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How to Design a Winning Poster Presentation: Quick Guide with Examples & Templates

How are research posters like High School science fair projects? Quite similar, in fact.

Both are visual representations of a research project shared with peers, colleagues and academic faculty. But there’s a big difference: it’s all in professionalism and attention to detail. You can be sure that the students that thrived in science fairs are now creating fantastic research posters, but what is that extra element most people miss when designing a poster presentation?

This guide will teach tips and tricks for creating poster presentations for conferences, symposia, and more. Learn in-depth poster structure and design techniques to help create academic posters that have a lasting impact.

Let’s get started.

Table of Contents

• What is a Research Poster?

Why are Poster Presentations important?

Overall dimensions and orientation, separation into columns and sections, scientific, academic, or something else, a handout with supplemental and contact information, cohesiveness, design and readability, storytelling.

• Font Characteristics
• Color Pairing
• Data Visualization Dimensions
• Alignment, Margins, and White Space

Scientific/Academic Conference Poster Presentation

Digital research poster presentations, slidemodel poster presentation templates, how to make a research poster presentation step-by-step, considerations for printing poster presentations, how to present a research poster presentation, final words, what is a research poster .

Research posters are visual overviews of the most relevant information extracted from a research paper or analysis.   They are essential communication formats for sharing findings with peers and interested people in the field. Research posters can also effectively present material for other areas besides the sciences and STEM—for example, business and law.

You’ll be creating research posters regularly as an academic researcher, scientist, or grad student. You’ll have to present them at numerous functions and events. For example:

• Conference presentations
• Informational events
• Community centers

The research poster presentation is a comprehensive way to share data, information, and research results. Before the pandemic, the majority of research events were in person. During lockdown and beyond, virtual conferences and summits became the norm. Many researchers now create poster presentations that work in printed and digital formats.

Let’s look at why it’s crucial to spend time creating poster presentations for your research projects, research, analysis, and study papers.

Research posters represent you and your sponsor’s research 

Research papers and accompanying poster presentations are potent tools for representation and communication in your field of study. Well-performing poster presentations help scientists, researchers, and analysts grow their careers through grants and sponsorships.

When presenting a poster presentation for a sponsored research project, you’re representing the company that sponsored you. Your professionalism, demeanor, and capacity for creating impactful poster presentations call attention to other interested sponsors, spreading your impact in the field.

Research posters demonstrate expertise and growth

Presenting research posters at conferences, summits, and graduate grading events shows your expertise and knowledge in your field of study. The way your poster presentation looks and delivers, plus your performance while presenting the work, is judged by your viewers regardless of whether it’s an officially judged panel.

Recurring visitors to research conferences and symposia will see you and your poster presentations evolve. Improve your impact by creating a great poster presentation every time by paying attention to detail in the poster design and in your oral presentation. Practice your public speaking skills alongside the design techniques for even more impact.

Poster presentations create and maintain collaborations

Every time you participate in a research poster conference, you create meaningful connections with people in your field, industry or community. Not only do research posters showcase information about current data in different areas, but they also bring people together with similar interests. Countless collaboration projects between different research teams started after discussing poster details during coffee breaks.

An effective research poster template deepens your peer’s understanding of a topic by highlighting research, data, and conclusions. This information can help other researchers and analysts with their work. As a research poster presenter, you’re given the opportunity for both teaching and learning while sharing ideas with peers and colleagues.

Anatomy of a Winning Poster Presentation

Do you want your research poster to perform well?  Following the standard layout and adding a few personal touches will help attendees know how to read your poster and get the most out of your information. 

The overall size of your research poster ultimately depends on the dimensions of the provided space at the conference or research poster gallery. The poster orientation can be horizontal or vertical, with horizontal being the most common.  In general, research posters measure 48 x 36 inches or are an A0 paper size.

A virtual poster can be the same proportions as the printed research poster, but you have more leeway regarding the dimensions. Virtual research posters should fit on a screen with no need to scroll, with 1080p resolution as a standard these days. A horizontal presentation size is ideal for that.

A research poster presentation has a standard layout of 2–5 columns with 2–3 sections each. Typical structures say to separate the content into four sections; 1. A horizontal header 2. Introduction column, 3. Research/Work/Data column, and 4. Conclusion column. Each unit includes topics that relate to your poster’s objective.  Here’s a generalized outline for a poster presentation:

• Condensed Abstract 
• Objectives/Purpose
• Methodology
• Recommendations
• Implications
• Acknowledgments
• Contact Information 

The overview content you include in the units depends on your poster presentations’ theme, topic, industry, or field of research. A scientific or academic poster will include sections like hypothesis, methodology, and materials. A marketing analysis poster will include performance metrics and competitor analysis results.

There’s no way a poster can hold all the information included in your research paper or analysis report. The poster is an overview that invites the audience to want to find out more. That’s where supplement material comes in. Create a printed PDF handout or card with a QR code (created using a QR code generator ). Send the audience to the best online location for reading or downloading the complete paper.

What Makes a Poster Presentation Good and Effective? 

For your poster presentation to be effective and well-received, it needs to cover all the bases and be inviting to find out more. Stick to the standard layout suggestions and give it a unique look and feel. We’ve put together some of the most critical research poster-creation tips in the list below. Your poster presentation will perform as long as you check all the boxes.

The information you choose to include in the sections of your poster presentation needs to be cohesive. Train your editing eye and do a few revisions before presenting. The best way to look at it is to think of The Big Picture. Don’t get stuck on the details; your attendees won’t always know the background behind your research topic or why it’s important.

Be cohesive in how you word the titles, the length of the sections, the highlighting of the most important data, and how your oral presentation complements the printed—or virtual—poster.

The most important characteristic of your poster presentation is its readability and clarity. You need a poster presentation with a balanced design that’s easy to read at a distance of 1.5 meters or 4 feet. The font size and spacing must be clear and neat. All the content must suggest a visual flow for the viewer to follow.

That said, you don’t need to be a designer to add something special to your poster presentation. Once you have the standard—and recognized—columns and sections, add your special touch. These can be anything from colorful boxes for the section titles to an interesting but subtle background, images that catch the eye, and charts that inspire a more extended look. 

Storytelling is a presenting technique involving writing techniques to make information flow. Firstly, storytelling helps give your poster presentation a great introduction and an impactful conclusion. 

Think of storytelling as the invitation to listen or read more, as the glue that connects sections, making them flow from one to another. Storytelling is using stories in the oral presentation, for example, what your lab partner said when you discovered something interesting. If it makes your audience smile and nod, you’ve hit the mark. Storytelling is like giving a research presentation a dose of your personality, and it can help turning your data into opening stories .

Design Tips For Creating an Effective Research Poster Presentation

The section above briefly mentioned how important design is to your poster presentation’s effectiveness. We’ll look deeper into what you need to know when designing a poster presentation.

1. Font Characteristics

The typeface and size you choose are of great importance. Not only does the text need to be readable from two meters away, but it also needs to look and sit well on the poster. Stay away from calligraphic script typefaces, novelty typefaces, or typefaces with uniquely shaped letters.

Stick to the classics like a sans serif Helvetica, Lato, Open Sans, or Verdana. Avoid serif typefaces as they can be difficult to read from far away. Here are some standard text sizes to have on hand.

• Title: 85 pt
• Authors: 65 pt
• Headings: 36 pt
• Body Text: 24 pt
• Captions: 18 pt

If you feel too prone to use serif typefaces, work with a font pairing tool that helps you find a suitable solution – and intend those serif fonts for heading sections only. As a rule, never use more than 3 different typefaces in your design. To make it more dynamic, you can work with the same font using light, bold, and italic weights to put emphasis on the required areas.

2. Color Pairing

Using colors in your poster presentation design is a great way to grab the viewer’s attention. A color’s purpose is to help the viewer follow the data flow in your presentation, not distract. Don’t let the color take more importance than the information on your poster.

Choose one main color for the title and headlines and a similar color for the data visualizations. If you want to use more than one color, don’t create too much contrast between them. Try different tonalities of the same color and keep things balanced visually. Your color palette should have at most one main color and two accent colors.

Black text over a white background is standard practice for printed poster presentations, but for virtual presentations, try a very light gray instead of white and a very dark gray instead of black. Additionally, use variations of light color backgrounds and dark color text. Make sure it’s easy to read from two meters away or on a screen, depending on the context. We recommend ditching full white or full black tone usage as it hurts eyesight in the long term due to its intense contrast difference with the light ambiance.

3. Data Visualization Dimensions

Just like the text, your charts, graphs, and data visualizations must be easy to read and understand. Generally, if a person is interested in your research and has already read some of the text from two meters away, they’ll come closer to look at the charts and graphs. 

Fit data visualizations inside columns or let them span over two columns. Remove any unnecessary borders, lines, or labels to make them easier to read at a glance. Use a flat design without shadows or 3D characteristics. The text in legends and captions should stay within the chart size and not overflow into the margins. Use a unified text size of 18px for all your data visualizations.

4. Alignment, Margins, and White Space

Finally, the last design tip for creating an impressive and memorable poster presentation is to be mindful of the layout’s alignment, margins, and white space. Create text boxes to help keep everything aligned. They allow you to resize, adapt, and align the content along a margin or grid.

Take advantage of the white space created by borders and margins between sections. Don’t crowd them with a busy background or unattractive color.

Calculate margins considering a print format. It is a good practice in case the poster presentation ends up becoming in physical format, as you won’t need to downscale your entire design (affecting text readability in the process) to preserve information.

There are different tools that you can use to make a poster presentation. Presenters who are familiar with Microsoft Office prefer to use PowerPoint. You can learn how to make a poster in PowerPoint here.

Poster Presentation Examples

Before you start creating a poster presentation, look at some examples of real research posters. Get inspired and get creative.

Research poster presentations printed and mounted on a board look like the one in the image below. The presenter stands to the side, ready to share the information with visitors as they walk up to the panels.

With more and more conferences staying virtual or hybrid, the digital poster presentation is here to stay. Take a look at examples from a poster session at the OHSU School of Medicine .

Use SlideModel templates to help you create a winning poster presentation with PowerPoint and Google Slides. These poster PPT templates will get you off on the right foot. Mix and match tables and data visualizations from other poster slide templates to create your ideal layout according to the standard guidelines.

If you need a quick method to create a presentation deck to talk about your research poster at conferences, check out our Slides AI presentation maker. A tool in which you add the topic, curate the outline, select a design, and let AI do the work for you.

1. One-pager Scientific Poster Template for PowerPoint

A PowerPoint template tailored to make your poster presentations an easy-to-craft process. Meet our One-Pager Scientific Poster Slide Template, entirely editable to your preferences and with ample room to accommodate graphs, data charts, and much more.

Use This Template

2. Eisenhower Matrix Slides Template for PowerPoint

An Eisenhower Matrix is a powerful tool to represent priorities, classifying work according to urgency and importance. Presenters can use this 2×2 matrix in poster presentations to expose the effort required for the research process, as it also helps to communicate strategy planning.

3. OSMG Framework PowerPoint Template

Finally, we recommend presenters check our OSMG Framework PowerPoint template, as it is an ideal tool for representing a business plan: its goals, strategies, and measures for success. Expose complex processes in a simplified manner by adding this template to your poster presentation.

Remember these three words when making your research poster presentation: develop, design, and present. These are the three main actions toward a successful poster presentation. 

The section below will take you on a step-by-step journey to create your next poster presentation.

Step 1: Define the purpose and audience of your poster presentation

Before making a poster presentation design, you’ll need to plan first. Here are some questions to answer at this point:

• Are they in your field? 
• Do they know about your research topic? 
• What can they get from your research?
• Will you print it?
• Is it for a virtual conference?

Step 2: Make an outline

With a clear purpose and strategy, it’s time to collect the most important information from your research paper, analysis, or documentation. Make a content dump and then select the most interesting information. Use the content to draft an outline.

Outlines help formulate the overall structure better than going straight into designing the poster. Mimic the standard poster structure in your outline using section headlines as separators. Go further and separate the content into the columns they’ll be placed in.

Step 3: Write the content

Write or rewrite the content for the sections in your poster presentation. Use the text in your research paper as a base, but summarize it to be more succinct in what you share. 

Don’t forget to write a catchy title that presents the problem and your findings in a clear way. Likewise, craft the headlines for the sections in a similar tone as the title, creating consistency in the message. Include subtle transitions between sections to help follow the flow of information in order.

Avoid copying/pasting entire sections of the research paper on which the poster is based. Opt for the storytelling approach, so the delivered message results are interesting for your audience. 

Step 4: Put it all together visually

This entire guide on how to design a research poster presentation is the perfect resource to help you with this step. Follow all the tips and guidelines and have an unforgettable poster presentation.

Moving on, here’s how to design a research poster presentation with PowerPoint Templates . Open a new project and size it to the standard 48 x 36 inches. Using the outline, map out the sections on the empty canvas. Add a text box for each title, headline, and body text. Piece by piece, add the content into their corresponding text box.

Transform the text information visually, make bullet points, and place the content in tables and timelines. Make your text visual to avoid chunky text blocks that no one will have time to read. Make sure all text sizes are coherent for all headings, body texts, image captions, etc. Double-check for spacing and text box formatting.

Next, add or create data visualizations, images, or diagrams. Align everything into columns and sections, making sure there’s no overflow. Add captions and legends to the visualizations, and check the color contrast with colleagues and friends. Ask for feedback and progress to the last step.

Step 5: Last touches

Time to check the final touches on your poster presentation design. Here’s a checklist to help finalize your research poster before sending it to printers or the virtual summit rep.

• Check the resolution of all visual elements in your poster design. Zoom to 100 or 200% to see if the images pixelate. Avoid this problem by using vector design elements and high-resolution images.
• Ensure that charts and graphs are easy to read and don’t look crowded.
• Analyze the visual hierarchy. Is there a visual flow through the title, introduction, data, and conclusion?
• Take a step back and check if it’s legible from a distance. Is there enough white space for the content to breathe?
• Does the design look inviting and interesting?

An often neglected topic arises when we need to print our designs for any exhibition purpose. Since A0 is a hard-to-manage format for most printers, these poster presentations result in heftier charges for the user. Instead, you can opt to work your design in two A1 sheets, which also becomes more manageable for transportation. Create seamless borders for the section on which the poster sheets should meet, or work with a white background.

Paper weight options should be over 200 gsm to avoid unwanted damage during the printing process due to heavy ink usage. If possible, laminate your print or stick it to photographic paper – this shall protect your work from spills.

Finally, always run a test print. Gray tints may not be printed as clearly as you see them on screen (this is due to the RGB to CMYK conversion process). Other differences can be appreciated when working with ink jet plotters vs. laser printers. Give yourself enough room to maneuver last-minute design changes.

Presenting a research poster is a big step in the poster presentation cycle. Your poster presentation might or might not be judged by faculty or peers. But knowing what judges look for will help you prepare for the design and oral presentation, regardless of whether you receive a grade for your work or if it’s business related. Likewise, the same principles apply when presenting at an in-person or virtual summit.

The opening statement

Part of presenting a research poster is welcoming the viewer to your small personal area in the sea of poster presentations. You’ll need an opening statement to pitch your research poster and get the viewers’ attention.

