cared for, will sink into the abyss of a new Dark Age made more sinister, and perhaps more protracted, by the lights of perverted science. Let us, therefore, brace ourselves to our duties, and so bear ourselves that, if the British Empire and its Commonwealth last for a thousand years, men will still say, ‘This was their finest hour.’”

I Have a Dream by Mary Wollstonecraft

Context: In her 1792 speech, the British writer and women’s rights advocate shared her dream — that a day will come when women will be treated as rational human beings.

Snippet: “These may be termed utopian dreams. – Thanks to that Being who impressed them on my soul, and gave me sufficient strength of mind to dare to exert my own reason, till, becoming dependent only on him for the support of my virtue, I view, with indignation, the mistaken notions that enslave my sex. 

“ I love man as my fellow; but his scepter, real or usurped, extends not to me unless the reason of an individual demands my homage; and even then, the submission is to reason and not to man. In fact, the conduct of an accountable being must be regulated by the operations of its own reason; or on what foundation rests the throne of God?”

These snippets of their persuasive speech capture the very essence of this form of communication: to convince the audience through compelling and valid reasoning, evoking their feelings and moral principles, and motivating them to act and join a movement, big or small. 

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public speaking outline example persuasive speech

How to Write an Effective Speech Outline: A Step-by-Step Guide

  • The Speaker Lab
  • March 8, 2024

Table of Contents

Mastering the art of speaking starts with crafting a stellar speech outline. A well-structured outline not only clarifies your message but also keeps your audience locked in.

In this article, you’ll learn how to mold outlines for various speech types, weaving in research that resonates and transitions that keep listeners on track. We’ll also show you ways to spotlight crucial points and manage the clock so every second counts. When it’s time for final prep, we’ve got smart tips for fine-tuning your work before stepping into the spotlight.

Understanding the Structure of a Speech Outline

An effective speech outline is like a map for your journey as a speaker, guiding you from start to finish. Think of it as the blueprint that gives shape to your message and ensures you hit all the right notes along the way.

Tailoring Your Outline for Different Speech Types

Different speeches have different goals: some aim to persuade, others inform or celebrate. Each type demands its own structure in an outline. For instance, a persuasive speech might highlight compelling evidence while an informative one focuses on clear explanations. Crafting your outline with precision means adapting it to fit these distinct objectives.

Incorporating Research and Supporting Data

Your credibility hinges on solid research and data that back up your claims. When writing your outline, mark the places where you’ll incorporate certain pieces of research or data. Every stat you choose should serve a purpose in supporting your narrative arc. And remember to balance others’ research with your own unique insights. After all, you want your work to stand out, not sound like someone else’s.

The Role of Transitions in Speech Flow

Slick transitions are what turn choppy ideas into smooth storytelling—think about how bridges connect disparate land masses seamlessly. They’re not just filler; they carry listeners from one thought to another while maintaining momentum.

Incorporate transitions that feel natural yet keep people hooked. To keep things smooth, outline these transitions ahead of time so nothing feels left up to chance during delivery.

Techniques for Emphasizing Key Points in Your Outline

To make certain points pop off the page—and stage—you’ll need strategies beyond bolding text or speaking louder. Use repetition wisely or pause strategically after delivering something significant. Rather than go impromptu, plan out what points you want to emphasize before you hit the stage.

Timing Your Speech Through Your Outline

A watchful eye on timing ensures you don’t overstay—or undercut—your moment under the spotlight. The rhythm set by pacing can be pre-determined through practice runs timed against sections marked clearly in outlines. Practice will help ensure that your grand finale isn’t cut short by surprise.

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Depending on the type of speech you’re giving, your speech outline will vary. The key ingredients—introduction, body, and conclusion—are always there, but nuances like tone or message will change with each speaking occasion.

Persuasive Speeches: Convincing With Clarity

When outlining a persuasive speech, arrange your arguments from strong to strongest. The primacy effect works wonders here, so make sure to start off with a strong point. And just when they think they’ve heard it all, hit them with an emotional story that clinches the deal.

You might start by sharing startling statistics about plastic pollution before pivoting to how individuals can make a difference. Back this up with data on successful recycling programs which demonstrate tangible impact, a technique that turns facts into fuel for action.

Informative Speeches: Educating Without Overwhelming

An informative speech shouldn’t feel like drinking from a fire hose of facts and figures. Instead, lay out clear subtopics in your outline and tie them together with succinct explanations—not unlike stepping stones across a stream of knowledge.

If you’re talking about breakthroughs in renewable energy technology, use bullet points to highlight different innovations then expand upon their potential implications one at a time so the audience can follow along without getting lost in technical jargon or complexity.

Ceremonial Speeches: Creating Moments That Matter

In a ceremonial speech you want to capture emotion. Accordingly, your outline should feature personal anecdotes and quotes that resonate on an emotional level. However, make sure to maintain brevity because sometimes less really is more when celebrating milestones or honoring achievements.

Instead of just going through a hero’s whole life story, share the powerful tales of how they stepped up in tough times. This approach hits home for listeners, letting them feel the impact these heroes have had on their communities and sparking an emotional bond.

Incorporating Research in Your Speech Outline

When you’re crafting a speech, the backbone of your credibility lies in solid research and data. But remember, it’s not just about piling on the facts. It’s how you weave them into your narrative that makes listeners sit up and take notice.

Selecting Credible Sources

Finding trustworthy sources is like going on a treasure hunt where not all that glitters is gold. To strike real gold, aim for academic journals or publications known for their rigorous standards. Google Scholar or industry-specific databases are great places to start your search. Be picky. Your audience can tell when you’ve done your homework versus when you’ve settled for less-than-stellar intel.

You want to arm yourself with evidence so compelling that even skeptics start nodding along. A well-chosen statistic from a reputable study does more than decorate your point—it gives it an ironclad suit of armor.

Organizing Information Effectively

Your outline isn’t just a roadmap; think of it as scaffolding that holds up your argument piece by piece. Start strong with an eye-opening factoid to hook your audience right off the bat because first impressions matter—even in speeches.

To keep things digestible, group related ideas together under clear subheadings within your outline. Stick to presenting data that backs up each key idea without wandering down tangential paths. That way, everyone stays on track.

Making Data Relatable

Sure, numbers don’t lie but they can be hard to connect to. If you plan on using stats in your speech, make them meaningful by connecting them to relatable scenarios or outcomes people care about deeply. For instance, if you’re talking health statistics, relate them back to someone’s loved ones or local hospitals. By making the personal connection for your audience, you’ll get their attention.