Draft a 2 to 3-sentence pitch that covers the most important points:

• What the research is
• Why was it conducted
• What the results say

From that opening statement, you’re ready to continue with the oral presentation for the benefit of your attendees.

The oral presentation

During the oral presentation, share the information on the poster while conversing with the interested public. Practice many times before the event. Structure the oral presentation as conversation points, and use the poster’s visual flow as support. Make eye contact with your audience as you speak, but don’t make them uncomfortable.

Pro Tip: In a conference or summit, if people show up to your poster area after you’ve started presenting it to another group, finish and then address the new visitors.

QA Sessions 

When you’ve finished the oral presentation, offer the audience a chance to ask questions. You can tell them before starting the presentation that you’ll be holding a QA session at the end. Doing so will prevent interruptions as you’re speaking.

If presenting to one or two people, be flexible and answer questions as you review all the sections on your poster.

Supplemental Material

If your audience is interested in learning more, you can offer another content type, further imprinting the information in their minds. Some ideas include; printed copies of your research paper, links to a website, a digital experience of your poster, a thesis PDF, or data spreadsheets.

Your audience will want to contact you for further conversations; include contact details in your supplemental material. If you don’t offer anything else, at least have business cards.

Even though conferences have changed, the research poster’s importance hasn’t diminished. Now, instead of simply creating a printed poster presentation, you can also make it for digital platforms. The final output will depend on the conference and its requirements.

This guide covered all the essential information you need to know for creating impactful poster presentations, from design, structure and layout tips to oral presentation techniques to engage your audience better . 

Before your next poster session, bookmark and review this guide to help you design a winning poster presentation every time. 

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How to Create a Research Poster

• Poster Basics
• Design Tips
• Logos & Images

What is a Research Poster?

Posters are widely used in the academic community, and most conferences include poster presentations in their program.  Research posters summarize information or research concisely and attractively to help publicize it and generate discussion. 

The poster is usually a mixture of a brief text mixed with tables, graphs, pictures, and other presentation formats. At a conference, the researcher stands by the poster display while other participants can come and view the presentation and interact with the author.

What Makes a Good Poster?

• Important information should be readable from about 10 feet away
• Title is short and draws interest
• Word count of about 300 to 800 words
• Text is clear and to the point
• Use of bullets, numbering, and headlines make it easy to read
• Effective use of graphics, color and fonts
• Consistent and clean layout
• Includes acknowledgments, your name and institutional affiliation

A Sample of a Well Designed Poster

View this poster example in a web browser .  

Image credit: Poster Session Tips by [email protected], via Penn State

Where do I begin?

Answer these three questions:.

• What is the most important/interesting/astounding finding from my research project?
• How can I visually share my research with conference attendees? Should I use charts, graphs, photos, images?
• What kind of information can I convey during my talk that will complement my poster?

What software can I use to make a poster?

A popular, easy-to-use option. It is part of Microsoft Office package and is available on the library computers in rooms LC337 and LC336. ( Advice for creating a poster with PowerPoint ).

Adobe Illustrator, Photoshop, and InDesign

Feature-rich professional software that is good for posters including lots of high-resolution images, but they are more complex and expensive.  NYU Faculty, Staff, and Students can access and download the Adobe Creative Suite .

Open Source Alternatives 

• OpenOffice is the free alternative to MS Office (Impress is its PowerPoint alternative).
• Inkscape and Gimp are alternatives to Adobe products.
• For charts and diagrams try Gliffy or Lovely Charts .
• A complete list of free graphics software .

A Sample of a Poorly Designed Poster

View this bad poster example in a browser.

Image Credit: Critique by Better Posters

• Next: Design Tips >>
• Last Updated: Jul 9, 2024 5:34 PM
• URL: https://guides.nyu.edu/posters

• University Libraries
• Research Guides

Poster Presentations - Designing Effective Posters

Poster presentations - designing effective posters: home.

The poster presentation is a dynamic communication tool evolving over the past four decades, as a means to accommodate the increasing number of researchers, especially graduate students, seeking a means for scholarly presentations of their research. Since then the poster session at many conferences is a major component of meetings of professional associations and societies in many disciplines used to highlight research results and discuss their significance in an informal and interactive setting. Often posters have their own special location and times for presentation; have their abstracts and presenter contact information list in program booklets or proceedings. Recently, dynamic links to the poster itself are provided for full-poster online viewing. The poster presentation is a highly-used communication tool for students (undergraduate and graduate) to display and discuss their research experiences in class and laboratory settings. This guide provides a variety of resources assisting individuals or teams in designing an effective poster and presenting it in a professional, informal, and rewarding setting, whether it is an upper-division undergraduate class or at a local, national or international meeting of a professional association or society. [email protected]

Designing Effective Posters

A. introduction, b. background readings.

• C. Design Tips

E. General Remarks

Disclaimer & Permissions

If you are involved in planning a poster session for a conference, symposium, or meeting, consider posting this site to your own program’s Web site to assist those considering submitting a poster. So, please feel free to create a link from your own pages to this site and suggest this site to others,  especially  those planning or organizing a poster session.

Fred Stoss University at Buffalo Libraries

" It takes intelligence, even brilliance, to condense and focus information into a clear, simple presentation that will be read and remembered. Ignorance and arrogance are shown in a crowded, complicated, hard-to-read poster ."   Mary Helen Briscoe

Colin Purrington provides a remarkable guide, " Designing Conference Posters ." This is the single-best resource for helpful hints in designing effective poster presentations.

The rate at which scientific and technical information grows continues to increase. National and international conferences provide a mechanism to facilitate the rapid communication of scientific ideas in the form of poster presentations. The poster presentation is NOT the pasting of a scholarly article on poster board or foam-core and standing by to defend the results reproduced in miniature on the "poster." However, it is far too often that one attends a conference poster session and finds this format to dominate the method of poster presentations. The poster presentation should represent a “...well-designed, eye-catching, and engaging... display of research or scientific information.” The poster should convey the results of research activities as to promote the scientific achievements of the poster's presenter. There is, unfortunately, a lack of presentation standards or authors' and presenters' lack of adhering to such standards, even when loosely defined. This guide provides an inventory of print and Internet resources that provide guidance and instruction for the presentation of scientific and technical information in the form of a poster presentation. This guide includes information resources in the forms of journal articles, books, book chapters, and Internet sites that focus on the planning, design, construction, and presentation of a scientific poster. If you find a resource you feel would be useful to include on this site, please send your comments to  Fred Stoss .

The origins of this site come from an in-class lecture for a general physiology course taught at the University at Buffalo,  Using Posters in Case Studies: The Scientific Poster as a Teaching Tool.  This case study prepared by Charles R. Fourtner, Mary Bisson and Christopher A. Loretz from the Department of Biological Sciences, University at Buffalo, State University of New York, describes the rationale and mechanics of introducing undergraduate biology majors to actively engage in a project to conduct bona fide library research and to then "express themselves in their own discipline." These researchers/educators "adapted the scientific poster as a mode of learning and instruction for our departmental majors" through a General Physiology course. The specific goals of this teaching strategy are to instruct the students:

• in researching the primary literature and topical reviews on a specified subject
• in the evaluation of the methodologies, technologies, and experiments serving as the basis of the research they have read
• in determining the pertinent data and analyses leading to the conclusions reached by experts in the field
• in concise and logical preparation of data for presentation in a poster format
• in the oral defense of the material they have presented on their posters
• in the importance of group discussions and interactions as they develop their formal presentation

Some resources on the shelves (locations in UB Libraries indicated):

• Block, S.M. Do's and Don'ts of Poster Presentation. Biophysical Journal. 1996. 71 (6): 3527-3529. (Online)
• Briscoe, M.H. Preparing Scientific Illustrations: A Guide to Better Posters, Presentations, and Publications, (2nd ed.). New York: Springer; 1996. Posters; p 131-149. (SEL REF Q222.B75 1996)
• Brown, B. S. Poster Design--Six Points to Ponder. Biochemical Education.1997. July; 25 (3): 136-137. (Online)
• Davis, M. Scientific Papers and Presentations. San Diego, Academic Press: 1997. Poster presentations; p 174-185. (SEL T11 D324 1997)
• Davis, M. Scientific papers and presentations (Rev. ed.).
• Burlington, MA: Academic Press: 2005. Poster presentations; p 181-204. (SEL T11 D324 2005)
• Day, R.A. How to Write & Publish a Scientific Paper (4th ed.). Phoenix, AZ: Oryx Press; 1994. How to prepare a poster; p 148-151. (SEL T11.D33 1994)
• Gosling, P.J. Scientist's Guide to Poster Presentations. New York: Kluwer Academic/Plenum Press; 1999. 139 pp. (SEL REF Q179.94 G67 1999)
• Hailman, J.P. & Strier, K.B. Planning, Proposing and Presenting Science effectively: A Guide for Graduate students and Researchers in the Behavioral Sciences and Biology. Cambridge, UK: Cambridge University Press; 1997. How to present research: posters at scientific meetings, p 112-115. (SEL QH315.H25 1997)
• Hartman, K.J. Designing Effective Poster Presentations. Fisheries. 1996 . 21 (7): 22. (SEL Per SH1 .F815). New York :Guilford Press
• Kline, Rex B. “Poster Presentation,” Becoming a Behavioral Science Researcher :A Guide to Producing Research that Matters. New York :Guilford Press. (LML BF76.5.K54 2009)
• Knisely, K. A Student Handbook for Writing in Biology (3rd ed.). Gordonsville, VA: W.H. Freeman: 2009. “Poster presentations,” p. 137-146. (SEL QH 304. K59 2009).
• Koning, R.E. Standards for Effective Presentations. In: Salisbury, FB, editor. Units, symbols, and terminology for plant physiology: a reference for presentation of research results in the plant sciences. New York: Oxford University Press; 1996. p 188-201. (SEL REF QK710.5 U55 1996)
• Pechenik, J.A. A Short Guide to Writing about Biology, 3rd ed. New York: Longman; 1997. Writing a poster presentation; p 258-265. (SEL QH304.P43 1997)
• Salisbury, F.B. editor. Units, Symbols, and Terminology for Plant Physiology: A Reference for Presentation of Research Results in the Plant Sciences. New York: Oxford University Press; 1996. Some suggestions about scientific writing; p 163-187. (SEL REF QK710.5 U55 1996)
• Schowen, K.B. Communicating in Other Formats: Posters, Letters to the Editor, and Press Releases -- Tips for Effective Poster Presentations. In: Dodd, JS, editor. The ACS style guide: a manual for authors and editors, (2nd ed.). Washington, DC: American Chemical Society; 1997. p 27-47. (SEL REF QD8.5.A25 1997)
• Scientifically Speaking: Tips for Preparing and Delivering Scientific Talks and Using Visual Aids. 2005. The Oceanography Society. tos.org/pdfs/sci_speaking.pdf Silyn-Roberts, H. Writing for science and engineering: Papers, presentations and reports. Boston: Butterworth-Heinemann; 2000. A conference poster; p 151-166. (SEL T11 .S529 2000)

C. Designing Tips

• University at Buffalo PPT Poster Template . This is the site from which University at Buffalo faculty, students and staff may download a template for a 44" x 36" Research or Informational Poster.
• BIO 801, Scientific Literature and Writing: Poster Presentations . A good guide with very useful illustrations show poster elements and designs.
• Creating Effective Poster Presentations: An Effective Poster
• The Scientists Guide to Poster Design by Katie Everson .This is a new site with many useful tips about posters and poster design. Look for additions in the future.
• How to Make a Great Poster . Design suggestions regarding layout, formatting, and color selection are shared on this American Society of Plant Biologists education site.
• Introduction: Poster Sessions . This university writing guide is a great place to start when faced with a poster assignment. Straight-forward instructions and guidance along with examples and additional resources steer tenderfeet and veterans in effective design.
• Scientifically Speaking . This is a site for effective presentation skills from a sci-tech perspective. It includes a section on designing posters and provides an example of a “good poster” and a “bad poster.”
• Google Images . Google Image search can help locate appropriate graphic images or photographs or other illustrations for your poster presentations. Just enter the topic, concept, or object for which you are seeking an image and review the results. An advanced search is also possible. BE SURE TO PROPERLY CITE THE SOURCES FROM WHICH YOU USE IMAGES & TEXT: Citing an image or copying text "with quotation mark" is not plagiarizing, but you must provide attribution for using tem.
• Preparing Professional Scientific. This poster minicourse provides a bullet list for start-to-finish poster design guidance.
• Society for Technical Communication . A tremendous resource for the science or engineering or health science student interested in pursuing career options as a technical writer, illustrator, editor, or communications specialist.
• Ten Simple Rules for a Good Poster Presentation. In: PLos Computational Biology Full-text article, Erren TC, Bourne PE (2007) Ten Simple Rules for a Good Poster Presentation. PLoS Comput Biol 3(5): e102. doi:10.1371/journal.pcbi.0030102

F. Examples

• EPA: Community Involvement Conference & Training: Posters and Exhibits, 2007. (scroll down the page)

G. Classes & Tutorials

• Impactful Scientific Posters-The Basics . The American Chemical Society has a VERY good video tutorial about designing a poster for presentation
• Designing an Academic Poster (Prezi)
• Poster Presentations: Tips, Tricks, and Planning
• Making an Academic Research Poster Using PowerPoint
• Make Poster - Design a Poster like a Pro in PowerPoint 2010 Part 1
• Make Poster - Design a Poster like a Pro in PowerPoint 2010 - Part 2

If you know of sites, especially from professional associations and societies providing examples of posters send me the URL - [email protected]

Subject Librarian

FredStoss  is the subject librarian for  Poster Presentations - Designing Effective Posters.  He provides workshops or lectures on effective poster design for 40- to 90-minute and is available for research consultations, instruction, curricular support & purchase requests. Contact [email protected] , phone: 716 645-1337.

Biological Sciences Librarian

• A Complete Guide on Mastering Poster Presentations

Introduction to Poster Presentations

Understanding Poster Presentation Essentials

Aayush Jain

The history and evolution of poster presentations.

Poster presentations have become a cornerstone in academic, scientific, and professional communities, offering a unique platform for the succinct and visual dissemination of research, ideas, and projects. Originating from the need to share scholarly work in an accessible and engaging format, the evolution of the art of poster presentations reflects broader changes in communication, technology, and educational practices. By blending textual information with visual aids, posters serve not only as a method of presenting complex ideas but also as an art form in itself, balancing aesthetic appeal with informational clarity.

Tracing the Origins

The history of poster presentations can be traced back to the 19th century, when the advent of mass printing technologies made it possible to produce posters in large quantities. Initially used for advertising and public announcements, the potential of posters to attract attention and convey messages quickly became apparent. The academic adoption of posters for presentations began in earnest in the mid-20th century, as conferences and symposiums sought more interactive and dynamic formats for sharing research findings. This period marked a significant shift from traditional oral presentations to a more inclusive and visually engaging method of scholarly communication.

Real-world Evolution and Impact

Throughout the decades, poster presentations have undergone significant transformations, influenced by advances in digital technology and changing academic landscapes. The introduction of digital design tools and software has expanded the possibilities for creativity and precision in poster design, allowing researchers to incorporate multimedia elements and interactive content. Moreover, the global push towards interdisciplinary collaboration and public engagement has elevated the role of poster presentations in facilitating conversations across diverse fields and audiences. Notable examples include the use of poster sessions at international conferences to foster global dialogue on pressing issues such as climate change, public health, and technological innovation.