The trick is using these nuggets strategically throughout your talk, not dumping them all at once but rather placing each one carefully where its impact will be greatest.

Imagine your speech as a road trip. Without smooth roads and clear signs, the journey gets bumpy, and passengers might miss the scenery along the way. That’s where transitions come in. They’re like your speech’s traffic signals guiding listeners from one point to another.

Crafting Seamless Bridges Between Ideas

Transitions are more than just linguistic filler. They’re strategic connectors that carry an audience smoothly through your narrative. Start by using phrases like “on top of this” or “let’s consider,” which help you pivot naturally between points without losing momentum.

To weave these seamlessly into your outline, map out each major turn beforehand to ensure no idea is left stranded on a tangent.

Making Use of Transitional Phrases Wisely

Be cautious: overusing transitional phrases can clutter up your speech faster than rush hour traffic. Striking a balance is key—think about how often you’d want to see signposts on a highway. Enough to keep you confident but not so many that it feels overwhelming.

Pick pivotal moments for transitions when shifting gears from one major topic to another or introducing contrasting information. A little direction at critical junctures keeps everyone onboard and attentive.

Leveraging Pauses as Transition Tools

Sometimes silence speaks louder than words, and pauses are powerful tools for transitioning thoughts. A well-timed pause lets ideas resonate and gives audiences time to digest complex information before moving forward again.

This approach also allows speakers some breathing room themselves—the chance to regroup mentally before diving into their next point with renewed vigor.

Connecting Emotional Threads Throughout Your Speech

Last but not least, don’t forget emotional continuity, that intangible thread pulling heartstrings from start-to-finish. Even if topics shift drastically, maintaining an underlying emotional connection ensures everything flows together cohesively within the larger tapestry of your message.

Techniques for Emphasizing Key Points in Your Speech Outline

When you’re crafting your speech outline, shine a spotlight on what matters most so that your audience doesn’t miss your key points.

Bold and Italicize for Impact

You wouldn’t whisper your punchline in a crowded room. Similarly, why let your main ideas get lost in a sea of text? Use bold or italics to give those lines extra weight. This visual cue signals importance, so when you glance at your notes during delivery, you’ll know to emphasize those main ideas.

Analogies That Stick

A good analogy is like super glue—it makes anything stick. Weave them into your outline and watch as complex concepts become crystal clear. But remember: choose analogies that resonate with your target audience’s experiences or interests. The closer home it hits, the longer it lingers.

The Power of Repetition

If something’s important say it again. And maybe even once more after that—with flair. Repetition can feel redundant on paper, but audiences often need to hear critical messages several times before they take root.

Keep these strategies in mind when you’re ready to dive into your outline. You’ll transform those core ideas into memorable insights before you know it.

Picture this: you’re delivering a speech, and just as you’re about to reach the end, your time’s up. Ouch! Let’s make sure that never happens. Crafting an outline is not only about what to say but also how long to say it.

Finding Balance in Section Lengths

An outline isn’t just bullet points; it’s a roadmap for pacing. When outlining your speech, make sure to decide how much time you’d like to give each of your main points. You might even consider setting specific timers during rehearsals to get a real feel for each part’s duration. Generally speaking, you should allot a fairly equal amount of time for each to keep things balanced.

The Magic of Mini Milestones

To stay on track, a savvy speaker will mark time stamps or “mini milestones” on their outline. These time stamps give the speaker an idea of where should be in their speech by the time, say, 15 minutes has passed. If by checkpoint three you should be 15 minutes deep and instead you’re hitting 20 minutes, it’s time to pick up the pace or trim some fat from earlier sections. This approach helps you stay on track without having to glance at the clock after every sentence.

Utilizing Visual Aids and Multimedia in Your Outline

Pictures speak louder than words, especially when you’re on stage. Think about it: How many times have you sat through a presentation that felt like an eternity of endless bullet points? Now imagine if instead, there was a vibrant image or a short video clip to break up the monotony—it’s game-changing. That’s why integrating visual aids and multimedia into your speech outline isn’t just smart. It’s crucial for keeping your audience locked in.

Choosing Effective Visuals

Selecting the right visuals is not about flooding your slides with random images but finding those that truly amplify your message. Say you’re talking about climate change. In this case, a graph showing rising global temperatures can hit hard and illustrate your chosen statistic clearly. Remember, simplicity reigns supreme; one powerful image will always trump a cluttered collage.

Multimedia Magic

Videos are another ace up your sleeve. They can deliver testimonials more powerfully than quotes or transport viewers to places mere descriptions cannot reach. But be warned—timing is everything. Keep clips short and sweet because no one came to watch a movie—they came to hear you . You might highlight innovations using short video snippets, ensuring these moments serve as compelling punctuations rather than pauses in your narrative.

The Power of Sound

We often forget audio when we think multimedia, yet sound can evoke emotions and set tones subtly yet effectively. Think striking chords for dramatic effect or nature sounds for storytelling depth during environmental talks.

Audiences crave experiences they’ll remember long after they leave their seats. With well-chosen visuals and gripping multimedia elements woven thoughtfully into every section of your speech outline, you’ll give them exactly that.

Rehearsing with Your Speech Outline

When you’re gearing up to take the stage, your speech outline is a great tool to practice with. With a little preparation, you’ll give a performance that feels both natural and engaging.

Familiarizing Yourself with Content

To start off strong, get cozy with your outline’s content. Read through your outline aloud multiple times until the flow of words feels smooth. This will help make sure that when showtime comes around, you can deliver those lines without tripping over tough transitions or complex concepts.

Beyond mere memorization, understanding the heart behind each point allows you to speak from a place of confidence. You know this stuff—you wrote it. Now let’s bring that knowledge front and center in an authentic way.

Mimicking Presentation Conditions

Rehearsing under conditions similar to those expected during the actual presentation pays off big time. Are you going to stand or roam about? Will there be a podium? Think about these details and simulate them during rehearsal because comfort breeds confidence—and we’re all about boosting confidence.

If technology plays its part in your talk, don’t leave them out of rehearsals either. The last thing anyone needs is tech trouble during their talk.

Perfecting Pace Through Practice

Pacing matters big time when speaking. Use timed rehearsals to nail down timing. Adjust speed as needed but remember: clarity trumps velocity every single time.

You want people hanging onto every word, which is hard to do if you’re talking so fast they can barely make out what you’re saying. During rehearsals, find balance between pacing and comprehension; they should go hand-in-hand.

Finalizing Your Speech Outline for Presentation

You’ve poured hours into crafting your speech, shaping each word and idea with precision. Now, it’s time to tighten the nuts and bolts. Finalizing your outline isn’t just about dotting the i’s and crossing the t’s. It’s about making sure your message sticks like a perfectly thrown dart.

Reviewing Your Content for Clarity

Your first task is to strip away any fluff that might cloud your core message. Read through every point in your outline with a critical eye. Think of yourself as an editor on a mission to cut out anything that doesn’t serve a purpose. Ask yourself if you can explain each concept clearly without needing extra words or complex jargon. If not, simplify.

Strengthening Your Argument

The meat of any good presentation lies in its argument, the why behind what you’re saying. Strengthen yours by ensuring every claim has iron-clad backing—a stat here, an expert quote there. Let this be more than just facts tossed at an audience; weave them into stories they’ll remember long after they leave their seats.

Crafting Memorable Takeaways

Audiences may forget details but never how you made them feel—or think. Embed memorable takeaways throughout your outline so when folks step out into fresh air post-talk, they carry bits of wisdom with them.

This could mean distilling complex ideas down to pithy phrases or ending sections with punchy lines that resonate. It’s these golden nuggets people will mine for later reflection.

FAQs on Speech Outlines

How do you write a speech outline.

To craft an outline, jot down your main ideas, arrange them logically, and add supporting points beneath each.

What are the 3 main parts of a speech outline?

An effective speech has three core parts: an engaging introduction, a content-rich body, and a memorable conclusion.

What are the three features of a good speech outline?

A strong outline is clear, concise, and structured in logical sequence to maximize impact on listeners.

What is a working outline for a speech?

A working outline serves as your blueprint while preparing. It’s detailed but flexible enough to adjust as needed.

Crafting a speech outline is like drawing your map before the journey. It starts with structure and flows into customization for different types of talks. Remember, research and evidence are your compass—they guide you to credibility. Transitions act as bridges, connecting one idea to another smoothly. Key points? They’re landmarks so make them shine.

When delivering your speech, keep an eye on the clock and pace yourself so that every word counts.

Multimedia turns a good talk into a great show. Rehearsing polishes that gem of a presentation until it sparkles.

Last up: fine-tuning your speech outline means you step out confident, ready to deliver something memorable because this isn’t just any roadmap—it’s yours.

  • Last Updated: March 5, 2024

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How To Write A Speech Outline

Do you have a speech coming up soon, but don’t know where to start when it comes to writing it? 

Don’t worry. 

The best way to start writing your speech is to first write an outline.

While to some, an outline may seem like an unnecessary extra step — after giving hundreds of speeches in my own career, I can assure you that first creating a speech outline is truly the best way to design a strong presentation that your audience will remember.

Should I Write A Speech Outline?

You might be wondering if you should really bother with a preparation outline. Is a speaking outline worth your time, or can you get through by just keeping your supporting points in mind?

Again, I highly recommend that all speakers create an outline as part of their speechwriting process. This step is an extremely important way to organize your main ideas and all the various elements of your speech in a way that will command your audience’s attention.

Good public speaking teachers will agree that an outline—even if it’s a rough outline—is the easiest way to propel you forward to a final draft of an organized speech that audience members will love.

Here are a few of the biggest benefits of creating an outline before diving straight into your speech.

Gain More Focus

By writing an outline, you’ll be able to center the focus of your speech where it belongs—on your thesis statement and main idea.

Remember, every illustration, example, or piece of information you share in your speech should be relevant to the key message you’re trying to deliver. And by creating an outline, you can ensure that everything relates back to your main point.

Keep Things Organized

Your speech should have an overall organizational pattern so that listeners will be able to follow your thoughts. You want your ideas to be laid out in a logical order that’s easy to track, and for all of the speech elements to correspond.

An outline serves as a structure or foundation for your speech, allowing you to see all of your main points laid out so you can easily rearrange them into an order that makes sense for easy listening.

Create Smoother Transitions

A speaking outline helps you create smoother transitions between the different parts of your speech.

When you know what’s happening before and after a certain section, it will be easy to accurately deliver transitional statements that make sense in context. Instead of seeming like several disjointed ideas, the parts of your speech will naturally flow into each other.

Save Yourself Time

An outline is an organization tool that will save you time and effort when you get ready to write the final draft of your speech. When you’re working off of an outline to write your draft, you can overcome “blank page syndrome.”

It will be much easier to finish the entire speech because the main points and sub-points are already clearly laid out for you.

Your only job is to finish filling everything in.

Preparing to Write A Speech Outline

Now that you know how helpful even the most basic of speech outlines can be in helping you write the best speech, here’s how to write the best outline for your next public speaking project.

How Long Should A Speech Outline Be?

The length of your speech outline will depend on the length of your speech. Are you giving a quick two-minute talk or a longer thirty-minute presentation? The length of your outline will reflect the length of your final speech.

Another factor that will determine the length of your outline is how much information you actually want to include in the outline. For some speakers, bullet points of your main points might be enough. In other cases, you may feel more comfortable with a full-sentence outline that offers a more comprehensive view of your speech topic.

The length of your outline will also depend on the type of outline you’re using at any given moment.

Types of Outlines

Did you know there are several outline types? Each type of outline is intended for a different stage of the speechwriting process. Here, we’re going to walk through:

  • Working outlines
  • Full-sentence outlines
  • Speaking outlines

Working Outline

Think of your working outline as the bare bones of your speech—the scaffolding you’re using as you just start to build your presentation. To create a working outline, you will need:

  • A speech topic
  • An idea for the “hook” in your introduction
  • A thesis statement
  • 3-5 main points (each one should make a primary claim that you support with references)
  • A conclusion

Each of your main points will also have sub-points, but we’ll get to those in a later step.

The benefit of a working outline is that it’s easy to move things around. If you think your main points don’t make sense in a certain order—or that one point needs to be scrapped entirely—it’s no problem to make the needed changes. You won’t be deleting any of your prior hard work because you haven’t really done any work yet.

Once you are confident in this “skeleton outline,” you can move on to the next, where you’ll start filling in more detailed information.

Full-sentence outline

As the name implies, your full-sentence outline contains full sentences. No bullet points or scribbled, “talk about x, y, z here.” Instead, research everything you want to include and write out the information in full sentences.

Why is this important? A full-sentence outline helps ensure that you are:

  • Including all of the information your audience needs to know
  • Organizing the material well
  • Staying within any time constraints you’ve been given

Don’t skip this important step as you plan your speech.