Supporting Evidence

The significance and evolution of poster presentations are well-documented in academic literature and historical analyses. For instance, studies published in Educational Researcher highlight the increasing adoption of poster sessions in academic conferences as a means to enhance participant engagement and knowledge exchange. Similarly, a review in The Journal of Visual Communication in Medicine emphasizes the role of visual aesthetics and advertising in improving the effectiveness of scientific posters. These sources underscore the dual function of posters as both educational tools and objects of visual interest, validating their continued relevance in the academic, classroom, and professional discourse.

Defining the Purpose of Poster Presentations

Exploring the Core Objectives

At its heart, the purpose of a poster presentation extends beyond merely displaying information on a large sheet. It is a strategic communication tool designed to capture the essence of research or a project in a manner that is both accessible and engaging to a diverse audience. Poster presentations serve a multifaceted role: they facilitate the concise summary of complex ideas, foster interactive dialogue between the presenter and the audience, and promote networking opportunities within the academic and professional communities. This unique format allows for the visual representation of data, theories, and conclusions, making abstract concepts more tangible and understandable.

Historical and Educational Context

The educational foundation of poster presentations is deeply rooted in the principles of active learning and visual literacy. By compelling presenters to distill their work into the most essential elements, poster presentations encourage clarity of thought and the ability to prioritize information effectively. Historically, this format has enabled a more democratized form of knowledge sharing, where students, researchers, and professionals, regardless of their stage in their career, can contribute their findings and insights to a wider discourse. The educational benefits of engaging with poster presentations are well-documented, highlighting improvements in critical thinking, design skills, and public speaking.

Real-world Applications and Benefits

In practice, poster presentations have proven invaluable across a multitude of disciplines—from science and engineering to humanities and arts. They offer a platform for early-career researchers to showcase their work, for interdisciplinary teams to present collaborative projects, and for seasoned academics to share their findings with peers and the public alike. Notable real-world applications include poster sessions at major international conferences, where cutting-edge research is introduced, sparking discussions that can lead to new collaborations, funding opportunities, and advancements in the field.

Academic and Professional Endorsements

The effectiveness and importance of poster presentations are reinforced by numerous studies and professional guidelines. For instance, The Chronicle of Higher Education emphasizes the role of poster presentations in enhancing scholarly communication and professional development. Additionally, guidelines published by leading academic institutions offer comprehensive advice on designing impactful posters, underscoring the importance of visual elements, concise content, and a clear message. These resources not only validate the significance of poster presentations within the academic community but also provide practical insights into maximizing their potential.

Different Formats and Styles of Poster Presentations

A Diverse Landscape of Presentation Formats

The realm of poster presentations is characterized by a rich diversity of formats and styles, each tailored to suit the specific needs of the subject matter and the audience . From traditional print posters to interactive digital displays, the evolution of technology and design principles has expanded the possibilities for presenting research and projects. This adaptability not only enhances the visual appeal of posters but also broadens their accessibility and potential for engagement. Understanding the variety of available formats is crucial for presenters aiming to convey their message effectively and captivate their audience.

Historical Evolution and Trends

Traditionally, university poster presentations were predominantly print-based, utilizing paper or fabric as the medium. These printed posters relied heavily on graphic design principles to organize text and images in a visually pleasing manner. However, the advent of digital technology has introduced new formats, such as electronic posters (e-posters) and interactive displays, which allow for dynamic content, including animations, video clips, and hyperlinks. This shift reflects broader trends in digital communication and multimedia, offering presenters innovative ways to illustrate their findings and engage with viewers.

Illustrating Through Examples

The impact of diverse formats and styles can be seen in various fields. For instance, in scientific conferences, e-posters have become increasingly popular, facilitating more in-depth discussions through embedded data visualizations and interactive elements. In the arts and humanities, posters often incorporate a blend of textual analysis and visual artistry, showcasing creative approaches to design and page layout. Examples of standout poster presentations can be found in academic journals and online platforms, where award-winning designs are shared as inspiration for future presenters.

Guidance from Experts

The choice of format and style should be guided by the content of the presentation and the context in which it will be displayed. Experts in visual communication and academic presentation, such as Edward Tufte and Nancy Duarte, offer valuable insights into effective design principles. Additionally, scholarly articles in journals like The Design Journal and websites dedicated to academic poster design provide practical advice, emphasizing the importance of clarity, coherence, and visual impact. These resources underscore the critical role of format and style in enhancing the effectiveness of poster presentations.

Essential Components of a Poster

Crafting a Compelling Visual Narrative

The effectiveness of a poster presentation hinges on its ability to communicate a complex narrative through a blend of visual and textual elements. Identifying and integrating the essential components of a poster are critical steps in crafting a presentation that not only captures attention but also conveys the intended message clearly and succinctly. These components typically include the title, abstract, introduction, methodology, results, conclusions, references, and acknowledgments. Each element plays a pivotal role in the poster's overall narrative, guiding the viewer through the research journey in a logical and engaging manner.

Building on a Solid Foundation

The foundation of a successful poster presentation lies in its structure and content organization. The title should be concise yet descriptive, offering a clear indication of the poster's focus. The abstract provides a brief overview of the study, inviting further exploration. Introduction sections set the stage, outlining the research question and its significance, while the methodology and results sections detail the research process and findings. Conclusions highlight the implications of the study, and the references and acknowledgments sections give credit to the sources and contributors. This structured approach ensures that viewers can easily navigate the poster and grasp the key takeaways.

Real-world Examples and Design Strategies

Examining real-world examples of effective poster presentations reveals common design strategies that enhance readability and viewer engagement. These strategies include the use of bullet points for concise information delivery, graphical abstracts to summarize findings visually, and the strategic placement of visuals to complement the text. For instance, a poster in the field of environmental science might use infographics to illustrate the impact of pollution on ecosystems, while a medical research poster might include charts and graphs to display clinical trial results.

Expert Insights and Resources

The importance of these essential components and design strategies is echoed in literature and resources aimed at guiding poster designers and creators. Edward Tufte's principles of information design emphasize the balance between visual and textual elements, advocating for clarity, precision, and efficiency. Similarly, resources like The Craft of Scientific Posters provide practical advice on selecting and organizing poster components to maximize impact. Peer-reviewed articles in academic journals also offer case studies and analyses of successful posters, serving as valuable references for those looking to create their own.

The Lifecycle of a Poster Presentation

From Concept to Display: Navigating the Journey

The lifecycle of a poster presentation encompasses a series of stages, from the initial concept to the final display and beyond. This journey begins with the identification of a research question or project theme, followed by the meticulous planning and design of the poster. Key milestones include the development of the poster's layout, the selection of visual elements, and the refinement of textual content. The culmination of this process is the presentation itself, where the poster is displayed to an audience, serving as a visual anchor for discussion and engagement. Understanding each phase of this lifecycle is crucial for presenters aiming to maximize the impact of their work.

Foundational Steps and Planning

The early stages of a poster's lifecycle are marked by brainstorming sessions, where ideas are generated and objectives are set. This phase involves extensive research and gathering of information, laying the groundwork for the poster's content. Decisions regarding the poster's format, style, and essential components are made, informed by the presenter's goals and the expectations of the target audience. Effective planning at this stage ensures a coherent structure and a focused message, setting the stage for a successful presentation .

Design, Development, and Delivery

The design and development phase is where the poster takes shape. Presenters employ various software and tools to create visual representations of their data and ideas, paying close attention to layout, typography, and color schemes. This phase is iterative, often involving multiple revisions to fine-tune the poster's aesthetic and informational elements. Once the design is finalized, the poster is produced—either printed or prepared as a digital display—and readied for presentation. The delivery stage is a critical opportunity for presenters to engage with their audience, field questions, and gain feedback, adding a dynamic dimension to the poster's lifecycle.

Post-Presentation Impact and Archival

After the presentation, the poster's lifecycle continues through the dissemination of its content in digital repositories, academic websites, or social media platforms, reaching a wider audience and extending its life beyond the initial event. This phase may also involve reflecting on feedback, making adjustments, and repurposing the content for future presentations or publications. Proper archival and sharing practices ensure that the knowledge and insights conveyed through the poster remain accessible and continue to contribute to scholarly dialogue and public discourse.

Incorporating Expert Guidance and Best Practices

Throughout the lifecycle of a poster presentation, adherence to best practices and expert guidance is paramount. Resources such as The Effective Scientist's Guide to Poster Design and academic blogs on presentation skills offer a wealth of tips and strategies for each stage of the process. These resources stress the importance of clarity, engagement, and adaptability, advising presenters to anticipate audience questions and be prepared to discuss their work in-depth. By navigating the lifecycle with intention and expertise, presenters can significantly enhance the visibility and impact of their research.

Selecting the Right Software and Tools

Charting the Digital Landscape for Poster Creation

In the era of digital communication, selecting the right software and tools is a pivotal decision in the lifecycle of a poster presentation. This choice can significantly influence the design process , the effectiveness of the final product, and the ease with which information is conveyed. From graphic design software to specialized scientific visualization tools, the range of available options caters to the diverse needs and skill levels of presenters. Navigating this digital landscape requires an understanding of the functionalities and features that best complement the objectives of the poster, ensuring that the chosen tools enhance rather than hinder the creative process.

The Foundation of Effective Design

The foundation of an effective poster design lies in the seamless integration of text, images, and data visualizations. Software such as Adobe Illustrator, Inkscape, and Canva offers a spectrum of design capabilities, from basic layout and typography to advanced graphic elements and illustrations. For presenters focused on data-rich subjects, tools like Tableau or R with ggplot2 provide sophisticated options for creating compelling data visualizations. The selection process should consider factors such as user-friendliness, compatibility with other platforms, and the specific requirements of the presentation format, whether it be print or digital.

Real-World Applications and Choices

In real-world scenarios, the choice of software often reflects the discipline and objectives of the poster presentation. For instance, researchers in the sciences may gravitate towards tools that offer precision in data representation, such as MATLAB or Python for generating plots. In contrast, professionals in the arts and humanities might prioritize software with strong typographic and layout capabilities, such as Adobe InDesign. Notable examples of well-designed posters, often shared in online forums and design communities, illustrate the impact of software choice on the effectiveness of visual communication.

Guidance from Experts and the Community

For those navigating the selection of software and tools, guidance from experienced designers and presenters can be invaluable. Online tutorials, user forums, and academic workshops provide platforms for sharing insights and tips on maximizing the potential of different software. Additionally, reviews and comparisons in design publications and blogs offer an overview of the latest features and capabilities, helping presenters make informed decisions. Leveraging these resources can demystify the digital tools landscape, empowering creators to produce posters that are not only visually appealing but also rich in content and easy to understand.

Timeline Planning for Your Presentation

Setting the Stage for Success

Effective timeline planning is essential for ensuring the success of a poster presentation. This process involves allocating sufficient time for each phase of the poster's lifecycle, from initial research and design to printing and practice for the presentation itself. Establishing a detailed timeline helps in managing tasks efficiently, avoiding last-minute rushes, and ensuring a polished final product. By breaking down the project into manageable milestones, presenters can maintain a steady pace of progress, allowing for creativity to flourish within a structured framework.

Understanding the Key Milestones

The key milestones in the timeline of a poster presentation typically include the conceptualization of the idea, in-depth research, initial design drafts, feedback collection, final revisions, and printing or digital preparation. Additionally, presenters and event organizers should factor in time for rehearsing their explanation of the poster, as this verbal component is crucial for engaging with the audience during the presentation. Each of these stages requires careful consideration and allocation of time, taking into account the complexity of the topic, the availability of resources, and potential challenges that may arise.

Learning from Examples and Best Practices

Examining successful poster presentations provides valuable insights into effective timeline planning. For example, a presenter who begins the design process several weeks in advance can incorporate feedback from peers and mentors, ensuring a more refined and impactful poster. Academic journals and conference websites often feature timelines and planning guides, illustrating best practices for managing time efficiently. These resources highlight the importance of flexibility within the timeline, allowing for adjustments based on feedback and iterative improvements.

Expert Advice and Strategic Approaches

Experts in academic and professional presentation emphasize the importance of starting early and setting realistic deadlines. Resources like The Chronicle of Higher Education and Nature's guide to scientific posters recommend backward planning—starting from the presentation date and working backward to determine when each task should be completed. This approach ensures that all aspects of the poster, from content accuracy to design aesthetics, are given due attention. Additionally, leveraging project management tools and software can aid in tracking progress and maintaining focus on the ultimate goal: delivering a compelling and informative poster presentation.

Understanding Poster Size and Orientation

Navigating Dimensions and Design Impacts

The size and orientation of a poster presentation are critical factors that significantly influence its design, readability, and overall impact. Choosing the right dimensions requires a balance between the amount of information to be presented, the visual appeal of the poster, and the practical considerations of the venue where it will be displayed. Orientation—whether portrait or landscape—also plays a key role in how content is organized and perceived. Understanding these aspects is essential for creating a poster that effectively communicates the intended message while being visually engaging and easy to navigate.

Historical Context and Evolving Standards

Historically, the standard sizes for academic posters have evolved, influenced by printing capabilities, conference requirements, and disciplinary conventions. Common sizes range from A0 (33.1 x 46.8 inches) to A3 (11.7 x 16.5 inches), with variations based on specific event guidelines. The choice between portrait and landscape orientation has traditionally been guided by the nature of the content and the aesthetic preferences of the designer. As digital displays become more prevalent, new standards are emerging, accommodating a wider range of sizes and formats, and offering greater flexibility in poster design.

Real-World Considerations and Decisions

In practical terms, by contrast, the decision on poster size and orientation often depends on the venue's space constraints, the expected audience flow, and the method of presentation (e.g., hanging, digital screens, or stands). For instance, a larger poster in landscape orientation or standing might be more suitable for detailed data visualizations that require a wider format, while a portrait orientation could be preferred for posters that aim to communicate findings in a more linear, straightforward manner. Successful examples from various fields demonstrate how these decisions are integral to enhancing the poster's readability and audience engagement.

Expert Guidelines and Resources

Design experts and academic guidelines offer valuable advice on selecting the appropriate size and orientation for poster presentations. Recommendations typically emphasize the importance of clarity, audience engagement, and the effective use of space. Resources such as the American Psychological Association and The Royal Society of Chemistry provide specific guidelines on poster dimensions, aligning with the standard practices of academic conferences. Additionally, design software often includes templates and tools specifically tailored for poster creation, helping presenters visualize and plan their layouts in accordance with these dimensions.

Print vs. Digital Posters: A Comparative Analysis

Exploring the Mediums' Unique Advantages

The choice between print and digital posters presents a crucial decision for presenters, each medium offering distinct advantages and considerations. Print posters, traditional staples of academic conferences and public spaces, excel in delivering a tactile, permanent visual experience. Their physical presence allows for easy viewing in various settings, from gallery walks to outdoor displays. Digital posters, on the other hand, leverage technology to offer dynamic, interactive elements such as animations, videos, and hyperlinks, enhancing the engagement and accessibility of the content. This comparative analysis explores how both mediums cater to different presentation goals and audience expectations.