Speaking outline

The final type of outline you’ll need is a speaking outline. When it comes to the level of detail, this outline is somewhere in between your working outline and a full-sentence outline. 

You’ll include the main parts of your speech—the introduction, main points, and conclusion. But you’ll add a little extra detail about each one, too. This might be a quote that you don’t want to misremember or just a few words to jog your memory of an anecdote to share.

When you actually give your speech, this is the outline you will use. It might seem like it makes more sense to use your detailed full-sentence outline up on stage. However, if you use this outline, it’s all too easy to fall into the trap of reading your speech—which is not what you want to do. You’ll likely sound much more natural if you use your speaking outline.

How to Write A Speech Outline

We’ve covered the types of outlines you’ll work through as you write your speech. Now, let’s talk more about how you’ll come up with the information to add to each outline type.

Pick A Topic

Before you can begin writing an outline, you have to know what you’re going to be speaking about. In some situations, you may have a topic given to you—especially if you are in a public speaking class and must follow the instructor’s requirements. But in many cases, speakers must come up with their own topic for a speech.

Consider your audience and what kind of educational, humorous, or otherwise valuable information they need to hear. Your topic and message should of course be highly relevant to them. If you don’t know your audience well enough to choose a topic, that’s a problem.

Your audience is your first priority. If possible, however, it’s also helpful to choose a topic that appeals to you. What’s something you’re interested in and/or knowledgeable about? 

It will be much easier to write a speech on a topic you care about rather than one you don’t. If you can come up with a speech topic that appeals to your audience and is interesting to you, that’s the sweet spot for writing and delivering an unforgettable speech.

Write A Thesis Statement

The next step is to ask yourself two important questions:

  • What do you want your audience to take away from your speech?
  • How will you communicate this main message?

The key message of your speech can also be called your “thesis statement.”

Essentially, this is your main point—the most important thing you hope to get across.

You’ll most likely actually say your thesis statement verbatim during your speech. It should come at the end of your introduction. Then, you’ll spend the rest of your talk expanding on this statement, sharing more information that will prove the statement is true.

Consider writing your thesis statement right now—before you begin researching or outlining your speech. If you can refer back to this statement as you get to work, it will be much easier to make sure all of the elements correspond with each other throughout your speech.

An example of a good thesis statement might read like this:

  • Going for a run every day is good for your health.
  • It’s important to start saving for retirement early.
  • The COVID-19 pandemic had a negative impact on many small businesses.

The second part of this step is to know how you will communicate your main message . For example, if your key point is that running improves physical health, you might get this across by:

  • Citing scientific studies that proved running is good for your health
  • Sharing your personal experience of going for a run every day

Your goal is for all of your sub-points and supporting material to reflect and support your main point. At the end of the speech, your audience should be appropriately motivated, educated, or convinced that your thesis statement is true.

Once you have a topic for your presentation and a good thesis statement, you can move on to the bulk of the outline.

The first part of your speech is the introduction, which should include a strong “hook” to grab the attention of your audience. There are endless directions you can go to create this hook. Don’t be afraid to get creative! You might try:

  • Telling a joke
  • Sharing an anecdote
  • Using a prop or visual aid
  • Asking a question (rhetorical or otherwise)

These are just a few examples of hooks that can make your audience sit up and take notice.

The rest of your introduction shouldn’t be too long—as a general rule of thumb, you want your introduction to take up about 10% of your entire speech. But there are a few other things you need to say.

Briefly introduce yourself and who you are to communicate why the audience should trust you. Mention why you’re giving this speech. 

Explain that you’re going to cover X main points—you can quickly list them—and include your thesis statement. 

You could also mention how long your speech will be and say what your audience will take away from it (“At the end of our 15 minutes together today, you’ll understand how to write a resume”).

Then smoothly transition into the body of your speech.

Next, you’ll write the body of your speech. This is the bulk of your presentation. It will include your main points and their sub-points. Here’s how this should look:

Your subpoints might be anecdotes, visual aids, or studies. However you decide to support your main points, make them memorable and engaging. Nobody wants to sit and listen to you recite a dry list of facts.

Remember, the amount of detail you include right now will depend on which outline you’re on. Your first outline, or working outline, doesn’t have to include every last little detail. Your goal is to briefly encapsulate all of the most important elements in your speech. 

But beyond that, you don’t need to write down every last detail or example right now. You don’t even have to write full sentences at this point. That will come in your second outline and other future drafts.

Your conclusion should concisely summarize the main points of your speech. You could do this by saying, “To recap as I finish up, today we learned…” and reiterate those primary points.

It’s also good to leave the audience with something to think about and/or discuss. Consider asking them a question that expands on your speech—something they can turn over in their minds the rest of the day. 

Or share one final story or quote that will leave them with lasting inspiration. Bonus points if your conclusion circles back around to your introduction or hook.

In other cases, you may want to end with a call to action. Are you promoting something? Make sure your audience knows what it is, how it will benefit them, and where they can find it. Or, your CTA might be as simple as plugging your Twitter handle and asking listeners to follow you.

Finally, don’t forget to say thank you to your audience for taking the time to listen.

Additional Helpful Speechwriting Tips

Your speech outline is important, but it’s not the only thing that goes into preparing to give a presentation. Take a look at these additional tips I recommend to help your speech succeed.

Use Visual Aids

Visual aids are a good way to make sure your audience stays engaged—that they listen closely, and remember what you said. Visual aids serve as an attention-getter for people who may not be listening closely. These aids also ensure that your points are sufficiently supported.

You might choose to incorporate any of the following in your talk:

  • A PowerPoint presentation
  • A chart or graph
  • A whiteboard or blackboard
  • A flip chart
  • A prop that you hold or interact with

Don’t overdo it. Remember, your speech is the main thing you’re presenting. Any visual aids are just that—aids. They’re a side dish, not the main entrée. Select one primary type of aid for your speech.

If you decide to include visual aids, use your speaking outline to make a note of which items you will incorporate where. You may want to place these items on your working outline. They should definitely be on your full-sentence outline.

Keep Your Audience Engaged

As you write and practice your speech, make sure you’re doing everything you can to keep your audience engaged the entire time. We’ve already talked about including stories and jokes, using visual aids, or asking questions to vary your talk and make it more interesting.

Your body language is another important component of audience engagement. Your posture should be straight yet relaxed, with shoulders back and feet shoulder-width apart. Keep your body open to the audience.