The Evolution of Poster Presentations

The evolution from print to digital posters mirrors broader technological advancements and shifts in communication preferences. Initially, the poster's role in disseminating information was predominantly served by print formats, favored for their simplicity and wide reach. However, the digital era introduced new possibilities for interaction and information sharing, challenging the traditional poster model. Today, digital posters can be easily updated, shared online, and integrated into virtual conferences, extending their reach beyond physical boundaries. This transition highlights the adaptability of poster presentations to changing technological and societal trends.

Practical Implications and Considerations

Choosing between print and digital formats involves practical implications regarding production, distribution, and presentation. Print posters require consideration of printing costs, materials, and logistics, particularly for large-scale or high-quality prints. Digital posters, while eliminating printing costs, may necessitate access to screens or devices for viewing and interactive features that require specific software or platforms. The decision often depends on the context of the presentation, the target audience, and the desired level of interaction and engagement. Real-world examples illustrate how presenters navigate these decisions, opting for the medium that best aligns with their objectives and the capabilities of their venue.

Expert Perspectives and Future Directions

Experts in visual communication and educational technology offer insights into the strengths and limitations of both print and digital posters. Studies and articles in academic journals, such as The Journal of Digital Learning, suggest that digital posters may enhance learning outcomes and audience engagement through interactive elements. Conversely, advocates for print posters highlight the value of a tangible, distraction-free medium that encourages in-depth, focused interaction. The future of poster presentations likely involves a hybrid approach, leveraging the advantages of both mediums to meet diverse needs and preferences.

Checklist for Poster Presentation Preparation

Crafting a Comprehensive Preparation Strategy

A well-organized checklist is indispensable for preparing an effective poster presentation , serving as a roadmap that guides presenters through each critical step of the process. From initial research and design to the final touches before presentation, a thorough checklist ensures no important detail is overlooked. This tool not only aids in structuring the preparation timeline but also helps in maintaining quality and coherence throughout the poster. Incorporating key tasks such as defining the poster's objectives, selecting appropriate software and tools, and practicing the presentation can significantly enhance the poster's impact.

Essential Checklist Components

The cornerstone of a poster presentation preparation checklist includes tasks such as:

Identifying the main message and target audience.

Researching and gathering relevant data and literature.

Selecting the right software and tools for design.

Drafting the layout and organizing content effectively.

Incorporating visual elements (graphs, images, charts) to complement the text.

Revising and refining the content for clarity and impact.

Ensuring adherence to the specific size and orientation requirements.

Printing or finalizing the digital version of the poster.

Preparing to create a concise and engaging oral synopsis for interaction with the audience.

Scheduling rehearsals to refine delivery and anticipate answers to questions.

Leveraging Real-World Examples

Examining real-world examples of successful poster presentations can provide valuable insights into effective preparation strategies. For instance, award-winning posters often demonstrate meticulous attention to detail, innovative use of visual aids, and clear communication of complex ideas. Academic institutions and professional conferences frequently share such examples, offering a practical glimpse into the preparation process that led to their success. These cases underline the importance of thorough planning and the impact of a well-prepared presentation.

Guidance from Experienced Presenters and Educators

Experienced presenters and educators emphasize the significance of early and thorough preparation. Resources like The Effective Poster Presentation Guide and The Academic's Handbook to Presentations offer comprehensive checklists and tips, covering every aspect of poster design and presentation. These resources advocate for a proactive approach, suggesting that presenters seek feedback during the preparation process and adapt their posters based on constructive criticism. Following a detailed checklist not only facilitates a smoother preparation experience but also increases confidence, ensuring presenters are well-equipped to engage their audience effectively.

Thanks for reading and be sure to share this guide if you enjoyed it!

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FAQs on Poster Presentations

What is a poster presentation format.

A poster presentation format involves a visual and textual summary of research or a project displayed on a large poster. This format is designed to facilitate interactive discussions between the presenter and the audience, often in an academic or professional conference setting. Key components include the title, abstract, introduction, methods, results, and conclusions, strategically arranged for readability and impact.

What are the rules of poster presentation?

The fundamental rules include clarity in design and content, succinctness in text, effective use of visuals (such as graphs, charts, and images), adherence to specified size and orientation guidelines, humor and preparedness for an engaging discussion with the audience. Additionally, respecting copyright laws and citing sources accurately is essential.

How to prepare a poster?

Preparing a poster involves identifying the main message, gathering and organizing content, designing the layout using appropriate software, incorporating visual elements to support the text, and revising content for clarity. Following a detailed checklist can ensure a comprehensive preparation process.

How do I make my poster presentation stand out?

To make a poster stand out, focus on creating an eye-catching design, concise and impactful content, high-quality visuals, and a clear, logical flow of information. Interactive elements, such as QR codes for digital posters, can also enhance engagement. Practicing your pitch to communicate and sell your message effectively during the poster session will further distinguish your presentation.

What is the definition of a poster?

A poster is a visual tool used to communicate information concisely and attractively, combining text and graphical elements. It serves various purposes, including advertising, education, and information dissemination in both public spaces and specialized settings for events like academic conferences.

What is the purpose of a poster?

The purpose of a poster is to present information in a way that is accessible and engaging to a wide audience. In academic and professional contexts, for example, posters aim to summarize research findings or project details, facilitating discussion and knowledge exchange.

What makes a good poster?

A good poster effectively communicates its message through a clear, coherent design, concise content, impactful visuals, and a viewer-friendly layout. It engages and interests the audience, encourages interaction, and conveys the essence of the research or project succinctly.

How do you write a poster?

Writing a poster involves drafting text that is clear, concise, and focused on the key messages. Use bullet points for easy reading, integrate visuals to explain complex ideas, and ensure the content is organized logically, with distinct sections for the introduction, motivation, methodology, results, and conclusions.

What do you mean by poster presentation?

A poster presentation refers to the process of summarizing research or a project on a poster and presenting it to an audience, typically at academic, scientific, or related professional events. It allows for direct interaction with viewers, offering opportunities for feedback and discussion.

How do I make a poster presentation?

Making and selling a poster presentation involves several steps: selecting the right content and visuals, designing the poster layout, printing or preparing the digital display, and finally rehearsing an engaging synopsis of your work for presentation to the audience.

Discover how we can create magic in your communication

Creating a Poster Presentation Template

Methodically Creating a Poster Template

Establishing a Flexible Template Structure Introduction: Foundations of Versatility Creating a flexible poster template structure is essential for adapting to various content needs and presentation contexts. This adaptability allows users to customize their presentations while maintaining a coherent and professional design aesthetic. Background: The Importance of Flexibility In the realm

The Future of Poster Presentations

Predicting Emerging Trends in Poster Design

The Impact of New Technologies on Poster Design Introduction: Revolutionizing Visual Communication The landscape of poster design is undergoing a radical transformation, driven by the advent of new technologies. These innovations not only enhance the aesthetic appeal of posters but also extend their functionality, making them more interactive and impactful.

Poster Presentations in Virtual Environments

Adapting Posters in Virtual Environments

Best Practices for Virtual Poster Presentations Introduction: Mastering the Art of Virtual Presentation Virtual, poster boards and presentations have become a staple in the academic and professional landscape, offering a unique platform to showcase research and ideas remotely. Mastering this format requires understanding best practices that cater to digital environments.

Poster Presentations: Tips and Tricks

By  Carolyn Trietsch

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Carolyn Trietsch recently defended her Ph.D. in entomology at Penn State. You can view her website or follow her on Twitter @carolyntrietsch .

Poster presentations are a staple of academic conferences. They’re a valuable way to share research visually, and it pays to know how to design one well . The good news is, we seem to be living in a time of a new poster renaissance!

There’s been a lot of recent debate about how to create better posters , with Ph.D. student Mike Morrison leading the charge for designing more visually appealing posters that state results clearly .

Here are some other ideas for how you can take your poster presentation to the next level.

Encourage Written Audience Feedback

Poster sessions may only last for an hour or two, but your poster may be displayed for much longer than that. How do you engage and interact with your audience when you’re not there?

Put Post-it notes and pens next to your poster, with a sign encouraging visitors to write down their questions or comments.

You can even add a space directly to your poster for audience comments. When my adviser and I wrote a code of ethics for insect collectors, we wanted to hear what others in our field had to say about it. We split our poster into two halves, with the code of ethics on one half and an empty space for audience comments on the other half (see image above). We presented our poster at that year’s Entomological Society of America meeting in Denver and received many helpful comments from other researchers on how we could improve our code and turn it into a useful classroom resource.

Beyond the QR Code: Videos, Augmented Reality and More

A QR code is a great addition to a poster; you can create a code to link to your website, publications or whatever you want, and anyone who scans the code will be able to instantly access it.

You can take this further with augmented reality apps like HP Reveal (formerly Aurasma) and DAQRI . Using apps like these, you can link pictures on your poster to videos so that when viewers scan them with their phones, it will bring your poster to life with sound and moving images.

Another way to engage your audience when you’re not standing at your poster is to create handouts. For our poster on insect collecting, we printed out pocket-size versions of the code of ethics we had drafted.

I’ve also seen some researchers print out postcard-size versions of their poster so that attendees could take a copy of the poster with them. Many researchers will also leave business cards in a pocket or folder at the bottom of their poster so that researchers can get in touch with them.

Giving Permission (or not) for Photography and Social Media

When you’re presenting your research publicly, there’s a good chance that someone is going to take a picture of it. Make it clear to your audience members whether they are allowed to take pictures of your poster and share on social media (or not) by including “no photography/social media” or “photography/social media allowed” (see the social media guidelines here for examples).

In the future, conferences might provide these icons as stickers that presenters could add to their posters, but until then, it’s best to either print these as fliers to display around your poster or add the icons directly to your poster.

Printing on Fabric

Printing and transporting paper posters can be cumbersome, especially if you’re traveling by plane. One way to avoid the hassle is by printing your poster on fabric -- t his way, you can fold your poster up and pack it in your bag rather than having to lug a poster tube around the airport or conference hall. It’s also much harder to rip fabric than paper, so there’s less worry when hanging up and taking down your poster.

Printing on fabric can be expensive, so this might be a better option for posters you will display multiple times. But it can be worth the money if you don’t have to purchase a poster tube or pay extra airline fees for bringing it on the plane.

Proactive Printing: Plan Ahead!

Whether you print on fabric or paper, try to print your poster ahead of time in case there are any problems. I had a few colleagues print a poster at the conference hall to save time, only to end up with a poster that was a quarter of the size. Unfortunately, they didn’t have time to reprint the poster and had to present the miniature version.

Some print shops can only print up to a certain size and will have larger posters printed at a central location or third party and shipped to you. This can take more time, so plan ahead -- make sure your print shop can handle larger jobs, and print your poster early so you can deal with any mishaps that arise.

Also, don’t forget to plan how you will hang your poster. Bring extra pushpins and/or Velcro. Even if you don’t need it in the end, there’s sure to be someone else there who will -- and be sure to help out your neighbors!

Sharing Your Poster After the Conference

You don’t have to stop sharing your poster just because the conference is over. You can publish your poster online in an open-access data repository like figshare , which gives your poster a unique digital object identifier (DOI) that you can use to cite your work. You can also upload your poster to your institutional repository (Penn State uses ScholarSphere ) or websites like ResearchGate so you can continue to share it with the research community after the conference is over.

As for your physical poster, don’t just throw it in the trash after the conference. If you have any bare walls in your lab or office space, old posters make great decorations and conversation starters. Many departments will also display posters to show what their students are accomplishing, so if the walls in your building are looking empty, talk to your department head and see what you can do about it.

In addition to the ideas above, there is one place you should always share your poster after the conference -- on your CV. This is valuable public speaking experience that you should not overlook, especially after all the time and effort you spent designing your poster and presenting your research. Don’t ever sell yourself short.

Do you have any other ideas for how to take poster presentations to the next level and make them pop? What was the best poster presentation you ever saw? Share your thoughts in the comments section below!

A special thanks to Shelby Kilpatrick for her insightful comments and contributions to this post.

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104: How to Give a Perfect Poster Presentation

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It’s a tragic fact: many jaw-dropping, eye-opening, and heart-pounding research results never makes an impact on the scientific community.

And it’s partly your fault.

By “your,” of course,  I mean all of us.  Because when we waste the opportunity to share our results in their best light at a scientific conference or poster session, our viewers may overlook this valuable insight.

But we can do better!  With a little planning, collaboration, and hard work, we can make even a humble poster presentation a vehicle for inspiring the next discovery and building our scientific network.

Let’s get started!

Poster Perfect

A poster session is a unique opportunity for a young scientist.

As a viewer, you get the chance to engage in a casual conversation with other scientists, often one-on-one, about a topic that interests you.  It’s an opportunity to ask for clarity, pose a question, or offer ideas without an audience of 200 staring at the back of your head.

As a presenter, you get all of those benefits, as well as an opportunity to build your network and identify collaborators.  You also get many chances to practice your ‘pitch’ as new visitors step up every few minutes.  It will sharpen both your skill as a communicator and your research plan.

And while there are probably some guidelines for being a good poster-viewer, in this episode, we focused our discussion on the best ways to prepare and present a poster.

Before You Begin

As with any presentation, answering a few questions before you get started will save you hours in front of the computer.

Know Your Audience

If you are presenting to the Microbiology Conference, you may want to include more detailed background information than if you’re presenting to other experts in your sub-field at a Malaria Symposium.  Space is limited, and thinking ahead about what your audience may, or may not, know will help you prepare for the proper range of visitor experience.

Start Early

You may be a wizard of poster creation and can put off your design until the night before you fly to the conference, but that’s a bad idea.  Instead, leave extra time before printing share your file with collaborators for review.  They need time to look over your work and offer feedback before it’s committed to (gigantic) paper.

Practice, Practice, Practice

You’ll also need time to practice presenting the poster.  More on this later, but sometimes the act of presentation lets us see where we have gaps or mistakes in the logic or design.  It’s a good idea to practice with people from outside your lab because if they are already familiar with your work, they won’t notice when you skip steps or fail to explain a concept clearly.

Find Your Story

It may sound odd, but poster presentation is a form of story-telling.  The best posters make that story clear and concise.

Even if you have multiple projects in the lab, choose ONE to present in your poster.  Start by jotting down a central question you’re trying to answer, or a hypothesis your lab is testing.  Keeping this key idea in mind as you prepare the presentation will give you a firm structure on which to hang the other elements.

Making a Poster

There are a couple of broad guidelines to keep in mind as you create your poster.

First, remember that the poster is a visual form, and space is limited.  That means you should avoid printing long paragraphs of text.  Instead, use the space to display graphs, images, and figures, with a few bullet points or figure legends to help the viewer track the story.

Second, stick with a ‘standard’ layout.  Your viewers have been trained for years to look for titles at the top and conclusions on the bottom right.  You make viewing your poster harder by moving these elements around.

Third, maintain consistency within your poster.  Stick with one or two fonts, and be sure that headings, bullets, and figures are matched in style, weight, and size.

Finally, give your work some breathing room.  White-space is important, and will make the poster more readable.

Poster Pieces

Manuscript titles are often formulaic and a bit dull as they describe the basic findings of the research paper, but your poster title can be more creative.  The goal is to catch a viewer’s attention while also letting them know what they’ll see when they visit.

Again, remembering your audience, include enough information to help them understand your main question or hypothesis.  Avoid paragraphs, and include a figure or diagram if you can.

Hypothesis / Main Question

This section is an absolute must, so don’t forget it!  It lets the viewer instantly understand what the poster is about and what they can expect to learn if they follow you through to the conclusion.

Again, a diagram or figure works great here.  Use this section to help the viewer understand your experimental approach to the question.  You don’t need to detail every last step – save that for the paper you publish!

This is where the action is.  Remember – you don’t need to include every experiment you’ve ever done.  Just describe the results that help address the main question/hypothesis.

Use descriptive figure titles that help the viewer understand your conclusion.  “Gel of Protein X” doesn’t help anyone, but “Protein X is Up-Regulated After Drug Treatment” tells them what they should expect to see in the scan. 

Cut out extraneous information or parts of the image, and use arrows or boxes to help direct attention to the relevant parts.

Double check this section for readability – axes and labels can often be too small to read from a four-foot distance.

Conclusions

Another chance to draw a diagram!  Or use 2-3 bullet points to help summarize what you’ve found.

Other Sections

Some posters include acknowledgements or future directions.  These are optional and might make sense on a case-by-case basis.

Every poster should include the author’s contact info, though!  This allows people to reach out even if you’ve stepped away from the poster, and helps collaborators keep in touch after the meeting.

Presenting a Poster

Crafting the perfect poster is only half the battle, now it’s time to describe that work from start to finish.

Timing is Everything

Walking a viewer through your presentation should take roughly five to seven minutes.  That doesn’t seem like a long time, but it’s an important target.  Many presenters take too long to share the poster, leaving the audience bored, uncomfortable, and searching for a way out.

By telling your story in five minutes, you let the audience guide the conversation.  If they’re satisfied with your description, or bored out of their minds, they can move on to another poster.

If they’re excited and want to learn more, they can ask questions or probe the results more deeply.

Act Like an Actor

As you present, remember that you mustn’t turn your back on your audience!  You’ll be tempted to turn to look at the poster yourself, closing off the conversation.  Instead, keep an open stance and point out relevant sections off to your side.

Also, check your enthusiasm.  Too many poster presenters seem bored, tired, or listless.  If they don’t think their work is exciting, why should their audience?! 

Stop a moment to notice your energy level, and try to step it up as you present.  Make eye contact, welcome new viewers as the approach, and modulate your voice. 

Your enthusiasm for your work can be contagious.

Tailor Made

Because most poster presentations occur one-on-one, it’s imperative that you actively tailor your pitch to the person standing in front of you.

When they step up, you can briefly ask about their background or interest in the subject.  If they’re a neophyte, you’ll want to avoid jargon and check that they’ve understood each section before moving on. If they’re an expert, they may want to skip straight to the results!

Be aware of their cues and body language, and let them help steer the conversation.

That’s it! Now you’re a poster-presenting-pro!  Go make a splash at your next poster session, and be sure to share YOUR tips and ideas for poster presentation in the comments below.

For more information on attending conferences, check out Episode  097: Conference Like the Pros – How to Plan, Network, and Win

I’m Getting Seasick

This week, we sample a very special ethanol that has probably traveled farther than we have. 

Jefferson’s Ocean Bourbon  spends its time in a barrel bobbing around on a research ship as it sails around the world!  Supposedly, all of that rocking, equatorial heat, and sea spray mimics the way bourbon tasted when it was shipped back from the New World.  

Best part: you get to read the Captain’s Log of each batch’s journey!

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• Jul 11, 2023
• 11 min read

How to deliver an engaging scientific poster presentation: Dos and Don’ts!

You've spent hours meticulously designing an award-winning scientific poster that beautifully showcases your research findings and stands out from the crowd. 🔬🧫

Now it’s time to talk to an actual human being!!

The thought of presenting can be nerve-wracking, and the real challenge lies in simply and effectively communicating your novel research findings.

But fear not!

In this blog, we've got you covered with expert tips and strategies to help you confidently nail your poster presentation. Get ready to conquer your fears and showcase your research with finesse and confidence. ✨

Let’s run through the dos and don’ts of presenting your poster at a conference, ensuring you leave a lasting impression on your audience.

So dive in and discover how to deliver an exceptional poster presentation! 👇

Scientific Poster Presentation Dos:

Ahhh, you made it! 💪

Maybe it felt like a mad dash to the finish line, 🏃‍♀️ or a long time coming. Either way the conference is here. After weeks designing your award-winning poster - picking a cohesive colour scheme , an attention-grabbing font and perfecting the layout , you and your scientific poster are ready to stand out !

But you hadn’t given any thought to the actual presentation, until now…

…Cue freak out!

Poster presentations are the perfect way to showcase your recently published work, to have more intimate conversations with your peers, and to foster collaborations.

So let’s give you a run down to make sure you get off on the right foot.

You can breathe again, you got this! 😮‍💨 💪

Number 1: Start a conversation

Seems simple enough! But the power of a conversation is unparalleled.

So how do you start a conversation with a stranger? And in a loud and busy poster hall?

Well let’s find out.

Once you spot somebody eyeing off your poster, smile at them and allow 5 or so seconds for them to read your title and digest your research topic, before asking them "Would you like me to run you through my poster?". Think of it like window shopping, giving them time to decide whether they are interested and want to know more.

You can also use body language as a great indicator to determine if someone is interested.

For example, if someone beelines to your poster, conference booklet in hand, opened to your conference abstract, it's safe to assume they want to know more. If they barely pause at your poster, and avoid eye contact, that’s okay. Not everyone will be interested in your research!

To set a positive tone, start with a genuine smile and a warm greeting. Don’t forget to introduce yourself. Here are some conversation starters to get you going. 👇

To encourage interaction and foster a meaningful conversation ask open-ended questions.

"Have you encountered similar challenges in your own work?”

"What are your thoughts on this approach?"

Listen attentively and show genuine interest in their response, delving deeper into their perspectives where appropriate.

By having a two-way conversation you are more likely to get valuable input on your research topic and make meaningful connections. 🙌

But to have a successful conversation, you need to know who you are talking to, which leads us to our next point.

Number 2: Tailor your presentation

Once you have lured them in, it's time to provide a concise overview of your research. Keep it brief. Focus on the key point to pique their interest, and tailor your delivery according to their knowledge base.

The key here is to ask more questions.

It is a great idea to gauge your audience's background before you start with your spiel. A great question to start with is “How familiar are you with topic X?”.

Then continue to ask your audience simple yes/no questions interspersed throughout your presentation to further gauge their background knowledge and understanding.

For instance:

Are you familiar with this concept?

Have you heard of X technique before?

Do you know about XYZ?

Once you have an answer you can adjust the level of detail and terminology accordingly. This will help you adapt your explanations and avoid unnecessary complexity or oversimplification.

Some people are interested in the nitty-gritty details of your research and others might only be interested in an overview. Let the conversation guide you!

For example, a professor who has been working in the breast cancer field for 30+ years, will need very minimal background and will comprehend complex concepts, technical jargon and specialised methodologies with very little explanation required.

In contrast, someone that has no prior experience in cancer, or possibly even science, will require a more detailed explanation. Using layman's terms and analogies to simplify complex concepts will ensure a clear understanding.

Remain flexible, be prepared to tailor your delivery to your audience on the spot.

If you are unsure if you are hitting the mark, it is perfectly fine to ask “Is that clear?” or “Feel free to stop me if you are not following.” This way you are encouraging a conversation, and opening up the opportunity for them to ask you questions, rather than just solely presenting information to them.

Even though you are the presenter, don’t think that you should be the only one talking. Good networking looks like a well-balanced conversation between two people exchanging value and ideas.

The entire goal of a poster presentation is to make sure everyone who visits your poster leaves invigorated with a comprehensive understanding of your research, which in turn means they are more likely to remember your work, and remember YOU! 😍

Number 3: Employ storytelling

Research shows that people are more likely to remember information that is presented to them in a narrative form compared to dry facts or statistics. 📊

This is because stories engage multiple regions of the brain and activate sensory and emotional processing, which enhances memory retention.

If you’re a loyal reader of ours, you would know that we love all things storytelling ! 🤩

📖 Stories naturally follow a structure, typically involving a beginning, middle, and end.

Or as Randy Olson prefers to refer to it the And - But - Therefore framework:

‘And’ provides the context (or background if you will).

‘But’ provides drama, hooking in the reader (most likely your knowledge gap)

‘Therefore’ brings your story to a resolution (ie results and conclusions).

By creating a logical flow to your presentation, it makes it easier for your audience to follow along and understand the progression of your research.

To create a memorable story and leave a lasting impression, try sharing personal experiences, challenges, or triumphs, things your audience can relate to which will evoke an emotional connection. 💛

Facts and figures alone are easily forgotten, the approach of storytelling means your audience is more likely to remember long after the presentation is over.

Number 4: Use open body language

Non-verbal language also speaks volumes!

Use your body language to your advantage. Engage with your audience by maintaining eye contact, smiling, and displaying open body language. 🙂 For example:

Exude a confident, relaxed posture. Stand tall with your shoulders back, arms down and face your audience.

Smile. Genuinely. 😉 A fake smile doesn’t have the same warm and welcoming feel. But a genuine smile conveys friendliness and approachability, whilst creating a positive atmosphere. We suggest smiling both whilst your audience is perusing the posters as well as during your presentation.

Use natural gestures. Try to use gestures that complement your words. Point to your poster, use open hands, and purposeful, controlled gestures to emphasise key points or convey enthusiasm.

Maintain eye contact. 👀 Eye contact is a powerful way to establish a connection. It conveys attentiveness and interest. Try using the 50/70 rule. Maintain eye contact for 50 percent of the time while speaking and 70% of the time when listening. This helps to display interest and confidence. 4-5 seconds is the sweet spot. Be mindful of cultural differences, for example many Western cultures tend to value eye contact, but some Eastern ones see it as a form of disrespect. Be perceptive to cues of discomfort.

All of these small things might seem small, but they all add up. The more open you are with your body the more likely you are to have people come up to you and consequently hold their attention for longer during your presentation.

But it’s not just about you, be attentive to others' body language. Notice their gestures, posture, and facial expressions.

Pay attention to these cues, you can gauge their level of engagement, understanding, or potential discomfort. If they lean in, it indicates interest and engagement. If you notice a change in body language or eyes beginning to glaze over, it may indicate confusion or disinterest. 😬

Consider adjusting your content, providing more context, or shifting your body language to create a more comfortable and receptive atmosphere.

Scientific Poster Presentation Don'ts:

So now that we have what to do down pat. ✔️

Lat’s talk about some things to avoid! 🙅‍♂️🚫

Number 1: Try not to overcomplicate

This seems like a simple enough concept.

However, when you are so intimately familiar with a topic, the lines between simple terminology and technical jargon become blurry . You start to forget what words are niche to your topic and unfamiliar to those outside your field. 🙈

While it's important to convey the depth and accuracy of your research, we recommend you always:

Avoid excessive technical jargon

Minimise the use fancy words or writing-style language

Restrict unnecessary detail

Strive for a balance between scientific accuracy and accessibility.

If your research is complicated, analogies and relatable examples are a powerful way to help simplify the complexity — bridging the gap between overtly technical concepts and common knowledge, makes the ideas easier to grasp.

Next, stick to the main ideas. You want to clearly and concisely communicate your key message in just a minute. Identify your main research finding and nut out the real-world applications or implications, these are your main messages! Avoid overwhelming your audience with excessive details or venturing off on irrelevant tangents.

✨ Less is best! ✨

Everyone can understand your explanation when you use simple clear language, but only a small proportion will follow when riddled with technical terms and excessive jargon.

Number 2: Avoid being over-rehearsed

Whilst practising your presentation can provide you with confidence, being over-rehearsed can be a detriment, hindering the flow of conversation and the ability to tailor your presentation.

Your aim is to generate a memorable and genuine conversation. Being over-rehearsed can make your presentation feel robotic, rigid and devoid of authenticity.

Let’s be clear, we absolutely encourage practising. After all, practice makes perfect, but the aim is not to deliver a memorised scripted poster presentation! Save that for the 3MT . 😉

An excessively scripted presentation can ironically lead to increased stress and anxiety, causing you to appear tense and nervous. This is because you feel pressured to deliver a flawless presentation, and a single interruption, deviation or mistake from the rehearsed script can throw you off.

You become fixated on sticking to your rehearsed script, that instead of actively listening, you are preoccupied with remembering your lines. 🙈

As a result your presentation lacks connection, the conversation may feel stiff, if even present, and you may struggle respond naturally to questions, or pivot according to your audiences cues.

Instead of rehearsing a perfectly written script, try practising each section separately.

Familiarise yourself with the story structure, know the key ideas and work on improvisation. Become comfortable with strong introductory sentences to each of your sections, prepare some useful analogies and free flow from there.

This more balanced approach, allows you to:

Feel comfortable discussing your material in any order

Adapt and adjust your delivery based on your audience

Be present in the moment

Deliver a more authentic and flexible presentation

Stay attentive and develop meaningful exchange

So avoid the trap of reciting your perfectly crafted script and learn to improvise and converse! ✨

Number 3: Don't neglect your audience or your poster

We are not talking about maintaining eye contact, asking open-ended questions or paying attention to your audience. 👀❓

We are talking about the most important point… actually being there.

Be present beside your poster for the entire duration of your scheduled session.

An interested collaborator can’t talk to you if you are at the buffet the whole time, a potential employer can’t gauge your interest if you are hanging out at your friends' poster.

Waiting by your poster is crucial!

Now we aren’t saying you can’t grab a bite to eat, or go to the bathroom. But perhaps ask a friend to stand in for your, or better yet ask them to grab you a plate of food.

Came alone to the conference? No problem make friends with the presenter next to you and help each other out! The potential for meaningful connections are endless, make sure you are present!

Remember the advice I got from a big shot professor at my first national conference? It was in our blog Beyond publication: 5 science communication tips to maximise your research impact.

Well it doesn’t have to be you seeking out a connection, you could make a connection with someone who approached you at your poster. 😉

While we are talking about connection, connecting with your poster is almost as important as connecting with your audience!

As you deliver your presentation, point to key parts of your poster, guide your audience through it with you. Your presentation should complement the content on your poster and reinforce your key message(s) . Avoid skipping large sections of your poster, jumping around or talking about data not present on your poster (unless you are answering their question).

Your poster is a visual aid, use it to helps enhance your explanations and reinforce the key ideas with the help of visuals.

By giving attention to both your audience and your poster, you create a balanced and engaging presentation. Prioritising connection, interaction, and clarity to ensure your audience gets the most out of your research.

Number 4: Minimise bad presenting habits

You are so close to delivering an effective poster presentation, now let’s cover some poster presentation traps you want to avoid falling into!

There are lots of small habits you can avoid when presenting that can make the biggest of difference.

Reading directly from your poster 🚫 Try not to read the text verbatim of your poster. Your audience can likely read and therefore your presentation provides no value add. It can also make your delivery monotonous and disengaging for your audience. We recommend a natural conversation instead with explanations beyond what is presented on your poster.

Overuse of filler words 💬 Strive to minimise or eliminate filler words such as "um," "uh," "like," or "you know" from your speech. These words used in excess can detract from your message and make you appear less confident and knowledgeable. Try pausing briefly instead to gather your thoughts. It’s okay to not fill every silence, a meaningful pause allows your audience time to digest the information they just received.