Make eye contact with different people in the audience. Incorporate hand gestures that emphasize certain points or draw attention to your visual aids.

Don’t be afraid to move around whatever space you have. Movement is especially helpful to indicate a clearer transition from one part of your speech to another. And smile! A simple smile goes a long way to help your audience relax.

Practice Your Speech

When you’re done with speechwriting, it’s time to get in front of the mirror and practice. Pay attention to your body language, gestures, and eye contact. 

Practice working with any visual aids or props you will be using. It’s also helpful to make a plan B—for instance, what will you do if the projector isn’t working and you can’t use your slides?

Ask a friend or family member if you can rehearse your speech for them. When you’re through, ask them questions about which parts held their attention and which ones didn’t.

You should also use your speaking outline and whatever other notes you’ll be using in your speech itself. Get used to referring to this outline as you go. But remember, don’t read anything verbatim (except maybe a quote). Your speaking outline is simply a guide to remind you where you’re going.

Learn to Speak Like A Leader

There’s a lot of work that goes into writing a speech outline. That’s undeniable. But an outline is the best way to organize and plan your presentation. When your speech outline is ready, it will be a breeze to write and then present your actual speech.

If you’re looking for more help learning how to become a strong public speaker, I recommend my free 5 Minute Speech Formula . This will help you start writing your speech and turn any idea into a powerful message.

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About Brian Tracy — Brian is recognized as the top sales training and personal success authority in the world today. He has authored more than 60 books and has produced more than 500 audio and video learning programs on sales, management, business success and personal development, including worldwide bestseller The Psychology of Achievement. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. You can follow him on Twitter , Facebook , Pinterest , Linkedin and Youtube .

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Module 4: Organizing and Outlining

Outlining your speech.

Most speakers and audience members would agree that an organized speech is both easier to present as well as more persuasive. Public speaking teachers especially believe in the power of organizing your speech, which is why they encourage (and often require) that you create an outline for your speech. Outlines , or textual arrangements of all the various elements of a speech, are a very common way of organizing a speech before it is delivered. Most extemporaneous speakers keep their outlines with them during the speech as a way to ensure that they do not leave out any important elements and to keep them on track. Writing an outline is also important to the speechwriting process since doing so forces the speakers to think about the main points and sub-points, the examples they wish to include, and the ways in which these elements correspond to one another. In short, the outline functions both as an organization tool and as a reference for delivering a speech.

Outline Types

Carol Shafto speaking

“Alpena Mayor Carol Shafto Speaks at 2011 Michigan Municipal League Convention” by Michigan Municipal League. CC-BY-ND .

There are two types of outlines. The first outline you will write is called the preparation outline . Also called a working, practice, or rough outline, the preparation outline is used to work through the various components of your speech in an inventive format. Stephen E. Lucas [1] put it simply: “The preparation outline is just what its name implies—an outline that helps you prepare the speech” (p. 248). When writing the preparation outline, you should focus on finalizing the purpose and thesis statements, logically ordering your main points, deciding where supporting material should be included, and refining the overall organizational pattern of your speech. As you write the preparation outline, you may find it necessary to rearrange your points or to add or subtract supporting material. You may also realize that some of your main points are sufficiently supported while others are lacking. The final draft of your preparation outline should include full sentences, making up a complete script of your entire speech. In most cases, however, the preparation outline is reserved for planning purposes only and is translated into a speaking outline before you deliver the speech.

A speaking outline is the outline you will prepare for use when delivering the speech. The speaking outline is much more succinct than the preparation outline and includes brief phrases or words that remind the speakers of the points they need to make, plus supporting material and signposts. [2] The words or phrases used on the speaking outline should briefly encapsulate all of the information needed to prompt the speaker to accurately deliver the speech. Although some cases call for reading a speech verbatim from the full-sentence outline, in most cases speakers will simply refer to their speaking outline for quick reminders and to ensure that they do not omit any important information. Because it uses just words or short phrases, and not full sentences, the speaking outline can easily be transferred to index cards that can be referenced during a speech.

Outline Structure

Because an outline is used to arrange all of the elements of your speech, it makes sense that the outline itself has an organizational hierarchy and a common format. Although there are a variety of outline styles, generally they follow the same pattern. Main ideas are preceded by Roman numerals (I, II, III, etc.). Sub-points are preceded by capital letters (A, B, C, etc.), then Arabic numerals (1, 2, 3, etc.), and finally lowercase letters (a, b, c, etc.). Each level of subordination is also differentiated from its predecessor by indenting a few spaces. Indenting makes it easy to find your main points, sub-points, and the supporting points and examples below them. Since there are three sections to your speech— introduction, body, and conclusion— your outline needs to include all of them. Each of these sections is titled and the main points start with Roman numeral I.

Outline Formatting Guide

Title: Organizing Your Public Speech

Topic: Organizing public speeches

Specific Purpose Statement: To inform listeners about the various ways in which they can organize their public speeches.

Thesis Statement: A variety of organizational styles can used to organize public speeches.

Introduction Paragraph that gets the attention of the audience, establishes goodwill with the audience, states the purpose of the speech, and previews the speech and its structure.

(Transition)

I. Main point

A. Sub-point B. Sub-point C. Sub-point

1. Supporting point 2. Supporting point

Conclusion Paragraph that prepares the audience for the end of the speech, presents any final appeals, and summarizes and wraps up the speech.

Bibliography

In addition to these formatting suggestions, there are some additional elements that should be included at the beginning of your outline: the title, topic, specific purpose statement, and thesis statement. These elements are helpful to you, the speechwriter, since they remind you what, specifically, you are trying to accomplish in your speech. They are also helpful to anyone reading and assessing your outline since knowing what you want to accomplish will determine how they perceive the elements included in your outline. Additionally, you should write out the transitional statements that you will use to alert audiences that you are moving from one point to another. These are included in parentheses between main points. At the end of the outlines, you should include bibliographic information for any outside resources you mention during the speech. These should be cited using whatever citations style your professor requires. The textbox entitled “Outline Formatting Guide” provides an example of the appropriate outline format.

If you do not change direction, you may end up where you are heading. – Lao Tzu

Preparation Outline

This chapter contains the preparation and speaking outlines for a short speech the author of this chapter gave about how small organizations can work on issues related to climate change (see appendices). In this example, the title, specific purpose, thesis, and list of visual aids precedes the speech. Depending on your instructor’s requirements, you may need to include these details plus additional information. It is also a good idea to keep these details at the top of your document as you write the speech since they will help keep you on track to developing an organized speech that is in line with your specific purpose and helps prove your thesis. At the end of the chapter, in Appendix A, you can find a full length example of a Preparation (Full Sentence) Outline.