Misdirecting your voice 🗣️ It can be easy to continue talking whilst you are looking at your poster. However, conference poster halls can be loud places, and it can be difficult to hear. When you are looking at your poster you are projecting your voice in the wrong direction, and you are not making eye contact. Instead, allow yourself to pause look at your poster to orient yourself or emphasise a point and then look back at your audience projecting your voice towards them at an appropriate level whilst maintaining eye contact.

Avoid closed body language 🙅‍♂️ So simple and yet for many of us our default stance is a closed posture. Avoid crossing your arms or hunching over. Try not to constantly turn you back to your audience by staring at your poster. These can create barriers and convey a defensive or disinterested attitude. Try open body language which is much more inviting.

Ignoring time constraints ⏳ Showing a lack of consideration for your audiences time can come across as rude. Over explaining or going off on irrelevant tangents are easy traps to fall into. But respecting your audiences time is crucial. They may have several other posters they want to get to, or maybe they need to leave to catch a flight. Practice your presentation to ensure that you can effectively convey your key points within 1-2 minutes. Of course the duration of your spiel can change depending on how much detail our audience is after, there is no one size fits all approach here! Just be mindful of the clock and watch for cues of discomfort. If you are unsure, it’s okay to ask “Would you like to know more about X?”

With these tips you can deliver a more engaging, and confident presentation that leaves a positive and lasting impression on your audience. ✨

BONUS TIP: 😉 Be prepared

Okay here are some bonus tips to level up your delivery:

Keep a pen on hand to quickly note down contact information if someone wants to collaborate or stay in touch.

Poster presentations are the perfect networking tool and business cards are the perfect networking tool, and yet so many researchers don’t have them. We think business cards are a must.

You could have some other handouts , such as are an A5 poster handout, or other memorable tokens like a keychain, or wrist band something related to your research. This will make you stand out and allow your audience to take something physical away from your presentation.

Anticipate and prepare for general questions and potential gaps in your research. Have concise points ready for missing experiments, alternative experimental design choices, and additional research avenues that may arise during discussions.

So there you have it, our top tips for making the best out of your poster session.

Remember, don’t present your poster, present yourself!

The conversation is more important than a perfectly planned speech, and these are not a rigid set of rules to follow, just be yourself. Be approachable, adaptable and engage with your audience through a genuine conversation and enjoy the experience.

Want more tips to nail your poster presentation?

Our online or in-person science communication workshops are perfect!

With a focus on science communication, storytelling , and communication you will hone all these skills and be competent to present your research to both expert and lay audiences. But we need your help by recommending us to your institution!

Here’s what one of our satisfied universities have said about our workshops:

"I submitted my first ever poster at a technical conference and not only received many compliments, but also won two poster prizes! I am sure that I will continue to make good use of all the information for many years to come." ⭐️⭐️⭐️⭐️⭐️ Eleanor Bilogrevic, Australian Wine Research Institute, Australia

If you’re interested in becoming a confident presenter, get in touch with us now!

Related Posts

Why are analogies and metaphors crucial for science communication?

How to create a science experiment video

Scientific posters: a step-by-step planning guide

How to: Poster Presentations: What is a research poster?

What is a research poster?

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A research poster is a summary of your research.

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It draws an audience in to ask questions and engage with your work and your findings.

A research poster is often an ACTUAL poster .

Sometimes, it is digital and appears on a screen...like a single-slide PowerPoint.

The researcher (that’s you!) is often nearby to present the content on your poster and answer questions from attendees.

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How to prepare an effective research poster

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• Lucia Hartigan , registrar 1 ,
• Fionnuala Mone , fellow in maternal fetal medicine 1 ,
• Mary Higgins , consultant obstetrician 1 2
• 1 National Maternity Hospital, Dublin
• 2 Obstetrics and Gynaecology, Medicine and Medical Sciences, University College Dublin
• mhiggins{at}nmh.ie

Being asked to give a poster presentation can be exciting, and you need not be daunted by the prospect of working out how to prepare one. As Lucia Hartigan and colleagues explain, many options are available

The long nights are over, the statistics have been run, the abstract has been written, and the email pops into your inbox: “Congratulations! You have been accepted for a poster presentation.”

All that work has been worthwhile. Your consultant congratulates you and your colleagues are envious of your having a legitimate excuse to go away for a couple of days, but now you have to work out how to prepare a poster. Do not despair, for you have many options.

Firstly, take this seriously. A poster is not a consolation prize for not being given an oral presentation. This is your chance to show your work, talk to others in the field, and, if you are lucky, to pick up pointers from experts. Given that just 45% of published abstracts end in a full paper, 1 this may be your only chance to get your work out there, so put some effort into it. If you don’t have access to the services of a graphic designer, then some work will be entailed as it normally takes us a full day to prepare the layout of a poster. If you are lucky enough to have help from a graphic designer, then you will need to check that the data are correct before it is sent to the printer. After all, it will be your name on the poster, not the graphic designer’s.

Secondly, check the details of the requirements. What size poster should you have? If it is too big, it may look arrogant. If it is too small, then it may seem too modest and self effacing. Should it be portrait or landscape? Different meetings have different requirements. Some may stay with traditional paper posters, so you need to factor in printing. Others present them electronically, but may have a deadline by which you need to have uploaded the poster. When planning a meeting the organisers work out how many poster boards there will be and then the numbers, so follow their requirements and read the small print.

Then make a template. It can be tempting to “borrow” a poster template from someone else, and this may buy you some time, but it is important to check what page set-up and size have been selected for the template. If it’s meant for an A2 size and you wish to print your poster on A0 paper, then the stretching may lead to pixillation, which would not look good.

Next, think about your layout. Use text boxes to cover the following areas: title (with authors, institution, and logo), background, methods, results, and conclusions. Check that the text boxes are aligned by using gridlines, and justify your text. Use different colours for titles, and make sure you can read the title from 3 metres away. Some people will put their abstract in a separate box in the top right hand corner underneath the title, and then expand a little in the other areas. That is fine, so long as you follow the golden rule of writing a poster: do not include too much text. One study showed that less than 5% of conference attendees visit posters at meetings and that few ask useful questions. 2 The same research found that, in addition to the scientific content of a poster, the factors that increase visual appeal include pictures, graphs, and a limited use of words. 2 The ideal number of words seems to be between 300 and 400 per square metre.

Now make it look pretty and eye catching, and use lots of graphics. Outline text boxes or fill them with a different colour. If you can present the data using a graph, image, or figures rather than text, then do so, as this will add visual appeal. If you want to put a picture in the background, and it is appropriate to do so, fade the image so that it does not distract from the content.

Fonts are important. Check whether the meeting has set criteria for fonts; if they have, then follow them. You do not want to stand out for the wrong reason. If there are no specified criteria, then the title should be in point size 72-84, depending on the size of the poster. The authors’ names should be either the same size, but in italics, or else a couple of sizes smaller.

If you are including the hospital logo, don’t take a picture that will not size up properly when enlarged. Instead, obtain a proper copy from the hospital administrators.

References can be in small writing. No one is likely to read them, and you are including them only to remind yourself what you learnt in the literature review. One intriguing possibility is the use of a trigger image to link the poster to online content. 3

Finally, there are also things you should not do. Don’t leave your figures unlabelled, include spelling errors, use abbreviations without an explanation, or go outside the boundaries of the poster. Don’t be ashamed that you “only” have a poster. At a good meeting you may find that the comments from passers by are an amazing peer review. We have presented at meetings where world experts have given feedback, and with that feedback we have written the paper on the flight home.

Competing interests: We have read and understood the BMJ Group policy on declaration of interests and have no relevant interests to declare.

• ↵ Scherer RW, Langenberg P, von Elm E. Full publication of results initially presented in abstracts. Cochrane Database Syst Rev 2007 ; 2 : MR000005 . OpenUrl PubMed
• ↵ Goodhand JR, Giles CL, Wahed M, Irving PM, Langmead L, Rampton DS. Poster presentations at medical conferences: an effective way of disseminating research? Clin Med 2011 ; 1 : 138 -41. OpenUrl
• ↵ Atherton S, Javed M, Webster S, Hemington-Gorse S. Use of a mobile device app: a potential new tool for poster presentations and surgical education. J Visual Comm Med 2013 ; 36 (1-2): 6 -10. OpenUrl

Presenting Your Poster at a Conference: Tips and Tricks

Whether you think that poster presentations are an easy or daunting task, they are a great way to network with other researchers in your field and receive feedback on your work. Poster presentations also provide you with the opportunity to communicate the essence of your research with other scientists. Here are some best practices for communicating your research effectively through posters:

Know thy format

Each conference will have its own format and they will also upload specifications regarding the size of your poster, its orientation (portrait or landscape), and other guidelines about font size or layout. The conference website will also provide you with maps and information about timelines and schedules. It is important for you to check and download these instructions ahead of time before you begin working on your poster.

Organization is key

Your poster should have a logical flow with boxes and headings. The layout is generally prescribed by the conference, but it usually includes the following components:

• Poster Title: Your poster title should be short and informative. Because one of the purposes of poster presentations is to network with others in your field, you should include keywords that would spur people in the relevant field to come look at your poster and capture the attention of interested parties.
• Authors and Affiliations: Here, you should include all authors that have contributed to the research. The order in which the authors are included should be decided beforehand. Usually, the order of authors listed signifies their contributions to the project.
• Introduction and Theoretical Background: Here, you can provide some background to your research and the rationale for why you were interested in investigating your research question. You can also include your hypotheses in this section.
• Methods/Experimental Setup: Explain the “how” of your research. This can also be done as a figure highlighting different procedures that were followed in the research study.
• Results: Your results should preferably be displayed as a figure that is clearly labeled, has images that are clear and not distorted, and includes captions.
• Conclusions: In this section, you should interpret your results and their implications. Your poster should be self-sustaining, that is, even without you around, people should be able to understand your research and its take-home message.
• Acknowledgments: In your poster, it is common courtesy to thank people who helped you in your research (e.g., proofreading, providing feedback on drafts of the poster, assisting with data collection, etc.) and organizations that have funded your research.
• References: Some conferences might not require you to include references but adding a few can help other academics understand how your research is situated vis-à-vis past literature and theoretical frameworks. You can reduce the font size here to save space or present your references in an abbreviated format.

Figures over text

If your poster has too much information in text or is poorly organized, it’ll be hard to capture the attention of your audience. Many people might look at your poster from a distance or from an angle and attendees would rather not read so much text in such situations. Large blocks of continuous text can also make it hard for audiences to read and understand your take-home message. For the results section, it is especially important to display your results as a figure (with appropriate captions) because that is what most attendees will focus on during your presentation. Avoid using as many colors as you can. Rather, try to use colors to effectively communicate your research (for example, to emphasize something or differentiate between two groups). Adding some white space between different sections and reducing clutter can also help make your poster clear and easy to understand.

Practice your presentation and elevator pitch

A typical presentation lasts anywhere between 5-15 minutes. You can begin by introducing yourself - this is especially important if you’re on the job market. In your presentation, you should make sure to hit some key points about your research. Resist the temptation to read your poster and instead, use the oral presentation to supplement details that are in your poster or to draw attendees’ attention to specific sections. Be ready to be flexible during your presentation: some people might ask you questions after your presentation while others might ask you questions during your presentation. Some people might also stop by to learn more about you or informally talk to you about your research.

Dress to impress

One way to make a good first impression is to dress professionally. You should also consider wearing comfortable shoes because you might need to stand for several hours while presenting your poster.

Keep your contact information handy

Some people share business cards while others add QR codes to their posters to share their contact information with interested parties and potential collaborators. Sharing your contact information and following up with people after the conference can go a long way in developing positive professional relationships and collaborations with others.

Enjoy yourself!

It can be exciting to talk about your work and listen to other people’s research on topics that interest you. You will usually see or meet other academics you admire or peers who share your interest. Even with so much going on, don’t forget to have fun when you’re at the conference.

The links below are some excellent resources for designing your poster and effectively presenting your research at a conference. These resources also have sample poster presentations or might include templates that you can use for your own presentation.

• The University of Wisconsin-Madison -  Creating a poster
• Ohio State PRESSBOOKS -  Scientific poster guide
• Nature Education, Scitable -  Poster presentations
• University of Wisconsin-La Crosse -  Poster presentation guidelines
• The University of Tennessee, Knoxville -  Research posters
• Enago Academy -  Dos and Don’ts for making a poster presentation
• Monash University -  Designing your poster
• John Hopkins University Educational Resources -  Effective poster presentations

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How to Prepare for a Poster Session

• Introduction to Poster Sessions
• Components of a Poster Presentation
• Designing Your Poster
• Printing Your Poster
• Archiving Your Poster
• Additional Resources

Components of a Poster Session

Presentation.

Prior to the poster session, you should prepare and practice a 1-2 minute "elevator pitch" or "lightning talk" about your research project. In preparing for your presentation, think about how much information can reasonably be conveyed in 1-2 minutes. Since your poster already contains a lot of information, your presentation should aim to complement and highlight the information on the poster, not repeat it. Present information that provides context for the information on your poster, while following the organizational structure of the poster. 

One simple approach is to think about a unique experience or insight that adds a human element to your research. What makes your project interesting? How did you become involved in this work to begin with? A brief anecdote may be useful, and can serve as a way to catch people's attention and get them interested in learning more about your research.

In preparing your presentation, it's important to think about your anticipated audience. Are you presenting at a conference likely to be attended by specialists in your field, or are you presenting at a multidisciplinary event that will be attended by people with different backgrounds and levels of expertise? In either case, a good rule of thumb is to minimize your use of jargon or overly technical language, and this is particularly important for events that will draw a more general audience. Try practicing your presentation for a friend who doesn't have any background in your area of research. If they find your presentation difficult to follow, this is a good indicator that you should work on simplifying your language to make the information more accessible. 

Finally, think about what sorts of questions people may have for you. If you are able to practice in front of someone, encourage them to ask you questions about your research. And don't worry if you don't know the answer to someone's question. Thank them for your question, and offer to the follow up with them later after you've had some time to think it over. 

While your presentation is arguably the most important element of a poster presentation, the poster itself is generally what catches people's attention. This portion of the guide discusses the role that your poster plays in presenting your research. For information about formatting and designing your poster, see the Designing Your Poster page . 

The role of the poster is to provide a visual outline of your research project. It should not aim to represent the project in full detail. It may be helpful to think of your poster as a highlight reel of your research project. It is important to strike a balance between including enough information so that the poster is informative, while avoiding including too much information as this can make your poster difficult for people to take in, or create information overload. Aim to strike a balance between text and visuals. The question of what types of visuals are appropriate will depend on the details of your project, but some possibilities are data visualizations (e.g. charts or graphs) or photographs. 

The best approach may be to think of your poster as a visual aid for your presentation. So in preparing your poster, consider what you can cover in your presentation, and how this might be enhanced by visual material that you can include on the poster. What might it be useful to refer to on your poster in the course of giving your presentation? Visuals are especially useful when they can convey information that is difficult to express with text alone. 

The final component of a successful poster presentation is a handout. While handouts are generally not required, they can be beneficial for a number of reasons. First, they provide you with more space with which you can convey additional information, information that may be important to convey, but not quite important enough to include on your poster. Handouts also serve as a way to help attendees remember you (so be sure to include your name and contact information!). 