Speaking Outline

In Appendix B, the Preparation Outline is condensed into just a few short key words or phrases that will remind speakers to include all of their main points and supporting information. The introduction and conclusion are not included since they will simply be inserted from the Preparation Outline. It is easy to forget your catchy attention-getter or final thoughts you have prepared for your audience, so it is best to include the full sentence versions even in your speaking outline.

Using the Speaking Outline

Major General John Nichols

“TAG speaks of others first” by Texas Military Forces. CC-BY-ND .

Once you have prepared the outline and are almost ready to give your speech, you should decide how you want to format your outline for presentation. Many speakers like to carry a stack of papers with them when they speak, but others are more comfortable with a smaller stack of index cards with the outline copied onto them. Moreover, speaking instructors often have requirements for how you should format the speaking outline. Whether you decide to use index cards or the printed outline, here are a few tips. First, write large enough so that you do not have to bring the cards or pages close to your eyes to read them. Second, make sure you have the cards/pages in the correct order and bound together in some way so that they do not get out of order. Third, just in case the cards/pages do get out of order (this happens too often!), be sure that you number each in the top right corner so you can quickly and easily get things organized. Fourth, try not to fiddle with the cards/pages when you are speaking. It is best to lay them down if you have a podium or table in front of you. If not, practice reading from them in front of a mirror. You should be able to look down quickly, read the text, and then return to your gaze to the audience.

Any intelligent fool can make things bigger and more complex… It takes a touch of genius – and a lot of courage to move in the opposite direction. – Albert Einstein
  • Lucas, Stephen E. (2004). The art of public speaking (8th edition). New York: McGraw-Hill. ↵
  • Beebe, S. A. & Beebe, S. J. (2003). The public speaking handbook (5th edition). Boston: Pearson. ↵
  • Chapter 8 Outlining Your Speech. Authored by : Joshua Trey Barnett. Provided by : University of Indiana, Bloomington, IN. Located at : http://publicspeakingproject.org/psvirtualtext.html . Project : The Public Speaking Project. License : CC BY-NC-ND: Attribution-NonCommercial-NoDerivatives
  • Alpena Mayor Carol Shafto Speaks at 2011 Michigan Municipal League Convention. Authored by : Michigan Municipal League. Located at : https://flic.kr/p/aunJMR . License : CC BY-ND: Attribution-NoDerivatives
  • TAG speaks of others first. Authored by : Texas Military Forces. Located at : https://www.flickr.com/photos/texasmilitaryforces/5560449970/ . License : CC BY-ND: Attribution-NoDerivatives

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Example Outlines, Visual Aids, and Speeches

Katie Gruber

Outline Examples

The following are example outlines using the Paragraph Style, with the Introduction & Conclusion in paragraphs, while the Body is formatted in an outline, with consistent symbols and indentations throughout. Each point may have further explanation with a subpoint or even a sub-sub-point. A works cited/reference page follows.  The following outlines use the Paragraph Style and are works created from students at Middle Tennessee State University.

Making Guacamole like a Pro

Katie Gruber, Spring 2022

Informative Preparation Outline Example

Tennessee Lax Laws

Savannah Bowen, MTSU student, Fall 2019

Edited by Katie Gruber, Fall 2022

Persuasive Speech Outline Example

Addressing Anxiety & Stress

MTSU student, Fall 2022

Persuasive Final Draft_Anxiety

Tennessee Gun Laws

Donovan Bates, MTSU student, Fall 2022

FD Outline_Persuasive

Reforming the TSA

Christopher Keys, MTSU student, Fall 2022

Persuasive Speech Outline Final Draft

Getting Rid of Daylight Savings Time

MTSU student, Fall 2023

Persuasive Speech Final Draft

Grass-fed Beef is Not the Future

Carol Hopson, MTSU student, Fall 2023

Persuasive Outline

Speech of Tribute

Bella Wilson-Young, MTSU student, Fall 2022

Commemorative Speech

Visual Aid Example

Finally, your speech may require a visual aid in the form of a slide deck or Prezi.  Below is an example of a simple and effective slide deck using PowerPoint, which accompanied a persuasive speech on sex education. Remember that visual aids are visually  stimulating, and the audience will be drawn to them, and distracted by them if not relevant. Once you are finished speaking about a particular image or graph, you should “put it away” or show a blank slide. Notice, too, that the graphs she used were from reputable sources [found via the Statista database] and filled the entire slide space. Be certain to maximize any images to ensure that your entire audience can see your images. Just as you should project your voice, you should project  your images!

Why We Need Better Sex Education

Alyssa Dunn, MTSU student, Spring 2021

Speech Examples

Persuasive Speaking, using Monroe’s Motivated Sequence – MTSU student, Fall 2020

Persuasive Speech – Why We Should Use Social Media Less – YouTube

Special Occasion Speaking – MTSU student, Fall 2021

Daysen’s Eulogy – YouTube

Principles of Public Speaking Copyright © 2022 by Katie Gruber is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Public Speaking Tips & Speech Topics

Persuasive Essay Outline – Examples, Templates & Structure

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Amanda Green was born in a small town in the west of Scotland, where everyone knows everyone. I joined the Toastmasters 15 years ago, and I served in nearly every office in the club since then. I love helping others gain confidence and skills they can apply in every day life.

Writing a good persuasive essay can help convince others of a point that means a lot to you. It can be anything from an environmental crisis to something as simple as the importance of ebooks to the modern reader. But how do you write a persuasive essay? Where do you even start? Right here! I’ll explain everything you need to know and even show you an example of a persuasive essay.

What Is a Persuasive Essay?

public speaking outline example persuasive speech

Persuasive essays are meant to convince someone or a group of people to agree with you on a certain topic or point of view. As the writer, you’ll use definitive evidence, simple reasoning, and even examples to support your argument and persuade them to understand the point of the essay.

Why Write a Persuasive Essay?

Believe it or not, you’ll have to form convincing arguments throughout real life. This could be in the form of college essays or academic essays, speeches for debate club that requires a valid argument, or even presenting an idea for change to your town council.

Argumentative vs. Persuasive Essay

An argumentative essay presents an argument on a specific topic and tries to persuade people to accept that argument as valid. It uses evidence, logic, and sometimes counterarguments to support the main point.

A persuasive essay is similar but presents an argument and focuses more on appealing to the reader’s emotions and values to convince them of your point of view. Think of it as convincing vs. persuading. And, yes, persuasive essays can also use evidence, but they often rely more on personal anecdotes and moral appeals to plead their case.

Let me give you an example. I’m a content writer, but I’m also a published author. If I were going to write an argumentative essay, I’d probably choose a topic like “Do you think authors should self-edit their work?”

But if I were doing a persuasive essay with a similar angle, the topic would look more like “The benefits of self-editing for authors.” Make sense?

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Basically, the main difference between argumentative and persuasive essays is all in the emphasis placed on logic and emotion.

How Many Paragraphs in a Persuasive Essay?

A decent persuasive essay should be around five or six paragraphs with double line spacing, depending on the topic, and can range from 500-2000 words in length. This includes your introduction and conclusion.

Introduction of a Persuasive Essay Example

Our world is facing a crisis, and that crisis is plastic pollution! Every day, a disgusting amount of plastic waste is just dumped into our oceans, killing and harming innocent marine life and ultimately affecting the entire food chain, including us.

Even though there is a clear and present danger that plastic presents, there are still a lot of people and corporations that continue to use single-use plastics with zero regards for their impact on our environment. It’s time for people to really look around and take some responsibility.

We can make a change by learning and using environmentally friendly alternatives in our everyday lives. So, in this essay, I’ll argue that using reusable bags, water bottles, and containers is not only necessary for the health of our precious planet but also a simple and effective way to make a real difference.

A Persuasive Essay Structure

As persuasive essay writers, you can write it however you like, but to follow a traditional persuasive essay structure, use this basic layout to get an effective paper:

  • An Introduction: You need a good hook to grab the reader’s attention, a thesis statement presenting the main argument, and a roadmap of the essay, so they know what to expect.
  • The Body Paragraphs: 2-3 paragraphs should suffice to provide strong evidence, examples, and any reasoning to support the thesis statement. Each paragraph should focus on a single main idea. 
  • The Counterargument: This section acknowledges and refutes the opposing viewpoint, strengthening your argument but still without being as forward as an argumentative essay.
  • A Conclusion or Closing Statement: Here is where you would summarize the main points of the essay and a restatement of the thesis, including a call to action for the reader and/or a final thought.

In the end, a persuasive essay usually consists of 5-6 paragraphs and needs to be clear, concise, and logically structured to really persuade the reader on the point.

Tips for Persuasive Writing

public speaking outline example persuasive speech

  • Choose a strong, clear thesis statement that presents your argument well.
  • Know your audience and tailor your language and arguments to them. You’ll need a different approach if you’re speaking to a group of teenagers versus a team of adults.
  • Use credible and reliable sources to support your argument so no one can second guess your point.
  • Expect that people will have counterarguments and prepare a few talking points to address them.
  • Use strong pieces of evidence and back them up with facts, statistics, examples, and personal anecdotes. Putting a personal touch on it helps ground the essay and lets people know you’re serious about the topic.
  • Use an emotional appeal to engage the reader and make a personal connection to your argument. Basically, tug at their heartstrings and play into their guilt.
  • Use clear and concise wordage. Try and avoid confusing technical jargon that might confuse people, and maintain a consistent tone throughout the essay.
  • Make sure you’re confident and use an assertive tone but avoid being overly aggressive or confrontational. That will just spark a fight.
  • Finish up with a powerful call to action or a final thought that leaves a lasting impact on the reader or listener.
  • Use the same font throughout your essay, even for headings and titles. Go with easy-to-read fonts like Calibri, Times New Roman, or Garamond.
  • Proofread and edit your essay for clarity, grammar, and style. I cannot stress this one enough. If you’re not confident, use programs like Grammarly to help spot typos and inconsistencies.

Persuasive Essay Topic Ideas

If you’re stuck on some ideas of what to form your essay around, here’s a list of some popular topics to inspire you.

  • Importance of recycling and reducing waste in today’s climate.
  • The need for stricter gun control laws all over the world.
  • A paper on abortion rights in today’s age.
  • Benefits of alternative energy sources over fossil fuels and how we can be using them.
  • How social media has negative impacts on mental health in kids.
  • Key benefits of a vegetarian or vegan diet and how it can help the planet.
  • The value of a college education.
  • Rise of plastic pollution on the environment and sea life and how it is affecting us.
  • Why physical exercise and leading an active lifestyle are important.
  • The dangers of texting while driving.
  • How our public schools need better funding.
  • Benefits of a diverse and inclusive workplace both online and in-person.

Any of these could be used as logical arguments. Still, to make a persuasive argument from either of them, just follow the basic persuasive essay outline examples I’ve given you.

Example of a Persuasive Essay

Introduction.

In today’s age of ever-changing technology, the way we consume and experience books have changed dramatically in just a short time. While physical books were once the only option, ebooks have grown increasingly popular in recent years. In my essay, I’ll argue that, while we all still love paperbacks and hardcovers, ebooks offer so many benefits over physical books, making them the number one choice for most readers today.

Body Paragraph 1: Convenience

Ebooks are convenient; there’s just no denying it. They’re easily accessible through devices like smartphones, tablets, and e-readers, and they allow readers to carry hundreds of books with them at all times. This makes them perfect for traveling or heading to work, or even going to the gym. Readers can now have an entire library with them without the added weight of physical books. Plus, ebooks are easily bought online with just the click of a button, further adding to their convenience.

Body Paragraph 2: Customization

Ebooks offer a level of customization that physical books just can’t match. For one, the font size can be adjusted for easier reading, which is great for those who have eyesight problems. The background color can also be changed from light to dark to reduce eye strain. Personally, as someone who suffers from Meniere’s disease, this is a great feature. All of these options make ebooks a great choice for people with visual impairments, neurological disorders, or reading difficulties.

Body Paragraph 3: Affordability

Ebooks are often far cheaper than physical books, especially when purchased in bulk. You can get an entire series for a fraction of the cost of one paperback. This makes them a more accessible option for budget-conscious readers and people who simply don’t have the disposable funds for books. Also, tons of ebooks are available for free, which is a great option for readers that are looking for ways to save money but keep up with their reading habits.

Body Paragraph 4: Environmentally Friendly

626,000 tons of paper is used to produce all the books we see published every year. That’s a scary number when you consider the rate of deforestation and the state of our world in terms of global warming. We simply can’t afford to move ahead at a rate like that. Ebooks help tackle the issue because they require zero trees to produce.