In most cases you should limit your handout to a single sheet of paper which can contain information on both sides. On one side, consider including an image fo the poster. This will help attendees associate the handout with their interactions with you during the session. Color printing can be expensive, so it's alright to use a black and white image of the poster so long as it's clear and legible. You can always include a URL to a full color image of the poster online. In addition to supplementary information, you can use the handout to list URLs for your website, or any place online where people can learn more about your research. 

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• Next: Designing Your Poster >>
• Last Updated: Feb 6, 2024 10:59 AM
• URL: https://libguides.wvu.edu/poster

How to Create a Poster Presentation

What is a research poster, why do a poster session, where do i begin, what makes a good poster.

• Poster Design Best Practices
• Samples and Templates
• Images and Visualizations
• Presenting a Poster
• Other Useful Resources

Research Help Desk

Posters are widely used in the academic community, and most conferences include poster presentations in their program.  Research posters summarize information or research concisely and attractively to help publicize it and generate discussion. 

Posters are ways of communicating your work visually and concisely to interested viewers.  As viewers walk through the poster display area, they may skim your poster, stop to read, or ask questions.   A poster session is a good opportunity, not only to explain and promote your research or project, but to get feedback on it, make connections with researchers working in related areas, and possibly even meet a future employer.

The poster is usually a mixture of a brief text mixed with tables, graphs, pictures, and other presentation formats. At a conference, the researcher stands by the poster display while other participants can come and view the presentation and interact with the author. They allow you to  reach a large audience more informally than a prepared research talk and to interact directly with interested viewers.

You might be preparing for a poster session for a number of reasons:

• a class assignment
• an undergraduate or graduate research display
• a promotional event highlighting work done at the University
• a scientific conference or professional meeting

Regardless of the purpose, the same basic principles of poster design and presentation apply. Some details may vary depending on the requirements of the session organizer and whether you are presenting for a class assignment or for a conference.

Answer these three questions:

• What is the most important/interesting/astounding finding from my research project?
• How can I visually share my research with conference attendees? Should I use charts, graphs, photos, images?
• What kind of information can I convey during my talk that will complement my poster?
• Important information should be readable from about 10 feet away
• Title is short and draws interest
• Word count of about 300 to 800 words
• Text is clear and to the point
• Use of bullets, numbering, and headlines make it easy to read
• Effective use of graphics, color and fonts
• Consistent and clean layout
• Includes acknowledgments, your name and institutional affiliation
• Next: Poster Design Best Practices >>
• Last Updated: Oct 27, 2022 2:58 PM
• URL: https://guides.library.csupueblo.edu/posters

Poster Presentations

• Design and Appearance
• Dissemination
• Free Resources

Presenting In-Person and Digitally

• Elevator Pitch
• Research Storytelling
• Digital Presentation Types
• Asynchronous Examples

An elevator pitch is a 30 second to 2-minute overview of your topic. The pitch typically answers: 

• What is your research topic? 
• What have you found? 
• Why is that important? 

The aim here is to get your audience hooked and wanting further details. 

Source: Scientifica

Check out these examples from students at MIT and see which ones you like the best to mirror your own pitch after. 

Expand on the elevator pitch with a narrative of your project, which may last 3-5 minutes. 

The Plot Diagram below is an organizational tool focusing on a triangular shape, utilized to map the events in a story. This mapping of plot structure allows readers and writers to visualize the key features of stories.

The beginning/exposition draws people in: 

• What is the necessary background information about your research topic that the audience must know? 
• How did this lead you to your research question, what were you hoping to find out and why?

Who are the main characters (e.g. a disease, a drug, a cell type, a brain region, a technique)? What are the relevant parts of their “characteristics” to the story? 

The middle section is the adventure, it answers: 

• How did you get from your research question to your conclusion? Why did you choose to take that route?

What did you find on your way? Were there any interesting twists to your research? 

The end/resolution section is the conclusion to the story: 

• What is the ultimate consequence of your journey? What does this mean for your characters? 
• Is this really the end of the adventure or are there plenty more adventures still to come? What might they look like?

Source: Read Write Think  and  Scientifica

Watch the following video to see how to incorporate data into storytelling. 

Most virtual poster presentations will still follow the information presented in this guide - from design principles to telling a research story. What's different? They typically take one of two formats - synchronous or asynchronous. 

• Synchronous : Presentations are facilitated with audio/video software (e.g. Zoom) to create a live event where participants present and discuss in real time.
• Asynchronous/text Q&A poster session: Built or hosted on webpages or blogs. The main page lists the posters, and each has its own page with a space for comments and questions.
• This form may require additional software, such as ScreenPal . Other software, such as PowerPoint, includes a recording feature. 

Watch the pre-recorded sample pictured below  here . 

Watch an example here : 

• << Previous: Design and Appearance
• Next: Dissemination >>
• Last Updated: Aug 14, 2024 2:46 PM
• URL: https://tamu.libguides.com/posterpresentations

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Poster Presentation

Characteristics of a poster presentation.

• Poster presenters should dress professionally and understand all parts of their poster.
• Most poster presentations take place in a large room with dozens to hundreds of individual poster presentations occurring simultaneously.  
• A typical presentation lasts 5-15 minutes.
• Typical audience size for an individual poster presentation will be 1-5 people.
• It is acceptable for the audience to ask questions during a presentation.
• The presenter should use the poster’s figures and tables to communicate with the audience.

Excellent Presentations are Simple

The presenter is the scientist or engineer who conducted the research.   The presenter is an expert in that particular field and should be confident (but not arrogant) when presenting the research to their audience.   The presenter should understand everything that is in their poster (e.g., issue, topic, figures, tables, references).   The presenter should relax, speak clearly, start with the introduction, move through the methods, results and end with the discussion section.   The presenter should engage in conservation with the audience and answer their questions during the poster presentation.   The presenter should not read word-for-word from a script, but rather they should follow a general progression through their poster ( Fig. 17 ) that allows for active and organic discussion between them and the audience.    

Figure 17. Poster Presentation

Tips for Giving a Poster Presentation

• Practice your presentation several times before the poster event. Dress professionally. Your audience will be focused on your poster for 5-15 minutes so you do not have much time to capture their attention and tell your story.   Engaging figures, maps, and graphs will help capture their attention.  
• Focus most of your presentation on your figures and tables. Your audience will focus on figures, graphs, tables, and maps.   They rarely read the poster text.   If they read any text at all, it will likely be the abstract and figure captions so a presenter really should focus on figures and tables when they prepare for their poster presentation.  
• Speak clearly and know your topic.   Remember you are the expert, so you need to understand all parts of your poster.  
• Presenters should start their presentation ( Fig. 17 ) by introducing themself and moving onto the Title and Introduction sections.   Describe the issue and use figures to help explain the story.   Use maps to show the study area, use photographs of the organism or pollutant or issue, use graphs and tables to show patterns (e.g., population increased over past 5 years) and focus on important points.   Flow from one figure to the next, ending with the Discussion and Conclusion sections.   The presenter should point to the poster when they are talking about a specific figure, and use words and their hands to help explain each part of the poster.
• Allow your audience to participate, allow them to ask questions throughout your presentation ( Fig. 18 ).   Always be respectful of your audience.   Always try to answer their questions.   If you do not know the answer, the best thing to say is “I do not know the answer, but I can point to another study here in my references section where other scientists are working on this very question.” Engage your audience and show them where to find additional work (e.g., journal articles, names of scientists) about the topic.  
• Avoid using words like “stuff” and “things” and other general phrases like “this work was great”.   Give specific details because this demonstrates to the audience that you understand your topic.   Use the vocabulary words that you learned and explain these to the audience.   For example, rather than saying “This work was great for orangutans,” you could say, “This work was great because it was the first time that we observed orangutan feeding behavior in the wild and it allowed us to determine that female orangutans need 5,500 calories per day during their breeding season. Those females that obtained 5,500 calories per day were twice as likely to give birth.”
• Be prepared for a lively and dynamic event ( Fig. 19 ).   Poster events typically consist of dozens or hundreds of individual poster presentations occurring simultaneously in the same room.   These events are typically very loud and energetic.   Food and beverages are typically provided at the event.  
• Be flexible.   The audience will walk around to view as many posters as possible, stopping occasionally to view a poster and talk to a poster presenter about their research.   Some people may talk with the presenter for a few seconds, others may spend 15-20 minutes talking with a poster presenter.   Presenter-audience interactions will be rather informal and dynamic.  
• Read or download the poster guide and map prior to attending the poster event.   A poster program guide and poster map will typically be published ahead of the event so that the audience knows where to find each poster and the presenter knows where to set up their poster.  
• Wear comfortable shoes.   Posters are typically displayed on an easel and the presenter stands by their poster during the entire event, which can several hours.

Figure 18. Two-Way Communication is Key to a Successful Poster Event

All scientific posters follow a similar organization in terms of parts (i.e., Abstract, Introduction, Materials & Methods, Results, Discussion, References) and layout (i.e., title and name at the top, 3-4 columns for content).   However, each scientific poster can be unique in terms of its font, color scheme, types of figures (e.g., chart, diagram, graph, map, photograph) and use of tables.   It is entirely up to the scientists to decide how they want to design their poster to best communicate their research with the audience.   Gallery 1 shows eight different scientific posters that were presented at a scientific conference.   As you look through Gallery 1 you can see that the posters are all similar in the way that they are organized but that each poster is unique in they way it is designed (e.g., color scheme, number and placement of figures, use of fonts).   While each is different, they all succeed in their goal of visually communicating the importance of their scientific research to an audience ( Gallery 1) .    

Figure 19. Poster Event

Gallery 1. Examples of Completed Scientific Posters

Scientific Posters: A Learner's Guide Copyright © 2020 by Ella Weaver; Kylienne A. Shaul; Henry Griffy; and Brian H. Lower is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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How to make an academic poster

Buket gundogan.

a University College London Medical School, London, UK

Kiron Koshy

Langhit kurar.

b Maidstone and Tunbridge Wells NHS Trust, UK

Katharine Whitehurst

Academic posters are an excellent way to showcase your work at conferences and meetings. They can be used in poster presentations and serve as a summary of your project. In this how to article, we demonstrate how trainees can make and deliver a successful academic poster.

• • Academic posters are an excellent way for trainees to showcase their work at conferences and meetings.
• • When done effectively they provide a succinct and attractive summary of your project.
• • This guide aims to provide trainees with a practical and concise method to prepare their academic poster.

Academic posters, when done effectively, are a succinct and attractive way to showcase your work at conferences and meetings. Unlike oral presentations, your audience may not be static so clear design and distilled content are all the more important. Similarly to oral presentations, successful posters can generate discussion amongst the audience members therefore its important to have a clear plan of what to say when stood alongside your poster. In this article, we highlight the important aspects to creating an effective academic poster.

1. Why make an academic poster?

A poster presentation allows you to summarise your project into a concise and aesthetically pleasing format. It is one of the main ways you will present your work when at conferences [1] , [2] . For this reason, you need to make sure your poster is of good quality. This guide will serve to help you with this.

2. How to prepare a poster

There are many computer programs you can use to create your poster. Many use Microsoft Publisher or PowerPoint. It is important that you are comfortable using these programs as you will likely be doing a lot of editing. If you are not familiar with these programs, librarians that are present in most universities will be able and usually willing to help you out.

2.2. Design

It is useful to attend a variety of scientific meetings to collate ideas on how to create an informative and aesthetically pleasing poster. The most important concept for the overall design is not to overly embellish the poster with formatting and pictures, as this may distract from the content. The information should be minimal, as in a slide presentation, stating only key points rather than complete sentences.

The colour system should have effective contrasting backgrounds (e.g. blue and yellow, black and white) to ensure the text is easy to read. The flow of the poster should also be logical and ideally follow a longitudinal algorithm. This should begin with aims and objectives and flow downwards in columns to methods, results, conclusions and finally references. The same format is also adopted when writing scientific abstracts. Once the poster is drafted, it is important to adhere to the instructions provided by the congress you are attempting to submit to. Failure to comply to guidelines may result in your poster not being considered for a poster award, or perhaps even result in expulsion from the meeting altogether.

Prior to submission it is also important ask as many senior colleagues for feedback on your poster as possible. They will be able to provide feedback on the overall readability of the poster, including formatting. Start preparing your poster early – one month is sufficient time to allow for revisions to be made [3] .

3. Information to include in the format – our top tips

3.1. headings.

This should be clear in bold and grab the reader's attention. It is recommended you use a short, sharp heading relevant to your study. Long scientific titles can often bore the reader and distract from the main body of text. The heading should also include the centre at which the study was conducted and the main contributory authors (as per the authorship critera of International Committee of Medical Journal Editors (ICMJE)). Logos for the trust you are working at, as well as the conference/congress you are attending can be placed on either side of the title.

• • Title: this needs to have the largest font size of your entire poster to be eye catching. Keep the title as short as possible – it doesn't need to be a paragraph long [1] , [3] .
• • Type of manuscript: whether systematic review, research article or another manuscript type.
• • Authors: include everyone who has contributed [4] .
• • Affiliations: should come directly under authors. This should show which organisations are represented by the authors and/or where the research took place and also contact details.

3.2. Main body

This should follow a logical structure guiding the reader through the poster. The more concise your poster, the better – approximately 100 words per section is ideal [5] , [6] . It is very important that your poster is not wordy. Too much text can be off-putting for the audience. The structure should follow a simple abstract outline.

These are the following sections we recommend as a rough guide, but do check the requirements at your specific conference:

• • Introduction

This should include a short background of the topic to set the context and state the main aims and objectives of your piece of work. What differentiates your work from your competition? Why is your work novel in the field?

• • Methods

The methods section (poster space permitting) should include basic parameters including target sample, setting, duration of study, inclusion/exclusion criteria, statistical techniques, key interventions assessed and primary outcome measures.

• • Results

The results section should include data analysis and stratification and should only include the results which answer the stated hypothesis. Moreover, essential to the results section is the inclusion of pertinent and key graphs, graphics, images and tables. These need to be large enough for the audience members to see and be as attractive and clutter-free as possible.

• • Conclusion

The conclusions must derive directly from the results section and answer solely what has been proposed at the start of the paper. Obvious confounders and limitations should also be acknowledged. Key improvements as well as potential for project expansion should also be considered.

• • References

Only cite key references integral to your study, as references are wordy and space consuming. Use a smaller font to the main body text to reduce this.

3.3. Templates

Your host institution or the conference may require you to use a specific template for the poster. This may include a logo, colour scheme or a certain layout. You should check this before you start designing your poster.

Numerous templates for designing poster exist online and within your local trust library. Computer software may also have inbuilt templates to assist with the design process.

3.4. Tables and figures

It is a good idea to include graphs/images/tables as this will make your poster look more aesthetically pleasing [1] , [6] , [7] . They can also provide more information without crowding the poster with text. Make them colourful, though avoid colours that clash with the text colour [8] . Tables and figures can add new information or graphically present what has already been said in the poster. The arrangement of figures and tables varies and there is no universal rule, however figures interspersed within text is popular and looks attractive. Furthermore, ensure that the figures and images chosen are of a good resolution to avoid blurring when printed and presented.