In conclusion, ebooks offer endless benefits over physical books, including convenience, customization, and affordability. While physical books will always hold a special place in our hearts, you have to admit that the benefits of ebooks just can’t be ignored. For modern, busy, on-the-go readers, ebooks are the preferred choice. It’s time to embrace the digital age and make the switch to ebooks.

Now Write Your Persuasive Essay!

I hope this guide has helped you figure out persuasive essay writing and how to put together powerful arguments. Just stick to the facts and ease the reader into your point with gentle arguments that continue to prove your point. Don’t be afraid to get personal if it can help the essay and convince the reader.

Writing a Thesis Statement – Template & Examples

Intrigue Your Classmates: 9 Unique Ways to Commence Your Class Presentation

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  1. Persuasive Speech Outline, with Examples

    Ethos, Pathos, Logos: 3 Pillars of Public Speaking and Persuasion; Ideas for your persuasive speech outline 1. Structure of your persuasive speech. The opening and closing of speech are the most important. Consider these carefully when thinking about your persuasive speech outline.

  2. Persuasive Speech Preparation & Outline, with Examples

    Reason 3 ( Provide one reason as to why listeners should act or think the way your thesis suggests.) Example 1 - Support for the reason given above. Example 2 - Support for the reason given above. The most important part of a persuasive speech is the conclusion, second to the introduction and thesis statement.

  3. Speech Outline Examples

    The outline for a public speech, according to COMM 101 online textbook The Public Speaking Project, p.p. 8-9. Use these samples to help prepare your speech outlines and bibliographies: Sample Speech Preparation Outline

  4. Persuasive speech outline: Monroe's Motivated Sequence in action

    Persuasive speech outline example. About this sample speech - topic, purpose and audience. The subject is fear of public speaking.. The specific purpose of the speech is to persuade and encourage people in the audience to take a course to overcome their fear of public speaking.. The central idea of the speech is that the ability to speak in public opens doors to many opportunities.

  5. Sample Persuasive Speech Outline

    49. Sample Persuasive Speech Outline. This is a student example of Monroe's Motivated Sequence. This student's outline is well developed, coherent, integrates research, follows a strong organizational pattern, and meets all expectations of an outline in a public speaking course. Click on the Google Document provided for a sample speech outline.

  6. How to Write an Effective Persuasive Speech Outline: 5 Key Elements

    In your speech outline, you want to touch on several key elements. Pick your fight: Start by zeroing in on what you really want to change or influence with this speech. Support your claim with evidence: Identify those key points that back up your stance to appeal to your audience's rational side. The emotional hook: Weave in stories or facts ...

  7. 17.7 Sample Persuasive Speech Outline

    1.1 Public Speaking in the Twenty-First Century. 1.2 Why is Public Speaking Important? 1.3 The Process of Public Speaking. 1.4 Enrichment. Chapter 2: Building Confidence ... 17.7 Sample Persuasive Speech Outline. 17.8 Enrichment. Chapter 18: Special Occasion Speaking. 18.1 Understanding Special Occasion Speaking.

  8. 14.6 Sample Persuasive Speech Outlines

    14.6 Sample Persuasive Speech Outlines. Sample Outline: Persuasive Speech Using Topical Pattern. By Janet Aguilar. Specific Purpose: To persuade my classmates to eliminate their Facebook use. ... Exploring Public Speaking 285 Chapter 13: Persuasive Speaking Children's International. (2019). Accountability. Retrieved from https://www.children ...

  9. How to Write a Persuasive Public Speech: 15 Steps (with Pictures)

    4. Keep it short. It's better to have a short, to-the-point speech than one that's long and rambling. Most people have relatively short attention spans; if you speak longer than thirty minutes, you may lose their interest. Try to be concise with your writing to keep your speech short and manageable.

  10. Sample speech outline: examples with a printable template☺

    how to outline a speech: the 4 essentials steps involved in writing an outline - detailed sequential help, with examples, covering: 1. choosing a topic, 2. audience analysis, 3. choosing the best organizational pattern to fit your speech purpose, 4. what to put in each part of your speech: introduction, body and conclusion. a printable speech ...

  11. Persuasive Speech Examples: Taking A Stand In Speech

    What Is A Persuasive Speech? While an informative speech aims to enlighten the audience about a particular subject, a persuasive speech aims to influence the audience — and convince them to accept a particular point of view. The central idea is to persuade, whether discussing a persuasive essay or ‌public speaking. This form of communication is a call to action for people to believe in and ...

  12. How to Write an Effective Speech Outline: A Step-by-Step Guide

    When outlining your speech, make sure to decide how much time you'd like to give each of your main points. You might even consider setting specific timers during rehearsals to get a real feel for each part's duration. Generally speaking, you should allot a fairly equal amount of time for each to keep things balanced.

  13. Structure of a Persuasive Speech

    Identify characteristic structures of a persuasive speech. In many ways, a persuasive speech is structured like an informative speech. It has an introduction with an attention-getter and a clear thesis statement. It also has a body where the speaker presents their main points and it ends with a conclusion that sums up the main point of the speech.

  14. How To Write A Speech Outline

    To create a working outline, you will need: A speech topic. An idea for the "hook" in your introduction. A thesis statement. 3-5 main points (each one should make a primary claim that you support with references) A conclusion. Each of your main points will also have sub-points, but we'll get to those in a later step.

  15. Outlining Your Speech

    A speaking outline is the outline you will prepare for use when delivering the speech. The speaking outline is much more succinct than the preparation outline and includes brief phrases or words that remind the speakers of the points they need to make, plus supporting material and signposts. [2] The words or phrases used on the speaking outline ...

  16. Example Outlines, Visual Aids, and Speeches

    Below is an example of a simple and effective slide deck using PowerPoint, which accompanied a persuasive speech on sex education. Remember that visual aids are visually stimulating, and the audience will be drawn to them, and distracted by them if not relevant. Once you are finished speaking about a particular image or graph, you should "put ...

  17. Persuasive Essay Outline

    A decent persuasive essay should be around five or six paragraphs with double line spacing, depending on the topic, and can range from 500-2000 words in length. This includes your introduction and conclusion. Introduction of a Persuasive Essay Example. Our world is facing a crisis, and that crisis is plastic pollution!

  18. Public Speaking Touchstone 4 Template

    Name: Breuna Gable Date:10-19-Public Speaking Touchstone 4 Persuasive Speech Outline Template *As you build your outline, think of an effective way to incorporate at least one visual aid that will be relevant to your purpose and message and will enhance your speech, whether that is in the introduction, the body, the conclusion, or even in a transition.