3.5. Font size

The conference may specify this, however, generally for the main body, size 24 is used for text and size 32 for titles. The introduction section at the top of the poster should have a larger font than this [2] .

3.6. Colour

It is a good idea to stick to one or two colours for main text; anymore and your poster may look too busy. It is also important to check colours in advance at the place you wish to print your poster, as certain colours may come out in a different way to that expected [9] .

3.7. Printing

Make sure to factor in the time (and cost) of printing the poster if this is required. Some companies will print the same day, while others may take longer. Check with your host institution/conference if they use a specific company, as they may be able to provide a discount.

3.8. Electronic posters

A growing number of conferences are using electronic posters (e-posters), which are screens that display an electronic copy of your poster, rather than a paper version. These can either be static images which are laid out similarly to a paper poster, or they can be slide shows of your work, which are displayed like a PowerPoint presentation which then go on rotation at the conference. They may also include videos and animations, so bear this in mind when you are selecting content for your poster [7] , [8] .

4. On the day

Poster presentations are generally more relaxed than oral presentations. You will need to arrive on time to put your poster up – bring extra pins or Velcro tabs as these aren't always in supply. Many presenters also place a plastic pocket to the bottom or side of their poster on the day which provides a small version of their poster for readers to take away – this can be useful.

Delegates of the conference will usually be able to look at the posters throughout the day or during tea/lunch breaks. However, there will usually be a set time when judges will inspect the posters. During this time, you will need to stay with your poster, perhaps present it and answer the questions which the judges or audience members will have.

4.1. Presentation

While presenting, the intention is to guide the reader through your poster which if organised in a logical order, should not be read off but simply used to illustrate your point. What you say can then be substantiated by pictures which you can refer to for emphasis. Do keep your presentation succinct and highlight the salient points of your study. Moreover, its good practice to provide some background to your work at the start – it may sound obvious, but the audience may not necessarily know why this work is important and it is up to you to set the scene on the relevance of the project.

It's a good idea to refresh your memory on your project and be familiar with it before the presentation as the audience will likely have questions and there are often prizes for the best posters. Examples of common questions to prepare for include: how your work may be relevant to current clinical practice, how can it be developed further and what the limitations of your study were.

Attire is also often overlooked. You must maintain a professional appearance throughout and this can often add hidden points to your poster score under presentation. Be friendly and approachable and if there are any questions left unanswered, acknowledge this and offer to develop your study further.

• • Academic posters are a good way to showcase your work.
• • Preparing posters in advance is vital.
• • Stick to a clear format which is easy to read from 1 m away.
• • Practice your presentation in advance and think about questions you may be asked after your presentation.

Sources of funding

No funding received.

Author contribution

BG, KK, LK, KW contributed to writing the paper.

Conflicts of interest

Buket Gundogan.

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How do you include a poster in an academic resume?

I'm a chemistry major and I've done a few poster presentations and an oral presentation. I have to put together an academic resume for a class. I was told to include mt presentations.

First off, are these things worthwhile to include or is it like putting in that participation ribbon you earned in gym class in 5th grade?

If it's worthwhile to list these things, how do I do so? Do I separate the oral presentation from the posters? Do I include the name of the conference it was presented at?

• 1 Are you in a field (Eg CS), where a poster presentation (and an oral presentation) are accepted to a conference based on the submission of a peer reviewed paper detailing the completed work? –  Frames Catherine White Commented Mar 21, 2016 at 4:18
• 1 A good solution is to look at several other people's CVs in your field. –  Austin Henley Commented Mar 21, 2016 at 5:57

In academia, one lists things related to accomplishments and dissemination of research in the CV. This typically includes things like papers or preprints, software, as well as presentations one gives. In particular, your list of presentations gives one piece of information into how active you are in your research community. So yes, assuming your poster presentations are academic/research related, it's appropriate to put them in your CV, though in-class presentations are typically not included.

General comments: a CV is different than a resume so there's a lot of flexibility in what you include and how you format it. Still, there are some dos and don'ts. You can find loads of example CVs online, but it might be most helpful for you to look at sample CVs of young researchers (students, postdocs) in your field for some models.

Specific comments: there are different ways you can organize your presentations, but my suggestion is make a section titled presentations, and within that two subsections, one for oral presentations or "talks" and one for poster presentations. Then for each presentation, list the title, venue including conference name and date. E.g.

• From Cervantes to Swift, 33rd AEIOU Conference , University of Lillipilut, Mildendo, Lilliput, April 1, 1726.

• Note: I am assuming you're not in a situation where presentations have "multiple authors"---if you are, list your "coauthors" as well, in a similar format to other CVs you find in your field. –  Kimball Commented Mar 21, 2016 at 3:04
• Just wanted to add that everything on the CV should be findable by the person reading it. So, the conference proceedings where the poster (at least abstract) is published should be provided. Since this can lead to formatting ugliness on paper, you should include a DOI on the CV. If the journal doesn't provide one, you can publish the material in Zenodo or Figshare –  Bruce Becker Commented Sep 17, 2016 at 17:56

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How to Put a Poster Presentation on Your CV/Resume

Include every relevant experience and skill on your resume to stand out when job hunting. Don’t forget the presentations you’ve delivered, such as poster presentations.

Adding a poster presentation to your resume highlights your experience in presenting and communicating with a broad audience. It also showcases your interest in research and your critical thinking skills about specific issues.

If you’re unsure about adding a poster presentation to your resume, here are a few helpful tips:

• Start by dedicating a section in your resume for the poster presentation.
• Include the name of the author, title of the presentation, as well as the date and location.
• Next, include a brief overview of what the presentation was about.
• Finally, list any skills or experience that you gained from giving the presentation. (These could include public speaking, research, or critical thinking skills.)

What is a poster presentation?

Should i include my poster presentation on my resume, the author’s name, add a title to the poster presentation., date of presentation, location of presentation, brief overview and explanation of the presentation, skills and experience gained from giving a presentation, why put a poster presentation in your resume, is it necessary to put every poster presentation on your resume.

A poster presentation is common in academic settings. It involves creating a poster to display visual information about a research project. The presenter stands by the poster and gives a brief overview of the topic.

Poster presentations are a fantastic way to share your research and gain feedback. They’re also excellent for learning research methods and honing public speaking skills.

Include your poster presentation on your resume if you’ve given one before. This shows employers you’re an experienced presenter and can communicate your ideas clearly and concisely.

Additionally, having a poster presentation on your resume can distinguish you from other job candidates.

Poster presentation section on the resume

After listing your education, work history, and research skills, you should add a section on presentations and publications.

Use commas and bolding. The last name should come first, followed by the first and middle names. Ensure the name matches the order on the poster.

Enter the complete title of the poster presentation exactly as it appears on your poster.

Write the month, day, and year in numerical form.

Include the city and country. For U.S. conferences, mention the state, city, and region. For international events, just add the country.

This section highlights the main points and key takeaways from the presentation.

Giving the presentation helped me gain public speaking skills . I also learned to handle questions and manage my time better. It was a great chance to build my confidence.

Mention how the experience has helped you in your current role or will impact your future career. For instance, if you presented a poster on your thesis research, you could say that the experience has developed your critical thinking and research skills .

Adding a poster presentation to your resume or CV shows your skills and experience to potential employers. They will be impressed by your ability to design, create, and clearly present information.

The answer is a bit complicated. You should list any relevant poster presentations when they align with the job you’re applying for.

You don’t need to list every poster presentation you’ve ever done. Focus on the most relevant ones for the job you’re applying for and leave out the rest.

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Category 9 minutes read

10 creative ideas for presentations

December 8, 2022

Ready to step up your presentation game? Let’s talk about creative ideas for presentations so you can deliver killer presentations every time. Whether you’re preparing a pitch deck for potential investors or onboarding new hires, you’ll need an engaging presentation to keep your audience interested. That’s right: even if you’re already a pro at public speaking, creative Powerpoint presentations can instantly upgrade your next meeting.

So, what’s the secret to creative presentations? You don’t have to spend hours on every slide, but you should design your slides to impact your audience. Well designed slides can add more power to your words, and they can make you feel more confident during presentations.

Why should you make presentations?

Creative ideas for presentations might not be easy to come by, but they’re important. Why? Presentations are all about storytelling. From business ideas to online classes, presentations offer a unique opportunity to inspire, educate, and persuade your audience.

At the same time, they’re an incredibly flexible (and cost-effective!) communication tool. Even if you’re using presentation design templates , you’ll have the flexibility to tweak the design based on your needs. This way, you can create presentations for different audiences—all while easily adding and removing information to pique your listeners’ interest.

Types of presentation slides

There are all kinds of creative ideas for presentations, but they ultimately serve a few similar purposes. Before diving into presentation design, you’ll need to choose the right slides. Remember: you need well designed slides to leave a lasting impact on your audience. Not only that, but your slides should be visually impactful, easy to understand, and convey key information in just a few words.

So, how can you choose the best slides for your next presentation? Here are some of the most common slides to inspire your presentation design.

Informative presentations

Informative presentations are educational, concise, and straight to the point. While other presentations might entertain or inspire their audience, informative presentations share information to educate their audience.

For example, you might create informative slides during an onboarding program. During new hire onboarding, HR needs to explain what benefits employees will receive, how to file complaints, where employees can find information, and other important hiring details.

Educational presentations

While informative presentations are typically used in the business world, educational presentations are usually used in academics. They’re a great communication tool for sharing ideas, detailing study results, or presenting a hypothesis.

In both in-person and online classrooms, teachers give educational presentations daily. Using beautiful presentation slides, eye-catching visuals, and fun design elements can help keep students interested while conveying key information.

Progress reports

Your business builds a new marketing strategy to achieve its long-term goals. After the newest marketing campaign starts driving results, it’s time to report on the campaign’s progress. Progress report presentations share updates, progress toward deadlines, collected data, and potential areas of improvement.

Inspirational presentations

One of the biggest examples of inspirational presentations? TEDTalks. During TEDTalks, motivational speakers inspire people to rethink their approach or change their behavior.

Most inspirational presentations aren’t as life-changing as TEDTalks, but they keep their audience engaged. For example, a company overview presentation might present information about a company, from its origins to values. Most importantly, it tells the company’s story to show listeners what the company stands for.

Infographic presentations

Whether you’re reporting marketing stats or presenting study results, infographics can be your MVP.

Simply put, an infographic is a multimedia graphic that helps you share information through beautiful designs. It’s an amazing tool for highlighting key statistics, visualizing data, and flexing your creative muscles to spark your audience’s curiosity.

Top 10 unique presentation ideas

Right, so let’s get to our creative ideas for presentations section. Most people tune out of presentations within the first 10 minutes . You need an engaging presentation that keeps your audience hooked, but finding creative ideas for presentations isn’t always easy.

The good news? Whether you’re presenting your master thesis or marketing analytics, it’s possible to create exciting presentations that don’t put your audience to sleep. Here are the best creative Powerpoint ideas to upgrade your next presentation.

1. Channel your inner minimalist

When it comes to unique presentation ideas, minimalism is one of the best ways to make an impact. The key to minimalist design is including just enough information and visual detail to keep your audience engaged. When done right, minimalist presentation slides can make your audience feel relaxed and focused.

2. Use a monochrome color palette

A monochrome color palette uses a single hue with different strengths. For example, you might create a presentation with different shades of orange. For the best results, change the background color to the palest shade, and use the strongest shade for the title. You can even make your photos match by adding an orange-tinted filter.

3. Tell an amazing story

If you want to leave a lasting impact on your audience, storytelling is the tool you need to create a memorable presentation. Sharing personal stories, whether they’re funny or inspirational, can help you connect with your audience and make your presentation more meaningful.

4. Make an impact with bold fonts

Want to draw your audience’s attention to the slide title? Use a bold, chunky font to make your title stand out (bonus points if your title is short, sweet, and straight to the point). The best presentation fonts are easy to read with minimal visual decorations and sharp corners.

5. Experiment with different textures

Mix up your presentation design with different textures, like scrunched paper or textile backgrounds. Here, you might experiment with different types of backgrounds to match your topic. For example, if you’re creating a back-to-school presentation , use notebook paper to match your student’s note-taking style.

6. Use a geometric background

A geometric background can add a pop of color to your presentation without distracting your audience. If you’re feeling bold, use dynamic titled polygons to create movement. Meanwhile, if you’re looking for a softer vibe, use circular backgrounds to infuse your slides with creativity.

7. Explain complex concepts with mind maps

Presenting study results? Reporting marketing stats? Instead of playing it safe with snore-worthy slides, keep your presentation fresh with mind maps. By creating mind maps, you’ll be able to showcase complicated information in a visually impactful way.

8. Engage your audience with questions

Make your presentation more interactive by asking questions to your audience. For example, to keep your slides minimal, try displaying only the question on the slide. Once the audience has pitched in their opinions and answers, you can click to the next slide to reveal the actual answer.

9. Stay on brand

Once you’ve captured your audience’s attention, you need a consistent design to keep everyone on the same page. When designing your slides, use your brand’s style guidelines to choose the right color scheme, font styles, and design elements.

10. Replace bullet points with fun design elements

Let’s face it: bullet points can get boring, especially if you’re using them on every slide. Instead of using the same design over and over, create fun slides by replacing boring bullet points with fun designs, like icons, stickers, and pictograms.

Apply creative ideas for presentations through Picsart

Now that we’ve learned all about creative ideas for presentations, it’s time to put that knowledge into practice. An amazing presentation can bring your story to life, helping you keep your audience engaged with pro-grade slides.

Even if you’re not a seasoned designer, you can add fun design elements, bold color palettes, and attention-grabbing visuals with Picsart. Here’s how to bring your creative vision to life with a professional slideshow.

On the web:

1. Open the Picsart Slideshow Maker and start a new project.

2. Choose the desired size for your slideshow. Then, click Upload to upload your own photo or video.

Or, you can explore photos and videos from the Picsart library.

3. After you’ve picked your favorite design, click Text on the left panel sidebar to add text to your slide.

4. To add music, click Audio to explore our library of #FreeToUse music.

5. Click the + button on the right panel sidebar to add a new slide.

6. When you’re finished, click Export , choose the image quality and file type, and download your slideshow.

1. Open the Picsart app and tap on the plus sign (+) to start a new project. 2. Scroll down to Video and choose Slideshow . Then, choose the pictures you’d like to include in your slideshow. Or, you can tap Search to explore the Picsart photo library. 3. After you’ve picked your photos, tap Next .

4. Choose your desired slideshow size and add transition effects to your slides. 5. Upgrade your slideshow with fun effects, music, text, and stickers to engage your audience.

Create at the Speed of Culture

Picsart is a photo and video editing platform and creative community. A top 20 most downloaded app worldwide with over 150 million monthly active users, its AI-powered tools enable creators of all levels to design, edit, draw, and share content anywhere. The platform has amassed one of the largest open-source content collections in the world, including photos, stickers, backgrounds, templates, and more. Used by consumers, marketers, content creators and businesses , Picsart tools fulfill both personal and professional design needs. Picsart has collaborated with major artists and brands like BLACKPINK, Taylor Swift, Lizzo, Ariana Grande, Warner Bros. Entertainment, iHeartMedia, Condé Nast, and more. Download the app or start editing on web today, and upgrade to Gold for premium perks!

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